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Chapter 37 New Album Released

"Have you never thought about it? There are many shopping websites online now. We use our mobile phones to surf the Internet every day, use our home computers to surf the Internet, and we will also shop online. If we build a website that specializes in selling Mu Ran's albums, do you think anyone will buy them? Do you need a publisher? We don't even have to sell physical albums, but we directly sell electronic versions of albums online! This not only saves a lot of money, but also makes it less likely to be stumbling around." Xiao Yi told his own method.

Yes, Xiao Yi’s idea is to build a shopping website! He has only recently discovered that although the development of the Internet and smartphones in this world is not worse than in previous lives, and there are instant messaging software such as Weibo and WeChat, but in online shopping, it can be said that it is far inferior to that in previous lives.

Although there are many shopping websites on the Internet now, most of them are small-scale fights, and various software services and rules are very imperfect. From Xiao Yi's perspective, online shopping in this world is not as good as in 2008 in the previous life. You should know that this world is now 2015!

Thinking of the popularity of online shopping in his previous life, Xiao Yi had the idea of ​​interfering here at that time, and he had already started to act.

He had asked his childhood friend to learn about several larger shopping websites now, and was preparing to acquire another one and then develop it by himself.

It’s not that he doesn’t want to start from scratch, but after all, he is not a professional in this field. It’s okay to ask him to give advice. If he really wants to do it himself, he will have to be blind. So, he directly acquires a shopping website, then proposes development plans and improvement suggestions for himself, so that professionals can be responsible for the specific responsibility. In the end, he only needs to be responsible for collecting dividends.

"Online sales? Is this okay?" Gao Feng asked in confusion.

Everyone was also trapped in thinking.

"I think it is feasible. Now that the Internet is so developed and there are so many netizens, we can sell online. But I think we can sell physical albums and electronic albums together, so that those who like to collect physical albums can also buy what they like." As a person who is professional and economic, Sister Li took the lead in thinking about the key and agreed.

Xiao Yi nodded with satisfaction. He had never thought that physical albums still needed to be burned. After he decided to sell online, he had already asked the company to temporarily stop the physical albums. After he had already burned them, he was ready to waste it.

Now that Sister Jing Li said this, there is no need to waste it, because a large number of people like to collect various albums, especially those real fans, who will collect every album of their idol.

"Yes, people who like to listen to music and are willing to spend money to buy albums are usually young people. Which young people nowadays don't go online? There is no need to worry about the album being unable to be sold. More importantly, if sold online, the target population will be very wide. Unlike traditional sales channels, some cities cannot sell without stores! This method is really great, killing multiple shots in one fell swoop!"

"Yes, why didn't I expect it!" Zhang Wei, the person in charge of contacting the publisher, also said suddenly.

"But if we do online sales, should we build our own websites or find those shopping websites to cooperate with?" Sister Juan asked a question.

"Yes, Xiaoyi, since you have made this suggestion, you should have thought about it all, right?" Sister Li asked.

Xiao Yi took a sip of water and said, "My opinion is that our studio will open an independent studio website. This website is not only used for album sales, but also for recruiting artists, discovering newcomers, purchasing film and television scripts and songs, etc. We need to make this website a comprehensive artist service website! But it is too late this time, so we can only cooperate with the existing shopping website first." Of course, his idea was to cooperate with the shopping website he was about to purchase, and the studio website he mentioned was actually prepared by Xiao Yi himself for the future company. There is no studio matter. After all, he is planning to merge Muran Studio.

Everyone was stunned when they heard Xiao Yi's words. They didn't expect that Xiao Yi had such great ambitions and plans.

"But our studio has no related business." Sister Li said in confusion.

"Haha, we can increase the business without related business, and this is just my long-term plan. I didn't say that we will be in place in one step. After that, our studio will gradually develop into a comprehensive entertainment company. I'll just mention it to you first, and you also consider it. Do you have any suggestions? This is also what Mu Ran meant. Mu Ran and I have discussed it initially before, but it has not yet decided. It's just a preliminary development direction." Xiao Yi explained with a smile that he had never discussed it with Mu Ran, it was all his thoughts and plans.

This is the first time Xiao Yi has chosen to tell everyone the ultimate goal in his heart. He also hopes that everyone will have some confidence in the hearts so that they will not lose confidence in the studio by being blinded by the difficulties or interests in front of them.

Sister Juan and Sister Li also looked at Xiao Yi with surprise. Even they didn’t know about this. When did Xiao Yi and Mu Ran discuss it?

But the idea is really good. Who doesn’t want to build and work hard to grow a studio?

Seeing that everyone's faces were ignited again, Xiao Yi smiled and winked at Sister Juan, signaling the other party to change the subject quickly, otherwise Xiao Yi would not know what to say.

"Okay, since Xiaoyi, you have planned the sales of the new album. It just so happened that Xiaoran has another TV series to film recently, so the rest of the studio are responsible for this matter!" Sister Juan knew that Xiao Yi was unwilling to say it again, and she couldn't say it anymore. If she continued to talk about it, they would reveal their core secrets.

"Okay Sister Juan!" everyone replied, and then left together, while Sister Juan and Sister Li stayed. They had something to ask Xiao Yi.

"Xiaoyi, don't we have that record company responsible for the sales of Xiaoran's new album? Why did it involve online sales again? And when did you discuss with Muran that you want to change the studio into an entertainment company?" Sister Juan said first.

Sister Li nodded and expressed her doubts. Xiao Yi said solemnly: "Sister Juan, Sister Li, I have thought about it carefully. In fact, Mu Ran and the studio have actually developed to a bottleneck. We have two choices now. The first is to develop into superstars like Liu Aihua, but in the current situation, there is almost no possibility at all. The second is to strengthen the studio and become an entertainment company like Mercury Entertainment. As a member of the boss and the company's artists, Mu Ran will have more resources to use. With continuous development, no one can tell which step it can develop, but at least it is much better than before."

Sister Juan and Sister Li nodded in agreement. Sister Juan said: "Indeed, Mu Ran's popularity has reached a bottleneck now, and to reach the level of a superstar, we can only accumulate little by little by little by little by little."

"Yes, artists nowadays actually have this problem. Look at the current entertainment industry, except for those old superstars, there has not been a single one who can reach their level for many years." Sister Li said.

"Haha, I actually don't think Mu Ran can develop to the level of a superstar. This cannot be achieved by accumulating works alone. Liu Aihua and his generation of superstars have their own unremitting efforts and the factors of the times. In the era they were in, entertainment resources were relatively scarce, and there were only those stars that the public could contact or understand. After discovering them, the entertainment company could concentrate all its strength to support a person's development. They all spent a long time forming their own unique characteristics, some deep-seated characteristics, and it can also be said that they formed their own unique personal charm, so that generations of people can remember and like them.

The entertainment industry is completely different from their era. It is now in the Internet era, and it can also be said to be an era of national entertainment. The artist culture in the entertainment industry can almost be said to be about to become a fast food culture. The renewal of celebrity artists is getting faster and faster. People can see more and more artists, and more idols can be chosen. Moreover, entertainment companies will not invest too much resources in a certain artist.

The cake is still so big, but the number of people who divide the cake has increased from ten to one hundred and a thousand. Under such circumstances, who can maintain the growth of popularity for a long time? Therefore, it is difficult to have a superstar like them again." Xiao Yi explained his analysis... Well, it was not right. He accidentally saw an analysis about the entertainment industry in his previous life.

Sister Juan and Sister Li fell into deep thought when they heard Xiao Yi's analysis. This was the first time they heard the concept of "national entertainment" and the first time they heard the reason why there has not been a new "king superstar" in so many years.

"Let's talk about Mu Ran. What are her characteristics, or what are the characteristics that people can firmly remember? Almost none! There are countless young and beautiful beauties in the entertainment industry now, and there are many stars who perform well in film, television and music. Mu Ran is not the only one, which means that there is no need for the public to choose Mu Ran, or Mu Ran is not more likely to be recognized and loved by the public than other artists!

If Liu Aihua fades out of the entertainment industry for three or five years and appears again, no matter where he goes, people will know who he is immediately, and fans will still remember him. Even if someone becomes a fan of other stars, they still like him. But what about Mu Ran? If Mu Ran dares to fade out of the entertainment industry, don’t say it for three or five years, fans may forget her. Because even without Mu Ran, those fans can still find many substitutes for Mu Ran! What’s more important is that Mu Ran is a woman. How many years does her youth have? When her youth is gone, can she still be like now? So I said that Mu Ran will never become a superstar if she develops like this!”

Xiao Yi's words made Sister Juan and his wife fully understand. They finally understood the current development trajectory of the entertainment industry, and also understood why there have been so many first-line stars in China over the years, but no one has ever reached the level of those superstars! They also understood that if Mu Ran really develops like this, it is indeed impossible for her to develop to the level of superstars.

Xiao Yi took a sip of water and looked at the two people who were in deep thought. Sister Juan and her two need to digest Xiao Yi's words well. What they heard today can be described as "deafening".

"Then, do you have any solutions?" Mu Ran suddenly came from the stairs with some expectation.

Xiao Yi and the other two turned their heads to look at Mu Ran, and saw that she was holding the sleepy little girl and looking at Xiao Yi and the other two.

Mu Ran actually walked in the studio and was about to go downstairs with the little girl who woke up, and when they arrived at the stairs, it happened that Xiao Yi began to say that Mu Ran had no characteristics and would not become a superstar.

So she signaled the little girl not to speak out and quietly listened to Xiao Yi's words. She had to admit that Xiao Yi was right and she really had nothing particularly outstanding.

But becoming a superstar like Liu Aihua was her childhood dream, and she didn't want her dream to be shattered. So, when Sister Juan and the other two fell silent, she asked, looking forward to Xiao Yi giving her a positive answer.

But Xiao Yi did not answer Mu Ran's words, but said to the little girl with a smile: "We Niu Niu wake up. Come on, come down and come to my father's place. Niu Niu is all big girls. Let your mother hold you like this, don't get tired of your mother."

Seeing that Xiao Yi did not answer her question, Mu Ran felt disappointed. She hugged the little girl downstairs, put the girl down, and let her run to Xiao Yi's arms. She sat next to Sister Juan in silence.

"Shu Shu Da, Niu Niu and her mother have been standing there for a long time, and they have been listening to you and auntie Li talking to you."

"Is that true? Then why don't you call Dad?"

"Mama doesn't let Niu Niu call you, saying she's afraid of disturbing Shu Shu Baba and telling her business."

"Haha, we Niu Niu is so well-behaved."

...

Sister Juan and Sister Li looked at Xiao Yi and joked with the little girl on their own, while Mu Ran sat there with a lonely face, with a hint of grievance and a hint of unwillingness on her face.

In fact, they all know Mu Ran’s dream and have been helping Mu Ran to strive towards the goal of their dreams. However, today Xiao Yi’s words completely broke the dreams of several people.

Sister Juan didn't know how to comfort Mu Ran, so she could only hold her shoulder and pat her back silently.
Chapter completed!
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