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037. Shark off

After Li Nuo finished saying this, Xiaoyuan couldn't help but think of a word in her mind.

A lonely and romantic name.

When a whale dies in the ocean, its corpse will eventually sink to the bottom of the sea, which is a very long time. Biologists have given this process a name - whale fall.

What many people don’t know... When a shark dies in the ocean, it will continue to fall on the bottom of the sea.

This process also has a romantic and lonely name.

———【Shark falls】!

That’s right, Xiaoyuan really wants to ask, did you fall out?

To be an assistant director, you also need to be a supervisor. Not only that, the screenwriter must be you, and the director cannot change your script. The most important thing is that if there is a dispute, you will be the one who prevails!

Why are you so capable?

You are the one who is the one who is the chief director!

With your conditions, no director is willing to take on this job, let alone film and television production companies. As for the director, the biggest among the crew. When there are different opinions and disputes, if you ask the director to listen to your assistant director, who is the best? Do the director still have the face?

Isn't this a silly person?

Let alone this, it is impossible to have a copyright fee of 20 million yuan in two years!

Once the copyright expires, you will not be able to make a profit by using the copyright again.

We often see that a TV series disappears on one video platform after one or two years and appears on another platform.

This is when the copyright expires and is bought by another platform.

For example.

Li Nuo sold the copyright of "The Legend of Sword" to Cihang for two years, so Cihang could only use it for two years, and it would not be able to adapt it after two years. Within these two years, the TV series they filmed can be sold to other TV stations and online platforms. After the copyright expires, the copyright of the TV series they filmed still belongs to Cihang. They can still make profits, but they can no longer create them.

The profits of TV series are mainly the first round of broadcast rights, the second round of broadcast rights, the audio network broadcast rights and the overseas broadcast rights.

Secondly, there are sponsors when shooting TV series, and TV series will advertise to sponsors. We often see that some characters use cosmetics, drinks, objects placed in a TV series, etc., which are actually advertisements.

But this is difficult to match perfectly and perfectly in fairy tales and costume dramas.

Too out of the way.

For example, in "The Sword of Fairy", Red Bull appeared. What the hell?

Of course, some are also very obscure.

For example, the advertising slogan of Baituoshan bone-strengthening powder in "Wulin Waizhi" - "It looks very much like flour, but it tastes more like flour."

There is also the advertisements hidden in "Qingyun Zhi" that are hidden in the city, but are deeply rooted in people's hearts. The capital of the book is also the 999 series that specializes in treating wind and cold.

Sanjiu Zhenren, I, your sister, kneel down!

Although they can be done very obscurely, they are very limited after all, and they will not be as casual as modern dramas.

Therefore, the advertising revenue of TV production companies can almost declare it zero.

The last income is the peripheral products. Let me give you a chestnut. Just like the popular broadcast of "The Journey of Flower", the image of "Sangbao" in it was deeply rooted in the hearts of the people. A large number of "Sangbao" toys appeared on the market in an instant, which also set off a craze and drove consumption.

Of course, the income around this is not easy.

First of all, if there are smart actors, they will ask for this part of the income when signing the filming contract. After all, they are popular TV series, and the surrounding areas are customized in their image, so it is normal to ask for it. Secondly, the copyright author will also ask for this income when the copyright is operated.

If Li Nuo wants to sell the copyright, he will also want this part.

So after a while, Cihang only has the right to sell playback!

Two million in two years, if they can’t sell it, they will have to pay.

It's a risk!

"Big Ant, are you making me happy?" Xiaoyuan was speechless and didn't know what to say.

"I'm already conceiving "Immortal Two" and "Immortal Three". This series will be popular for at least twenty years. The copyright fee I want is already very cheap. At least 10 million a year. Tell them that this is the lowest bottom line." Li Nuo said firmly, and there is no bargaining.

Xiaoyuan was slightly stunned. If "Immortal Two" and "Immortal Three" were so sophisticated, then there was no doubt that she would continue to be very popular with "Immortal One". Of course, the premise is that the things you filmed cannot deceive the audience.

"Okay, you can discuss this with them, but... the director, screenwriter, producer...?"

Xiaoyuan was interrupted before she finished speaking.

"This is also the lowest line. I will not allow an unknown TV production company to ruin my efforts. In this way, if they agree, they will be the best idea of ​​not asking me about copyright if they don't agree." Li Nuo hung up the phone toughly.

Looking at the extinguished screen, Xiaoyuan looked like a dish: "It seems that it's Huang Lu. Editor-in-chief, you heard it too."

"Okay, I understand, let's do it." The editor-in-chief listened to the video, and felt that there was no chance, so he died.

The copyright of "Sword of Fairy" is not in the hands of Singularity.com, so Li Nuo sold it, and Singularity.com could not make any benefits. The reason why the editor-in-chief contacted me in the middle of the night was mainly because people promised the benefit fee.

But now it seems that this benefit fee is not profitable.

No one will accept this condition.

———

"What's the point, do you want my copyright?" Li Nuo sneered at the web page information.

This Cihang Culture is an emerging TV production company. It has no strength and ranks outside the top 100 in China, and has not produced and distributed many hot TV series.

For such a company, they just want to buy the copyright.

If the copyright is bought, you can sell it again, just to be "strange goods are acceptable".

There was once a strange copyright story in the original time and space. A company acquired the copyright of a certain author's book and stipulated that if it is not filmed within ten years, the copyright will automatically return, or compensate the author for the relative losses. The company did not shoot this work within ten years, but only filmed a movie within ten days when the copyright was about to expire.

Of course, Ten Days were purely shoddy and did not go to theaters.

But so what?

I took a photo, and until Li Nuo traveled through time, the copyright of the book was still firmly in my hands.

Of course, this kind of joke will not appear in this time and space, but what Li Nuo is worried about is that his works will be ruined.

I still remember that "Legend of Sword and Fairy 1" and "Legend of Sword and Fairy 3" that were implanted in zero advertisements were popular all over the country, but the fifth work adapted from the "Legend of Sword and Fairy 1" series, "The Legend of Sword and Fairy Clouds", was criticized for its 50-cent special effects and advertising implantation, and it ruined a good IP.

58.com,...'I just want to go back to the same city to find a job', just kneel down!

Li Nuo is also worried that Cihang Media will ruin his "Sword of Fairy" 1.

Novels and songs are very popular, but if you shoot a dross, it would be too annoying!

Li Nuo is not against implanting advertising.

Advertising is a method of killing two birds with one stone. Why not make money?

Some clever advertising implants can even reflect the wisdom and talent of the screenwriter and director, and inspire the audience to find fault. However, it should be noted that "too much is not too much", and this behavior should be stopped in moderation.

There are countless IPs that have been destroyed by advertisements.
Chapter completed!
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