Chapter 125 The correct way to open the awards season
After all, he still did not forget his main purpose of coming to North America. On the 9th, Xu Hui left Montana and headed for New York.
When the Oscars gradually become the biggest award ceremony in the world film industry and the most concerned show in the global entertainment industry, a series of events that can affect it will be taken into consideration before the final award is announced.
Therefore, such as the Film Critics Awards, the Golden Globe Awards, the Radio Critics Association Awards, the Three Guild Awards and even the British Film Academy Awards far away in the UK, these awards that have enough impact on the results of the Academy Awards will naturally be like pearls connected together, becoming an important part of the awards season.
The Golden Globe Awards are mainly awarded based on feedback from film critics or markets.
Its public relations are not easy to do because its judges are so small that you can get it out soon if you want to give gifts!
Moreover, in recent years, the Golden Globes have been increasingly influenced by the Toronto Film Festival. Generally, movies that can shine in Toronto will definitely win the Golden Globes.
The litmus and the PR team of "Paradise Cinema" have developed a winning strategy for the awards. Starting from the Toronto Film Festival in September, the film critics, the Golden Globes, the Broadcasting Association Award, the Union Award, and finally the Oscar!
After all, Al Pacino is likely to get another little gold man.
Because he has participated in the Cannes Film Festival, although "Paradise Cinema" is unlikely to participate in the main competition unit of the Toronto Film Festival, the Toronto Film Festival has always been the weather vane of the North American awards season. Participating in the screening will definitely make "Paradise Cinema" a good reputation!
In fact, after Cannes, many people have already expected "Paradise Cinema", which will allow Spielberg to say "Great Movie", not more than 1
Therefore, with the help of the powerful public relations ability of the touchstone, during the Toronto Film Festival, "Paradise Cinema" had ten screenings...
Winning strong support from a lot of media and audiences!
This is also the reason why "Paradise Cinema" was released in Europe in November, and although only 900 theaters were screened, the highest single-stage box office of "Paradise Cinema" reached US$15,000.
After December, there are several outpost awards for the awards season, including the Film Critics Association Awards, Boston, Los Angeles and New York, and the three Film Critics Association Awards!
These three major film critics association awards basically represent professional tastes.
According to Keller, the head of public relations, the best actor focused on Chevat Eggford in "Twelve Years of Slave" and Al Pacino in "Cinema Paradise".
The best film is "Twelve Years of Slave" that has the absolute upper hand!
However, many critics don't like this movie, especially New York critics.
Los Angeles film critics are also one of the PR goals. As for Boston... they should not put their main goals on them. According to the tastes of these people, they will support "Wolf of Wall Street"...
As one of the oldest film awards in the United States, New York film critics recognize the artistic nature of film works to encourage pioneers and pioneering world-renowned.
Of course, the artistic quality of "Twelve Years of Slave" is, but it is a bit too much. Steve McQueen is not a master after all, and is a very typical work of the mean.
From the artistic point of view of the movie, "Paradise Cinema" can beat it up!
A New York film critic claims to be different from the Oscars, so "Cinema Paradise" has a good chance!
But you also have to do your best in public relations.
The first priority of the North American awards season is that you must express your desire for awards and publicly sing praises to the award-giving association. It is best to book several of the most famous media magazines and publish your thanks for it...
Otherwise, why should people give you the award?
To make a calculation, generally speaking, the front page price of the Los Angeles Times and the New York Times is around $200,000, which means that just 'gratitude' costs at least millions of dollars...
Therefore, it is basically impossible to play awards season without money!
...
Xu Hui has never been to Big Apple City much.
In addition to another special trip to watch Broadway stage plays.
To be honest, he is not very interested in stage plays. Although many people think that stage plays and dramas are the real performing arts, he is just a vulgar person and cannot get art at all...
This time I came here, of course, to attend the cocktail party.
This is a must. As a seed contestant, Xu Hui needs to meet with major film critics to express his admiration...
So, from the beginning of entering the hotel, Xu Hui followed Keller, holding a red wine glass in his hand, and kept greeting a group of "respected" film critics over the age of fifty years old.
"Xu Hui, this is David Danby, one of the most influential film critics in North America!"
Isn’t North America’s most famous film critic Roger Albert? When did the person be replaced?
Of course, Xu Hui didn't say it, but grinned enthusiastically: "David, after the New Year, I am Xu Hui!"
"…It's hard to believe that you are too young. A movie like "Cinema Paradise" actually comes from you... How did you think of that story?"
David Danby showed an ‘amazing’ expression.
"…It's probably a dream about a movie!"
"Life is different from movies, life is much harder than movies! You are a poet!"
"…No, I just suddenly thought of that sentence..."
Why do foreigners always get shocked?
"David Dan is very proud of "Cinema Paradise". He thinks it is the best movie of the year. You can check out the reviews he posted in the New York Times!"
Keller whispered to remind Xu Hui.
"Yeah, I get it!"
"David is the president of the New York Film Critics Association, and his decision affects the entire association..."
“…So, what do you want me to do?”
"Talk him about movies and art!"
"…All right!"
Talking about art?
Xu Hui is best at bragging to others. Art requires real materials and is a bit difficult, but he will try his best!
...
In the salon next to the hotel, Xu Hui and David Danbi sat down.
"Actually, I have watched many of your movies, such as "Huang Feihong", "Inn" and this "Paradise Cinema". By the way, "The Wasteland"! It's really hard for me to believe that a director can control so many styles of works, you are a genius!"
Am I so outstanding?
"I think movies are all the same. First of all, there is a story. Secondly, we can design different scenes according to the story, commercial films, and art films. There is no difference between me."
"Have you watched "Twelve Years of Slave"?"
“Looked once…”
"How does it feel?"
David looked at Xu Hui seriously, wanting to know what he thinks.
"... Maybe I'm not a black man, so I can't empathize. Moreover, there are too many themes about black slaves in recent years, and I'm a little aesthetically exhausted..."
Chapter completed!