"Sister He Wan, do you have any cooperation with Mr. Qian's company?"

Chen Li asked with a chuckling and pressed down the hidden pain from his arm.

After all, he was the boss of a company that independently supported him. He Wan fiddled with her hanging bangs and closed her ears. She calmed herself down, and put the abrupt embarrassment and the loss of reality aside, and said with a smile:

"It would be great if there was cooperation. A few days ago, I filed a plan for the Ginkgo Flower Garden, but I was called back in two days."

He Wan replied lightly, saying that she just happened to pass by Qian Wanli today and did a good deed. Since Qian Wanli has left, she has no expectations and is unwilling to bother about this topic.

"Chen Li, I can see that Qian Wanli is trying hard to curry favor with Zhang Haoran today, but he can't figure out the details of you and Zhang Haoran, so he kept wandering around you like he was in love - I see, you come forward to say something to Sister He Wan, and you should have no problem accepting one or two advertisements from Jinyuan International!"

Zhou Bin is not stupid or stupid. He sat next to him for a long time without saying anything. He read the messy relationship between Qian Wanli, Zhang Haoran and Chen Li, but he was too resistant to beautiful women and directly leaked out what he heard and saw today. Chen Li couldn't even break the topic.

Chen Li was so angry that Qian Wanli seemed to be enthusiastic about him, but his mind was on Zhang Haoran. It was not so easy to bite his hook, and he was even more unlikely to wear Zhang Haoran's tiger skin. He just owed Qian Wanli's favor for nothing.

Seeing that after listening to Zhou Bin's words, He Wan's charming eyes were filled with anticipation. Chen Li quickly left himself out first and said:

"Sister He Wan, don't listen to Zhou Bin's nonsense. People have always had a good money, so how could they listen to me, a student, for no reason?"

But seeing that He Wan's beautiful eyes were filled with a loss that could not be concealed, Chen Li wanted to slap himself, thinking to himself, from another perspective, He Wan may not be the bait that can attract Qian Wanli to bite the hook.

Thinking of this, Chen Li said again,

"Sister He Wan, let me tell you about the planning plan that your company has made for Ginkgo Flower Garden. Maybe I can give you an idea. Although I am studying economics, I also like advertising planning. I also want to find an internship in a company and have a long experience..."

This made He Wan have no reason to refuse.

Chen Li wanted to give an idea with kindness. Even if he couldn't say any valuable suggestions, with Chen Li's bravery today, He Wan would not hide a plan returned by Jin Yuan as a treasure. Thinking of Qian Wanli's missed, he was still very disappointed and reluctantly smiled:

"You all study economics, so you should have some contact with advertising planning projects. Let's briefly tell you what we think."

Chen Li nodded with a smile.

"Our first plan was a multimedia omni-channel publicity method, focusing on the background of Jinyuan International's large real estate group. It mainly covers publicity methods such as flat screen, television, radio, billboards, banners, signs, etc., and then uses detailed posters, sales books, and floor plan albums as auxiliary to monopolize the main media in important time periods, squeezes out other competitive advertising spaces of the same level, and uses comprehensive advertising reach rate to form a strong momentum, giving potential consumers the impression of the reliability and uniqueness of the Ginkgo Flower Garden real estate project..."

Speaking of advertising planning, He Wan immediately revealed a unique sense of freedom and ability of professional women. She also felt a sense of confidence in her words, which made Zhou Bin, who was used to seeing a dependent girl in school, shine in her eyes.

Chen Limo listened carefully without saying a word, and smiled in his heart: The advantages of this planning plan are obvious, grand, comprehensive, and competitive, but the shortcomings are as prominent as the advantages. Just two words "expensive", Jinyuan is in a desperate situation of capital rupture. If you can accept such a plan, you will really see a ghost.

Impression Advertising Company may be very professional in advertising planning and production, but knowing so little and so shallowly about such a large customer, it also shows that it is extremely unprofessional, and it also makes He Wan's company seem very immature!

Chen Li was a little excited when he heard this, but he was curious about the story behind He Wan. He Wan still lacked work experience and was only twenty-five or twenty-six years old. He should not be the founder of Impression Advertising. How did she take over this advertising company? Is it a family business? Is it because of the family's changes that she had to take over the company?

"This plan was sent for only two days and was returned directly,"

He Wan didn't know that Chen Li's thoughts had already flown to the sky. When she said this, she looked a little disappointed. Seeing that Chen Li had no intention of interrupting, she continued to talk.

"To be honest, this case of Ginkgo Blossom Garden is really important to our company. After the first planning case was returned, I led the company's creative team to think about it for a long time, and for several days and nights, I finally found that it was the problem. The reason why the planning case was returned so quickly was because we were preconceived and were thinking about the real estate background of Jinyuan International, and the planning direction was to be able to match the strength of Jinyuan International. Without understanding the specific projects, we did not conduct detailed market research on the first phase of Ginkgo Blossom Garden."

Hearing this, Chen Li smiled in his heart. Impression Company was able to discover this in time, which was not helpless.

"After learning from my first experience, I made a special trip to Ginkgo Blossom Garden several times, and learned about the overall situation there in many aspects. I also asked someone to find some insiders in the real estate industry for consultation. In the end, I found that the first phase of Ginkgo Blossom Garden project was not so smooth, and the development of Jinyuan International was not as strong as the outside world saw. Even the development of Shangdong New Area, which was the most popular during this period, showed no sign of active participation. This is a bit unworthy.

Wanli's personality... Qian Wanli is a state-owned enterprise. After leaving the state-owned enterprise, he has worked hard in the business world. He relies on his vision and courage to never let opportunities slip away from his eyes. Everyone knows that the development of Shangdong New District is a foregone conclusion. Qian Wanli, long before everyone, built the first phase of Ginkgo Flower Garden in the east of the main urban area, near the university town planning area of ​​the new district, but there will be no new actions again. This situation is indeed a bit strange."

He Wan said that she also had a thoughtful look on her face. Obviously, she often thought about this matter, otherwise she would not have just mentioned it.

"Sister He Wan is very thorough in studying Qian Wanli!" Chen Li said with a smile.

Listening to Chen Li's praise, He Wan's pretty face slightly made her look light:

"The more you go ahead in business, the more you make the most profits. Jinyuan International can be regarded as a famous real estate company in Shangdu City. I don't know how many people are paying attention to its trends. Even if you can't grab the first bite, you can still make some soup. So there are many people who are staring at Qian Wanli, and I have heard from others that these are all said. If I can think so much, I don't have to work hard to maintain the impression advertising."

In the past, Chen Li studied the case of Ginkgo Flower Garden by doing papers, but he had never spent any effort on Qian Wanli before. He did not expect that he would meet today. What did Qian Wanli do?

But at this time, when He Wan talked about this, Chen Li's previous understanding, the parts that Jinyuan and Qian Wanli were lacking quickly became plump, but he smiled and encouraged He Wan to continue talking:

"Sister He Wan, you continued, I think what you said makes sense. The second planning case taken out by Impression Advertising is definitely sure."

He Wan could not hear the smile in Chen Li's words, and then closed her hair that had fallen down at some point. This seemed to have become her habit at work. She was capable and neat and never dragged on. Continue with the topic just now:

"Combining the recent situation of Jinyuan International with the sales of the first phase of Ginkgo Flower Garden project, I speculate that there may be some problems with the funds. In response to these situations, we have just made a second advertising plan recently, and made modifications to the original basis to significantly reduce the advertising budget. TV and radio are expensive and timely, and basically give up. Outdoor advertising is only mainly in CBD crowd gathering areas, and more print advertising is added. Direct advertising focuses on junior and high schools in the city, so as to increase the attention of potential consumers... In short, it is to compress the advertising costs as much as possible."

After saying this, He Wan let out a long sigh, her expression was filled with anxiety. She was still a little confident in this planning case. Even in front of Chen Li, she inexplicably wanted to get some recognition.

Chen Li frowned and thought for a long time, but He Wan didn't bother him.

These things have been accumulating in my heart for a long time, and I have discussed them over and over again at the company meeting, but there is no result. As the boss, the whole company is looking at He Wan. Even though she is extremely anxious, she has to maintain a confident state in front of others. She is really tired.

Now that I talked to Chen Li again, it seemed like I was talking about my boredom in my heart. I didn’t expect Chen Li, a student, to give me good suggestions that could help me.

"Uh...ha..." Chen Li suddenly stretched out his waist and lay on the bed for half an afternoon. His tiredness became a little bit too, rubbing his body to sit up.

He Wan was hesitating whether to help her. Zhao Yang, who was standing next to her, had already rushed up and helped Chen Li put on a pillow and sat up.

After listening for so long, Chen Li had a clear idea in his heart. When He Wan made the first plan, she did not conduct a specific investigation and understanding of Ginkgo Flower Garden. She just started from the impression that Jinyuan International has always given people. It is natural to be rejected.

However, He Wan's reaction was also very quick and quickly found the problem. She realized that the first phase of the Ginkgo Flower Garden project seemed to have funding problems, so the second planning book significantly reduced the expenditure on the advertising plan, but it could not solve the actual problem.

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