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Chapter 184 Group buying changes life

To be honest, using a group of juniors to serve as an entrepreneurial team is not the best choice.

But Lu Yan's foundation was shallow and there was nothing he could do.

Entrepreneurial companies are different from ordinary companies. If the people under you cannot trust them, a small mistake or omission may be fatal.

During the Thousand Group War, Nuomi.com offered a 43-yuan group-buying coupon to the arcade, but consumers blocked it because the arcade was closed. More than 13,000 people participated in the group purchase, and Nuomi.com eventually compensated consumers 570,000.

For a cash-burning company, this amount of money is not much, but the impact is not very good, especially when you have more than 5,000 competitors.

Kai-Fu Lee once said that he is not optimistic about group buying because it is replicable, easy to imitate, and the competition is too great. Ninety-nine percent of group buying websites will die. In the end, it is indeed what he said.

Lu Yan couldn't guarantee that he would be the one with the last laugh. After all, the mall was like a battlefield.

There is a "first" advantage. If we can build a reputation as soon as possible, introduce strategic investors, burn other people's money to recruit people, and build a team to "enclose the territory", there is still hope.

After the short meeting, Lu Yan began to officially develop business.

First, I started recruiting and training people, and at the same time, I hired people to make websites and advertising plans. In addition, I had to catch up with the final exams, so I was extremely busy.

The Internet industry has not yet noticed this small company that has not officially launched its business yet, but there are several people in Jinling City who are always staring at Lu Yan intentionally or unintentionally.

Li Chong and Zhang Heng were two such people. They had been thinking about how to get money from Lu Yan.

Now that I heard that most of the stocks were sold and a company called Meituan was established, I couldn't help but get excited.

They got together and chatted while drinking at the bar. Zhang Heng wondered, "What kind of Meituan was founded by Lu Yan? What exactly does it do?"

"I don't know, but Internet companies spend a lot of money in the early stages!"

"Isn't this a waste? If you have that wasted money, it would be great to share it with our brothers!" Zhang Heng sighed, and then said: "How about we step in?"

Li Chong chuckled, "I do, but the problem is, I don't even know what his company does!"

"Uh, yes!"

Zhang Heng lamented that he was familiar with business such as project bidding, real estate construction, and government procurement, but he knew nothing about the Internet.

Li Chong also didn't know much about the Internet, and he coveted Lu Yan's assets. He thought for a while and said, "Let's take a look and see what he comes up with. Then we can find someone who understands and ask!"



In the general manager's office of Bao Group, after a routine report, the assistant suddenly mentioned: "By the way, Lu Yan, whom you asked me to pay attention to before, has recently established a new Internet company!"

Bao Bufan was stunned when he heard this and asked, "What's your name?"

“Meituan!”

"what for?"

"Uh, I'm not sure yet. Can I ask again?"

Bao Bufan waved his hand and said with a smile: "No, I haven't seen him for a while. Let's talk to him!"

Bao Bufan is really curious, because Lu Yan has written books, sung songs, sold houses, practiced martial arts, and even traded stocks in his spare time!

Bao Bufan really wouldn't be surprised if he founded a real estate company, film and television company, investment company, etc.

However, this Internet company is completely incompatible with Lu Yan’s past experience and current professionalism!

"This kid really knows everything!" After saying this, Bao Bufan dialed Lu Yan's phone. After a few rings, he picked up and asked what he was busy with.

The latter said: "We are discussing business!"

"Hey, you started doing business so quickly?"

"You already know that I'm opening a new company so soon, so of course I have to speed up the progress!"

Bao Bufan became more and more curious, "Are you free tonight? Let's have a drink together!"

Lu Yan said: "Not really. My schedule is full this day, and I don't even have much time to eat!"

If someone else had said this, Bao Bufan would have hung up the phone. But it was different for the person opposite him. He couldn't attach too much importance to a person who could make hundreds of millions in the stock market.

After thinking for a while, he said, "Can you let me go over and visit?"

Lu Yan thought for a while and said, "Then come over!"

The Bao Group is a multi-faceted enterprise. In addition to its main business, it also makes a lot of investments. Although you can't expect Bao Bufan to give him hundreds of millions of funds to burn, you can use his connections to contact more funders or wrongdoers.

That’s fine.

Thinking of this, Lu Yan mentioned his location, a hotpot restaurant in Hexi New District.

During this period, the company's team started from the National Central University and carried out local promotion marketing. Catering, KTV, cinemas, and hotels were the four major sectors currently formulated. After a period of training, the local promotion team was sent out to expand the business.

At the same time, Lu Yan also went into battle in person and performed visits everywhere.

It is said that his eloquence is quite good, and he has "tactics" to assist him, and his success rate when talking about cooperation is extremely high. This makes many new salesmen wonder, do you have acquaintances everywhere?

At an old Sichuan-Chongqing hot pot restaurant in Hexi New District, Lu Yan said to two salesmen who were following him: "I'm waiting for a friend here, you guys keep going!"

The two said hello and left.

Lu Yan sat by the window on the second floor and asked for a glass of water. Not long after, he saw Bao Bufan coming over.

Because it wasn't time to get off work yet, the traffic was not very heavy. After this person came in, he sat down and said, "What kind of business are you doing, and why are you going to a hot pot restaurant?"

“Group buying!”

"Group buying?"

Bao Bufan repeated a sentence, and you can understand a lot through the literal meaning.

After thinking for a while, he said: "What a novel idea! But you are really fast!"

While talking, he greeted the waiter and started ordering.

Lu Yandao: "The traditional business model is not suitable for people like me who have no background. If I invest money in a hurry, I am afraid that I will be shut down and beaten!"

Bao Bufan smiled: "Well, you are not afraid, because all the money has been burned! In the Internet industry, there is no one who does not burn money. When will we start financing? If you make money, I will have a share!"

"It will take a few months. I am going to spend 100 million first, which will be enough for a while!"

Bao Bufan was stunned when he heard this, and then he raised his thumb and praised: "Great!"

He is mainly engaged in industry and has little interaction with Internet companies. Not to mention that most Internet companies were very poor when they were first founded.

It seems like Lu Yan has never heard of someone who dares to burn 100 million yuan.

After thinking for a while, he said: "Xiao Lu, are you so confident? Internet companies have found the right business model and are the overlords who have beaten their competitors to death. But if they are not careful, they will also waste money!"

"
Chapter completed!
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