The new auditorium stage set took Liu Changmin and his visual design studio more than two months to design. The design concept of the entire stage set highlights two words: gorgeous.
The whole project was made by Jimmy. He felt that since it was going to be broadcast live on ABC this year, it was natural to make the stage more attractive.
The word "gorgeous" was also chosen by Jimmy. He hoped that the new stage scenery would give people a dazzling feeling.
In order to meet Jimmy's request, more than 120,000 crystals were used on the new stage. These crystals were made into curtains and hung on the originally empty stage.
At the same time, these curtains are also equipped with at least 150,000 LED lamp beads. The LED light will penetrate the crystal, causing layering and refraction.
Under normal circumstances, the lamp beads will emit milky white and yellowish light, which will make the entire stage look like a cloud transmitting sunlight.
Once the scene changes, these lamp beads will also emit different lights to match the atmosphere of the scene.
All the crystals that decorated the stage this time were provided by Swarovski, and they didn’t have to pay a dime. The only thing Deep Space had to do was to thank Swarovski for this on the official website.
Of course, Deep Space is only renting these crystals. After the annual meeting, Swarovski will still have to dismantle these crystals and recycle them.
However, Swarovski is also very good at doing things. They gave a gift to all the guests attending the annual meeting - a blue crystal pendant. The overall shape is in the shape of a dove. The outside is made of transparent crystal and the inside is inlaid with a piece of crystal.
Blue starry sky.
This pendant is a souvenir designed and produced by Swarovski for the Deep Space Company, and they also gave this souvenir an appropriate name - Starry Sky Dove.
I saw the starry sky pigeon model in Dong. It was really well made and very attentive.
The reason why Swarovski does this is of course hoping to gain access to deep space relationships and facilitate the promotion of their brand.
Although Swarovski has a long history, it is not considered a high-end brand. Especially in the United States, people’s impression of Swarovski is those crystal ornaments made into animal shapes, and they do not associate them with jewelry.
.
Since last year, Swarovski has been working hard to expand their market in the United States.
They first opened the first Swarovski Creative Service Center in New York as an exhibition hall to display their products to people, and hired well-known fashion consultants to help them.
In just one year, Swarovski's sales in North America increased tenfold, from US$1.3 million to US$13 million.
But obviously Swarovski's ambitions don't stop there. After all, thirteen million US dollars is not a lot. They hope to expand the market many times, so they are preparing to set up creative service centers in big cities around the world.
Sponsoring large-scale events is also a common method of Swarovski. As early as more than 20 years ago, they produced a crystal mouse for the Innsbruck Winter Olympics. This mouse became the first crystal product they introduced to the market. From then on,
They continue to introduce various crystal ornaments.
This time it happened to coincide with the Deep Space Annual Conference, so they actively cooperated with this event. The starry sky dove they designed was not only given to the guests, but also like the souvenir crystal mouse in Innsbruck.
be pushed to the market.
With the reputation of Deep Space Company, they believe that this jewelry will be easy to sell.
Of course, this co-branding is not for nothing. Every time Swarovski sells this starry sky pigeon, it has to pay Deep Space Company 5% of the fee.
Swarovski's price for this souvenir is not particularly high, only $68.
In other words, for every starry sky pigeon sold, Swarovski will pay Deep Space Company a fee of US$3.40.
…
When the curtain on the stage, which is made up of 120,000 Swarovski crystals and 150,000 lamp beads, appeared in the camera, almost everything came to mind whether it was live or in front of the TV audience.
The same word comes out: gorgeous.
"what is that!"
Inside the Catfish Station Bar, a bearded man pointed at the stage on the TV and shouted: "What is behind this stage? Why does it give people a shiny feeling?"
"Maybe some light strips." someone speculated.
Some people denied it, "How can there be such a gorgeous light strip? The light on it seems to be scattered. It can't be a light strip at all."
"Is it possible that there is actually a big screen behind the stage? The picture just now was played on the big screen?" another person speculated.
This speculation was also denied, "This is even more impossible. No matter how good the big screen is, it will not have this effect."
At this time, the host in the ABC studio touched the headphones, then smiled and said to several other guests, "Netizens are very interested in the stage scene that just appeared in the camera. Everyone is very curious about what is used.
Only things can produce such a gorgeous effect. Some people speculated that it was a light strip, while others speculated that it was a movie screen. What do you think?"
"This is definitely not a movie screen, and it is definitely not a light strip." Designer Sbertan quickly waved his hand, "As far as I know, the best external movie screen now is the one in the Deep Space Cinema, but even the Deep Space Theater
It is impossible to achieve this effect even with a large screen in an empty theater. It is even less possible with light strips. Many performance venues will put some ordinary light strips, but the effect is very average. I just took a brief look at the back side of the stage.
The set is basically composed of ordinary patterns such as arcs and triangles, and is diffused to give people a feeling of the sky, which is consistent with the Deep Space Company. These should be curtains in different layers, and there must be lights on them
."
Ben Affleck gave a thumbs up to Albertan, "Mr. Albertan, you said it very well. This time the deep space stage uses not a big screen nor a light strip, but crystals and LED lamp beads."
."
This chapter is not over yet, please click on the next page to continue reading the exciting content! "Crystal?" Stein raised his eyebrows: "I can think of LED, but not crystal, but this can also explain why the light at the scene is so gorgeous.
, isn’t this the characteristic of crystal? But on such a big stage, how many crystals are needed to achieve such an effect?”
"It seems like there are 120,000 crystals, and each one is a high-quality crystal provided by Swarovski." Ben Affleck said.
After saying this, Ben Affleck breathed a long sigh of relief.
He is sitting here with a mission tonight. In addition to promoting Deep Space Company, the most important thing is to advertise Swarovski.
Advertising is easy, but how to remove the advertisement without leaving any trace is difficult. He waited until the scene of the stage flashed and the host just mentioned it, so he took advantage of the situation and printed the advertisement.
However, the audience did not pay attention to Swarovski at this time. Their minds were filled with the number "120,000".
There are 120,000 crystals. Many people can't imagine what the scene will look like when these crystals are put together, nor can they imagine how much money 120,000 crystals would cost.
The host touched the headphones again and said: "A netizen asked if we could let everyone see the stage more. Haha, I understand everyone's mood, but after the red carpet is over, everyone will be able to see the stage all the time...
...Hey, this guest who just walked on the red carpet is very special. I believe some viewers who pay attention to Chinese literature have already recognized this person... Mr. Akeel, are you right?"
Akeel had not said a few words from the beginning to the present tonight. When he heard the host throw the topic to him, he said with a smile: "In fact, even if they don't pay special attention to Chinese literature, many viewers have heard that
I have at least heard of this man’s name in one of his books.”
Host Phelan made an exaggerated expression, "Really? His book is so famous? What book is it?"
Akeel still did not answer directly, but talked about two books: "This book appeared in "The Martian" and "Old Books"."
"Alive!"
After hearing Akeel's words, many viewers in front of the TV blurted out.
Although many people don't know what the author Yu Hua looks like, they are very familiar with the book "Alive".
Especially after the release of "Old Book", the sales of the novels mentioned in it have soared. Among them, "Border Town" and "Alive" have the highest sales growth. According to data released by Deep Space Company in the middle of the year, the global sales of "Alive" have exceeded one year.
Fifteen million copies, including three to four million copies sold in North America, making it a solid bestseller.
Of course, what I like most about Yu Hua is France.
France has a population of only 60 million, but "To Live" has sold nearly two million copies in France, which means that every thirty French people have a copy of "To Live".
In France, Yu Hua is the most popular writer besides Yu Dong. Many French media, including their own writers, compare Yu Hua to the contemporary Hemingway, and even believe that his influence will surpass Hemingway.
However, this is the first time for most European and American audiences to see Yu Hua on TV. He has participated in some TV programs before, but these TV programs were not very famous and were not seen by the public.
Starting from Yu Hua, there seems to be a special session for writers.
Akeel, who had always been leisurely, suddenly became busy, constantly introducing the guests on the red carpet to the audience.
"This is Su Tong, the editor-in-chief of "Zhongshan", who is also the author of "Wives and Concubines". Some of you may have seen the movie "Raising the Red Lantern" adapted from this novel. "Zhongshan" is a very famous movie in China.
It is a literary magazine where many well-known literati have published their works, including your favorite YU, whose first novel was published in "Zhongshan"."
"The handsome and tall man next to Su Tong is Wang Xiaobo. His "Times" tetralogy is a very good set of books that is worth reading. His novels are very interesting. In addition to the "Times" tetralogy, he also
There is also a very good book called "The Silent Majority"..."
"The first science fiction writer here today, huchangqing, often goes by the pen name Fushui. There is a very interesting short film "The Monkey" that was adapted from his novel... Oh, by the way, he also won the Hugo Award.
That movie "Falling to Mars" was co-written by him and YU."
"I have to say that Clezio is still very elegant. As a representative of the new allegorical school, he... well... the person next to him seems to be Modiano. To be honest, I am not sure, because Mo
Deano rarely appears in front of the media. But since he is with Clezio, there is a high probability that he is Modiano."
Akeel couldn't help but sigh, "Three stars of France, what we see now are the only two remaining ones. In addition, as a literary editor, seeing so many great writers gathering together, I am really a little bit...
Excited. Deep Space is really an amazing company, and they are the only ones in the world who can do this."
Host Fearon smiled and said, "Maybe it's because of YU."
Akeel couldn't help but nodded, agreeing very much with what Feren said.
I have to say that it is truly a miracle that YU has made it this far.
A young man in his early thirties has already achieved such brilliant achievements in the literary world. It has not even been ten years since Yu Dong started publishing novels. This is a very big deal in Ak Ael's opinion.
of miracles.
Akeel received a letter from a reader before, which was sent by a middle school student.
After reading "Return", this middle school student was very shocked and expressed his admiration for "Grandpa YU" in his heart. He also said that he hoped to see Grandpa YU one day and express his feelings to Grandpa YU face to face.
When he saw this letter, Akeel was very surprised. On the one hand, he was surprised that there were still middle school students who didn't know about YU. On the other hand, he was surprised that YU's works gave people such a feeling.
Akeel wrote back a letter and gave the middle school student some encouragement, but he did not tell YU that Grandpa YU was actually not that big, because his idea was that the author's personal image could be separated from the work, which would be more conducive to readers' understanding of the work.
.
…
"To be honest, you look so elegant in this outfit. I'm a little tempted and want to change clothes with you."
Looking at Yu Dong, who was wearing a black gown, Jimmy couldn't help but sigh.
The gown worn by Yu Dong was specially customized for him by the Liang Tailor Shop. Compared with the traditional gown, this gown is slimmer and very clean. A slightly colorful butterfly is embroidered on the lower side of the right hem.
, the hem also has a starry sky embroidered on it.
It is obvious that the tailors of the Liang family took into account the elements of the Deep Space Company when customizing this gown, and they were very attentive.
However, Jimmy's clothes are completely different from Yu Dong's. Today, Jimmy is wearing a red suit and looks very coquettish.
Jimmy will be the last one to appear on the red carpet, but he is not actually a guest, but appears as the organizer.
Before him, Yu Dong would walk the entire red carpet alone.
Chapter completed!