Chapter 58 Just around the corner
The rise of the four Asian dragons is the rise of the OEM industry and the rise of transferring and eliminating production capacity in Europe and the United States.
Taiwan (Harmony) Bay, one of the four little dragons, chose to undertake the industry that is electronics industry.
The benefits of this choice are still gradually becoming apparent.
On the one hand, while carrying out relatively low-end electronic products OEMs for European, American and Japanese companies, counterfeit game consoles and pirated arcade machines led by Xiao Tiancai also made their first pot of gold for the electronics industry in Taiwan (Harmony) Bay.
From imitation to learning to creation by oneself, this is a linear process.
The Taiwanese (Harmony) Bay electronic game industry practitioners who have copied countless Japanese games have gradually begun to develop their own games.
Daewoo Company in Taiwan (Harmony) Bay is a member of the independent development of games.
Although it is fundamentally a bit dark history, how could anyone care about those dark history without anyone digging it?
The movies of Xiang (Harmony) Hong Kong also influenced Taiwan (Harmony) Bay and the entire Greater China Circle.
The "Legend of the Martial Arts and Heroes" leaked from the mainland has also influenced many Taiwanese gamers.
Make Chinese people’s own games and make games with Chinese culture and Chinese characteristics.
This has become the path that many electronic game manufacturers independently developed by Taiwan (Harmony) Bay are targeting.
First, there are more or less some cultural barriers for Japanese games on the market and American games.
On the other hand, "The Legend of the Martial Arts" uses sales to prove that it can make Chinese-style games with markets and make money.
Founded in 1991, Eleven Electronics is a company that focuses on the production of medium and high-end commercial game consoles, that is, arcade games.
It actually learns the fighting game "Bloody" of Wanhu, and produces the fighting game "Huang Feihong" with Huang Feihong as the protagonist, and the fighting game "Huang Yuanjia" with Huo Yuanjia as the protagonist.
In addition, a series of puzzle games have been produced, such as the "Chinese Dragon" series.
These excellent quality games have established a good reputation for Eleven Electronics, and have also made Chinese people look forward to Chinese games.
This is true for arcades, and so for computer games, Daewoo.
The game originally produced by Daewoo was named "Destroy".
The quality and reputation of this game are average. What can make it survive in Taiwan (Harmony) Bay, a land of fierce competition in electronic games, is not this game, but the magazine they founded, "Software Star".
The magazine "Software Star" is to some extent a Chinese version of "Player Heart" magazine.
Even the development trajectories of the two magazines are not much different, and they have evolved from pamphlets with only a dozen pages to a mature business magazine little by little.
Of course, Daewoo also has a strong interest in Chinese-style games.
"Xuanyuan Sword", which was produced and published by them, received a lot of praise as soon as it was released.
The game "Xuanyuan Sword" is based on "The Legend of the Swordsman in Shushan" by the famous immortal novelist Huanzhu Lou in the late Qing Dynasty and the Republic of China.
However, unlike "The Legend of the Swordsman in Shushan", the game "Xuanyuan Sword" pays more attention to the combination of plot and history.
Like Mo Zi, like mechanical techniques, like various interesting and Chinese-style settings, they are fully reflected in this game.
Although this game takes the Japanese role-playing approach in terms of routes.
But so what? Just be fun.
Game content cannot be copied, but what are the problems with the same type of game?
You should know that at this moment, at this moment, it is not easy for any game produced by Taiwan (Harmony) Bay electronic game company to achieve good sales results.
Because, you must know that they are directly competing with Japan's best video games.
How long did Japan's electronic games develop? From the early 1980s to the 1990s, it took at least ten years.
The Japanese electronic game industry, which is stepping on Atari's body, has already gained rich experience.
The level of making electronic games is that Taiwan (Harmony) Bay manufacturers who have only made original electronic games for two or three years can catch up.
The opponent's level is far higher than that of itself. If the electronic game manufacturers in Taiwan (Harmony) Bay want to survive, they must also ensure the quality of their games while seeking differentiation.
This is also one of the conditions for the birth of Chinese-style games.
Of course, the computer game field where Daewoo is located is actually a weak link in Japanese games.
It’s not that there are no video games on Japanese personal computers, but that their main battlefield is on the console, on the arcade, on the handheld.
Another is that Japanese computers are not common to Taiwan (Harmony) Bay personal computers.
After trying the benefits of setting standards, Japan wants to set its own standards in everything.
A company like Sony, which is known for its black technology, has forced many standards.
From the color standards of TV, to the compression standards of audio, to the standards of various spare parts.
In the 1980s and 1990s, when Japanese goods were popular all over the world, there were many standards, which really became a fact and were accepted by the market.
However, standards like personal computers are controlled by large technology companies in the United States. Japan lacks enough leaders.
Naturally, the standards cannot be implemented abroad, and can only be implemented in one's own country.
This also provides trouble and barriers for electronic game manufacturers who have bought overseas personal computer games.
It also leaves room for survival for computer game manufacturers in Taiwan (Harmony) Bay.
Even because of the relatively high popularity of personal computers in Taiwan (Harmony) Bay, Daewoo has also produced many party games in addition to making plot games like "Xuanyuan Sword".
It's like the classic "Monopoly" series, like the "Three Stars Miss One" series, like the "Star Volunteer" series.
It can be said that Daewoo during this period was a period of high-yield works, and not only produced many games, but also had good quality.
The game "Monopoly" has even been rated as an excellent educational game by relevant departments of Taiwan (Harmony) Bay many times.
In addition to producing these excellent electronic games, Daewoo also has a great influence on the local electronic game producers of Taiwan (Harmony) Bay, which is almost the only local game magazine, because of "Software Star", which has a very high voice.
It is even no exaggeration to say that he has the power of life and death.
Even if you want to sell some Japanese and American games in Taiwan (Harmony) Bay and sell well, you have to pay for the "Software Star" page.
The influence of "Software Star" and Daewoo can be seen.
Chapter completed!