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Chapter 508 What about the niche

Jester knew that later GDC's influence in the gaming world could almost be equated with Oscars in the film industry, Pulitzer in the press industry, Nobel in the scientific industry, and Fields in the mathematics industry.

In the future, being able to win the best game of the year selected by GDC is almost the highest evaluation a game can get.

Like decades later.

No matter how many media ratings your game has received, it is still useless to not get the best of GDC’s year. When you are talked about by industry insiders, or even when players brag about each other, you are weaker than the best of GDC’s year.

GDC's Lifetime Achievement Award is the highest honor that a gamer can win.

In Jester's memory, every person who won this award, their experience is a legend that can be written into a novel.

However, for Jester, it is inevitable that he will win the GDC Lifetime Achievement Award in the future, but it is just a matter of time. According to Jester's estimate, the first few sessions may be awarded this award to those who were in the early stages of the birth of electronic games and those who truly introduced electronic games into the horizons of ordinary people.

For example, among the candidates this year, Jester thinks that Atari's founder has the highest chance of winning the award.

Time flies very quickly.

After finishing his marriage, Jester returned to the United States alone.

Originally, he wanted to deal with some trivial matters with Claudia before returning, but Claudia persuaded him, knowing that he is now plagued by work and not only has the R&D tasks of two games, but also has to deal with the e3 exhibition that is about to open, so he forced Jester to return first.

In about a month, the development team of "Exotic Soul-Supervised Song" was still working very quickly.

At least from the work progress that Jester saw when he returned, it was quite satisfying. Of course, the "Exotic Soul-Supering Song" working group said that it was heavy and heavy, and it was not difficult. The main work of the development team now, or in addition to being an artist who paints characters based on Jester's character design.

Perhaps the remaining 90% of the work is planned, and the plot editors then fill in the complete content based on the plot outline left by Jester.

Make rhetoric more graceful.

"I don't know why the boss attaches so much importance to this niche game. Even if he has a bet with Richard Garrett, there is no need to make an American RPG. Let's not talk about it. The difficulty of making American RPGs is so difficult, and their audience's resistance to other games. Even if the boss has succeeded countless times in other game types, and even created new game types countless times, the problem is that this is not a new game type, but in this type, there are countless successful works..."

During the past few days after returning from his private island, Jester always heard people in the company discussing his emphasis and investment in "Exotic Soul-Sheng Song".

Actually, this is also easy to understand.

Because American RPG is indeed difficult to do, and it is difficult to satisfy players, let alone sell high sales.

Among them are members of the development team who are preparing to carry out the "Warcraft: Humans and Orcs". Of course, they also have reason to say this, because Jester originally revealed to them that in the past six months, he only planned to make this game.

The production plan for the game "Exotic Soul-Super" was temporarily added and was not in the plan made by Jester at the end of last year.

After Jester returned to his office, he first wrote a general framework for the simulation game he had considered to run an island on his private island. Of course, he wrote both modes in full, and then sent them to the design group below.

Now Mars Entertainment has a big business and is not considered an independent studio, but only has only a dozen development teams directly under it. Of course, these teams are big and small, and have excellent people in charge, and some are not experienced and experienced.

In such a situation, it is inevitable that every development group will have a game worth mentioning for development.

And Jester couldn't keep finding so many games from his mind to make for his subordinates. It's not that he doesn't want it, but it's completely unnecessary. In fact, many games can succeed in history, but it's just an idea.

Besides, there weren't so many games in Jester's mind to squander him.

Besides, he trained a team to be a puppet. What he needed was the understanding of the game and the understanding of the game, so as to develop a better game.

In fact, there have been too many games that did not exist in the original history over the years. They have been invested in the market under the research and development of these development teams of Mars Entertainment and have received many praises from players, which makes Jester very pleased.

Of course, the same thing is true. With so many development teams, it is impossible for each to have a good project waiting to be produced at all times.

Sometimes, after a previous project is completed, after the holiday and rest, one needs to consider the following development plan. It basically takes a month or even several months to decide. There is no such thing as Jester. After a project is developed, the people in the development team come back on vacation and find that their boss has already come up with several new development plans.

So, when Jester's detailed game about a new simulation management game was passed down layer by layer.

Many development groups who are interested in developing this type of development directly requested to develop this game.

As for how they are divided, he is thinking about the problem of gossip behind "Warcraft" development team. After all, for him, the most important issue for the two development teams he is directly under is not progress, because the progress is sufficient in any case.

It's a question of harmony.

To put it bluntly, rts is indeed a very popular game now, especially on PC games.

American RPG is a game type that is not very popular in terms of PC games. In other words, it is a niche.

In the eyes of many people, niche games are not something that cannot be done, but that you should not spend too much energy on them, because investment and gain are not proportional to niche games.

But what about niches?

Can't niche games be made? Can't niche games achieve great success? Not necessarily.

At this time, Jester remembered something in his memory.

This incident was actually quite unexpected.

Jester closed his eyes and carefully thought about the deepest part of his memory in his mind. This was about twenty years later, when Blizzard's moba game "Heroes of the Storm" public beta just began, and Penguin hired a large number of naval forces to attack the game on various websites.

Among them was the largest Blizzard fan in China at that time, which was the gathering place of the Blizzard, and the storm area of ​​a national forum.

Because the black one is too tragic and there is no lower limit.

Then Zhang Dong, who was the director of the domestic Blizzard marketing department at that time, was of course also a fan of Blizzard Games. He used his account to post a post in the Storm area of ​​the Blizzard Forum at that time to explain his views. It may be a bit thin, but it is basically his review and summary of his work in Blizzard in China over the past two years.

It can also be regarded as a game called "Heroes of the Storm" to enhance your confidence.

In fact, Jester was quite surprised about the game "Heroes of the Storm", because from the conventional naming, or whether it helps the game's post-promotion, the name of this game is not a very good choice.

It's not that this name is bad.

If you just have this name and ignore the others, the name of the game "Heroes of the Storm" is still considered to be of the upper class.

But the problem is that this name really cannot be associated with the golden sign of Blizzard. Although the name Dota cannot be used alone after the lawsuit between Blizzard and Ice Frog ended, the Blizzard all-star that I used to call Blizzard all-star is obviously much better than just "Heroes of the Storm".

Because the name Blizzard All-Star can obviously let players know at the first time, oh, this is such a game, and there is no need to explain it more.

And "Heroes of the Storm" obviously cannot do this.

Of course, for players or fans who really understand Blizzard, they can know at the first time why Blizzard called this game "Heroes of the Storm". This also reflects from another aspect that Blizzard is not only a commercial company, but also has a strong human touch.

Or to put it another way, it was also what Jester liked to tell people in later generations.

It's feelings.

Not only gamers have feelings, but even game companies have feelings, and even their feelings are much deeper than the ones.

Needless to say, we can know that changing the originally established "Blizzard All-Star" to "Heroes of the Storm" will allow Blizzard to invisibly spend more money when promoting this game to achieve the previous promotional effect.

As for why.

In fact, it is very simple, because Blizzard has the best art design team in the entire world, whether it is the console or the PC, more than 20 years later.

It's the Son of the Storm.
Chapter completed!
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