Chapter 4 The Problems of Large Exporters
"This time I came to the leader, there are indeed some problems, and I need help from the province to solve them." Everyone was nervous, and Feng Yiping did not make any more polite things.
"In the past two years, our export volume in the province has increased day by day, including agricultural products. By the second quarter of this year, our total export volume has reached 8 billion yuan in Renming Coin,"
He took out two reports from his bag, that is, by the end of June, the export details and total amount of companies in the province.
"Based on the existing orders, by the end of this year, we believe that the export of companies in the province will reach 18 billion yuan, and there will be no problems at all," he said.
"Our total export volume last year was more than 4.4 billion, less than 4.5 billion US dollars, and yes, it was 4.45 billion US dollars," the senior official glanced at a person next to him.
The latter immediately said, "Yes, our total foreign trade exports in the province were US$4.45 billion last year,"
"The total export volume of General Feng's companies in the province last year exceeded US$1 billion, accounting for about one-quarter of the province's total exports," he said.
"Yiping, your export volume of companies in the province this year exceeds half of the total export volume of the province last year,"
"This growth rate is surprisingly high," said the senior official.
"Last year, we exported electromechanical products including ships, but it just exceeded US$1 billion?" the secretary also asked.
"Yes," the one who answered the question of senior officials just now, "Last year, the total export volume of mechanical and electrical products in the province was US$1.362 billion, ranking first in all provinces in the central region."
"Mainly in terms of shoes and clothing, our export volume has achieved a significant increase this year," said Feng Yiping.
He said this very modestly.
In fact, it is not a significant increase, but a leapfrog growth has been achieved.
After years of practical publicity and continuous investment in design, including a series of large investments, the export of footwear products represented by small white shoes has increased by more than $1 billion this year.
Moreover, this trend is still growing rapidly.
Because they first launched this concept, those European and American fashion experts now think of Feng Yiping's products when they think of white shoes.
Of course, the small white shoes produced by Feng Yiping's company are still positioned in mid-to-high-end. The current price in Europe and the United States is between 130 and 180 US dollars, and there is no way to compare with luxury shoes that cost hundreds of US dollars.
But it is difficult for them to become a luxury brand, a footwear brand that has appeared for less than four years.
What Feng Yiping has always pursued is not high prices, but high sales.
The reason why he priced more than $100 is mainly because of the competition among domestic peers.
We all know that when a domestic product is popular abroad, many domestic companies will immediately start to switch production.
Sure enough, according to the information found by foreign trade companies, the upcoming Autumn Fair will focus on displaying small white shoes, from less than 50 in the Spring Fair to nearly 200.
However, everyone's performance still made Feng Yiping more pleased. They did not sell the price to a very low price from the beginning, and the price was generally above US$50.
This is very good. They are mainly engaged in the mid- and low-end markets abroad, so they will not pose a threat to Jiasheng.
In fact, it is difficult for them to pose a threat to Jiasheng.
Jiasheng has spent more than a small amount on design investment in recent years, including the construction of sales channels and brand promotion. There are not a small amount of investments in China. There are few companies in China that can have the strength.
Those with that strength cannot have that courage.
"We expect that by next year, our footwear and clothing product exports will continue to grow rapidly, and our plan will still achieve double growth," said Dr.
The senior official nodded constantly and said with some envy, "The export plan we have set for this year is to increase by 20% compared with last year, or you have the courage to do it once," he said.
"It is mainly because the early investment has begun to take effect," said Feng Yiping.
"Anyway, this is very good," the senior official laughed again, "at least, when I give a report at the next two sessions, we will definitely exceed the goal in 2006 when I give a report,"
"Our goal this year is less than US$5.4 billion. Director Lin, if we calculate that Jiasheng has completed nearly US$2.4 billion in exports, our total export volume this year will reach US$6.5 billion, no problem,"
Director Lin nodded and took a pen to calculate it on the paper. "Although some agricultural products we have been living in this year, such as honey, have dropped sharply because of the sharp drop in international prices, which has fallen by nearly 50%,"
"However, because Feng's exports increased by more than $1.3 billion, our annual exports reached $6.5 billion, there will be no big problem,"
“In this way, in terms of exports, we are likely to be the number one in the central province this year,”
This is obviously a good news that makes both leaders happy.
As a central province that attracts foreign investment, and is mainly heavy industry and agriculture, it is really not easy to achieve results in exports.
To put it bluntly, the entire province has worked hard all year, but its export value is often not as high as a city in a coastal province, or even a county-level city.
So in the past, in many documents, relevant departments often used another data, data on the total import and export volume to talk about this issue, "The total import and export volume has been achieved this year and increased as much as possible."
After all, that data is at least more than 10 billion US dollars.
"Yiping, can such momentum last?" the senior official asked with concern.
"There is no problem at all," Feng Yiping said affirmatively.
"The export of footwear is not as strong as we can encounter, and this aspect will surely maintain rapid growth in the next few years,"
"In terms of clothing, the non-toxic and chemical-free organic infant and toddler clothing we developed has now become well-known in the international market, and its export volume will also increase significantly in the future," said Dr.
“We are currently passing the global organic textile standard, i.e. gots certification,”
"In the future, we will establish our own standards in our country,"
The first version of gots was promulgated and implemented last month.
In this regard, because of his unfamiliarity, Feng Yiping and others were unable to participate. The main countries for setting up this standard are still Europe, the United States and Japan.
When Feng Yiping and the others learned about this situation, the relevant work had come to an end and they were unable to obtain the qualification to become the standard drafter.
This is the only thing he regrets this year.
"It seems that footwear and clothing will become a new business card for our province's future exports," the secretary said.
"In fact, we are intentionally transferring some orders for electromechanical products to production within the province," said Feng Yiping.
"Oh, is your magic workshop planning to inspect OEM manufacturers in the province? This is good news," said the senior official immediately.
This shows that he has a very common understanding of Feng Yiping's company.
Feng Yiping's company has always been led by Fantastic Workshop in the export of mechanical and electrical products.
"We have this idea. I wonder if the leaders have noticed that in the first half of the year, the Magic Workshop and the entrepreneurial park we established in the university town have jointly designed several products,"
"My opinion is that if possible, try to produce these products in the province. I also hold this view. As long as the provincial companies can meet our requirements, the comprehensive cost is close to the cost of coastal city OEM factories, I also hope to produce them in the province as much as possible,"
His thinking was naturally not only for emotional reasons, but also for some commercial reasons.
The coastal OEM factories cannot only manufacture OEM for them. In fact, this is equivalent to providing convenience to competitors and they can understand the products of the magic workshop relatively easily, including manufacturing processes.
However, if placed in the province, starting from the mold, the confidentiality of all production links will be relatively higher.
At this time, there are not many companies that will choose to let inland companies produce OEM for them.
Another reason is naturally due to long-term considerations.
In the future, with the increase in low prices and labor wages, the advantages of coastal manufacturing in manufacturing will decline year by year. Related manufacturing will definitely be transferred to inland areas. Why not take advantage of its advantages and take the lead in this regard?
"According to the experience of developed countries, manufacturing will gradually shift to the inland, which will be a major trend. We also hope to explore the road for the province in this regard,"
The secretary looked at the senior official and said, "This is another new topic that can be studied."
The senior official nodded, "So Yiping, is the issue you want to talk to us about exports?"
"Yes," said Feng Yiping.
"The biggest problem at present is the ports in the provincial capital. In terms of handling related issues, the efficiency of customs declaration and tax payment is still a certain gap with coastal ports,"
This is a problem they often encounter at present.
"The biggest problem is that, after customs declaration and inspection at the provincial port, you must go to the customs office in another place, which wasted a lot of time."
“So many times, we have to choose to transport it directly to the customs of other places through railways with higher freight rates, rather than from the provincial ports and arrive by water,”
"Considering the trend of our exports increasing and decreasing year by year, I think, can the province coordinate with brother units in this regard and simplify the relevant processes and procedures as much as possible,"
"We pass the Yangtze River and transport it to ports from other provinces for customs clearance. If the time can be shortened to half of the time now, we are happy to declare customs and export it in the provincial capital."
"Have you ever calculated that if you can meet your requirements, not counting the time cost, how much can you save in terms of freight?" The senior official picked up a pen and prepared to make records.
"We have calculated that we can save at least 200 to 300 yuan per ton of freight," said Feng Yiping.
"This is not a small number," the senior official nodded.
"This question is not simple," he lowered his head and thought for a while, "but it must be done,"
"From the perspective of the whole province, it must also be solved," the secretary also expressed his opinion.
That's fine.
:
Chapter completed!