Chapter 67 The power of the rich in Bianjing...

Zhang Heng, Lu Yining and Hou Junping met in Zhang Heng's dormitory. The three of them chatted for a while, and then Zhang Heng took out the planning document that he had prepared recently. Lu Yining was also happy and gave the contract to Zhang Heng and asked Zhang Heng to

Take a look and leave a note if there are no problems.

Zhang Heng went through it quickly. The share of the shares and the obligations and rights of both parties were basically written clearly, so he signed happily. Lu Yining also signed his name and stamped it with the internal seal, one for each person.

After signing the agreement, the relationship between the two parties seems to have become closer.

Hou Junping didn't care about this. When Lu Yining got the planning book, he handed it to him casually. Hou Junping sat down on Zhang Heng's desk and studied it carefully, asking questions while reading.

Zhang Heng knew that Hou Junping was the real worker, so he didn't hide it and revealed all the secrets.

“…The advantage of a shopping mall lies in its comprehensive range of goods, novel formats, and convenience for people. Therefore, the layout and decoration of the shopping mall should be different from the current department stores. The shopping mall should be a place where customers can enter and wander around at will, so that they can think about it at any time.

Hold the purchased items in your hands and look at them carefully to confirm the integrity, freshness and quality of the goods, so that customers can buy with confidence.

...This is a rendering of the shopping mall. The decoration of the shopping mall can be based on this rendering. Of course, if there are excellent craftsmen with better designs, theirs can be used, but this layout is necessary.

…”

“... If you want to make the profit margin of the mall higher, the key is to control costs. Cost means capital, and every effort must be made to reduce costs to a minimum.

Including establishing a complete supply channel and using the advantage of scale to force suppliers to lower prices. The content here is on pages 334 to 485;

The way to establish a complete cargo management system to minimize the loss of cargo is to establish a cargo file. The content of this part is between pages 133 and 189;

Regarding personnel management, I shouldn’t say too much, but I have some ideas that you can take a look at and try to use them if you think they are suitable;

"... This is my overall design for the mall. This is called a logo, which is similar to a banner to attract customers. ... This is the clothing I designed for the staff. It must also be uniform so that people can tell at a glance that our mall is extremely professional."

of."

"...Oh, you said this, this is a carriage parking place. Such a large-scale shopping mall must have a parking place for carriages. The customer base of our mall is mainly rich people. For rich people to travel, carriages are necessary, and

It covers the entire Bianjing city. If they want to come over, they can’t do it without a carriage..."

"... Regarding the issue of anti-theft, it is unavoidable, but fortunately, the main customer base of this shopping mall is the rich. The rich will not take such risks to steal, so most thefts should be avoided, but we are warned not to steal.

There still have to be some slogans, and the shopkeeper will just take a look..."

Hou Junping asked, and Zhang Heng replied that the things were made by Zhang Heng. He had visited supermarkets countless times in his previous life, and with his understanding of business, he already had these things in mind, so he answered naturally and confidently.

The more Hou Junping asked, the more frightened he became. This shopping mall planning document was simply a business secret book. The problems he encountered in the management process in the past, and the problems that had puzzled him for a long time, actually had solutions here.

Moreover, Zhang Heng was afraid that he would not understand, so he explained the essence of the problem clearly, just like breaking things apart, soaking them in water, turning them into paste and feeding them to his mouth.

This is not Zhang Heng's fault. Zhang Heng was also afraid that the vocabulary here was too modern and that Lu Yining would not understand it. Therefore, when new terms were involved, he had to explain them carefully to avoid misunderstandings.

In addition, Zhang Heng was also worried that people at the time did not have enough business knowledge to understand the things he proposed, so it was important to explain them in detail so that they could have rules to follow when planning.

Because he himself didn't have time to prepare various matters every day, so he stuffed everything he could think of and stuffed into it.

Of course, Zhang Heng also has some small thoughts of his own - Lu Yining, if you give me 40% of your shares, do you feel a bit at a loss? Well, if you look at what I gave you, you'll probably think it's worth it, right?

In fact, Zhang Heng's little idea is really useful.

After going back, Hou Junping was quite silent all the way. When he arrived at the inner storage room, Hou Junping woke up as if from a dream: "Little lady, you must hold on to this Zhang Heng tightly. With him here, the inner storage room will be empty."

Ku cannot be defeated."

Lu Yining was a little surprised: "Huh? Uncle Hou, you just saw him like this, and why are you so optimistic about him?"

Hou Junping smiled bitterly and said: "His talent is as profound as the ocean, bottomless..."

He shook the thick planning book in his hand and said, "Little lady, do you know that this planning book is enough to cultivate many talents, and they are all shopkeeper-level talents who can single-handedly control a car?"

A talent at the level of a boat owner!"

Lu Yining was stunned, the weight of these words was very heavy.

Due to their industry, boat dealers and car dealers are basically very large in scale, and boat dealers and dealers belong to the foothills of car and boat shops. They are a mixed bag of good and bad, and are very complicated. General shopkeepers cannot run them. Only elite-level shopkeepers can control them.

A boat shop.

Hou Junping praised: "This planning book looks like it is tailor-made for shopping malls, but the business principles in it are broad and profound. You see, managing money, managing people, managing goods, managing channels, managing services... basically

The principles of business have been explained clearly, and the methods here are all upright. Doing business is not based on power, but is restricted by the system. Everyone is under the same system and bound by the same system. This is the royal way.

.

Madam, this kid is definitely a genius in the business world. If you can recruit him, Neizangku will usher in an extremely glorious development process, and it is not impossible to even surpass the left and right Tibetans."

Lu Yining was shocked: "Beyond Zuo Zangku? How is this possible!"

No wonder she was surprised. The left and right treasury is the real national treasury. The world's wealth is taken from the people and then gathered in the left and right treasury. It is the gathering place of national wealth. The inner treasury is just the royal private treasury. There is no comparison at all.

of necessity.

Hou Junping smiled bitterly and said: "As soon as this mall opens, it will probably sweep through all the major department stores in Bianjing. The rich people in Bianjing will all be proud to come to the mall to shop. I am afraid that the rest of the department stores will only be able to do business for ordinary people.

The young lady should be able to understand the power of the rich in Bianjing City, right?"
Chapter completed!