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0452. Mobile Internet Killer!

San Jose, California was the place Ning Zimo was most familiar with in his early years. He worked here for a year between 2001 and 2002.

But at that time, PayPal no longer had the partners who had fought together in the early years. Now they have all established their own businesses. So when the blue PayPal logo flashed past the car window, Ning Zimo just

He glanced at it and then looked away.

Ma Yun was sitting in the car and kept chatting with Ning Zimo. When his line of sight drifted out, he saw the PayPal logo.

"This is where you became the youngest chief operating officer in the history of Silicon Valley?" Ma Yun said with a smile.

"Do you have to wait until the next powerful young man comes to this world before you can use this joke to make excuses?"

"Chongxin, look..." Ma Yun laughed loudly and said to Cai Chongxin beside her, "Zimo is no longer the low-key person he used to be."

Seeing that the reason for changing the topic was used as a joke by Ma Yun, Ning Zimo could only roll his eyes and ignore the topic: "If this cooperation is concluded, I will not be the one who needs to keep a low profile."

Ma Yun was immediately choked and speechless, because after today's successful negotiation, Alibaba will really be pushed to the top of a new round of public opinion.

In mid-July on the Chinese Internet, a fierce "Ant Forest" environmental protection whirlwind quickly blew across Weibo.

The name "Emperor Penguin Master" is really too loud, and the promotional video of Ant Forest is also very impactful.

In the second hour after the video was released, Ning Zimo used detailed data and clear plans to push the feasible results to everyone regarding how Ant Forest would implement the plan of "planting trees" for all people.

"Ant Forest" is centered on the Chinese government's original afforestation plan, and then mobilizes the capital power of a number of Chinese companies such as Emperor Penguin, Alibaba, Kingsoft, Xiaomi, and Huawei, and integrates China's domestic Internet users to mobilize the entire network

The power of establishing a new 10-year advance goal.

In that five-stage plan, Chinese Internet users will be able to truly participate in environmental protection plans such as China's Three North Shelter Forest through the virtual game "Ant Forest."

Participants only need to accumulate their own "green energy" in the network, collect water every day or steal the energy from friends, and finally can exchange the "green energy" accumulated with care for pieces that can be truly planted.

Trees in real environment.

This combination of virtuality and reality appeared for the first time in environmental protection, and this novel method immediately attracted people's attention.

As soon as the plan of Ning Zimo, a business genius, was put online, it exploded with huge influence.

On the first day that "Ant Forest" went online, Alipay added 3 million new users out of thin air. And the new project "Ant Forest" had an influx of 30 million users within a week of going online.

But Ma Yun, who is now in the United States, knows that the environmental whirlwind caused by "Ant Forest" is no longer just a carnival for Chinese netizens.

Various environmental storms were launched on Youtube, Twitter, and Facebook, but in the end this topic was pushed to the tree planting craze by "Ant Forest", an environmental project initiated by Ning Zimo in China.

This is a carnival that belongs to every Chinese Internet user, but it has spread to the Internet all over the world.

And the craze for "Ant Forest" doesn't stop there, because on the third Monday of July, Ning Zimo and his secretarial team took Ma Yun and his party straight to the eBay headquarters.

This time, Ma Yun could see with her own eyes how Ning Zimo wanted to take advantage of people's recent enthusiasm for the "Ant Forest" environmental protection activity and use a transnational business cooperation to burn the fire even more fiercely.



"Recently, we have been brewing for enough time to build momentum for 'Ant Forest' on the Internet and attracted everyone's attention. This time we took advantage of the opportunity to contact PayPal's parent company, eBay, to win the cooperation, and Alipay

You will get the opportunity to go abroad."

Ning Zi pointed at the PayPal logo scratched outside the window, "That is my old employer, but it is Alipay's future partner and opponent. So how to weigh the relationship today is very important. I can only be responsible for setting up the relationship for you this time."

Once online, you still need to come in person for specific cooperation matters."

Ma Yun nodded, "I understand."

Ma Yun knew that Ant Forest was indeed proposed by Ning Zimo, but the implementation of this project required Alipay, a subsidiary of Alibaba.

Because Alibaba has received an investment of US$1.2 billion from Emperor Penguin since 2005, which now accounts for 40% of Alibaba's shares. Therefore, Alibaba and Emperor Penguin have always had a close friendly relationship since that time.

.

But this time Ma Yun came in a hurry, and there was one question she had always been curious about.

"You never said why we have to negotiate directly with eBay. Shouldn't we go directly to your old employer for payment cooperation?"

"My old employer PayPal has not been operating independently since it was acquired. According to the bureaucracy of eBay, the acquirer, it is better to go directly to eBay's head office instead of asking PayPal to apply for approval." Ning Zimo explained.

Ma Yun nodded when he heard this. He didn't know the twists and turns here, but he had absolute trust in Ning Zimo.

At this moment, the car suddenly stopped.

Ma Yun took a look and found that the car had arrived at the entrance of eBay.

There was a row of people lined up outside the eBay store, and in the middle was an energetic middle-aged woman.

The other company actually sent someone to greet them?

Ma Yun turned to look at Ning Zimo curiously.

"The one in the middle is Ms. Meg Whitman, CEO of eBay. I didn't expect that she would go out to greet me in person." Ning Zimo shrugged and smiled, "I sold my Skype to her in 2004."

hiss……

Ma Yun and Cai Chongxin looked at each other and saw a wry smile on each other's faces. The US$5.6 billion 4 years ago directly pushed Ning Zimo to the position of China's richest man, and this business partner rose from that time

.

But Ning Zimo was only 21 years old 4 years ago.

Shaking her head with a wry smile, Ma Yun and Cai Chongxin followed Ning Zimo and got out of the car.

The group of people waited until other colleagues in the car behind gathered together, and then walked towards Whitman together.

When they were still a few steps away, Meg Whitman appeared from the opposite side waving her hand.

She raised her arms with a smile and walked towards Ning Zimo who took the lead.

"Ning, welcome."

"Thank you, Ms. Whitman."



This is not Ning Zimo's first visit to the eBay headquarters. He had the honor to come once as the second seat on the PayPal sales negotiation team when PayPal was sold in 2002.

Seven years later, sitting in the conference room where the last negotiation took place again, Ning Zimo still felt a sense of intimacy.

Meg Whitman, who was sitting opposite, looked at him curiously looking at everything in the room and laughed:

"In seven years, the layout of this conference room has not changed much, and you are no longer the youngest chief operating director in PayPal's history, but the founder of Emperor Penguin, a multinational company."

"As people go to higher places, water flows to lower places." Ning Zimo returned, "If Ms. Whitman hadn't acquired my Skype, we, the Emperor Penguins, wouldn't have been able to develop so fast."

"Even if the Emperor Penguin doesn't sell Skype as growth capital, it will definitely reach its peak under your leadership." Whitman shook his head and said, "Opportunities always come to those who are prepared, and Ning, you have always been prepared."

Whitman was smiling, but Ning Zimo could hear the subtext in her words that she was turning to the topic.

He nodded and said, "Yes, opportunities always come to those who are prepared. So this time, we are going to discuss some cooperation matters with eBay."

After seeing Ning Zimo turn to the topic, Whitman's face turned grim, "Ning, we have already seen the cooperation plan proposed by Alipay, a subsidiary of Alibaba, but can you introduce it to us in detail?"

Although this time the "Ant Forest" project was launched hastily in response to the iPhone Zero ZZ donation plan, Ning Zimo still made full preparations after adjusting in a short period of time due to the business negotiation situation with eBay.

A business plan for the cooperation between Alipay and eBay has already been sent to eBay, and this visit is to discuss the details if the other party is interested. However, although the momentum building work has been done before the negotiation, there is still room for discussion at the negotiation table.

business logic.

Ning Zimo explained, "Behind 'Ant Forest' is payment. Just like PayPal payment, Alipay also has functions such as paying for water, electricity, gas, and shopping payment. Everyone uses online payment to make people's lives more convenient."

It’s just that ‘Ant Forest’ combines payment with ‘green energy’ to postpone a public welfare activity. This kind of business logic of wool coming from the sheep is a wishful thinking of merchants and users, and it is not something too profound.”

Everyone present laughed, because as designers of business logic, they all know the financial support model of "Ant Forest". It's just that Ning Zimo turned it into a hot environmental show, and there is indeed a lot worthy of them.

A place to learn.

But Ning Zimo is not here to show off his imagination, he wants to talk about cooperation.

After passing the "Ant Forest", Ning Zimo turned to the topic again, "Since the day currency was born, national institutions have continued to evolve payment methods. From gold coins and silver coins in the early years to the gold standard, silver standard and credit standard in the past

Standards and payments have been undergoing changes with the changes of the times.

From the day credit cards appeared, people's concept of money gradually evolved from money and coins in wallets to numbers. This whole process is actually a change in the payment system as the credit system becomes more and more complete.

Today's online payment has gradually been accepted by people, but just gaining a foothold may not be what you want. Because technology in the future will continue to develop, and companies will definitely seek the next step in the development process.

Therefore, the business logic behind the environmental protection project ‘Ant Forest’ is actually to promote mobile payment functions.”

"Mobile payment!" Whitman's eyes lit up.

Recently, Whitman has noticed the rising craze for environmental protection on the Internet, and has seen projects like "Ant Forest" many times. But Whitman also noticed that "Ant Forest", an Alipay project, was developed by Ning Zimo.

After pushing for it, she instinctively felt that this project was not simple.

Sure enough, when Ning Zimo crystallized the purpose behind this activity into "mobile payment", Whitman felt that this was the theme.

This is a word mentioned many times in the business cooperation plan submitted by Alibaba. This is also the main reason that attracted her to sit at the negotiating table.

Seeing the curiosity in Whitman's eyes, Ning Zimo took out his iPhone and clicked on a payment page on the inside.

"The so-called mobile payment is to push payment further from online payment to make it closer to people's lives. In the future, the thing closest to people's lives will definitely be smartphones."

Showing the square QR code on the payment page in front of everyone, Ning Zimo looked at the corner of his mouth and said:

"Gentlemen and ladies, the most convenient thing that can support mobile payment must be QR code technology. Below, we have asked Mr. Jack Ma, CEO of Alibaba, to reveal to you the big killer in this mobile Internet era - QR code.
Chapter completed!
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