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Chapter 10 Network Propaganda

The only thing that the world has opened its arms to Hollywood movies is Wanwan, and even the UK has restrictions!

The same is true for "The Wandering Earth".

The summer season is a traditional box office hit period, and it is rare to be able to win 68 countries to open paintings at the same time.

It is even more rare to be able to handle Japan. You should know that even many Hollywood movies have to be postponed for two months or half a year even when they are released in Japan...

Strangely, no one has ever said this on the Internet. They only say that China and the United States cannot be released at the same time because of the protection period of domestic films. Which country has no protection period?

The official Weibo of "The Wandering Earth" immediately released overseas box office information.

"The Wandering Earth" started in Japan on the 23rd with a super-large scale of 631 screens, with a box office revenue of up to 350 million yen on the day of its premiere.

South Korea is more embarrassing!

In addition to the serious piracy in South Korea, the most important thing is that China and South Korea have recently tense relations. The arrangement of the THAAD system has led to constant friction between the two countries. Xijie Group did not dare to open paintings on a large scale. It only chose three cinemas. The results were released, and it was OK. It won 8,000 viewers on the first day and should be expanded to release...

Don't think about online publicity...

The first thing I consider is of course the Yuehua Video program!

As I said, no matter how powerful a film and television drama is, it still needs publicity. "Game of Thrones" is so arrogant that it will spend 20 to 30 million US dollars in publicity fees before it officially starts every year...

"Xiaoshu" has a large number of viewers, and this group of viewers overlaps with the target audience of "The Wandering Earth", so we must mobilize!

Gao Xiaosong spoke first: "Congratulations to "The Wandering Earth" for its box office success, exceeding 1.3 billion on the first weekend!"

"Thanks…"

“Have you ever thought about the total box office of The Wandering Earth before?”

After looking at Liu Cixin, the latter had no idea of ​​answering. Zhang Junsheng continued: "... Actually, I thought about it before. The total investment of the trilogy was 1.7 billion, the first one used 800 million, and we thought that the box office in the mainland would be at least 2 billion... The audience was even more enthusiastic than we thought. At the first weekend, 1.3 billion, even in North America, there were few movies that did not have this achievement except "Star Wars"!"

"More importantly, the overseas performance is also good?"
Chapter completed!
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