The more he looked at Ling Xiao in front of him, he smiled, and said with some emotion, "It's been three months since you came to China and Hong Kong. I, Lao Lin, have not wasted these three months. In these three months, you have shortened the development process of a trading company that takes three years or even thirteen years to three months. Even when Mr. Ye was in power, he had not expanded so wildly."

Although three months are not very long, it is not short. Ye Ning only had plastic surgery in these three months. Tang Yun used these three months to get involved in the relationship with Ling Xiao. Lin Yue used these three months to develop a simple small trading company to develop a small and famous trading company in China, Hong Kong and even in Southeast Asia. Their slogan is to save every second for customers.

Yelin Trading Company has the fastest shipment speed. No matter what kind of orders, as long as they take it, the delivery speed of ordinary trading companies can be increased by at least 10%. This timely rain in the eyes of buyers is the fastest emerging trading company that has risen in China, Hong Kong, and even Southeast Asia.

Of course, Ye Lin's operation method was inevitably spread, but due to the particularity of his method, some large trading companies were somewhat difficult to operate. Because generally large trading companies are enterprises under a group, most of the orders they received were sent to branches and subsidiaries within their group. If they operated like Ye Lin, it would lead to the situation of a significant reduction in orders in some subsidiaries within the group, which made these companies that had been living under these trading companies unable to meet their production capacity, that is, there was no order to be made.

In order to take care of these subsidiaries and branches, it is impossible for these large trading companies to follow Ye Lin's path. Of course, their profits are not low when operating according to their model. After all, most customers require time to be completed according to normal procedures. Moreover, they have been working with these large trading companies for many years, so it is naturally impossible to replace their suppliers in a short period of time.

Therefore, Ye Lin seizes time requirements, but often the profit earned by such a customer group is twice or even three times that of an ordinary customer group. In addition, Ye Lin's brand strategy has enabled some customers who do not usually require brands to choose Ye Lin's brand, which is equivalent to invisibly tied some customers together. Because Ye Lin's brand quality can satisfy customers and the price is not higher than that of ordinary products, which customer is unwilling to use such products?

"Son-in-law, our plan has been implemented, and the effect is very good, but everyone has some opinions on the brand issue." Lin Yue has begun to develop the habit of looking for Ling Xiao when encountering problems. This habit is not good. Ling Xiao has always reminded him to change it. Moreover, Ye Lin also has his own team, and they can discuss and solve these problems themselves. Besides, no matter how smart Ling Xiao is, how can he be as smart as a few or even dozens of people?

"Then what do you think?" Ling Xiao always asks him this way after Lin Yue asked a question, in order to let them mobilize their wisdom.

Lin Yue knew that he didn't want to express his opinion when he saw Ling Xiao, and at least he had to wait for him to explain everything. So Lin Yue continued, "Because our current products have all become our own brands, but in order to expand the influence of the brand, our products are relatively low. If this continues, our brand may become a low-end brand and the profits will be relatively reduced."

"Yeah, it makes sense, let's continue." Ling Xiao said.

"Our opinion is whether we can raise the price of our brand products." Lin Yue asked cautiously, because they had discussed this issue for a long time and was very contradictory.

"However, our brand has just started and the impact is too small. Raising prices may cause our brand strategy to die." Ling Xiao said.

"Yes, we also have this concern, so we have not dared to make a decision. We just asked our customers to accept our products and have not accumulated a certain degree of popularity. It is easy to die if we do this." Lin Yue said frankly.

"Then there is no way to achieve the best of both worlds?" Ling Xiao asked.

"I thought of it, but if we do this, our profit is a little less, and we may lose money. If we guarantee profits, we may lose customers." Lin Yue said, "One of our solution is to improve the quality of our current brand products and increase prices at the same time, so that customers may accept it, but customers may also lose it. After all, what they originally asked for was products without brand names, and the quality was over. The second solution is to reduce the quality of our brand products and reduce costs. Of course, the basic requirements of customers are to be met, but in this way, the quality of our brand products will not be easy to guarantee and will ruin our brand."

Ling Xiao couldn't help but sweat. This is also called a two-way solution? It's just that none of them has been achieved. "Neither of these two plans is feasible, to improve quality and price,

To do it, but why do you have to use this brand?” Ling Xiaoti.

"Don't use this brand? Should we build another one?" Lin Yue was a little moved when he thought of this, but when he turned around, he found that if he rebuilded, the cost would be very high and Ye Lin might not be able to afford it. Because now Ye Lin's product quality is basically at the same level. To build another high-end brand, better production suppliers need to be made again. Moreover, customers may not believe that Ye Lin can produce high-end products. After all, Ye Lin is a trading company, not a production company.

"Why do we need to rebuild? Isn't our brand already a little more famous? It takes more effort to rebuild it." Ling Xiao smiled and reminded again.

"If we don't rebuild a brand, what should we do? Will we separate the current brands? How did they trust us at first?" Lin Yue was a little confused. It was obviously the suggestion he made just now, but he was denied but got around again.

"Why can't we divide it? The same brand cannot be divided?" Ling Xiao said.

"The same brand is divided into the same brand." Lin Yue thought carefully and suddenly woke up, "Are you talking about dividing our brands into different levels?"

"Isn't it possible? Our current brand remains unchanged, and we assign better-quality products to higher levels. In this way, customers now know that our Yelin products are just low-end products. They are satisfied with low-end products, and the quality of high-end products will definitely be better. A better product, a higher price, should no one say anything," Ling Xiao said.

"It's good, but where can we find a production company? With such high requirements, the fewer companies can produce, and our procurement costs will increase." Lin Yue said everything he was worried about.

"Don't think so. The world economy is very unstable now. Some companies may not have enough orders for them. We just need to contact them and not be afraid that they don't want to make money." Ling Xiao said, "In fact, we should not only focus on domestic trading companies. There are also trading companies like us abroad. They can send orders. Why can't we? As long as there is profit, I believe that all merchants are willing to do it."

"Foreign, yes, foreign companies have first-class quality. But are they willing to accept our brand products?" Lin Yue was still a little worried. If ordinary companies have their own brands, they will definitely give priority to their own brands. He will definitely put them behind other brands.

"Sometimes, no matter how much you think, it's better to do it. Only after doing it can you understand whether you think it's right. We can find some companies with stable quality and not many orders, or develop some companies. Their products do not need to be the same as ours. As long as their equipment can produce our products, they can be processed. For a company, of course, the more orders the better. As long as we grasp the quality, they can help us solve the rest." Ling Xiao said it very generally, just like just an idea. When it comes to actual operation, there are still many problems to be solved. However, Ling Xiao wants this effect.

"Yes, why didn't I think that among our customers, there is a company that produces very high quality products, but there are few orders required in this way, so they don't have many orders. Although their products are different from the products we are focusing on now, their equipment can also be produced, and the transformation process is not troublesome. We can use such companies to create high-end products for us." Lin Yue suddenly thought of such a company. With actual comparison, things are easier to understand. It's like a company specializing in producing clothes, but their equipment can also produce pants. Now the product Ye Lin needs is pants, so the order can be used to make the company transform the products they produce for them.

The overall product quality of an enterprise is determined by the quality of the enterprise employees. That is to say, if the quality of this product is good, then the quality of the product will definitely not be much worse if they change the product.

"Lin Bo, we should look farther and don't always remember our yesterday. We should look at the problem from tomorrow's perspective. What is our tomorrow? Our tomorrow is to let the world's top companies process products for us, and to build our own brand. We should remember one thing: as long as there is enough profit, no matter how good the company is, it can be used." Ling Xiao said the last few summary words.

Lin Yue was a little unbelievable. Three months ago, he was still a small-scale trading company. Now he was thinking about these things a little faster, but Ling Xiao meant that Lin Yue would be more focused, because Ye Lin was growing up. Three months ago and now, Ye Lin had undergone great changes, and he was no longer Ye Lin three months ago. ()

Access on mobile phone: http://ap. Enjoy the fun of reading anytime, anywhere!
Chapter completed!