987. Cable Awards
Shinichi Iwahashi came to Osaka this time and met with Yomiuri TV and Osaka cable broadcasters.
The end of the year is both the ending month and the summary month, so everything is chaotic. For the art world, the TV station should prepare special programs and record charts should count the sales of this year in order to present awards to outstanding singers this year.
Of course, singers with topics and popularity gathered this year, and the ratings of live programs are also highly anticipated.
Starting from October, the Red and White Song Club has announced the singers participating this year, and the organizing committees of various large awards have also begun to prepare.
This year is the year of a big explosion. Some new bands that have just debuted for a few years have quickly become popular, and some old bands that have been silent have once again attracted public attention under this momentum. In addition, there are also old bands that have become popular since their debut.
For example, the Southern Stars who released the famous song "The Fruit of True Summer" this year.
On one side, the band exploded, and on the other side, the idols were further declined. Idols with good grades this year, whether it was GEN, Shizuka Kudo, or duo WINK... No idol with good grades debuted this year.
Among male idols, Johnniez launched a new group SMAP this year. The highest ranking of debut singles was only ranked second. By the end of the list, 180,000 copies were sold, which is far from the "GEN-successful successor" that Kitakawa Kazuki expected.
It is even less than the Pingjia Sect that was temporarily pieced together, and it is not qualified to be compared with the male Douhu group that was so popular when they debuted.
Since successfully launching Toshihiko Tahara, Mahiko Kondo, and the Youth Team, Johnniez has become the leader in the field of male idols. At the same time, it is gradually difficult for the industry to have male idols who are not Johnniez to make their debut.
This can be said to be the growth of Johnniez's power, and in turn, it can be said that Johnniez's idols have influenced the audience's aesthetics, and star-chasers began to equate male idols with Johnniez's image.
If other firms want to launch male idols, they either have ingenious ideas or follow Johnnys. However, the former needs to have the ability to change the audience's aesthetics, while the latter needs to do more than Johnnys... In this case, wouldn't it be better to just go see Johnnys?
Kitakawakawa's debut strategy is that if you debut a single, you will definitely pursue "shocking" and must win the weekly chart. Therefore, no matter how you arrange it later, the debut single will definitely help you find a well-known songwriter, prepare a good song, and promote it with great fanfare.
As a result, when SMAP debuted, the ambition of "winning the championship with a single debut" was broken. This was all the more. After the debut single, the group released the second single, which was released in the first week of the debut, and just ranked fifth.
As soon as this result came out, the media that had been restrained in SMAP's debut could not help but feel bad. Voices began to appear. Johnnys had to go out to public relations to temporarily suppress the sound.
After all, the group has not debuted for a whole year and has just released two singles, and its future is not yet determined. If there are too many bad things, it will affect the group's impression among the public.
Of course, if you want public relations, you need to manage points. For the media, the relationship with big offices is "cats and mice".
Before the debut, this group was highly expected by Kitakawakawa Kazuki, hoping to wipe out the shadow of the failure of the Yasen Sect's debut. However, not only did they not expect anything they expected, they also had to embellish them in turn.
What plans Kitakawaki's next plan is not known to the outside world. Shinichi Iwahashi only thought that his debut results were unknown, and continued to slowly train those young trainees as agreed with him. As for when the teenagers will arrange the ground-based programs and when they will start planning their debut, these are not within the scope of consideration of Shinichi Iwahashi's consideration.
At present, he and Johnnys are in the relationship between collecting money and doing business.
Among male idols, no matter how poor SMAP is, there are 180,000 singles. When it comes to female idols, it can be said that they are completely wiped out. In the whole year, no decent large-scale newcomer appeared.
Although popular idols who debuted in the past few years still remained super popular this year, no real idol that was as eye-catching as in previous years appeared. As soon as this year's list statistics ended and the list of the Red and White Song Club was announced one after another, the "idol era has ended" became an irrefutable fact.
From this point of view, SMAP's not very good debut achievement is also related to the past.
However, even though his debut performance was not very good, Kitakawa Kazuki still won a place for SMAP in this year's Red and White Song Festival, so that the group could show off in the biggest music program of the year.
The Johnnie family has great business and great power. Every year, there are quotas for the red and white song parties.
To be precise, the Hongbai Song Club has to arrange several singers, idols, and bands to appear every year, and different forces can get several places, and there are also numbers.
GENZO has made a big splash this year, and all of the three bands performed very well, but the production team of the Red and White Song Club only gave two places. Even two places are an exception for small companies.
On the other hand, if it is a record company that performs singers, it may be possible to give five places in one go.
The performance of the idol market this year is not very good, and the decline of the singing market is also visible to the naked eye. In the past few years, idols and singing singers competed on the list and competed on the awards. After a few years, both of them were almost on the downhill side.
The only difference is that once the idol is out of date, he will be abandoned by NHK, but the singer has always been a guest of honor for NHK.
Similarly, with popular rotation, the idol form may have a day of vitality, but singers who need to abide by the rules will only become increasingly outdated.
NHK gave GENZO two appearance places, Shinichi Iwahashi decisively left one for ZARD. For nothing else, he wanted to fulfill the small goal he set for himself in the backstage of the Red and White Song Club last year: to find a few companions for Brother Nakamura who was mingling in the Red Group with Miwa-chan.
A man is a real man and he will do his best to speak.
This year's backstage of the Red and White Songs Club can be called to ZARD's musicians to form a group to play games.
Another red and white song show was given to Bo LAN. As for THE B Lu E HEARTS, on New Year's Eve, the band booked early to sing in the Hibiya Outdoor Hall for four hours to celebrate the New Year with the fans on the scene.
Two peaches kill three soldiers, etc., it does not exist.
In itself, THE B E HEARTS is a punk band. If Shinichi Iwahashi, who is so weird, really gives them the quota, then NHK will 100% be instructed and will not allow the band to make trouble on the stage.
Although these members of the band are not opposed to going on TV and participate in TV promotion after their debut, they are obviously not interested in going to the Red and White Song Festival party.
The plan for the New Year's Eve at the Hibiya Outdoor Hall on New Year's Eve was decided by the band members. Shinichi Iwahashi left the band with a lot of autonomy. After the members discussed it, they went to Shinichi Iwahashi to report. A few months in advance, they took the lead in booking the performance venue.
Considering that it is a live performance, the singer can do anything when he sings to the fullest. Especially the bands of THE B-E HEAT style. Therefore, on New Year's Eve, the number of staff hired half of the staff is employed than usual. For singers, if an accident occurs in the audience at the concert, it will definitely be a heavy blow, so you must be thoughtful.
At this year's Red and White Song Festival, Shinichi Iwahashi will be with Miwa Chan and Nakamura Brothers. Needless to say, Akina Nakamori will appear, naturally.
This is also great, just treat New Year's Eve together for New Year's Eve.
...
Shin Iwahashi arrived in Osaka in the afternoon, and went to socializing with Yomiuri TV and the person in charge of Osaka Cable Radio in the evening. He had a meal first, then went to the club and had a drink.
Yomiuri TV's strength in production is animation. The "Yomiuri TV Station" that a certain elementary school student in Death visits every now and then is this one. However, Shinichi Iwahashi socializes with them not to discuss making animations.
Yomiuri TV and Osaka Cable Broadcasting are the organizers of the Kansai All Japan Cable Broadcasting Awards. As the name suggests, the cable Broadcasting Awards are counted as the on-demand rate of songs broadcast on demand through the cable broadcasting system in Kansai throughout the year. There is no judge's fingering, but only the final data is counted.
The "Japan Cable Cable Award" in Kansai, while the "Japan Cable Award" in Kansai is jointly organized by the National Cable Music Broadcasting Association (Japan Cable Association) and TBS TV.
These two cable awards were held at about the same time. The reason why they were held separately is that Osaka Cable Broadcasting, the largest cable broadcasting company in Japan, did not join the All-Singapore Association. Therefore, when the All-Singapore Association opened the cable award, Osaka Cable Broadcasting did not participate. Instead, they turned to cooperate with Yomiuri TV and started a new "Yomiuri Cable Broadcasting Award".
The Kanto and Kansai cable awards are selected for songs played by the All-One Association, while the Kansai awards are selected for songs played by the Osaka cable awards.
In comparison, the selection of these two wired awards is more stringent in Kansai. After all, they are awards held a little later. Even if they compete with Kansai, they will do extra care.
At the beginning, ZARD encountered the national funeral when he debuted. Iwahashi Shinichi prepared a response plan to focus the publicity on Kansai. He asked himself to do so, which is a blessing for the Kansai people who did not take the locust seriously. ZARD successfully overcomes the hurdle of debut, and his subsequent development was also very smooth.
Because the debut promotion started in Kansai, the band formed a considerable relationship with Kansai. ZARD is very popular in Kansai. The lead singer Kuchi Yukiko has a much higher recognition in Kansai than Kansai, and the band's on-demand rate in Kansai has remained high all year round. The band's debut single "Always Forward" is a karaoke repertoire for Kansai girls.
This year, ZARD even booked the prize for the entire Japan Cable Broadcasting Award.
The Record Awards are comprehensive influence, while the Golden Record Awards are real sales. The selection criteria for the Cable Awards are on-demand volume. Those who have a hot record on the record sales list may not be popular on the on-demand chart. The same goes for the other hand.
During dinner in the evening, the person in charge of Osaka Cable Broadcasting also praised ZARD to Shinichi Iwahashi, "In Osaka's shopping street, the most popular one is ZARD."
Shinichi Iwahashi replied modestly, "Our ZARD is the blessing of everyone in Kansai."
Although this is a bit flattering, it is indeed the truth. Similarly, the reason why Kansai people love ZARD so much is probably a bit proud of "this band started with the support of Kansai people."
To a certain extent, several members of ZARD are considered "Osaka Honorary Citizens".
Half flattering and the other half sincere words, Shinichi Iwahashi sounded particularly sincere. Hearing such words, the person in charge couldn't help but smile. He suddenly mentioned, "Pu Chisang seems to be a photo model."
Shin Iwahashi nodded, "That's right." The company has never avoided Kuchiko's photo modeling experience since the beginning, and this incident is not a secret among the public.
The person in charge praised, "You actually chose such a lead singer from the photo model, but you really have it."
Iwahashi Shinichi was also laughed at by being praised in reverse.
"Everyone said it was a wise eye to recognize the beads... This is a wise eye to recognize the beads." The person in charge said, "After seeing ZARD, I couldn't help but want to encourage Iwahashi Sang to show off his skills again and choose a newcomer from the girls in Kansai."
Shinichi Iwahashi smiled and kept up with his words, "I really have to go to the point of selecting new people in Kansai, and I will also be grateful for your care at that time."
By using ZARD to get the cable broadcast award in Kansai and contact the people from Osaka Cable and Yomiuri TV Station, Shinichi Iwahashi has plans to set up a brand in Osaka.
"Care, of course, take care of it." The person in charge agreed, "I am waiting to see Iwahashi Sang's ability to 'record the golden hand'."
It is hard to say how much you can believe at the table, but the negotiations are going smoothly. Next year, the record company will expand its scale and really go to Osaka to set up an office to discover new people here. At that time, you will have to visit the person in charge here in person a few more times.
With ZARD, the ace in Kansai, Shinichi Iwahashi is a little confident. Not to mention anything else, if Kurai Yukiko is willing to nod and participate in the Osaka Cable program, she can exchange the corresponding resources for other newcomers.
When the band first debuted, they had to use DREAMS E T-breast E performances as conditions to exchange resources. Now, when ZARD grows up, it has become the object of relying on for the younger generations.
In addition, there is also the slap Q that he "picked" in Osaka Castle Park. Since he is a band from Kansai, when he debuts, publicity in Kansai must be indispensable.
...
After dinner, the group went to the club to have a drink again. After leaving the dining table, the person in charge stopped talking about business. Shinichi Iwahashi knew it and stopped.
The Osaka-friendly lady and the Tokyo-friendly lady are like two styles, both in terms of makeup and speech. The more you come to Shinichi Iwahashi, the more you experience it.
He thought about this, and felt interesting in his heart and happy on his face.
At this time, I heard the person in charge of Yomiuri TV say, "...I want to be a regular customer of the boss's wife."
Shinichi Iwahashi turned his face and was the person in charge bragging to the drinking lady.
Chapter completed!