Chapter 391
Jinchen Garden covers an area of not large, only 100,000 square meters combined with 150 acres. However, 12 super high-rise high-rise apartments with a floor area ratio of up to 4.8 and a total construction area of up to 480,000 square meters is planned to be built. It is considered a medium-sized property in Pujiang City.
The twelve super-high-rise residential buildings in Jinchen Garden have just completed the main construction, and the next step will be to decorate the facade. Although Jinchen Garden has met the conditions for pre-sale, Pujiang City requires that all properties that have obtained pre-sale licenses must be opened for sale within a limited period in order to crack down on developers' hoarding houses. Therefore, Jinchen Garden has not yet applied for pre-sale licenses.
Jinchen Huayuan participated in the spring real estate transaction conference this time, which was just to warm up for subsequent sales.
Last year, no one was optimistic about the sales performance of Jinchen Garden. After all, to the south of Jinchen Garden, along the Longchuan River, are all old industrial belts in Jiangwan District. Several factories are particularly polluted. They said that the relocation has not been done. Although it is close to Central, the housing prices have been suppressed. The price per square meter is less than 10,000 yuan, which is significantly lower than the average price of 13,000 yuan in the main urban area.
After the serious and vicious accident broke out in Dingxin Chemical, the city and Jiangwan District decided to move all factories on the north bank of Longchuan River. Moreover, the decision was very fast and very fast. After the New Year, several factories were shut down one after another. Dingxin Chemical's old factories had even been demolished and began to do soil repairs. This has greatly promoted the surrounding real estate projects. The prices of second-hand houses rose rapidly by about 20% after the New Year.
Jinchen Huayuan obviously wanted to delay the opening pace again, and after half a year, the Yanhe factory was almost demolished. Perhaps the price of new properties can be further supported to about 13,000, which is consistent with the average price of new houses in the main urban area.
Then this is a big profit project for Pujian Group, the developer of Jinchen Garden.
Because when Jinchen Huayuan acquired the land two years ago, 150 acres were priced at 100 billion yuan, and the floor cost was only a little over 20,000 yuan. Including the construction of super high-rise buildings and financial operation costs, Jinchen Huayuan could be sold for 6,000 yuan, and the developer Pujian Group could make a profit. Now the opening price of a new house is directly seen at 12,000 yuan and 13,000 yuan. How could the profit be low?
The old factory plot of Jinchen Garden and Dingxin Chemical are separated by a residential land for sale covering an area of about 100 acres. Chen Li pulled Zheng Wenyuan, Zhou Bin and Xiao Hua into the house viewing group of Jinchen Garden and climbed to the highest floor of Jinchen Garden. He saw the old factory plot of Dingxin Chemical and the Longchuan River, which was surmounted on the main urban area of the Pujiang River. He could also see several factories around Dingxin Chemical's old factory, all under demolition.
Dingxin Chemical's old factory is a very good residential construction land, close to Longchuan River, and its location is more advantageous than Jinchen Garden. When building a new building, the price of the building is naturally more advantageous than Jinchen Garden. However, Lu Wenzhong was disturbed by this, Chen Li, Zheng Wenyuan, and Zhou Bin could no longer be sure that this land would definitely fall into the Xinrui City for development and construction.
"Sir, you have also seen that these factories on the north bank of Longchuan River are being demolished. Our Jinchen Garden is expected to be officially opened in three months. If you are interested in the house here, you can pay a reservation fee of tens of thousands of yuan in advance. When the official opening, if you decide to buy our house, the reservation fee will be doubled. If you are interested in the houses in other places or the money is of other use, the reservation fee can be returned at any time." Jinchen Garden led this wave of sales consultant to see the tenants. He is a beautiful girl with fair skin and tall figure. When she saw Chen Li and the others climbing the model building, she ran to the balcony to see the scenery outside. She thought they were very interested in the house here and focused on their work.
"It will take three months to open. Who knows what your housing price is then?" Zhou Bin was very interested in teasing the beautiful girl.
"We have even made the model room a long time ago. In fact, it will be able to open and sell it long ago. However, the factory area on the south side was a factory area, and many customers had doubts. But our boss got the news that all the factories on the south side would have to be demolished within half a year, and Jiangwan District will make a unified plan. At that time, we will not have to worry about selling the house at all. We decided to postpone the opening of the market for another three months," the girl said. "You will never suffer any loss when you pay the appointment fee. If you pay 50,000 yuan, you can get a 100,000 yuan in three months, which is equivalent to getting twice the interest."
Chen Li smiled and urged Zhou Bin to go downstairs not to pretend to be a pig and eat a tiger here, making the girl happy.
As soon as Chen Li and his team took the elevator from the floor room to the lobby downstairs, they saw a large group of people walking towards this side. Lu Wenzhong, Han Zirui and Han Ziwei were among the crowd, and besides the three of them, there were two wide and fat middle-aged people, surrounded by the crowd.
Lu Wenzhong, Han Zirui, and Han Ziwei were also stunned when they saw Chen Li and the others.
Chen Li wanted to avoid Lu Wenzhong and the others, but Han Zirui and Lu Wenzhong finally made some trouble and felt disgusting to Xinrui City. Since they had bumped into it, they obviously didn't want to let Chen Li and the others go easily.
Han Zirui smiled and said, "Isn't this Mr. Chen from Xinchao Rui? Don't you think about extorting more money from the Jiangwan District Government for the old factory plot of Dingxin Chemical. Why did you have time to come here? Is there any wrong idea that hit Pujian Group on the head?" He said to the middle-aged man wearing a navy blue suit beside him, "Mr. Sun, you and Secretary Song may not know Mr. Chen from Xinchao Rui. Don't think of him as young, but he is a famous ruthless character in Central Plains Province. The family of Qiao Yiqun in Dingxin will be destroyed, and the company will be replaced.
Take down Dingxin Chemical, put one of its own project companies into a listed company through a backdoor, transformed into a controller of a listed company, and became the controller of a listed company. The net worth may be stronger than Mr. Sun, who has been working in the business world for decades. Xinchaorui is having a wild life in Zhongyuan Province, but he doesn't restrain himself when he arrived in Pujiang. If District Mayor Lu hadn't told us, we wouldn't even know that Xinchaorui had only paid 5 billion yuan, so we thought about changing the old factory plot of Dingxin Chemical into residential land. We must know that Wanbang can be willing to pay 7.5 billion yuan for this land..."
Gao Fengming, on behalf of Xinrui City, had been in contact with the Jiangwan District Government for more than half a year, and the plan had been initially agreed. It was almost the same as the Jiangwan District Standing Committee meeting to make a decision. Xinrui City made up for the difference of 5 billion, and the old land of Dingxin Chemical will become residential land and officially fall into Xinrui City for development.
Han Zirui was not afraid of letting Chen Li know that it was Wanbang's disruption, allowing the Jiangwan District Party Committee and the District Government to directly overturn everything that had been discussed with Xinrui City before.
Han Zirui said that Wanbang was willing to pay 7.5 billion yuan for the land price of 300 mu of Dingxin Chemical's old factory plot, which was calculated at a floor rate of 4.8, which was equivalent to increasing the floor price to more than 8,000 per square meter.
The plan formulated by Chen Lizao and the initial agreement with Jiangwan District are to compensate Xinrui City for the 5 billion yuan land payment of the Jiangwan District Government to change the nature of the land use. In addition, it should belong to Xinrui City. As the residual value of 500 million yuan calculated for industrial land, it can almost ensure that the floor price of this land (the cost of land price per square meter of construction) is controlled at about 5,000.
If Lu Wenzhong and Han Zirui were disturbed, Chen Li would still want to take down this land, and at least he would have to pay an extra 2 billion.
When Han Zirui spoke so tit-for-tat, others naturally knew that he had a deep grudge with Chen Li, but the other two middle-aged men would not let Han Zirui lead the nose, but instead shook hands with Chen Li, Zheng Wenyuan, Zhou Bin, Xiao Hua and others and introduced each other politely.
Only then did Chen Li realize that Sun Hairong, the chairman of Pujian Group, the developer of Jinchen Garden in Han Zirui, was that the wealth he had accumulated over decades of deep cultivation in the business world may not be inferior to Chen Li. However, Pujian Group has not yet been listed on the public, so Sun Hairong's reputation in the industry is not as good as Chen Li.
Another middle-aged man is Song Jingze, secretary of the Jiangwan District Party Committee. Today, it was Lu Wenzhong who accompanied Song Jingze to inspect the demolition of the land on the north bank of Longchuan River. Han Zirui also took this opportunity to come over and wanted to exert some influence on the future planning of the land on the north bank of Longchuan River in Jiangwan District.
As the tallest building in the north bank of the Longchuan River, Jinchen Garden is naturally also a key object of Song Jingze's investigation.
"Since you have met, Mr. Chen has time to walk together and also contribute suggestions for the development of Jiangwan District?" Song Jingze took the initiative to invite Chen Li, Zheng Wenyuan and others to participate in the next itinerary.
As the district party secretary, it is unlikely that Song Jingze will be led by Lu Wenzhong. Chen Li and Zheng Wenyuan will naturally not refuse Song Jingze's invitation, otherwise Han Zirui, Han Ziwei, and Lu Wenzhong will keep taking eye drops behind their backs. Will Xinchaorui still do projects in Jiangwan District in the future?
Xinrui City controlled by Xinchaorui has a large amount of cash reserves and has been actively willing to do projects in Jiangwan District before. No matter how the old Dingxin Chemical plant plot is finally dealt with, Song Jingze still hopes that Xinchaorui can focus on investing in Jiangwan District, so he is happy to talk about his ideas on the future development plan of Jiangwan District since he served as the secretary of the Jiangwan District Party Committee.
Song Jingze finally decided to take back the old land plant plot of Dingxin Chemical in the district. The key was not the difference in land price of up to 2 billion after Wanbang made a single shot. It was mainly because Song Jingze was not particularly satisfied with the existing positioning and planning of the north bank of the Longchuan River area.
Song Jingze thought about making new positioning and planning adjustments to the north bank of Longchuan River, but this did not receive support from most people in the district. The new adjustments to the planning involve a wide range of areas and need to be consistent with the city planning, which is also very difficult.
Song Jingze was also hesitant before, and Wanbang just broke up the trouble. Lu Wenzhong clearly raised objections at the district standing committee. He took the opportunity to take back the old Dingxin Chemical factory plot into the district, rather than hastily signing an agreement with Xinrui City. After that, he wanted to make planning adjustments, which would be much more difficult.
While walking and chatting, Chen Licai discovered that in the 1970s, he worked as a technician, workshop director, and deputy director of the municipal electronics factory. He was later transferred to the streets to work and promoted from the grassroots level step by step. Song Jingze, who was only 50 years old, became the secretary of the Jiangwan District Party Committee, had a very mature set of insights and ideas about the development of the city.
However, Song Jingze was unwilling to meet for the first time in his first meeting and revealed it to Chen Li and the others without reservation.
Han Zirui and Lu Wenzhong have a deep background. Although the inspection work is carried out around Song Jingze, they do not have any special respect for Song Jingze in their words and deeds. Han Zirui will not be able to restrain himself when he has the chance and will mock Chen Li, saying that he has probably had ulterior motives when he appears here today, and asked Sun Hairong to beware of Chen Li. In the end, even Sun Hairong couldn't help but frown slightly.
After Song Jingze's inspection itinerary today, everyone returned to the Jinchen Garden parking lot and prepared to leave by car. When saying goodbye, Han Zirui reiterated the old words: "Master Sun may not be very clear about the history of Xinchaorui's fortune..."
"What Mr. Han meant today is that we must expose our sinister intentions to be content," Chen Li glanced at Han Zirui indifferently, then smiled at Sun Hairong, "Then don't say secret words in front of the Mingren, Secretary Song is here today, so I will talk to the open and bright place. I believe that Mr. Sun has also learned that Xinrui City has recently acquired some acquisitions in Pujiang. I want to ask Mr. Sun directly, is Pujian Group willing to transfer the Jinchen Garden project to our Xinrui City as a whole?"
"..." Sun Hairong was slightly stunned.
Xinrui City acquired Zhongnan Apartment, Leo Apartment and other commercial and residential apartments to spend 2.5 billion yuan. In the financial metropolis of Pujiang, there is no big investment in project. However, in the real estate market in Pujiang City in 2006, there were very few direct project mergers and acquisitions in Pujiang City. Therefore, Xinrui City's acquisition move is still quite eye-catching in the industry, and Sun Hairong also knows it.
However, Xinrui City’s acquisition of commercial and residential apartments is combined with Xinchaorui Real Estate Company’s online and offline platforms.
At this time, Zhongnan Apartment was deducted at one-time at 12,000 per square meter and 15% lease return for the first three years. The actual sales price was only 10,050 per square meter per square meter to launch investment apartment products. After all calculations, Xinrui City's expected profit in purchasing commercial and residential apartments will be quite limited, but it can strongly support the rapid expansion of Xinchaorui Real Estate, which is still regarded by the industry as a clever expansion method.
However, the development and construction of Jinchen Garden is all large flat-floor apartments, which is obviously not suitable for the demand of the rental market. Moreover, the subsequent construction cycle is not short. Xinrui City directly acquires the Jinchen Garden project, and Sun Hairong can't see where the future profit points of Xinrui City are?
What's more, Pujian Group's debt is not particularly tense, and it is obvious that it will not transfer the Jinchen Garden project at a low price.
"We are all ready to pay the 5 billion yuan of land to the district, and plan to develop the first real estate project of Xinrui City in Pujiang after the soil restoration project of Dingxin Chemical's old factory plot at the end of June, but we don't expect that the district's plan will change temporarily at this time. As Mr. Han said just now, Wanbang Real Estate needs to bid 7.5 billion to win the old land of Dingxin Chemical. Xinrui City does not have the strength to compete with Wanbang Real Estate, so we can only give up the original plan. The additional 5 billion will be able to acquire Jinchen Garden and complete the subsequent construction. This will ensure that Xinrui City's business expansion rhythm in Pujiang remains unchanged. Now I don't know what Mr. Sun intends?" Chen Li said calmly, as if he doesn't mind speaking out the expansion plan of Xinrui City in front of Han Zirui and Lu Wenzhong.
Sun Hairong thought that after the overall relocation of the Longchuan River area, the new housing price in Jinchen Garden should be able to maintain around 12,000 yuan. Han Ziruigang openly claimed that Wanbang would acquire the old Dingxin Chemical Factory plot at a floor price of 8,000 yuan per square meter. To put it bluntly, the old Dingxin Chemical Factory plot has a better location and is directly close to the Longchuan River. Wanbang Real Estate expects the new housing price there to be about 13,000 yuan.
At this time, Xinrui City directly acquired Jinchen Garden at a price of slightly more than 10,000 yuan per square meter, which was in line with this expectation. After all, deducting a series of costs such as finance, taxation, subsequent operation and marketing, even if Xinrui City sells Jinchen Garden to the public at a price of 13,000 yuan per square meter, the ultimate profit will not exceed 10%.
Chen Li also gave a very sufficient reason. He did not want to meet Wanbang for a short time, and he had to expand his business scale in Pujiang. Mergers and acquisitions are the most direct and effective for Xinrui City.
Of course, this is also the best way for Pujian Group to cash out profits and exit projects.
The land acquisition cost of Pujian Group is relatively low. Xinruicheng acquires Jinchen Garden at a new house price of slightly above 10,000 yuan per square meter. Pujian Group can collect net profit of 17.8 billion yuan at almost one time, which also meets Sun Hairong's expectations of continuous improvement.
Chen Li offered a offer directly, and Han Zirui was also quite surprised. He exchanged glances with Han Ziwei and Lu Wenzhong, and could not figure out Chen Li's real intention for a while.
"Mr. Han thinks how much I offer to Jinchen Garden. If Mr. Han still wants to take the project from Xinrui City again, Mr. Sun and Secretary Song are here. Mr. Han might as well talk about the highest bargaining chip that Wanbang can give Mr. Sun so that Mr. Sun can compare with him." Chen Li narrowed his eyes and stared at Han Zirui's face that seemed to be full of "smoking shit".
Wanbang has been deeply engaged in the Pujiang market, and has a market value of 60 billion yuan. Its relationship with Pujiang is complicated. At this time, they asked Han Zirui to target him. No matter what action Xinchaorui does in Pujiang in the future, it will be impossible for Wanbang to escape. Chen Li could only choose to fight against them face to face with them.
Chapter completed!