A few months later, in the northern hemisphere, Tom Clacy's security software has finally been perfected and available for the market.

However, although the software is very complete, it is not necessarily that Mentec or Kaspersky are weak, Tom himself has no idea about the effect of the early promotion.

This is all because of the huge crash of the security software directed by Symantec a few months ago.

When Tom recalled that period of time, he still felt a little unbearable to look back on it.

After the free security software produced by Symantec was promoted, a virus suddenly appeared on the market. The function of this virus is very simple, it specifically destroys the machine that installs this free security software.

As long as the machine is installed, it will basically be devastating. Although the hardware of the machine itself has not been damaged, the data content inside has basically said goodbye to the user.

Almost overnight, people who were talking about "Whether I want to install free safe transfers" became terrified when talking about free security software.

Those who are rich and capable buy paid software almost immediately to ensure safety.

The reputation of free security software has fallen to the bottom.

Tom Clacy also had to give up the way of releasing the software first and then gradually updating and improving it. He could only continue to improve the software in the company.

If the investor was not a calm old man like Pete Tyre, Tom Clacy really didn't know how he would end if he was withdrawn by the investor.

During this period, other free security software was launched, but none of them could replicate the millions of installed capacity created by Symantec.

One mistake can lead to wisdom.

Paid software has once again become the mainstream of the market in terms of ownership.

However, if the free software does not have enough installed capacity and does not meet certain standards, it will not be able to start an advertising-based business model.

If you cannot start the business model, you will naturally be unable to continue and will close your business when the funds you have run out of your hands.

One security software after another is falling down.

Many users find that they had just spent a long time to download the security software the day before, but it was not easy to use the next day. This really made them too sad.

Therefore, they are less and less hopeful about free security software.

No longer like a few months ago, when I saw the words "free security software" and my eyes were shining.

They have been taught a reflection that is that it is cheap but not good.

Symantec really felt relieved. Although Tom Clacy, the largest mountain, has not been solved, the free security software seems to be unable to make waves.

Only those who have been exposed to free security software can know how powerful the magic of free security software is. The degraded version can achieve one million installed capacity in one month. If... if it is really an excellent antivirus software...

It is estimated that it is not impossible to unify the antivirus software industry.

Indeed, free antivirus software requires installation and scale, but does paid antivirus software not require scale?

Of course, it is also necessary.

It’s just that the payment rate of paid antivirus software is higher per unit user, so the amount of company normal operation needs to be maintained.

Tom Clacy stood at the conference table, leading the last meeting before the software went online.

On his left is the newly changed marketing manager, a younger woman. Although the probability of becoming a corporate executive in the United States is not very high, in some specific fields, women do have more advantages than men. For example, in terms of carefully grasping people's hearts.

Upon Tom's instruction, the marketing manager said, "Our free security software is about to be launched. However, we also know that in the past few months, there was a free antivirus software that had a big problem. It is not enough to just take the warning, and we also need to determine how to promote our security software under the adverse effects it causes.

I mainly have some opinions, and I hope everyone can help discuss and supplement it.

1. Cooperate with insurance companies to launch a publicity strategy of "I compensate you for your losses".

Every computer that uses our free security software is equivalent to automatically signing this agreement. The content of this agreement is also very simple, just as everyone can see.

If the computer is infected with a virus and suffers losses, we will give corresponding compensation. The specific compensation details are all in the documents in your hands, please read them carefully.

2. Celebrity endorsement plan.

We will ask Mr. Pitt Thiel to endorse our free security software. Mr. Pitt is a legendary investor in Silicon Valley. Things he is optimistic about will give others great confidence.

I think if he used our security software, many people in Silicon Valley would also use it.

For other users across the United States, Silicon Valley is the most popular in the Internet industry. Since so many people use it in the industry, why don’t they use it?

Three, Million Bonus Challenge Program.

A large-scale security competition will be held to invite various virus makers to participate. If you conquer those who have deployed defense strategies by our security software in the shortest time, you will receive a considerable bonus.

4. In the 'Three' competition, we will also add an attack comparison with mainstream paid security software. It proves that our security software is no worse than theirs, or even better.

The above is my plan. I plan to use the above four points to strengthen the confidence of our free security software in the hearts of users.

However, all this is based on the fact that our security software is really easy to use.

I wonder if the Technical Department has this confidence?”

The marketing department manager looked at the head of the technical department opposite.

Although the security industry has not been born for a long time, the technical manager is a veteran of the security industry.

He once participated in the development of the Kabassi core engine, and later gradually improved a lot of things.

It was known that a few months ago, he was poached by Tom through Pitt Thiel with a high salary.

As a technical director with excellent skills, he certainly has confidence in his works.

Therefore, he had no feeling at all about the marketing manager's provocation.

What is this kind of provocation of a woman?

He heard the words and immediately stood up and said, "I promise that our security software will definitely not be weaker than any other antivirus software."

His voice was sonorous and powerful, and it sounded confident.

Tom asked him to sit down and said, "Okay, our strategy must be decided. Please cooperate with the marketing department to make a comeback in reputation this time.
Chapter completed!