Xinchaorui Commercial, like Xinchaorui Real Estate and Xinchaorui Real Estate, had its original foundation in Zhongyuan Province. Before the end of 2006, eight Xinchaorui city shopping malls, nineteen Xinchaorui Hongji large-scale comprehensive supermarkets, and more than 500 Ruike community convenience stores were opened in Shangdu, Qingquan, Yinghe, Luocheng and other places.

In 2008, Nanhua Group first transferred all its shares in Xinchaorui Commercial. Chen Li arranged for the middle and high-level management of Xinchaorui to establish an asset trust management fund to take over this part of the shares. However, without a strategic partner like Nanhua, Xinchaorui Commercial's subsequent financing will inevitably compete for resources with the real estate business.

After Chen Li thought deeply and became familiar with it, he decided to transfer the logistics supply system and other related businesses built in Zhongyuan Province for several years, so that Xinchaorui Commercial can concentrate resources and concentrate on following the pace of listed company Xinrui City to carry out urban complex commercial projects.

On the one hand, there are already a group of high-quality retail service providers in China that can provide corresponding high-quality services to urban commercial complexes, and at the same time, it can also ensure that there are as few Xinchaorui commercial direct stores as possible, and the negative situation of competing with other tenants' shops in the same industry.

Since Mu Zhirong's resources and energy have been occupied by Wanbang Jialong in recent years, the Mu family's companies originally focused on two businesses: home appliance stores and large-scale comprehensive supermarkets. At this time, the scale of supermarket business in Zhongyuan Province was not even half of Xinchaorui Commercial.

Xinchaorui Commercial intends to package and transfer supermarket business. For outsiders, it is equivalent to occupying half of the Central Plains Province at once, and it is also occupying a high-end territory closely linked to Xinchaorui City Square. After half a year of negotiations, Xinchaorui Commercial finally sold related businesses and assets to Gaohui Retail in a package.

Of course, if Xinchaorui Commercial can package this business and list it, it can even reach 4 billion or 5 billion with an annual net profit rate of more than 200 million yuan and an annual increase of up to 30%. However, whether it is direct stock issuance or backdoor listing, Xinchaorui Commercial and Xinchaorui Real Estate are still waiting for the right opportunity, and supermarket retail and other businesses cannot rank the most priority in the Xinchaorui system.

This time, the slimming of Xinchaorui Business directly increased the net assets of Xinchaorui Business to 10 billion yuan, and it also had nearly 3 billion yuan in capital, which was equivalent to more than half a year, doubled the net value of Xinchaorui. In the next two years, four to six Xinchaorui City Shopping Plazas will be built in first-tier cities such as Beijing and Pujiang.

At this time, in addition to building salesable residential buildings such as tourism and elderly care, Bihai Xinrui City will also build a large Ocean World Park for supporting operations.

The Ocean Park project is currently only a subsidiary registered and established. The preliminary preparation, planning and design are underway, and the later construction and operation are required to come up with a complete set of plans before the Spring Festival. Chen Li also plans to hand over the considerable matters with Xinchaorui Commercial's business in the eastern region to Miao Jing.

Previously, the question Chen Li was considering is Xinchaorui Commercial, whether Xinchaorui Real Estate will be listed separately or through the model of targeted additional shares issued, directly absorbing and integrating Xinchaocheng into Xinchaocheng, directly building Xinchaocheng into the number one super real estate aircraft carrier in China.

Suction has the benefits of suction and is easy to manage, but the difficulty of financing from outside will increase.

After all, with such a large scale, it is difficult for the stock price to be too high by the market. Except for the bull market that everyone likes, the stock price of Xinrui City can only fluctuate at an annual profit level, which will fluctuate around ten to fifteen times. In this way, the popularity of institutional investors' participation will be greatly reduced, and Xinrui City will find it difficult to directly integrate a large amount of development capital from the outside.

If Xinchaorui Commercial is listed separately, as a relatively emerging and rapidly developing business model, it is normal to give 30 or 40 times the price-to-earnings ratio. The valuation that can be obtained by listing alone may be twice as high, and it can also attract institutional investors to participate, making it easier to conduct direct financing from the outside.

The same is true for Xinchaorui Real Estate.

However, the amount of funds needed for the development of Xinchaorui real estate is relatively less. Now, every time Xinchaorui Commercial wants to develop a new Xinchaorui city square complex, it requires at least one billion investment to directly take down the shopping mall property.

Although the business of supermarket chains is transferred out, mainly to cooperate with partners like Gaohui Retail, if we still have to undertake direct investment and construction of high-quality theaters, and in-depth participation in the theater distribution of film and television resources in the future, the amount of funds will be required.

Ask the driver to send the girl named Lu Rong of Canmei Company back, Chen Li and Xiang Qiuning, Zhou Bin, Miao Jing and Qian Da talked about his thoughts on the subsequent development of Xinchaorui Business. As the president of Xinchaorui Business, Wang Xiaojing will dominate the main operation of Xinchaorui City Plaza, but the new businesses derived from Xinchaorui Business and related to other businesses will be managed and operated in the future with Miao Jing. Even the preparations for Xinchaorui Business will be given to Miao Jing in charge.

"I am still a child. Are you embarrassed to transfer me to Pujiang and I just put so much burden on my shoulders?" Miao Jing complained.

Chen Li leaned back and pointed at Zhou Bin, indicating that these were originally Zhou Bin's work.

Miao Jingheng glanced at Zhou Bin and said, "I didn't ask him to send the little star back in person. I guess I'm full of opinions. I didn't expect him to feel ashamed."

"Where are you staying at night? The hotel has been arranged?" Chen Li saw Miao Jing coming and took the two boxes of luggage with him. He didn't know if the hotel had been arranged.

"Arranging me to stay in a hotel, with a boss as naughty as you - the house next to you seems to be very big." Miao Jing leaned over and looked through the quiet yard.

"Don't make a decision. This is the chairman of Xinchaorui Business - by the way, Zhou Bin's house in Jinchen Yueyuan is quite good. It is also the season with the best scenery in Longchuan River. I suggest you consider taking over it." Chen Li said without conscience.

Miao Jing glanced at Zhou Bin.

Zhou Bin immediately took out the room keys and car keys, threw them on the coffee table in front of the sofa, and said, "Okay, you go to Jinchen Yueyuan, Chen Li won't borrow a room for me to live in."

"There is still a shortage of drivers." Miao Jing glanced at Zhou Bin and said.

"Okay, I'll send you there today, and I'll arrange a full-time driver for you tomorrow." Zhou Bin stood up and helped Miao Jing carry her suitcase into the car.

Zhou Bin drove Miao Jing back to rest first, and Qian Da drove away. Chen Li immediately went back to the house and changed the passwords of the yard and the entrance door. Then he asked Xiang Qiuning, Ye Nanjia and the others to turn off the lights in the building together and hide in the yard to play cards. After decisively, within half an hour, Zhou Bin shouted outside: "Why can't the password lock be opened? Chen Li, your grandson won't let me stay in the hotel at this time - I will stay with you for one night, you can turn on the rent as you like, don't think you've turned off the lights, I don't know you're all hiding in the front yard!"

Chen Li and Xiang Qiuning and the others turned their phones to mute. Le couldn't help watching Zhou Bin call in as soon as he called in. After a while, he probably had no hope of seeing that Zhou Bin was driving away.

"By the way, I have one more thing to talk to you about." Chen Li returned to the study and took a business project book, returned to the yard and said to Xiang Qiuning.

Ye Nanjia and Zhao Chen thought Chen Li wanted to talk to Xiang Qiuning about business career. When he heard professional terms, he fell asleep. He patted his mouth and got up and went back to the next door, leaving Chen Li and Xiang Qiuning to talk about things in the yard here.

As soon as Ye Nanjia and Zhao Chen left, Chen Li threw the business project book aside and wanted to sit towards Qiu Ning.

"No!" Xiang Qiuning thought about maintaining a pure revolutionary friendship with Chen Li, and naturally did not want Ye Nanjia. Zhao Chen noticed what happened to her and Chen Li. At this moment, he looked at the next yard with guilt, and then half-swered and asked Chen Li to pull him over and sit on him.

Chen Li wanted to take off Xiang Qiuning's clothes, but Xiang Qiuning was not willing to do it. He grabbed Chen Li's hand and said, "They can see this in the house." But when he thought that when he entered the house with Chen Li, he would also look suspicious. At this time, Chen Li's advantage of three acres of front yard, with deep forests and dense trees, he pushed Chen Li halfway and half to pull Chen Li to the depths of the forest. He didn't dare to take off his clothes. The two stood behind a black pine, thick with one person, and even though they were inconvenient to move, they felt a different feeling of deep into their hearts.

After finishing the work, I sat on the terrace sofa and talked about it.

Xiang Qiuning was still in a state of confusion at this moment. Although the two sat apart, they knocked their feet on each other and continued to enjoy the intoxicating comfort.

"I think, if you resign from all your positions in Nanhua, you will get tired of traveling for a month or two. Why not turn some of your energy into securities investment," Chen Li grabbed Xiang Qiu Ning's soft and boneless foot in his hand, teasing her from time to time, and said to her, "At present, the management of Nanhua has its own system. Zhao Yuan has never directly participated in the operation and management of Nanhua Group. He really has any intention. The possibility of starting from Nanhua Group is not high. Even if there are any actions, you will easily notice it. But he is a veteran who has been storming in the securities market for many years. I think you should be careful of this..."

Chen Li suggested that Xiang Qiuning withdraw from Nanhua, but he didn't want her to directly conflict with Xiang Qiang, who was paranoid, to give Zhao Yuan the opportunity to show off the show. However, no matter whether it was his suggestion or Xiang Qiuning's original intention, it was impossible to stand idly by Nanhua. He also advocated that she would go from open to secret, and that he might have actions when staring at Zhao Yuan from the securities market...

"I will stare at Zhao Yuan, but I don't have much capital to invest in any securities." Xiang Qiuning said.

"I can get 2.6 billion for you to play first, or you can help me play." Chen Li said.

Chen Licai cashed out 10 billion yuan in September in September 7, and then lent it all to the listed company Xinrui City for use. Currently, the principal and interest have accumulated to 11 billion yuan, of which 8.4 billion yuan has been converted into 600 million shares in Xinrui City, and 2.6 billion yuan is a debt lending to Xinrui City.

After the new round of additional issuance of Xinrui City, it also received an additional 4.2 billion yuan in direct financing. In addition to Jinchen Yueyuan, Xinrui Star City's sales have increased significantly this month, so Chen Li can take out the 2.6 billion yuan.
Chapter completed!