"But I discovered a very strange problem, that is, some users are very willing to pay for paper book subscriptions, but they seem unwilling to consume online." Wang Yu really doesn't understand this.

.

Zhou Yuwen laughed and said: "Offline publications are accessible and visible, so they are willing to consume them, but online they feel they are too nihilistic."

"But what they buy should be the content inside, not the worthless paper." Wang Yu said.

Zhou Yuwen shook his head: "There is still a difference. At present, there is no such awareness of online payment in China. This phenomenon is very common. And I think, Sister Yu, when it comes to online consumption, you are putting the cart before the horse."

"?" Wang Yu originally just wanted to have a casual chat with Zhou Yuwen, but seeing what Zhou Yuwen meant, it seemed that he also wanted to preach to himself, which aroused Wang Yu's interest.

Wang Yu asked Zhou Yuwen: "How do you say this?"

"Online is different from offline. Online sells traffic. As you just said, you think consumers are putting the cart before the horse and should focus on the content of the magazine rather than the paper itself. But

When doing business, you should focus on the needs of your customers. If your customers think they are buying paper, then what you sell should be worthless paper."

"Then you are saying that the content is not valuable?" Wang Yu cannot accept this. She has a large number of short article writers under her banner, and she spends hundreds of thousands on this alone. How come the content is not valuable?

Zhou Yuwen nodded: "The theory is this. What I mean is that offline sales are based on paper, and since there is no demand for paper online, it should be free."

"Then how do I make money?"

"advertise."

"Now that Sister Yu has started to transform, she should also understand the public account, right?" Zhou Yuwen followed the instructions step by step. In fact, being a public account in 2015 is already the last train of self-media, but it is better to catch the bus than to chase it.

The reason why I drove so well was because I saw Wang Yu and Xia Zhiyun getting to know each other.

Otherwise, Zhou Yuwen wouldn't even bother to talk to her.

0.0.0.0

Is the writing really that ugly? 0.0

It’s so great to catch up on the reading
Chapter completed!