"I admire the passion of the people very much," Feng Yiping said with a smile.

He naturally knew about this.

A few years after he learned from his later experiences and lessons and took the lead in the layout of convenience stores in the last mile of future consumption, the Delong Group, which has the reputation of "the world's number one shop" or is notorious, also discovered the significance of this field.

The second son of the Tang family believes that market share must eventually be achieved through retail terminals, so the retail system must be built.

However, they have the passion that Feng Yiping does not have. What they want to do is not invest in the retail system, but to "control" the retail system. Right, you read that right, it is control.

Their vision is naturally very grand, and they will establish three major retail platforms including urban supermarkets, agricultural supplies supermarkets and mechanical and electrical sales systems, covering all over the country.

Among these three subdivided goals, they finally concluded that the rural market will become a turning point in the development of China's retail industry, with huge business opportunities and development potential.

So in 2002, they decided to focus on investment and operation in the distribution field of agricultural means of production, and use new agricultural means supermarkets and chain convenience stores as retail formats, and are committed to establishing a large, modern and efficient agricultural means distribution network strategic investment and management company in the vast rural areas of China, which is what they envisioned as "rural Walmart".

The first market to be selected is the major agricultural province. It plans to complete the construction and operation of 1,000 stores in the province by the end of 2004, invest 10 billion yuan within five years, and complete the strategic layout of 10,000 stores in 10 major agricultural provinces in China.

Strategy, that's really great, and like some of the strategies formulated by our revolutionary pioneers, is perfect and elusive.

The problem is execution.

The key to execution is the first step in funding.

They also have plans to build brands by integrating the industry, and then attracting professional overseas investors to sell the industry, thereby replacing cash and then rushing to buy retail companies.

It seems to be quite feasible, but the problem is that the Delong Group's funds have not been well-off since 2001.

When the project was officially launched in 2002, my investment was only 100 million yuan, and I also borrowed 100 million yuan from the bank.

It must be said that this is really a rare self-built industry in Delong.

However, in this case, like in all other areas of importance, Delong has a big step and a big appetite. Shortly after the launch of "Rural Walmart", they also tried to make efforts in their other goal, urban supermarkets.

However, this time, the usual routine is still followed - acquisition.

For a time, from north to south, from LN Dashang, the capital Hualian, sh Bailian, and naturally, including Feng Yiping's Youjia, they talked about acquisitions with almost all the retail tycoons and local retail princes.

However, life will be good, including large state-owned retailers, and these retail stores are the main sources of cash for each company - this latter point is particularly important, so Delong's desire to acquire the whole or to hold shares has not been realized.

Of course, if the "Wolf" Professor, including the entrepreneur Yuan Sin who is still hotly discussed, had not been promoted in April 2001 that the article that criticized Delong, triggered a bank run by Delong's Jinxin Trust, which could conveniently rely on Jinxin Trust to raise funds, with their ability in the stock market, they might be able to really take over several listed retail companies.

However, there is no if.

The still responsible Tang family, the second-center, did not let Jinxin Trust go bankrupt, but mobilized funds from its own industries to support Jinxin Trust in the name of financial management, deposits, etc., of which its listed companies supported a total of 2.8 billion yuan and non-listed companies supported 1 billion yuan. Delong has since moved to a path of tense capital chain and a comprehensive crisis.

Since then, three similar bank runs have occurred. In order to open up multiple financing channels, Delong has fully advanced into the financial industry and has successively acquired, controlled or participated in more than 40 financial companies and commercial banks. With the support of these financial institutions, the bank run has been safely survived.

However, this has laid hidden dangers for future development. As long as there are so many companies in the Delong Group, as long as one of them has broken its capital chain, it will inevitably affect the entire system.

Unfortunately, this happened quickly.

In July last year, Zhou Zhengyi, the richest man in sh, failed. During the investigation, the relevant departments found that Delong had loaned about 4 billion yuan through the four local commercial banks it controlled, while the investment of these banks was only 300 to 400 million yuan.

This quickly aroused the bank's alertness.

What was happening was that in October last year, the hop incident of xj triggered the guarantee circle of xj listed companies, and then completely reduced the stock prices of all xj listed companies. Delong, which made its fortune from xj, also suffered heavy losses, and the market value of several listed companies shrank seriously...

It was from then on that time that most commercial banks in China suddenly adopted a policy of "only collecting but not lending" against Delong. Not only did the loans stipulated by the agreement not approve loans, but even some loans that had not yet reached the repayment time were collected... Their capital chain was already on the verge of collapse.

At No. 1155 Yuanshen Road, Pudong New District, in Delong Building, the Delong Financial Empire, the second son of the Tang family has been devoted to the crisis fund scheduling meeting, that is, their "position meeting".

But at this time, Delong could no longer solve the repayment crisis in various places by relying on himself, so even Tang Wanxin himself became a financing salesperson, borrowing money everywhere, and Boss Tang took action, so naturally the borrowed amount was not a small amount, but it started hundreds of millions - this was Feng Yiping's initial concern.

However, borrowing money alone cannot solve the problem, and Delong has to plan some of its industries.

It was not that they had thought that Feng Yiping was just like what Jin Ling said, and they had no friendship at all. They even wanted to borrow money, but they couldn't speak, but they could not borrow it even if they wanted to raise funds from Feng Yiping, who seemed to be very short of money, they could only take out chips that might make him moved.

Tang Wanli, who came on this trip, still struggled to convince his younger brother - Tang Wanxin attaches great importance to his layout in the retail industry, and plans to use the agricultural supplies supermarket that Feng Yiping may be interested in as a breakthrough to attract his attention.

Tang Wanli decided this way because Delong Agricultural Info Supermarket, the capital chain was also tight at this time.

Feng Yiping opened Jia, and his pace was very stable. Later, Jia was basically able to rely on his own funds to open a new store.

However, Delong has always been a big step. In more than a year, more than 600 Delong supermarkets were opened on SD, and hundreds of new ones were opened at once. This naturally requires a lot of cash flow support. However, at this time, Delong did not have any money?

Tang Wanli didn't have time to tell whether Feng Yiping's "pride" was sarcastic. "Haha, our little fight is not as good as Mr. Feng's big move,"

To be honest, when Feng Yiping spent nearly US$2.5 billion to acquire a company in the United States, his brothers and sisters were all red. If we could hold so much money, would these problems be still a problem?

"Haha, I'm very frightened. To be honest, I'm under great pressure now. This merger and acquisition has almost suppressed all the working capital at home and abroad. If there is a mistake in the future, I really don't dare to think about the consequences."

No matter what their purpose is, Feng Yiping felt that it must be right to say this first, "I'm also nervous,"

Tang Wanli, chairman of the presidium of the China Federation of Industry and Commerce and Industry, nominal leader of Delong, glanced at Feng Yiping who was smiling. It was better to meet him than to be famous. This is also a well-organized person.

"Mr. Feng was joking. With Mr. Feng's eyes and Jiasheng's execution, there will definitely be no problems with this acquisition,"

"Haha, I hope to borrow Mr. Tang's words,"

"In addition to admiring Mr. Feng's vision, we also admire Mr. Feng's responsibility. Like Delong, Mr. Feng's Jiasheng is also a company with a very social responsibility."

"I dare not take it, I dare not take it," Feng Yiping said quickly.

He is not polite. In terms of social responsibility, he really doesn't want to be on par with Delong. Jiasheng has never raised funds from the people to block his own holes.

"However, to be honest, Mr. Feng's actions in the retail industry seem to be overly praised and cautious, and they are also a bit one-sided. We believe that rural areas are the largest market in the future. Our current Delong Supermarket, which mainly focuses on agricultural supplies, is very considerable in terms of development and prospects. I wonder if Mr. Feng is interested in this aspect?" He sat on the sofa very loosely, crossing his legs, as if asking inadvertently.

…………

At this time, in the underground garage, Wenhua and Irving looked at the luxury convoy brought by Boss Tang, and were amazed, this style! (To be continued.)

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Chapter completed!