In the afternoon, many well-informed people in the folk and Quyuan Miscellaneous House were discussing one thing. A group of Dayuan merchants received three boxes of soap and a box of snowflake paste given by Qinghehou, but the Dayuan people quickly replaced it with porcelain glass and other items. As soon as the news came out, the people who had coveted these Dayuan people instantly lost interest.

Nowadays, soap and sauce cream are easy to sell in Daqin, and the price is high and it is easy to sell, but porcelain and glass are different. Although it is expensive, it is not easy to sell in sufficient supply. Even if you snatch it halfway, it is easy to break in chaos and end up with a thankless ending.

When the news reached the Dayuan people, the envoys of Dayuan and a group of merchants breathed a sigh of relief. They generously gave Hu Shang a half box of soap and ten bottles of snow cream to express their gratitude.

When this news reached Chen Xu's ears, he had no reaction at all. Xianyang is bustling with millions of people, and all kinds of schools and religions are everywhere. It is normal for commercial gangsters such as scalpers and brokers to appear. He can even use these news to judge that someone must have given these Dayuan people a trick to resolve this crisis. Dayuan people go back all the way back, and if they bring these four boxes of soap and snow cream, they may be robbed as soon as they leave the border of Daqin and end up in a situation where they have lost money.

It is very difficult to do business in this era. From Xianyang to the Western Regions, the journey was really wild and chaotic, and there was not even a real road. Although Chen Xu did not go out frequently and had never been to the Western Regions and border areas, he could roughly guess the dangers and difficulties.

But no matter how dangerous and difficult it is, merchants dare to leave even in order to make money, and they will always weigh the pros and cons to make the most advantageous choices, such as sacrificing wealth and avoiding disasters, such as abandoning goods to save lives, etc. These are almost no need to worry about.

The Dayuan people's incident was just a small news in Xianyang. In just a few hours, they were flooded with more news. The waves disappeared without a splash. As the commodity trade fair went on, the biggest transaction today also appeared when the fair ended in the evening. Lishang Garment Factory, which belongs to Xianyang Women's College, signed a dyed cloth order contract with a total value of 1.5 million yuan with a cloth merchant in Nanjun. This order also became the finale of today's transaction and caused a sensation in the entire business community.

The Women's College was originally solely established by Chen Xu, and then raising tuition fees from the children of wealthy merchants to fill the gap and pay the salaries of faculty and staff. Later, Ying Shiman, Fan Caiwei and others opened Lishang Yishang Yishang Yishang at the entrance of the college. Although Lishang Yishang Yishang is now incorporated into the Qinghe Store, it has been retained as a brand that mainly sells women's clothing. After years of development, it has become very famous.

The female clothing designers of Lishang brand are all teachers and students of the Women's College.

Each set of clothes must be designed and produced and the models must be arranged to be displayed on the stage, and then the review committee organized by the school will be voting to obtain the qualification for official listing.

Because he adheres to the design concept of natural, integrated, beautiful and open clothes advocated by Chen Xu, these clothes are trendy in appearance and color, and some are very bold. While inheriting the characteristics of current skirts, they also absorb and carry forward the styles of some clothes and skirts designed by Chen Xu before. The materials are exquisite, the colors are rich, the design is novel, and the tailoring is integrated. In addition, the palace maids and weaving girls who were dismissed from the palace are used in large quantities. Therefore, the production process is also at the royal level and is very exquisite and meticulous, so it has been recognized by the vast wealthy class.

Nowadays, women's clothing from Lishang brand opened counters in Qinghe stores across the country, and has become a well-known high-end brand. The price is still affordable. You can buy a trendy style with excellent workmanship for two or three hundred yuan. Therefore, sales are rising year by year. In order to meet the growing market needs, Chen Xu asked someone to set up a Lishang Garment Factory, which is a school-run enterprise. The school's faculty and staff have shares and can pay dividends every year. Therefore, a group of faculty and staff who founded the Women's College with Chen Xu would pay a lot of money every year, and clothing designers who obtained the marketing authorization would also receive a considerable bonus, which also constantly stimulated the students in the cutting and art design classes.

After the garment factory was established, the focus of professors at the Women's College completely shifted to clothing design and art painting. Female students who graduated from school would arrange for internships in the garment factory. Some could also go to the Lishangyishu shops in various places to work, and even set up their own clothing design studios, and then sell these new styles of clothing to some garment stores for compensation.

After the Lishang brand was established, Chen Xu incorporated all the women's clothing from the Qinghe brand into the Lishang clothing house. The Qinghe brand only retained men's clothing, mainly including windbreakers, sunglasses, T-shirts, shirts, leather boots, shoulder bags, daggers, belts and other trendy styles that are common in later generations, and basically no longer make or sell traditional clothing.

There are not many men's clothing sales, and the recognition is not particularly high. The main reason is that it is too trendy. However, the people in Daqin are open-minded and dare to wear any clothes. Therefore, the items in men's counters have gradually cultivated a group of loyal fans, which is also an extremely high-end clothing that can't be learned even if other garment stores want to learn.

In Chen Xu's view, with the rise of the economy of Daqin and the rapid development of industry, both food, clothing and housing will be solved by commercial means in the future. Clothes are the biggest impact. As long as the workmanship and price are suitable, the people are willing to spend money to buy clothes. Therefore, Chen Xu is still paying more attention to Lishang Yishe and the garment factory. At the same time, he also wants to use this model of factory plus brand stores to drive the clothing industry to keep up with the development of the economy and provide the people of Daqin with enough good clothes.

The huge order from Lishang Garment Factory was actually decided by Chen Xu himself.

Today, he took his family to play in Cuju Shopping Mall for most of the day, and then went to several high-end commodity exhibition halls in Cuju venue to inspect, and exchanged and talked with some merchants who came to trade, and finally met a cloth merchant from the south.

This cloth merchant is called Shangguan Mou, a native of Jiangling. Its ancestors have complex dyeing techniques, which can dye more than ten different colors of fabrics such as indigo, blue, blue, crimson, and purple.

The Chu State and the Central Plains countries advocated heavy colors such as blue and black. The people of Chu State liked elegance and colorful clothes, so the clothes in Chu State were the most diverse during the Spring and Autumn Period and the Warring States Period. In addition, the Chu State also liked poetry, songs, music and dance. Both literati and noblemen liked to enjoy various beautiful and romantic things.

However, everything has its pros and cons. While the culture of Chu is prosperous, it also allows the nobles to develop a tradition of luxury and enjoyment. They have only a large area of ​​land and a population that exceeds that of the Qin Dynasty. When facing the military-hardened Qin State, there is almost no big counterattack.

Although the State of Chu is gone now, the bright colors and light and elegant style of Chu's clothing have been preserved. When walking in the southeastern counties, you will find that the local people's clothes are much more beautiful and beautiful than those of the northwest people.

The Shangguan family was once a fabric provider for the imperial garment workshop of the Chu Palace. Shangguan Mou is now in his forties and inherited the dyeing workshop of his ancestors. When he was young, he had visited the King of Chu and had close ties with many local nobles and gentry in Chu State.

When Chen Xu met Shangguan Mou, he was watching the fabric of Lishang's robe in detail. After seeing Chen Xu, Shangguan Mou was also very calm and polite, neither humble nor arrogant. Chen Xu was impressed, so he asked a few more questions before he could figure out his identity.

At present, as the economy of Daqin is developing faster and faster, the degree of openness among the people is getting higher and higher, and the people's demand for various beautiful things is getting greater and greater, and their pursuit of clothing is naturally becoming more and more colorful.

Lishang Yishe represents the pioneer and leader of this trend.

As a colored fabric provider, Shangguan Mou has been paying attention to the colorful dresses of Lishang Yishe for a long time. This time he came to Xianyang, he not only brought a large number of high-quality colored fabrics, but also wanted to find a ready-made clothing dealer to cooperate to see if he could do a bigger business in the color printing and dyeing fabrics.

After a brief chat, Chen Xu asked Shangguan Mou to send some of the fabric samples he brought to Qinghe Shopping Mall. The two of them drank tea and discussed at the tea restaurant on the third floor, and finally decided to reach a purchase and sales contract of 1.5 million yuan.

This business is not big for Chen Xu.

But for Shangguan Mou, it is an absolute big order. You should know that his usual ten and twenty pieces of cloth are a regular business, and hundreds of pieces are big orders. Chen Xu's order is as high as 25,000 dyed cloth of various colors. Although the average price is lowered to 60 yuan, which is nearly 30% lower than the usual sales price, the business span is two years long, and it is also a cooperation with Qinghehou, which will provide Shangguan's dyeing workshop with a huge development space and a broader prospect.

Relying on the names of Qinghe Hou and Lishang Yishe fabric providers, Shangguan's family will soon become a leader in the dyeing and cloth industry in Daqin, and there is no doubt that they will firmly take the top spot in a few years.

Therefore, for Shangguan Mou, this business is worth doing even if it is a loss, and not everyone has the opportunity to rely on Shangqinghehou.

Moreover, he has made extensive friends and has contacts with many famous merchants in the southeastern counties. Several shareholders of Wuhuyuan in Wuzhong are the first to do so. Since he joined Qinghe Hou a few years ago, he has been doing well now. Tea and red wine can directly supply Qinghe shops and Qinghe restaurants in various places. Relying on the huge scale of Qinghe Group, the two brands have become high-end brands in just two years and occupy a large share in the tea and wine market.

No smart businessman will miss the opportunity to rely on the powerful and powerful, and taking advantage of Qinghehou is not far from becoming successful.

Going shopping with your wife and doing a big business that seems to be amazing to the world is almost the same as having fun for Chen Xu, but shopping is really too tiring, and this is not a project he likes.
Chapter completed!