Life is like a stream running in different geographical environments, sometimes passing through the valley and causing endless waves, sometimes flowing on the plain, dull. If the Trade Fair can bring some fresh pleasure to Zhao Guodong, then after officially taking over the investment promotion work in the development zone, he found that life is sometimes very dull.

After spending the handover on Monday morning, Zhao Guodong, the cadres of the Development Zone Management Committee, also knew most of them. After the county announced the work of Zhao Guodong to temporarily replace Deputy Director Peng Xiaofang, who was recuperating due to illness, Zhao Guodong was in a state of confusion. Peng Xiaofang originally had only one office in charge, and he had Huang Zhongjie, the director of the Investment Promotion Office, and there was also a deputy director and three staff members.

The work of attracting investment is complicated and complex, and simple. Of course, it takes a lot of hard work in the early stage of attracting investment, but once the other party determines its intention to invest in the factory, the next work will be relatively easy and simple.

The two small distribution factories that reached an intention agreement in the trade and trade fair mainly produce automotive fabrics and plastic parts. The varieties are relatively single, but they pay great attention to professional production. The investment scale is not large, covering less than 100 acres and the investment is less than 2 million yuan. This is really pitiful compared to Huayang, which easily exceeds 10 million yuan in signing an intention investment agreement.

Zhao Guodong realized for the first time that even if he had memories of his future generations, he was still powerless to do anything like this. Compared with the basic conditions of Jiangkou Development Zone, Huayang and Wangtang must be much better. Whether it is from the airport, the railway station or the road traffic facilities, Jiangkou cannot compare with Huayang and Wangtang counties. However, Bichi District has an incomparable advantage in the headquarters of Anqi Group, and it is expected to win the top three urban investment results of An Trade and Trade Fair.

Fortunately, the signing of these two small-scale distribution projects has achieved a zero breakthrough since the adjustment of the development zone management committee team. The two bosses from Fujian are quite active, and their early visits and inspections were very satisfied. After signing the contract at the Trade Fair, the two Fujianese returned to Fujian and were preparing to officially enter the market before the New Year to start building the factory.

What surprised Zhao Guodong was that Zhao Changchuan actually signed an agreement with Pennsylvania to invest in building a factory to develop Canglang mineral water at the trade and trade fair.

Originally, Zhao Changchuan had always followed Zhao Guodong's wishes and did not want to make a statement, but Canglang County did not achieve any results in the trade and trade meeting, which made Canglang County's leaders very nervous. They repeatedly asked Zhao Changchuan to sign an investment agreement with Canglang County in advance, even if it was an intentional agreement so that they could hand in the office to the Pennsylvania Prefectural Committee and the Public Administration.

In the end, Zhao Changchuan had no choice but to bite the bullet and signed an intentional agreement with Canglang County to invest 5 million yuan to develop Canglang mineral water. Zhao Changchuan also took this opportunity to ask Canglang County to help him obtain a loan of one million from the county's Industrial and Commercial Bank of China. In order to achieve his goal, Canglang County finally agreed to this requirement.

The five million yuan investment project is enough for Canglang County to make them a star in the Pennsylvania area at this trade fair. Liu Daoyuan even personally attended the signing ceremony. Although he was quite suspicious of the young people who came to sign, Liu Daoyuan never expected that this majestic young man was Zhao Guodong's younger brother. The only thing he knew was that this investor was from Andu, who was a trendsetter who returned to Anyuan to run an industry after making profits from the Shanghai stock market.

It took me six hours to run along the national highway to reach the city of Penn. It took me more than an hour to get from Penn to Canglang County. When I finally arrived at the site of the mineral water plant that was about to start construction, it was already past four o'clock in the afternoon. The road conditions from Anyuan to Pennzhou and Penn to Canglang County were still unsatisfactory, but the road conditions from Canglang County to Danzhou Town where the Canglangquan group were located were a bit bumpy, and it was difficult for Santana to drive the gravel road surface.

Looking at the vast Canglang Mountains, Zhao Guodong sighed. The Canglang Mountains, which stretched for 300 miles, are still hidden in the clouds and mist like a bride who has not yet been lifted. When she is really exposed to the world, it will surely make tourists from China and even the world intoxicated.

The location selected for the factory site is less than one kilometer away from the water source, and is surrounded by dense forests. A mechanized farming road that has been widened can reach the planned factory site.

The biting mineral water cleared Zhao Guodong's mind, nodded, and took a deep breath of the fresh air from the natural oxygen bar in nature. Living in this place is probably ten years longer than in a metropolis, but no one wants to stay here for the rest of his life. No matter how beautiful and charming the scenery is, it is equivalent to people who live here all year round.

People are always a natural nature to be fond of the new and tired of the old, so why do men always use a clumsy reason to explain when looking for flowers and asking about willows? The flowers in the family are not as fragrant as wild flowers, the wives are not as good as concubines, and the concubines are not as good as stealing. This classic motto from the feudal society of China seems to have the most profound digging out the bad nature of men.

Zhao Changchuan noticed that his brother seemed to be thinking while standing on the hillside. He did not dare to disturb his brother's thoughts. The brother had officially handed over millions of funds to himself for disposal, and Deshan was just helping him, which made him feel a great responsibility. Since he came back from Andu, he officially registered Penn Canglang Zhishui Mineral Water Co., Ltd. at the Canglang County Industrial and Commercial Bureau with a registered capital of 3 million yuan. According to Zhao Guodong's opinion, Xu Xiuqin held 50% of the shares, Zhao Deshan and Zhao Changchuan each held 20% of the shares, and Zhao Lingshan and Zhao Yunhai each held 5% of the shares.

This is a standard family-owned enterprise. In order to avoid unnecessary trouble in the future, his name will not appear in any Zhao family's industry.

"Changchuan, when are you planning to start construction?" After a long time, Zhao Guodong woke up from his thoughts.

"The construction starts on the fifteenth day of the first lunar month after the beginning of the year, and the factory construction and equipment installation and commissioning will be completed within three months, and we will strive to formally produce before June 1st." Zhao Changchuan said confidently.

"All all kinds of equipment have been ordered?" Although he couldn't ask about the specific matters, Zhao Guodong still couldn't help but want to ask.

"Well, some of them are second-hand equipment, but they are 70% to 80% new. You can start production with a little debugging. Brother, don't worry, even if I stay here, I will make this factory turn around." Zhao Changchuan thought his brother was a little worried, so he hurriedly said.

"No, you should not be you here, but the person you recruit! You should focus more on your mind, advertising, sales and finance, which is the most important thing. The key to fast-moving consumer goods lies in sales, you must remember this point. Once there is a problem with sales, you will fall into a state of doom." Zhao Guodong shook his head, "In fact, once you enter normal production, the operation of this factory is very simple, just hand it over to the staff you trust. Remember, I mean a reliable and trustworthy person. You have to shift your focus to sales and finance."

It can be seen that his brother has something to say, and Zhao Changchuan was also tactful and didn't say anything.

"What you said to me last time is right. If you want to open up a new product, you must rely on advertising. In addition to advertising creativity, the main thing is the media, TV, newspaper and various activities you choose. You can consider it. If you want to do it, make it more popular. Only in this way can you create a brand as soon as possible and leave a deep impression on consumers."

I remember that 19945 was the most crazy era of advertising. The crazy advertising of Sanzhu and Feilong made the health care product market very popular all of a sudden, and the huge profits it brought were unimaginable. CCTV used its powerful communication power to send Kongfu Banquet and Qinchi Winery to heaven, and then quickly fell into hell again. The crazy era also created crazy companies, but it is certain that the crazy people will definitely pay the price of blood, no matter who it is.

Zhao Guodong has not yet dreamed that he hopes that Canglang Water, which has not yet been put into production, can compete with CCTV's advertising bidding king. Without tens of millions, you can't even get into the threshold. However, you can still try to use some of CCTV's influence to hunt non-prime-time advertisements to expand the popularity of Canglang Water.

Before CCTV wants to show their media power, they will spare no effort to show their power, and it is undoubtedly appropriate to be able to win at this time. As for the so-called "Big King's gimmicks are getting crazy, there is no need to get involved.

However, in the early stage, Zhao Guodong believed that the top priority of Canglang Water was to open up the situation in Anyuan Province, which depends on the propaganda offensive launched by the media in Anyuan Province. Zhao Changchuan seemed to be already working on this. He even asked Han Dong's phone number from himself and asked him to call Han Dong first.

In some aspects, Zhao Changchuan is indeed better than himself, at least he is more relaxed than himself when using various connections.

The channel work needs to be carried out in advance. Zhao Changchuan is more keener than Zhao Guodong imagined this. When the factory site in Pennsylvania was just too late to choose a good location, he was already thinking about how to develop channel dealers in Andu and the second-level cities in Anyuan Province, and persuade channel dealers to purchase goods as much as possible. Once the advertising effect of various media explodes, all the large goods in his factory should be distributed to the channel dealers as soon as possible, so that his products can quickly impact the market and occupy a height.

"How are you contacting logistics and transportation?" Zhao Guodong breathed a sigh of relief. To make a company successful, it is not just about knowing a little secret, but it requires a lot of solid work.

"Deshan is in charge of the specific responsibility. We have contacted several transportation companies in Pennsylvania, and there has been progress on the railway side. Canglang County is on the Angui Line, and the freight volume is usually very small, which is an advantage for us. Their freight department is also very enthusiastic about it." Zhao Changchuan continued.
Chapter completed!