Chapter 139 Magazine Issues
Huang Jingping was called down and had a midnight snack that was more expensive than a regular meal. Yesterday she vaguely felt that Feng Yiping and Jin Ling seemed a little awkward, and now she returned to her original state. She didn't care. It was normal for her to have a dispute over work matters.
After dating Feng Yiping for such a long time, she now fully understands that except for the person who might be there in a corner of his heart, there is no need to worry about other people.
"We'll go and see if the house is good later. It's very busy during the day and it's inconvenient."
"Okay, I want to go and have a look. If the house there is ready, we can sit in the backyard for midnight snacks at this time, which is safe and affordable, and more comfortable, that's great!"
Jin Ling was eating a string of Luxi yellow beef that was said to be secret. When she heard this, she felt that Huang Jingping's words seemed to be directed at her, "Hey, I said you two, aren't you just barbecue for less than 500 yuan? You are so heartbroken? You have lived in my place for so long, and I have never collected the rent."
"That's not the case. Isn't that equivalent to being a nanny for so long for free? We haven't mentioned our salary," said Feng Yiping.
"Okay, Sister Jin, don't bring work to life, okay?"
Jin Ling shook her head, the guy you like is fine at work, but in life, it seems that things will not be missing in the future.
In fact, there is also a problem with consumption concepts. From Jin Ling's perspective, with Feng Yiping's wealth, the car he drove, and the fact that he spent tens of millions of dollars to buy a house a few days ago, spending a few hundred yuan a meal is really not a problem.
As for the second generation in the circle she came into contact with, relying on her father's relationship, she earned less than 10% of the money she earned, so she went to and from high-end places all day long, or had long-term private rooms in high-end hotels.
She didn't know that Feng Yiping didn't have the consciousness of being a rich man at all. He bought that car, one because he liked it later, but couldn't afford it, and the other because he felt that the car was valued. Although it cost a lot of money, it was also profitable. As for buying a house, any person from later would do it. However, she had other considerations in addition to investing in a house.
In other aspects of life, he was still the same as later, and he could not eat it outside if he could do it himself. Although the reasons such as slurry oil and gutter oil are all caused by it, in the final analysis, there are still a large part of the reason to save money.
This is the difference between him and Huang Jingping and Jin Ling, with different backgrounds and environments, not talking about other values, at least their living habits are very different.
However, after Huang Jingping said this, Jin Ling was really hard to say. You can't tell her. Your boyfriend takes advantage of me. Her generation. When she went to study in Europe and the United States, she had been to the Celestial Beach. The incident the day before yesterday was really nothing. Of course, if Feng Yiping did it on purpose, it would definitely be a different matter, but it was obviously not.
She did that, faintly, and seemed to have a sense of taking advantage of the problem. This young guy who grew up in the mountains kept suppressing her in business and couldn't find any opportunity to deal with him at work. Of course, she wouldn't let go of such a rare opportunity yesterday.
"Then you guys go, I'm going to go back to bed,"
"Let's go together. I just ate such a beef and then I went to bed. I will have a small belly. Even if I don't have a small belly, it will not be good to grow beef."
The conscience of heaven and earth, Feng Yiping's words were really considered for her, but they were very unwelcome to Jin Ling. Moreover, Jin Ling also received Huang Jingping's support. Of course, after condemning her, she still followed her.
Actually, the house is really not very good now. It is piled with materials everywhere, and the house is in a mess. None of them is completed and they are still in the prototype. Huang Jingping looked at the renderings. At this time, she thought that the project was finished in the middle of next month, and she wanted to become their real new house.
As for Jin Ling, she felt that she was still considerate when she saw that there was no design similar to a suspended ceiling. She still liked to pretend her home was the same as a hotel or a nightclub. She not only wanted a suspended ceiling, but also had various lamps. She always sneered at the taste of that kind.
Feng Yiping missed evening self-study the night before, which did not cause any consequences. However, after a day of study, the plan to complete the four-year credits in two years seemed unrealistic now.
It's not impossible, the premise is that he does not have as many ties as he does now, and he only focuses on his studies.
Judging from the current situation, he has to work hard. Maybe he can complete his studies within three years, but he really has to work hard, because there are always unplanned things. For example, he just took a day of class and went to evening self-study, so he received a call from Bao Zhuoyuan to send Gao Yiming to report on his work.
Gao Yiming also brought two major magazines, covering finance, fashion, decoration, home, travel and other aspects. It is said that when he passed the test, he also took a lot of time and talk.
Judging from the work report written by Bao Zhuoyuan, his work performance in the past two months is not ideal. Whether it is manuscript composition or distribution, not to mention the contacts of advertisers, Feng Yiping likes the companies they are looking for, they ignore their preparatory magazine.
This is in Jin Ling's office. After she searched for financial magazines, she immediately focused on fashion.
"I feel very pleased by the concerns and self-blame of the magazine colleagues. This shows that everyone is sincerely considering me, the boss. When you go back, you must convey my meaning to Mr. Bao and everyone. At the same time, the same thing is the case. In the early stage, including the first issue, we should not be under too much pressure. I have made plans to lose money.
At the same time, I am confident that after the publication of our first issue, all work will improve greatly. However, the distribution of the first issue is also very important. We must ensure that our target customers can see our magazines."
This is the first time Gao Yiming has known Feng Yiping's business in the mainland, including convenience stores. He doesn't know exactly the prospects of this industry, but only knows one thing that if the operation is successful, such a company will have good cash flow.
"Okay, Mr. Feng, I will definitely tell Mr. Bao truthfully and will do my best to do a good job in issuance."
"As for the manuscript composition, don't worry. I have an article here, which is just a preface to a new concept. I plan to publish it in the first issue. You can take it back first so that Mr. Bao has a clear idea. At the same time, this article must not be spread before it is published."
He took out a folder he had prepared and handed it to Gao Yiming. The contents in it were the core idea of the Blue Ocean Strategy. The two authors of the Blue Ocean Strategy might have also been studying this issue at this time, but they certainly had not yet formed a systematic idea and their works will not be published until 6 years later.
However, this problem does not exist for Feng Yiping. This book can be said to be the one he reads the most and studies the most thoroughly after he worked. Moreover, because it is spontaneous learning, the effect is much better than the stuffed ones he used to make at school.
The electromechanical industry he later engaged in, whether it was products or services, was soon highly homogeneous. In the end, except for those related, most merchants like him could only compete for prices and accounts receivable periods.
For example, a small household cleaning machine used for car washing must be in stock at the beginning. Generally, it is not returned, and selling one can make half a unit. Later, even 10% of the gross profit cannot be guaranteed, and customers must be given a turnover time of at least one month. There are more and more returns, and if the operating costs are added, it is actually a loss-making operation.
So although his sales later became higher and higher, and his annual sales in one or two product lines were the highest in the local area, his financial situation was getting worse and worse.
The unsatisfactory reality forced him to think and learn from it seriously. At that time, he saw the book Blue Ocean Strategy, some of the concepts made him feel enlightened and had some successful practices.
For example, he no longer competes with other companies, pursues high sales and the largest market share, and instead starts from after-sales service that no one pays attention to. Not only does he get high returns - buying accessories is always more profitable than buying a whole machine, but he also wins a good reputation, which also promotes his sales.
Such a seemingly inconspicuous decision can also be said to have saved his small company. Today, with communications becoming more and more developed and globalization advancing faster and faster, most companies that encountered the situation he experienced later were probably already the most. The proposal of the theory of Blue Ocean Strategy will definitely attract the attention of those interested people.
Later, after the book was released, one of the authors was immediately invited to give a speech at the "Microsoft Summit" held by the richest man at the time. The Microsoft Summit was initiated by Gates, the 50 largest private home gatherings in the United States, once a year.
In November, the author also gave an opening speech at the Fortune annual meeting that year. Among the participants, all the Fortune 500 companies were CEOs.
Feng Yiping believes that such articles, published in his magazines in a serial way, will definitely attract many target customers.
"Since that's the case, why not stay with you now. I'll go back and explain the situation to Mr. Bao." Gao Yiming took the folder and did not open it, so he returned it to Feng Yiping.
"That's fine," Feng Yiping thought for a while, and it's fine to be careful. He can polish it in a few months.
"Then you take this, it's the tasks I gave to the club. This does not need to be kept confidential. It is a survey of the current status of Internet companies. There are still three months left to start the publication. They must study in depth and not to draw conclusions. I only need to understand the current status of the first-hand and feedback to me once a month." Feng Yiping gave him another folder.
With the clear understanding that the Internet bubble will break out in the first quarter of next year, this will definitely be an important topic in the first issue.
"Okay," Gao Yiming took the folder.
"Tell Mr. Bao that experienced contributors and researchers should ask more questions and don't worry about financial problems. Even if you set up a research institute for me now, it's okay. My time and energy are limited. In the next few years, there will definitely be many topics for people to do preliminary research."
"I remember, by the way, Miss Huang, can you see her today?" He has been obsessed with the two people who helped him at the lowest point.
"No problem, let's have dinner together tonight."
They chatted for more than two hours, but they didn't avoid Jin Ling. She was flipping through the latest fashion magazines there. Listening to their words, it was probably heard that Feng Yiping was preparing a high-end political and economic magazine, and he was the main one. However, can he, a young man who just went to college, support it?
However, Gao Yiming was a professional at first glance. During the conversation, he was always very serious, not as if he was flattering, so she was puzzled. Where did Feng Yiping get such confidence at this time? (To be continued...)
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Chapter completed!