Chapter 54 First Charge Discount
If you want to make a female-oriented game, you need to know what girls like.
From a very "rational" perspective, what most girls like are actually very simple.
Either you can attract the opposite sex beautifully, or you can attract the opposite sex beautifully.
The former is naturally all kinds of clothes, cosmetics, and skin care products.
Various cosmetic companies in Japan make every year, there are many IQ taxes in this type of money.
The latter is very simple, it is to chase stars.
The so-called Japanese idol stars, both men and women, are actually a perfect emotional experience for fans of the opposite sex.
Of course, as long as it is a real person, it will not be perfect.
Both men and women have their own physiological needs and the intention of seeking a spouse.
Once the underground relationship is exposed, fans will soon "turn their eyes on each other" and will soon abandon this idol star.
So, being a celebrity idol is not an easy thing, because it is a thing that violates human nature.
You can't castrate celebrities and idols to prevent them from finding spouses. Get rid of them, that's a real person, not a kitten or a puppy who is always regarded as a human.
Since most women like these two points, start making games from these two points.
If it is the former, it can be made into a dress-up game.
If it is the latter, it can be made into a game to date the "Male God".
However, from the poor pixels and performance of the phone, it also uses the memory space that can be called, no matter which angle it is made.
None of them is easy.
All of them can only be very abstract and very unimportant.
However, this is not a big problem.
It just increases the cost of adapting a little.
You know, what you need to make such a game is not exactly in line with the reality.
Instead, it provides an interface that allows the player to think of her experience in real life when playing the game.
For example...
I was flirted with by a man in daily life, but in the end nothing happened, and I felt very regretful.
So, can we design a similar male character in the game, and the female player will interact with him?
Of course, in order to show that the character of a male character is more "human" and he can be added to him.
For example, love money.
Then, if you want to date him, you need to give him a gift. These virtual gifts in the game need to be recharged and purchased.
In this way, the game can be profitable.
Of course, this purpose is not good if it is too clear. It makes players feel that buying this little virtual thing for their money will not be very cost-effective.
Therefore, at this time, it is necessary to provide a virtual currency as an intermediate product.
For example, if you recharge 100 yen, you will get a thousand points, and then buy the corresponding things for this thousand points.
Maybe someone thinks that this is unnecessary?
No, not.
Has no one discovered that when shopping online, spending money is often more refreshing than using cash?
Even after using electronic payment, the concept of money must be further narrowed.
There is a misunderstanding in people's cognition.
The numbers on the display screen are often not very strong.
But I feel more about the heavy paper money in my pocket.
Although, the banknotes in the pocket are much less than the amount on the screen.
In a sense, adding an intermediate link to the game is also to do this to reduce players' perception of money.
It is best for players to think that these points have nothing to do with money, and they can spend them at will.
Grow, explore, and make.
With continuous trial and error, a mobile game guided by behavioral psychology as the theory has gradually begun to take shape.
Judging from the mobile phone's running interface, this game is actually very simple.
Even the so-called "male god" are just a very Q-like avatar.
However, under this rough appearance, it is a precise mathematical system.
This data system is very thoroughly quantified.
The kind of men who loved money before were still retained, although they were too naked.
However, the other male characters that are added are much different.
There is a male character who likes to wear beautiful clothes when they date.
Then...how can I wear beautiful clothes?
Recharge virtual coins and buy them with virtual coins.
Of course, there will also be some rewards similar to login rewards and tasks in the game every day.
In order to implement the strategy of small steps and fast progress.
There are many types of rewards. If you finish all these tasks, you will probably have fully become familiar with and learn all the details in this game.
In other words, this reward mechanism is still a kind of guidance. What is the effect of the guidance in the end?
It is to let players recharge and let players spend money.
In such situations where people who have a mindful calculation but no intention, and those who are mindful have theoretical weapons to guide them, how can players not recharge?
There is no problem with the game design idea, but the one that has restrictions on them is the system problem of the mobile phone.
Because the performance of mobile phones is relatively poor and even many mobile phones have black and white screens, it is a troublesome to make so many versions.
Therefore, they decided to start making this game on a mobile phone model that uses the most people. Once the game has achieved some success, they will start to find people from specialized game companies to transplant it.
You know, in the three-dimensional era, most Japanese electronic game companies can no longer keep up with the times.
However, their style of paying attention to small details is still very suitable for mobile phones, which are not specially prepared for games and have limited functions.
On the first day of the game's launch, everyone gathered in front of a computer screen, quietly watching the download count that seemed to be motionless and was 0.
0…
1…
2…
Someone downloaded it!
Gradually someone discovered this game and started downloading it.
15…
20…
twenty three……
Although the number of downloaders has been increasing, the number of paiders has not yet.
“Did we… forget something?
Some details must have been ignored by us!
Otherwise, it would be impossible that there hasn't been paid for this long."
"I understand! Although we follow the strategy of small steps and fast forwarding in the game design, we don't have it in the recharge!
I think we need to add something!
A...a discount for users' first recharge!
Um!
Just call it the first charge discount!
Everything has its first time!
The first time is always hesitant!
Chapter completed!