In the TVB Building, Li Xiaohe, chairman of the board of directors, immediately received the report from the investigation company.

Looking at the data in front of him, he still didn't want to believe it.

All shareholders and management of TVB have great expectations for "Little Li Fei Dao 2: The Legend of the Magic Sword". The cost of purchasing the rights and filming this TV series was very high.

However, what is before them now is that the ratings of all TVB channels during the time period from 7 to 9 pm are only 22%?

Even from 9 o'clock to 12 o'clock, the ratings are quite different from Jiashi.

In other words, during the five hours between 7:00 and 12:00 on weekends, Jiashi has the highest ratings of Xiangjiang TV.

If this continues, let alone making money, it will simply be a loss of blood!

When advertisers place ads, the most important thing is to look at the ratings. If the ratings are not high, why should others pay high advertising fees?

Therefore, there are only two ways to go before them.

Or continue to compete with Jiashi, let "Little Li Fei Dao 2: The Legend of the Swordsman" and "Qin Qin Ji" continue to compete at the same time, maybe there will be a chance to win in the future;

Or just change the broadcast time of "Xiao Li Fei Dao 2: Demon Sword Hero" to another time.

If you choose the first one, you will most likely continue to lose blood.

If they choose the second option, it is equivalent to indirectly declaring that they have failed in this competition in just one night.

But if you choose the second option, at least you won’t lose money, and you should even make money.

How to choose in such a situation?

If Li Xiaohe is not stupid, he also knows how to make choices. He cannot choose the first one just for the so-called face and continue to compete with "Xun Qin Ji".

They are big bosses, and of course they care about their own face, but to achieve their current status, they are not stupid at all.

However, he still called Shao Yifu and did not make his own decision.

"Mr. Li, let's get out of the way. The trend is on their side now. Even if we choose to give it a try, we will lose even more face in the end. You can tell from the ratings from 8pm to 9pm last night.

If "Qin Qin Ji" was not filmed well, they should have given up watching the first episode from 7 to 8 o'clock, but from 8 to 9 o'clock, the ratings not only did not fall, but actually increased.

It can be seen that we should not confront them head-on. We might as well give up in advance. This is just the first competition. There is still a lot of time. I suggest that the broadcast time of "Xiao Li Fei Dao 2: The Magic Sword Hero" be changed to Monday to Sunday.

From 7 to 9 pm on Friday, although there is a one-hour time conflict with their flagship program "Boys and Girls Go Forward," we can at least be more confident about competing with "Boys and Girls Go Forward."

After clearly understanding what happened and the results, Shao Yifu directly suggested.

"Mr. Shao, your idea coincides with mine, so just do it!" After hearing Shao Yifu's words, Li Xiaohe replied with a smile.

When doing business, it is normal to make profits and losses, and it is normal to fail in competition with others. They have worked hard for so many years, so there is no shortage of such experience.

Therefore, in the afternoon of the same day, TVB Jade Channel directly announced the change of broadcast time of "Little Li Fei Dao 2: The Love of the Magic Sword" through news.

"This station has temporarily decided that the broadcast time of "Xiao Li Fei Dao 2: The Magic Sword Hero" will be changed from the originally planned broadcast time of every Saturday and Sunday from 7 to 9 pm to Monday to Friday from 7 to 9 pm.

Hope everyone knows!"

This news quickly spread through television stations.

Everyone was very surprised when they found out about this.

Didn’t you just compete with Jiashi last night? Why did you suddenly want to stop the competition?

In fact, Saturdays and Sundays from 7 pm to 9 pm can be said to be the time when most people watch TV programs.

Because at this time, everyone happens to be having dinner, watching TV has become an indispensable thing for many families.

Although 7 pm to 9 pm from Monday to Friday is also a prime time period, it is actually incomparable with 7 pm to 9 pm on weekends.

Because during this time period, some people work overtime and have not yet finished get off work, so naturally there are not that many viewers.

When the news reached Jiayi TV Building, everyone cheered.

What does this news announced by TVB mean? It means that they think they have failed!

And the winner is their Jiayi TV station!

Liang Shuyi also held an emergency management meeting: "I believe everyone knows the news, right?"

"Of course, we at Jiashi are very happy!"

"Victory in the first battle!"

"This is really good news!"

"Our "Xun Qin Ji" is still great!"

……

There was a lot of discussion in the conference room.

"Everyone, don't get too happy yet!" Seeing the chaos at the scene, Liang Shuyi stopped her.

Seeing that the conference room became quiet, Liang Shuyi continued: "Currently we only have three trump cards: "Looking for Qin", "Boys and Girls Rush Forward", and "Hello Night Returns". In other time periods, we can only play before

The TV series that have been broadcast in this situation cannot compete with TVB and Li's TV stations in other time periods, so we have to change this situation."

In July, Jiashi invested heavily in broadcasting many major TV series, such as "Vanguard" and "The Golden Sword Lover", but unfortunately the results did not meet expectations.

Nowadays, in addition to "Looking for Qin" and "Boys and Girls Go Forward", Jiashi also has the TV series "Celebrity Love" left over from the past, and the adult talk show "Hello Night Returns" pioneered by Xiangjiang TV Media.

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"Celebrity Love" is a TV series that Jiashi went to Hawaii for outdoor filming regardless of the cost. It was originally planned to shoot 100 episodes. Unfortunately, only more than 30 episodes were broadcast, and the filming was stopped due to financial problems. After Sioux City acquired Jiashi, "

"Celebrity Love Story" was able to resume filming, but the filming location was changed from Hawaii to the South Bay of Xiangjiang Island, because Su Cheng felt that the ratings of "Celebrity Love Story" were not worth spending so much money to shoot in Hawaii.

This chapter is not over yet, please click on the next page to continue reading!

Although Su Cheng has a lot of money, his money did not come from strong winds. He does not engage in loss-making business.

As for the program "Hello Night Returns", it can be said that it is Jiashi's most popular program besides "Qin Qin Ji" and "Boys and Girls Rush Forward".

At the beginning, Jiashi's "July Offensive" produced a series of self-produced and outsourced programs, such as "301 Unit", "Mystery Theater", "Celebrity Love Story", "Golden Sword Lovers" and more than ten programs were launched at once

, as a result, the ratings were almost completely wiped out, and only "Hello Night Returns" was considered the most successful.

This program is hosted by Lu Yuan, Yi Jia, Chen Weiying, and Liu Shuyi. It can be regarded as the first romantic and light program in the history of Hong Kong TV. It refreshed the TV audience as soon as it was aired. The program was broadcast late at night. The ratings were extremely high and it became a topic in the city. Unfortunately,

One program cannot save the entire TV station.

Nowadays, "Hello Night Returns" is broadcast from 11 o'clock to 12:30 late at night. This program, in this time period, TVB and Li's have no program that can compete with it.

Liang Shuyi has great ambitions. She not only wants to seize the ratings with "Qin Qin Ji", "Boys and Girls Go Forward" and "Hello Night Returns", she also wants to seize the ratings in more time periods!
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"So, I hope that "My Date with a Zombie" can speed up the filming process. Next, the resources of all TV stations will be given priority to "My Date with a Zombie". I hope that in September, this TV series will be officially launched on

Screen!" Liang Shuyi said seriously to everyone present.

This is the advantage of broadcasting while shooting. As soon as the shooting starts, it can be played back quickly.
Chapter completed!