"2012" is on the market this weekend, and the promotion has been overwhelming.

Hollywood's marketing methods are so admirable. Why do you think of Maya's prophecy and then smash a disaster film based on such a prophecy?

In the end of the world, Noah’s Ark has become the most lively topic!

There are endless discussions on the Internet.

Even Xu Hui's mother and college-educated women asked Xu Hui about the truth about the end of the world in 2012.

This kind of thing not only happens in China, but also has a trend of the end of the world. Several businessmen from a European country took the opportunity to set up a "Noah's Ark" company and announced that they could build the Noah's Ark that can protect the remaining humans. Of course, boarding this boat requires a ticket fee of 120,000 euros...

Someone is actually giving money stupidly...

It can be seen that although science has changed the world, deep down we still lack a sense of security and still respect the world...

Especially in this land of China, we have only started to truly accept science since the early 20th century, and superstition seems to be something that is immersed in our bones!

To be honest, if "2012" was released at the end of 2012, it would probably be more severe.

Many people know that this thing is purely a rumor, but the rumors become more and more intense and are out of control!

Xu Hui was almost vomiting blood.

mmmp, the producer of "2012", Columbia Film Company, is simply shameless. In order to set up a movie sign, there is nothing they can't do.

When it comes to hype, these Hollywood companies are really their ancestors!

From no one cares about the Harry Potter series to influence the whole world, it was just a hype from Warner...

Coupled with the raging piracy, although "33 Days of Love Break" has not been released since November 9, the box office in a single day has dropped to only a few million...

Something has to be done.

Even if it's just expressing dissatisfaction.

Weibo is still in the testing stage, and the amount of attention is too small...

On November 10, Xu Hui accepted an exclusive interview with the Beijing News and expressed his dissatisfaction with the various strange phenomena in the film market.

The reporter interviewing him was Yan Ning, that cute girl from xx.

...

The theme is of course that Hollywood movies are coming in full force, how should we deal with domestic movies; and the previous box office inflated.

"First of all, congratulations to Director Xu for his new work, no, I should say congratulations to actor Xu Hui for his new work..."

Yan Ning sat down, blinked deliberately, and looked puzzled.

The girl is quite cute, but unfortunately her height is a flaw. Besides, Paohui is a little overwhelmed recently and is recuperating her body, so she has no idea of ​​hooking her girls for the time being.

He smiled seriously: "Everything is OK, whether it is a director or an actor, it is the same for me."

“…The box office of "33 Days of Love Break" exceeded 200 million, which seems to be within your expectations.”

"To be honest, the most realistic prediction I made for this movie at the beginning should be more than 300 million yuan..."

Yes, as of November 10, the cumulative box office of the movie "33 Days of Love Break" has exceeded the small goal of Xu Hui's promotion.

It definitely belongs to the category of big profits.

Compared to "Very Perfect", the profits of "33 Days of Love Break" can be said to be crushing.

Unfortunately, 236 million yuan is still a long way from Xu Hui's minimum box office prediction for this movie.

It also failed to meet the company's box office expectations for the movie.

It exceeded 100 million on the first weekend, and anyone who saw this thing would give a final box office estimate of no less than 300 million.

The influence of a series of majeure factors...

"Then what do you think is the most fundamental reason why ticket vendors don't meet expectations?"

Yan Ning is also a sensible person. She has been working in the film industry for several years. She can also draw conclusions out of her sensitivity to data.

"Of course it's pirated!"

Xu Hui answered quickly: "You can search online for "33 Days of Love Break" at will, and there will be high-definition movie video resources immediately. Many people think that watching movies should be free. What do you think of those viewers who go to movies? What do we film practitioners think?"

"In fact, our country is in terms of copyright awareness..."

"Then do you think the box office injection of "Astro Boy" has had an impact on your movie?"

Xu Hui didn't want to mention the box office inflated, this matter is over.

Unfortunately, the other party would not let him go easily.

"…It will still have an impact. The movie viewing trend is formed, and the box office is immediately filled with attention. This is also the most direct reason why the box office of "33 Days of Love Break" has a cliff-like plunge!"

“What do you think is the best solution for this phenomenon?”

“If there is an application that can view movie box office in real time, can these be avoided?”

“…You mean to monitor the box office through third-party monitoring?”

"Well, it's almost the same. Our company is planning to work with theaters to create an online sharing software that can instantly view box office and book tickets at any time..."

By the way, I will advertise the Singyan Movie that has not yet been launched.

Delightful!

Yan Ning smiled on her face, but she was secretly scolding "Stirring businessman!"

"Director Xu, since his debut, the box office of every work you have participated in will not be less than 200 million. Can you share with us your experience in participating in works and directing works?"

"…I attach great importance to scripts. If a crew has a lot of big stars but the script is written very badly, I will never join this video!"

"But many directors, such as Wang Jiawei, are used to having no scripts when making movies..."

"So, I will never be able to cooperate with Wang Jiawei in my life!"

The girl is probably a loyal fan of Wang Jiawei. When she heard Xu Hui resolutely denying her idol, she wanted to argue.

"But many of the movies directed by Wang Jiawei are classics..."

"I am a more secular director. In my opinion, winning audiences is far more important than winning awards!"

After waving his hand, Xu Hui didn't want to discuss this topic: "Hollywood movies have now penetrated into every corner of the market. I think it's better to talk about the audience first and then win awards!"

"…When it comes to Hollywood movies, Director Xu should have paid attention to it recently, right?"

"Of course, it's hard to promote "2012" and "Avatar" so overwhelmingly!"

"Many filmmakers are pessimistic about domestic films. Faced with the massive attacks of Hollywood movies, what do you think the future of domestic films is?

"The way out? Filmmakers try to make more down-to-earth films, have an in-depth understanding of Chinese culture, and make movies that are unique to Chinese characteristics..."

Chinese movies have a way out, and blockbusters cannot be played, and genre movies cannot be filmed due to certain restrictions. They can only focus on both domestic comedy and domestic youth films.

In 2017, the two movies in the Spring Festival, including "Wolf Warrior 2", were included, and there were only a few domestic movies with a box office of over 500 million yuan throughout the year.

Compared with Hollywood movies with uneven quality such as "Fast and Furious Eight", "The End of Resident Evil", "Guardians of the Galaxy 2", etc., they have won movie box offices in China that are not inferior to the North American market.

By the way, I almost forgot that there is also "The Shameful Iron Fist". To be honest, does a small-cost domestic comedy with an investment of less than 60 million yuan have any effect on domestic movies themselves?
Chapter completed!