Font
Large
Medium
Small
Night
Prev Index    Favorite Next

Chapter 2138 The super huge wine market

In order to make money, Marin immediately found Taylor to trick him into understanding the consumption of wine among church members. As a result, Marin was shocked as soon as he understood it. Because the consumption of wine was too high!
Before, Marin was mainly involved in the liquor industry. This thing was not very popular in Western Europe. If Marin had not reduced the degree to 40 degrees or even 20 degrees, there would have been no market. Even so, the 20-degree royal salute among the nobles had only a small proportion. The most common ones in the nobles and priests were wine.
Because of religious belief, the priests basically do not drink wine other than red wine. However, these priests are very rich and consume a lot of wine. How large is it? The priests in the North Sea Kingdom consume an average of about 500L of wine per year, which is about 879 pints, which is nearly 120 gallons.
Calculate that the average wine the priests drink every day is 2.4 pints, which is 2.4 large glasses of wine, equivalent to 1.37 liters. Basically, they just drink wine as water.
Of course, when drinking wine, the priests and priests have different grades. Top tycoons like Archbishop Taylor naturally drink top burgundy wine with 5 gold coins per gallon. The church leaders of other dioceses, including some wealthy monasteries, are also of this level. There are not many such people in the North Sea Kingdom, which has more than 2 million people, only a few thousand people.
These people are mainly small leaders of the church and some deputys, and poor monasteries in remote areas. They have gained fewer benefits in the church and can only drink second-class wine per gallon of 1 gold coin. There are about 20,000 people of this type of people.
Then, there are about 30,000 middle-level monks. This type of person has a little power in his hands, and there are also benefits, but not a lot. What they drink is a worse 20 shillings (one-third of gold coins) per gallon of mid-level wine. This mid-level wine already has a bit of bitterness. The first two gears have less bitterness.
Further down there are more than 70,000 priests in the lower class. However, there are differences between lower class priests and lower class priests. For example, lower class priests in remote country chapels are very poor and can only drink one or two shillings per gallon, which is a little better than the common people. The lower class priests in wealthy areas have a little more benefits, and can afford about five or six shillings per gallon of medium and low-end wine.
Finally, to sum up, there are more than 3,000 big guys at the top, each drinking 120 gallons of top wine each year, with a total value of up to 1.8 million gold coins! The church bosses at the second-level are about 19,000, and the average person drinks 120 gallons of second-level wine each year, with a total value of about 2.28 million gold coins! More than 30,000 middle-level churches drink 20 shillings (one-third of gold coins) of mid-level wine, with a total value of about 120
Ten thousand gold coins. The wealthy lower-class priests account for about 70% of the more than 70,000 lower-class priests (mainly the richest countries in the North Sea, accounting for a higher proportion, and the poorer priests in other countries account for more than 80,000 gold coins). They drink five or six shillings (one tenth of gold coins) per gallon, with a total value of about 590,000 gold coins. The poor lower-class priests account for about 30% can only drink one or two shillings inferior wine, with a total value of only more than 80,000 gold coins.
After summarizing it up, Marin was surprised to find that more than 100,000 missionaries in Beihai Country would drink red wine worth 5.95 million gold coins every year, almost a little bit, it was nearly 6 million gold coins!
"Damn it, the church is so luxurious!" Marin sweared in shock.
This is 6 million gold coins! Any king can support an army of 300,000! And France, a Western European power, has only about 1.2 million yuan in annual fiscal revenue, which is only one-fifth of the annual drinking of the church members of the Beihai State...
Of course, this is also because some fertilizers from Marin gave the church a lot of benefits to the land. In other countries, the same population and the same church population would not cost so much, and it would be good if it could be half of them.
However, other countries have a large population base! The church’s population base is also huge!
Generally speaking, the population of church members in each country is about 1/20. For example, France, the priest class accounts for 1/20 of the total population, about 800,000, which is about eight times that of the Beihai Kingdom.
Other countries in Germany also have nearly 10 million people, and there are about 500,000 priests. The same is true in Italy, with tens of millions of people, well... 700,000 priests... There is no way, Italy is the base camp of the Holy See, and the church must be stronger...
Then, there were 4 million people in the UK and nearly 200,000 priests. There were six or seven million people in Poland and Lithuania, and there were 150,000... Wait, isn't it 1 in 20? Oh, there are many Slavs in Poland and Lithuania who believe in Orthodox religion, and non-Catholics account for more than half. Therefore, it is normal for the Catholic Church to have fewer people.
However, there are also priests in the Orthodox Church, who also drink wine. However, because the Orthodox Church does not occupy the dominance of the two countries, it is very miserable and has no income. It can only drink inferior red wine to make a living, and it is better not to mention it.
Then, in the Nordic countries, there are tens of thousands of missionaries, and Hungary, and more than one hundred thousand priests...
I almost forgot that Spain and Portugal had a total population of about 10 million, with a total of about 700,000 priests, which was almost the same as Italy. There was no way, the two countries were devout Catholic countries and the Inquisition, so the church was naturally stronger.
Because the church respects red wine as holy blood, and in the Middle Ages people did not drink white water, but only drank wine. Therefore, the more than three million Catholic priests in Europe basically used red wine as water to drink red wine.
Of course, due to regional differences, the rich and poor churches in different places are uneven, and their consumption capacity is also different. The Beihai country is rich, and 100,000 priests can drink wine worth nearly 6 million gold coins every year. However, other countries are not so rich. However, the population base is there, and the wine consumed every year is worth tens of millions of gold coins!
Why was France rich in medieval times? Because more than half of the wines were produced in France at that time. Then, there were southern European regions such as Italy and Spain. The broken places in England did not produce wines because of the rainy weather and the temperature. They mainly imported wines from Bordeaux, France. Although the poor England imported most of the Bordeaux wines every year, most of the poor wines imported from three or four pennies per gallon. However, the demand was too high!
The English consumes a low wine, but the base of 4 million people is there. With the church’s urgent needs, the wine imported every year is 20 to 30 million gallons. Even if it is a low-quality wine of 4p per gallon, the total value is still as huge as one million gold coins!
Because they rely basically on imports, the English priests do not drink wine as water, but also beer. Otherwise, they can't afford to drink... For the English priests, drinking a little wine every day is a religious ritual. When they are thirsty, they mainly drink beer to quench their thirst... Of course, this is a poor priest. For the middle and senior leaders of the Church in England, they still drink wine as water. After all, the rank and status are there, so they cannot be reduced, right?
There are wine producing areas in Germany, mainly in the Rhine Valley. However, the yield is not large. Therefore, the demand for wine in Germany is large and the output is small. As a result, the value of inferior wine per gallon of poor quality wine in Germany is 6 to 8 pence, which is twice the price of English wine. There is no way, England is by the sea and it is easy to import wine from Bordeaux. Most of Germany is deep inland, and with the cost of land transportation in this era... the price was only doubled in the past, which is considered a conscience...
...
It should be pointed out that it is not only these more than three million priests who drink wine, but the European nobles mainly drink wine. After all, drinking wine is not only religious, but also a symbol of quality. European nobles of this era liked to hold banquets and eat and drink. Moreover, the nobles could not use bad wine. Therefore, beer could not be on the table, and it must be high-end wine. Of course, the "royal salute" launched by Marin is also a good choice. However, royal salutes are a bit expensive, and are more expensive than high-end red wine. Therefore, except for rich nobles, most nobles use wine to support the scene.
In general, in this era when drinking wine and beer as white water, the wine that Europeans drink every year is of high value, at least worth tens of millions of gold coins, or even over 100 million!
This is an extremely huge market, and Marin will definitely not be able to swallow it. However, he did not think about swallowing it, but wanted to get a share of the pie.
Marin has no connection with the top red wines, and it is mainly divided by some of the wineries in Bordeaux in the Burgundy region. Even if it is blended with glycerin, Marin cannot blend the taste of the top wines.
Even the taste of the second-grade wine is difficult to blend. However, it can be made of the middle-grade wine of the third and fourth grades.
Just buy cheap and inferior wine and use glycerin to remove the bitterness inside. Although it is not as good as the top wine, it is enough to be used as a medium-to-high-end wine.
In addition, if you use medium-grade wine and use glycerin to remove the astringency, you can also use it to pretend to be a second-grade high-end wine.
After all, the winemaking technology of this era is backward and cannot remove the bitterness of the wine. Only the top wines, or white wines that remove skins and seeds, do not have any astringency.
Therefore, Marin can buy inferior wines and process them as medium and upper-grade wines, which is about one-third of the gold coins per gallon. At the same time, buy medium-grade wines, and after removing the astringent flavor of glycerin, it pretends to be the second-grade high-grade wines of 1 gold coins per gallon...
4 penny per gallon of wine can be sold as one tenth to one third of the gold coins after processing. Just in terms of material cost, the profit will be more than ten times or even thirty or forty times!
If the mid-grade wine is removed and processed into a secondary wine, it can be sold for 1 gold coin per gallon. Although the profit margin is not high, only two or three times. However, because the price is high enough, the profit per gallon is higher than that of inferior wine to medium-grade wine!
After some calculations, Marin suddenly became a little dizzy - this is a damn, if I had known that I could make a lot of money with this method, I would make some food and wine? Was it too much food...
Moreover, Marin doesn't have to produce grapes by herself, but makes wine by herself. After the French produce the wine, they buy it directly, pull out the bucket plug, add a little glycerin, and remove the astringent taste, then sell it with great force...
Even Marin planned to sell the wine imported from France and then sell it back to the French to earn money from the French!
In this way, a large amount of gold and silver could flow from the French church to Marin. However, it seems that the French church and the court are very useless, the coins are not real, and the currency content does not keep decreasing...
So, if you want silver, then... forget it, Marin found that it seems that all countries in Europe are not very real, and they are trying hard to reduce the silver content of silver coins. Especially in France and Italy, silver coins are almost turning into copper coins...
No wonder the Venetians launched the 999 gold-content gold coin Ducate, as the standard currency for international trade. In fact, all countries like to cut corners when minting silver coins, which also makes merchants have a headache when settling.
However, Marin can choose to trade barter. She looks down on French silver coins and can buy supplies in France. Anyway, it doesn’t cost much to use glycerin to process poor French wines and sell them back to the French more than ten times.
Do you ask if the cost of glycerin is high? Let me tell you, this glycerin is a by-product of soap production. Do you think the cost is high? Moreover, it can be mass-produced. Only by digesting dry oil, it cannot be mass-produced because of the low yield of nitric acid. The production process of soap is simple, the yield is large, and it is also simple to obtain glycerin, which is cheap. Therefore, you don’t have to worry about not being able to make money crazy.
Chapter completed!
Prev Index    Favorite Next