"This will be a platform specially built for everyone here," Lao Ma continued to explain the purpose of this move.

However, everyone in the audience couldn't help but talk at this time, and many people looked at Lao Ma with obvious doubts.

What he said just now is that monthly sales are 5 billion, or even 10 billion? Doesn’t that mean that their platform alone can reach 60 billion to 100 billion in sales per year?

Is this possible?

You should know that Gome’s sales volume has just exceeded 20 billion yuan in two domestic large appliance chain sales giants, while Suning has just exceeded 9 billion yuan.

How did they achieve such results? Last year, the speed of opening stores between the two of them greatly accelerated, reaching an average of 5 days of new stores.

They couldn't help but think of another similar meeting held earlier last year.

It was in the capital, held by Gome, which they called the "Global Strategic Summit".

It was also at that meeting that they set a goal to achieve sales of 120 billion by 2008, which is consistent with what Lao Ma said on the stage today.

Haha, two of them exceed 100 billion, and the total number is that only these two companies can sell 200 billion. Is this a good day for us to come?

Most of the people here don't think so.

Mr. Zhang shook his head slightly.

Fortunately, Lao Ma did not specifically talk about which year he could achieve this goal. It seems that he is quite cautious.

But there will still be people applauding this time.

Queen Dong stood up and clapped and said, "I support me!"

Of course she supports it.

Everyone knows the dispute between Gree and offline giants.

After being cleared by Gome, they competed to open stores next door to each Gome.

Seeing this, Lao Ma had to stop and explain, "I understand everyone's doubts, but I believe that you are also very clear about the important point. The flagship store in our mall is operated independently. As the platform, we are just trying our best to assist you in making higher sales."

"Our platform is not only a platform that can help everyone sell, but also a platform that allows everyone to directly hear user opinions,"

This is what everyone wants to hear.

The reason why many of them did not send their deputy to the meeting this time was not because they were invited by themselves, but because they needed other channels.

The growth of domestic home appliance chain giants has made them both happy and sad.

As home appliances and 3c product manufacturers, sales have always been their most critical issue. The strong sales capabilities of domestic home appliance chain giants are undoubtedly their good helpers. The agreement with those companies means high sales.

What is worrying is naturally what Gree encounters.

Nowadays, it is not news that customers bully stores and sellers force manufacturers.

Today is Gree, and tomorrow it may be them.

But as a manufacturer, how can you give up your pricing power and market decision-making power and become profitable at a loss?

Many of them are actually very clear about this.

Let me put it this way, if the sales of the home appliance chain companies in the current home appliance chain industry together account for more than half of the home appliance sales market, then it can be said that a large part of the people they are sitting here today will probably be able to be slaughtered and there is no room for bargaining.

This is not a fantasy, there are precedents to follow.

The conflict between home appliance manufacturers and strong sellers had already occurred in Japan in the 1960s.

At that time, Darong, a domestic home appliance chain in Japan, repeatedly undermined Panasonic's market strategy because of his dominance in the sales market.

Panasonic allows middlemen to sell at a minimum of 10% off at the guide price, Darong sells 15% off at 10% off, Panasonic sets 15% off at 10% off, Darong sells 10% off... In short, it is 5 points lower than you.

Not only did Darong take advantage of such a low-price advantage to grab the business of other middlemen, but on the other hand, he also asked Panasonic to compensate him for the losses of these 5 points.

Afterwards, Panasonic stopped supplying Darong...

The entanglement between the two sides has been going from 64 years to 94 years - this has lasted for a full 30 years.

Which company is willing to spend 30 years on such a thing?

How many years have we been reforming and opening up?

Panasonic is also very strong, otherwise he would have been exhausted.

That's why there are so many top leaders here to attend this meeting this time. They need other channels, and they are in their own hands.

Jiasheng Mall is such a channel.

As Lao Ma said, this is not only a channel that can increase their sales and hear users' voices, but also a channel that can improve their voice and confidence with other middlemen, especially when negotiating with large home appliance chains.

"We will not negotiate terms with everyone. We just want everyone to provide more high-quality products to our users. We look forward to all partners who can invest more energy in the flagship store. We hope that pre-sales consultation will be enthusiastic and clear, after-sales service will be quick and considerate," he said.

Lao Ma's words undoubtedly made everyone feel relieved.

When offline chain merchants talk to them about cooperation, their primary concern is not your technology or your products. They care about various conditions, supply priority, payment period, convenience of return, burden of logistics costs, rebate amount...

“As for the sale, we are responsible for it.”

"We know that the most critical issue in the sales of online home appliances is the arrival time. For this reason, we have prepared for it."

This is also the biggest shortcoming of online and offline.

Offline stores usually have their own warehouses, so they arrive quickly.

"Our backbone logistics network covering the country will be able to cover all large and medium-sized cities in the country in the next five years, and will be able to complete all coverage within 8 years at the latest," said Dr.

Such a large infrastructure project cannot be achieved in just one or two words.

Such a large investment, even if it is Jiasheng, does not have the ability to invest in one-time, and there must be a process.

Although according to the current trend, Jiasheng only needs to pay a small part of the funds in logistics centers and supporting facilities in various places, and other funds can be raised from banks, such aggressiveness is not what Feng Yiping wants.

As for why the first stage takes 5 years, while the second stage only takes 3 years, that is because, he believes that from 2008, this work can be greatly accelerated.

As for why? Because he was confident that in 2008 and 2009, he would significantly increase his net worth, especially his cash assets, by taking advantage of the well-known subprime mortgage crisis.

"In order to shorten the arrival cycle when the logistics network is not yet perfect, after consultation with the express delivery company, we decided to start night delivery services in the near future,"

"We all know that, especially large appliances, are generally larger in size. In some areas in the urban area, there will be restrictions on passing vehicles during the day," he said.

“We also need to understand that some users may not have time to stay at home during the day.”

"So we will be the first to launch this service in cities where the logistics center has been put into use. As we all know, these are the largest cities in China and the largest sales of home appliances."

"Our courier company partners will continue to deliver goods until 23 pm at night,"

"And we promise that no matter whether there is an elevator or not, no matter what floor, as long as the goods purchased in the Electrical Appliance City will be delivered to the home."

"This move is good," Mr. Zhang said to Feng Yiping softly.

Of course, Feng Yiping knew this.

However, what Mr. Zhang and the others don’t know is that the purpose of setting up an electrical appliance city is not aimed at offline home appliance chains at all.

When their backbone logistics network is built, offline chain companies will lose their greatest advantage, but they will have to bear high costs.

What he targets is possible peers.

Of course, judging from his current planning and implementation, some of the roads that may be traveling with him may be almost blocked.

"Of course, considering the concerns of many users about online shopping, we still hope that in some aspects, we can get the full support of everyone,"

"We hope that all the merchants who enter the Electric Appliance City can unanimously promise that all the goods we sell in the flagship store are new products after passing the inspection by our company."

Lao Ma specifically mentioned it here, which is a "new product".

"We also hope that everyone can solemnly accept the biggest concern when buying home appliances and 3c products, such as TVs and computers, is whether they will buy fakes?

If both the merchant and the platform can make such a promise, then it will definitely effectively dispel the concerns of at least a few people.

"No problem," "We agree," "It should be like this," said Queen Dong, Lenovo's Young Sir Yang, and Mr. Zhang immediately.

Lao Ma looked at Feng Yiping and found that Feng Yiping was also smiling at him. As the platform, they finally got the biggest support they needed.

:
Chapter completed!