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Chapter 52: See London Again (1)

Zuo Zai returned to the UK to attend Xiaonai's graduation ceremony, but Cheng Lie did not travel with him.

Cheng Lie, the "fake chairman, fake CEO", has to stay and help Zuo Zai's real CEO do what CEO should do.

Zuo Zai went back this time and brought the scented candle formula she developed at the end of last year. The "Sea of ​​Norway" that will be promoted in the European and American markets is the recipe for Huo Feng's birthday gift in 2014.

Some of the candles Zuo Zai gave to Huo Feng are unique, such as "wheat cakes", "fried snails", etc., and some are mass-produced. But even the mass-produced version of candles, consumers will smell them at least one year later than Huo Feng.

Moreover, the mass-produced version mentioned here is compared with the candles that Zuo Zai gave to Huo Feng with only one.

Zuo Zai had a natural business philosophy in his mind.

Zuo Zai has always believed that if you want to take the route of luxury goods, you will get rare things.

Therefore, the more satisfied Zuo Zai's taste is, the less the Windle Aromatherapy Company will produce. It will be made into a limited edition.

Windle was established in 2004 and has been released in a limited edition every four years since 2006. The "Amazon Rain Night" in 2006, the "Hometown of Chopin" in 2010 and the "Sea of ​​Norway" in 2014.

Zuo gave it to Huo Feng, and the candles that were mass-produced in the end were all limited editions.

This time, Zuo Zai returned to the UK and brought back a small amount of Windle 2014 special edition - Window Bamboo Candle. Window Bamboo Candle is a limited edition launched to celebrate the establishment of Windle Shanghai Branch.

Only available in the country.

It turned out that a limited edition was released only four years ago. In 2014, in addition to determining the final formula for the "Sea of ​​Norway" limited edition, a special edition was also necessary to develop a domestic branch.

I can only say that in the first half of 2014, Zuo Zai did not deliberately put down the burden of CEO, but Zuo Zai was really busy without time to do anything other than perfume cooking before the perfume room was built.

Even during the Chinese New Year, I went back only to New Year's Eve, and after the third year of the Chinese New Year, I returned to Shanghai.

Some companies say that the limited edition is a gimmick for the sales of a certain year. There are limited editions every year and you can buy them if you want to, and it is not a real limited edition.

But the number of bamboo candles on the window at Zuozai was really only made 300 pieces.

At first, Zuo Zai felt that the current high-end aromatherapy candle market in China is still very immature, so the number of special editions of 2 is much smaller than the previous limited editions.

On the first day of its launch, in addition to the 30 left by Windle's Shanghai Branch, the 270 special editions of the Window Bamboo Candle on the market were sold out. The price was nearly 500 US dollars, and the sales level was unexpected.

Zuo Zai probably hasn't lived in China for too long and has no correct understanding of the current consumption level in China. Although the candle of Windle has not been launched in China, there are a large number of Chinese people who have settled or studied in Europe and the United States. If Windle is not sold in China, it does not mean that no one knows it.

Windle's limited edition candle has a mature second-hand market in Europe. The highest-priced one is Forest Morning, launched in 2004.

Forest Morning is the first aromatherapy candle for Windle aromatherapy, and is not a limited edition, but because Forest Morning is a test work of Windle aromatherapy, the number of tests that year was limited.

A forest morning that has not been ordered was sold for less than one hundred dollars, but the price will be above three thousand dollars in ten years.

Windle has many fans in Europe and the United States who have been following since Forest Morning. Most of these people also want to have window candles.

This idea is actually easier to understand. Some people like bags, so they collect various limited edition bags, while some people like sneakers, so they collect various limited edition sneakers.

To be honest, compared with second-hand shoes, second-hand candles should be relatively easy to accept.

It was agreed that it would only be available for sale in China, and the window candles that Zuo brought back would only be given away but not sold. The second-hand market price of the window bamboo candle will exceed that of the forest morning in the foreseeable future.

Therefore, even if you have no feelings for aromatic candles, the special edition of the Window Bamboo Candle is a good choice even if you buy it as an investment.

In this way, in this world, even if I met him, I still think that no matter how poor Zuo is, there may be only Huo Feng.

…………………………

Although Huo Feng was the first to smell the limited edition of the windle aromatherapy, the production process of those candles actually has nothing to do with Huo Feng. Each one is Zuo Zai's own life, Zuo Zai's encounter and restored memory.

Zuo Zai just used it to share it with Huo Feng.

The inspiration for the special edition of the Window Bamboo Candle was literally obtained from Huo Feng.

During the Chinese New Year, Zuo Zai lived in Yongjia's ancestral home.

Zuo Jianshe’s old house in Yongjia has been demolished and rebuilt. Rural houses are originally unique, but such houses are usually called village houses rather than villas.

Nowadays, the villagers have money, and most people in China are pushing down village houses and building villas. Many villas in the village are luxurious, which is better than luxury houses in the city.

Most of the transportation villages where Zuo Jianshe is located are the group of people who became rich first, and they have moved to Wenzhou City to live long ago. But this does not affect the enthusiasm of those who have moved out to knock down the village house and rebuild it. Zuo Jianshe is one of them.

Some people rebuilt the ancestral house to show that they have gone out to make money, while some people may be second to the city because villas are too expensive.

Zuo Jianshe is neither.

Zuo Jianshe did this purely to miss his youth life. Although the Zuo family’s village house was rebuilt, it was “renovated as old.”

Zuo Jianshe's ancestral house is on a half-slope. Qianmen is about thirty or fifty meters away from the main road of the transportation village. The back door opens to the yard, which connects the mountain.

There is a well in the yard, and the spring comes out of the well.

The well water is sweet and savory, warm in winter and cool in summer. Even if it is just used to cook rice, it tastes different from the rice cooked from tap water.

An open-air stove is built in the yard. When the weather is good, you can put a large iron pot to cook firewood. Zuo Zai's favorite wheat cakes are the most irreplaceable flavors made with this stove.

According to Zuo Jianshe's original idea, he wanted to turn the kitchen in the house into a stove. But Xiang Min felt that this was an era, and there were still people burning firewood in the house.

Because his wife strongly opposed it, Zuo Jianshe had to give up.

The backyard of the Zuo family is connected to the mountain, and there is a bamboo forest on the mountain.

Because the house is built on a hillside, the bamboo forest is higher than the yard, which is about the same height as the room on the second floor on the left.

Looking out from the window of the room, there was a bamboo forest.

During the Chinese New Year, every household in the countryside sets off fireworks. The transportation village is a rich village, and the fireworks of every household are even more colorful. Not only are they big, but they are also varied when they are set off.

Zuo pestered Zuo Yi again and bought several giant fireworks. In addition to the beautiful ones, there was also a 200-distance fireworks, which fell down many parachutes after they were set off.

On the morning of the first day of the Lunar New Year, Zuo Zai was woken up by the smell of making wheat cakes in the yard. When he opened the window, the bamboo in the bamboo forest looked very different from the past because there were many red parachutes hanging on it.

The excessive fireworks on New Year's Eve left a strong sulphur smell on the air on the first day of the New Year. The smell of wheat cakes was not too obvious under such circumstances.

But it was strange that in such a complex and strong smell, Zuo Zai clearly smelled the fresh bamboo, and also remembered the Zen Feng bamboo on Huo Feng's body.

Then there is the candle of the window bamboo. It smells strong and complicated at first. If you savor it carefully, you can feel fresh and natural.

The Candle of the Window Bamboo and the Candle of the Zen Feng Bamboo have nothing in common in taste, but they both interpret the two disharmonious feelings into a harmonious smell. The smell is like listening to a song called Chopin Schertozo, Zuo Zai’s favorite.

The bamboo in Zen style is both youthful and steady, and the candle in the bamboo in window is both strong and fresh. The unity of contradictions and the harmony of opposition.
Chapter completed!
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