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155. Journey of a Thousand Miles

Working with smart people is to save effort. Shinichi Iwahashi came up with an idea, and Watanabe Manyumi immediately explained it. After digesting what he proposed, he could learn from it.

"Indeed." Shinichi Iwahashi agreed, "not only that, you must be fully tolerant of the style of music."

None of these are required for age, gender, appearance, style, as long as you come.

When making this program, we must make the assumption that the bands are currently performing here, and each group may become contestants on the stage. The program must be conceived under such as this assumption.

To borrow the idol talent show model, and to transform it on this basis and change it into a talent show suitable for the band, you must amplify your "personality".

The idol is glittering and cute.

The band has different styles, but they can tolerate all personality.

After watching the road show in Pacers Heaven for a while, Watanabe Manyumi was in a good mood. When she met a band she liked, she put a thousand-dollar bill into their piano box after watching the performance.

Most of the people who come here are young people, and most of them are students. Among them, Watanabe Manyumi's move is generous.

The bands that received the tip also performed differently, both of whom were more excited and more excited, and who looked cool and unmoved by money. Shinichi Iwahashi looked around and found it very interesting.

After watching the roadshow, the two walked out of the street.

Watanabe Manyumi invited Shinichi Iwahashi, "Let me find a restaurant to sit in, I'll invite you."

Shinichi Iwahashi smiled and said, "My instant coffee is a big profit."

He was talking about the fact that he had just received Manyumi Watanabe with instant coffee in the recording studio, and now she was in turn treating him back to the restaurant.

"That's not necessarily." Watanabe Manyumi was calculating carefully, "At that time, I will discuss with you about the show. If you come up with any good idea, I will make a profit."

"It's worthy of being you, your accounts are smart." After leaving Watanabe production, Shinichi Iwahashi didn't even say any respect.

Faced with his teasing, Watanabe Manyumi smiled slightly, "Thank you for the praise."

The two of them stepped forward and walked into a tea restaurant. They ordered a private room. After ordering things, they chatted while waiting.

Shinichi Iwahashi and Manyumi Watanabe had a consensus that if they wanted to do a band talent show, it would be impossible to rely on a company that had nothing to do with them.

To hold this program, the condition that must be met is that the promise of "the winner can make a mainstream debut" can be fulfilled successfully. To this end, while looking for a TV station, we must win the participation of the record company while making a production website.

A band that successfully defends the show will have the opportunity to make a mainstream debut. If you don’t have any mainstream debut, you must have a record company. Only by establishing connections with the record company can you provide good logistics support.

Not only that, their two insects, one and a half inch long, are at a disadvantage in negotiating with the TV station. This is something that cannot be erased even if they have money, not to mention that they do not have enough funds.

However, if you seek support from record companies, things will become very different. In that case, what they have to do is not a self-produced and self-selling talent show, but something even bigger.

"So," Shinichi Iwahashi and Manyumi Watanabe made a common decision. "To do this program, you must obtain support from all parties."

"It's not only to diversify risks, but to gain trust from the TV station and the contestants who came to participate."

Shinichi Iwahashi said, "If the bands that came out of this show were scattered to various companies, they would be like seeds falling into various lands and could produce various fruits."

In 1983, "Star! Birth" ended, and in 1985, "Twilight Meow" started broadcasting. Two years later, in mid-1987, the ratings of "Twilight Meow" plummeted and faced a halving.

The gust of wind in the Kitten Club comes and goes quickly. These naughty kids who rushed in to mess up the industry will also face the situation of group disbandment at the same time as the show ends.

The magnificent artistic world has just begun to unfold to these girls. The wind and rain that I could not taste under the protection of the group are already ready to give these girls a good look.

Of course, the winner is the one who can get over it.

The fast food of the Kitten Club has also come to an end, and the idol market is almost over. Next, there must be something new to replace it, filling the empty territory after the idol tide has receded.

Judging from the current situation, the band is a powerful candidate.

The two of them saw the future band market from the beginning. In other words, what they had to do was to change the direction of the artistic world "Star! Birth", instead of "Downward Meow" contracted by Fuji TV.

Eating alone can’t be fat.

The market is very large. In such a huge market, the popularity of new things must be achieved by relying on the joint efforts of multiple parties. During the period of land reclamation, you must never have the idea of ​​eating alone, as that will only make you die.

The bigger the cake, the better it is. Only when it is bigger can you eat enough.

This is the experience from "Star! Birth".

The importance of "Star! Birth" is to select newcomers for record companies and firms in the industry. Therefore, whenever a TV competition starts, the audience is filled with representatives of firms and record companies coming to select people, and everyone holds a bid.

Because most of the industry has participated, this program has received unprecedented attention and is also treated solemnly by the TV station. And because most of the industry has focused on this program, it has received great support during its broadcast.

Now is the golden age of television. It is the opposite of the era when TV stations used to ask the firm to produce programs and come up with ideas. If you want to win the favor of the TV station, the firm has to prepare the banknote without any effort.

The TV station's ratings war is becoming increasingly fierce. It is already quite difficult to sell the station's books unless it is a very good idea. Big offices have begun to pay for their own money to do variety shows.

After successfully signing the contract and winning a suitable time period, you must also attract sponsors, and every link is money and relationships.

This kind of talent show must not be too late at night, because the characteristics of the talent show are from the audience's sense of participation in the growth of the band they like and support.

Because of this, it is extremely important for them to obtain support from other aspects if they are weak.

"Idols have idols and bands have bands. Since we want to amplify the band's 'personality', we can not only welcome contestants to release their personality on stage, but even judges can choose individual ones."

Shinichi Iwahashi continued to come up with ideas, "Let the personality of the judges and the personality of the musicians collided with each other, which would also become a huge highlight. Now, when the outside world talks about rock bands, they often think of how cool they are. For the audience, singing the opposite may be a highlight in itself. Since that is the case, you might as well cater to this mentality and play a little bigger."

Make talent shows entertaining and increase fun. With the guarantee of ratings, sponsors will be guaranteed and topical, only by attracting contestants who come to participate continuously.

"I smelled the bad-hearted breath again." Watanabe Manyumi teased him.

Shinichi Iwahashi didn't care. "If you want to sell things that can be sold, you can find a way to realize the selling point that can be sold. We are going to create a commercial program."

Of course, this kind of entertainment itself is also a way of screening.

If you want to be an Atticus or maintain the identity of an orthodox rock musician, don't participate. Since you decide to go on TV, it will be a commercial link by default. The purpose of this program is very clear, and it is to commercialize the band.

However, Shinichi Iwahashi never thought commercial things were bad. No matter how good the music was, what's the point if no one listened to it?

"Bad mind is bad," said Manyumi Watanabe, "the idea is quite right."

Shinichi Iwahashi smiled and said, "In this way, you will be the one who makes money."

"It's just a little bit bigger now," Watanabe Mayumi joked with him, "It's still a little short of earnings, so please discuss with me later on the issues about the station and the TV station."

"It's so scary." Shinichi Iwahashi laughed, "I had the most expensive meal ever."

...

The TV program's script is divided into two parts. The first part is similar to the full text outline when publishing a long article. After reading the outline and understanding what program you are going to do, the TV program will hold a meeting to discuss and decide whether to give you a chance to sign a contract.

Although the talent show is constantly flowing, there is still a specific book.

Japanese TV programs pay great attention to the existence of the TV series. Every link in each episode is controlled by the TV series. Variety shows are more extreme, and even when to say anything, they have been arranged in the TV series.

Therefore, a scene where the cleverness is no longer the best but the effect is good will be called the favor of the God of Variety Show. Of course, if the God of Variety Show does not favor, the scissors hand in the later stage will solve the problem.

So, what is the god of variety shows, it is actually the god of artificiality.

Like the previous music festival plan, Shinichi Iwahashi wrote the plan first, and then took it to Watanabe Manyumi's office for discussion.

Watanabe Manyumi's new firm is called "u-miz". Although it was just starting out, it only signed Shinichi Iwahashi's band, but the production department and planning department are all in all.

Of course, nowadays, her firm is basically her one-man show. When she proposes the plan, the people below will make suggestions on how to perfect her plan.

As a partner, Shinichi Iwahashi took the planned plan to u-miz. The old employees who worked as Watanabe Production all recognize who he is. He felt incredible about the fact that his former small agent turned into a production company boss and also cooperated with his own small boss. He agreed to follow the small boss to work in a new office?

The melon seed bench is ready. Did you tell us the script has been modified?

Not only these people who feel incredible are these people, but also unexpectedly, Watanabe Misa and Yoshida Miki learned that Shinichi Iwahashi chose to open an independent music production company.

Yoshida Miki's reaction was not very strong. After agreeing to her sister to go out to be independent, she agreed that Shinichi Iwahashi would go with her. Now that it has not been, it has been changed to cooperate, and she has nothing to do with it.

This kind of open-mindedness is the biggest advantage of Yoshida Miki. No matter what happened in the past, it will be written off once it is in the past.

On the contrary, after learning about this, Misa Watanabe could not calm down for a long time. She never expected that this young agent could make such a choice.

How courage and determination should you have?

Regarding Shinichi Iwahashi, Misa Watanabe saw his ability before, but the choice he made this time made her see his vigorous ambition, frank mind, and strong self-esteem in him.

She realized that she might have taken a look and pushed an excellent young man away.

In addition, after Shuangshuang retired from the society and left the company and remained in cooperation with him, knowing that he had set up a production company, but he did not tell him about this, as his mother, Misa Watanabe seemed to feel the invisible protest from his daughter.

Watanabe Misa believed that Shinichi Iwahashi had not told his daughter about what he had talked to him, but it was not surprising that with Watanabe Manyumi's cleverness and cleverness, it was not surprising that what happened between them.

But now everything is a foregone conclusion.

Even if Misa Watanabe regrets, she will not look back, and of course, she will not stop her from doing anything. During her decades of ups and downs in the industry, she has both accurate vision and misleading failures.

If you see it correctly, you will stride forward on the right path. If you don’t see it accurately, you will put down the wrong options and find another way.

This is her wisdom.

Shinichi Iwahashi took the project and discussed it with the people from u-miz. They repaired and improved the outline.

After the first part of the station book is available, we can use this station to discuss signing contracts with the TV station, discuss cooperation with record companies, and discuss sponsorship with advertisers.

A journey of a thousand miles begins with a single step.

In terms of choosing a TV station, I gave up and continued to get involved with Fuji TV, and couldn't mess with my father's old rival NTV. Tokyo TV was even more out of the range of choice from the beginning. Obviously, Asahi TV and TBS chose one of them.

At that time, u-miz chose the office address in the port area, so he was preparing to move closer to these two TV stations.

Of course, how can Asahi TV, which was formerly an educational TV station, be compared with TBS, which has dominated the ratings for 19 years. In terms of scale and ratings, Asahi TV is obviously the weakest.

There is a saying among the people that the three strongest TV stations are one weak, and the three strongest TV stations are TBS, Fuji TV stations, NTV, and the one weakest is Asahi TV station.

Therefore, almost everyone agreed that we should first strive for cooperation with TBS. TBS not only has a good viewing foundation, but also has rich experience in making sound series.

There is no secret in the art world. Manyumi Watanabe has become independent. No one doesn’t know that U-miz is the firm of Miss Watanabe production. So, after preparing this outline, TBS also agreed to meet them and talk about it in detail.

So, after making an appointment for the meeting, Watanabe Manyumi called Shinichi Iwahashi and went to the TV station with him.
Chapter completed!
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