Whenever Sharp doesn't understand the general situation, gets stuck, or takes the opportunity to increase the price, Wang Yi will replace it as soon as possible!
There are so many screen suppliers these days!
At the beginning, Wang Yi chose to hand over orders for screens, storage, and lenses to Sharp, Toshiba, and Sony respectively, just to check and balance the three.
Once Sharp cuts off its supply, Xingyi Technology can immediately replace it with a Toshiba screen!
Of course, in November last year, Sony, Toshiba, and Hitachi integrated the three screen businesses to form a new joint venture, which is the famous JDI.
Eggs cannot be put in one basket. In the future, JDI will also be one of the main screen suppliers of Xingyi Technology.
Apple has its own Fruit Chain supplier, and Wang Yi will also build his own Star Chain supplier!
These days, both BOE and CSOT are still developing. Low-end screens are fine, but mid- to high-end ones are still far behind.
In the next few years, low-end brands selling thousand-yuan phones will all use domestic screens to support the domestic supply chain, while high-end phones will have to use Sharp and JDI.
As for Samsung, a company that always gets stuck and acts like a boss, Wang Yi doesn't even consider it.
Sharp headquarters.
Cui Hao looked a little ugly: "Is your chairman so busy? You don't have time to see me?"
It's been an hour since he came to Sharp, and he still hasn't seen Sharp's chairman, Koji Asano.
He didn't even see Sharp's president or vice president, and casually arranged for a small supervisor to meet him.
Such a perfunctory attitude made Cui Hao's expression extremely ugly:
"Very good. Sharp doesn't even pay attention to our Apple. Very good. That's great! Does our chairman, Mr. Cook, have to come in person to meet Koji Asano?"
"すみません(su mi ma sen)!" Tanaka Shin apologized:
"President Cui, it's really unlucky that you're here. Our chairman has something urgent and he just left... It's really not a sign of neglect."
"Then when will he come back?" Cui Hao couldn't help but ask.
This matter is so big that we can't even talk about it without seeing Koji Asano.
"Sorry, we don't know either."
"I wonder if you don't know how to call and ask?"
"I've called, but it didn't go through. I guess I'm busy or the signal is not good."
Cui Hao was silent: "..."
I fully understand that Sharp and Toshiba both have the same moral character and have chosen to abandon Apple and join Xingyi Technology!
This made Cui Hao shocked and angry.
What makes me angry is that both Sharp and Toshiba turned their backs on Apple!
What is shocking is that Xingyi Technology, a small company in Xia State, has grown to be on par with Apple, and even made its suppliers give up on Apple!
It’s incredible!
"You guys are very good!" Cui Hao snorted coldly and left with a sullen face.
Tian Zhongxin quickly followed up: "President Cui, we have prepared a dinner, please enjoy it."
After all, it's Apple, so even if it doesn't cooperate, it still has to live up to its reputation.
"Eat? Already full, full of anger! Hum!"
Cui Hao snorted coldly and left Sharp, but his expression became more and more gloomy.
Behind him, Tanaka Shin sneered and sneered:
"People at Apple are overbearing. Do you think the whole world has to look at your face?"
"But it's a pity that you don't even use Sharp screens, why are you still installing them here for us?"
"On the contrary, Xingyi Technology has given Sharp a large screen order of 30 million yuan. How do we choose? Needless to say?"
"Whenever we hesitate, it's because our brains are not working properly."
"You still want to force us to cut off the payment to our sponsor father? This is not funny!"
"Pooh!"
Tanaka Shinobu spat, turned and left.
This idea is not just for him, but also for the entire Sharp.
A woman is a mother if she has breasts.
Apple has milk, but it was given to LG and Sharp couldn't even take a bite, so how could they listen to them?
After leaving Sharp's headquarters, Cui Hao's expression was extremely gloomy.
Soon I received a call from Chairman Cook: "What did Sharp say?"
Cui Hao sighed: "I haven't seen Sharp's chairman at all. He has made it clear that he is abandoning Apple and supporting Xingyi Technology."
The corner of Cook's mouth twitched, and his expression was extremely complicated: "..."
"Chairman, we made a miscalculation!" Cui Hao was helpless: "As one of BYD's major shareholders, Xingyi Technology, we expected that BYD would not cut off supply to Xingyi Technology."
"More than 70% of Qualcomm's current dual-core chips are sold through Xingyi Technology, and the supply will not be interrupted."
"But I didn't expect Toshiba and Sharp to be so loyal and supportive of Xingyi Technology!"
"It's incredible!"
"Xingyi Technology has grown enough to compete with Apple!"
Cook took a deep breath and felt disappointed: "The strength and popularity of Xingyi Technology are naturally not as good as Apple's. But their sales are terrible. Xphone 1 has sold more than 10 million units in two months since it was launched. The supply chain is down.
We placed an order of 20 million, and now we have added another 10 million, making it a total of 30 million!”
"Faced with such a temptation, suppliers cannot refuse. For this reason, it is normal to abandon Apple and firmly follow Xingyi Technology."
Cui Hao nodded: "Yes, but if this happens, our plan to cut off the supply of Xingyi Technology will be ruined, and it will become impossible to curb the sales of Xphone 1. The sales of iPhone 4s in Xia Guo will be
Serious impact!"
Cook is also worried. If xphone 1 had not seriously impacted the iPhone 4s and iPhone 4s sales plummeted in China, Cook would not have jumped into the wall and frantically surrounded Xingyi Technology, thinking of cutting off the supply of Xingyi Technology!
"Well, President Cui, you've already gone to Neon, Sharp and Toshiba, so why not go to Sony again? As long as Sony agrees to stop supplying Xingyi Technology, all subsequent orders for iPhone 4s will include Sony lenses, including the next generation iPhone.
5 are also all Sony lenses!”
"Okay, I'll go right away!" Cui Hao responded.
Regardless of whether it works or not, you have to give it a try!
Afterwards, Cui Hao went straight to Sony headquarters.
However, before Cui Hao arrived, a call from Sony's old director came to Wang Yi:
"Dr. Wang, Sony absolutely and firmly supports Xingyi Technology and will never comply with Apple's domineering behavior and cut off supply to Xingyi Technology. You can rest assured that the latest batch of Sony lenses will be shipped one week in advance! From now on, Sony's products will be given priority.
Supply Xingyi Technology!”
Wang Yi smiled, Sony was eager to show his loyalty.
There is no way, Toshiba and Sharp have received new orders worth tens of millions, and Sony can't calm down anymore.
Of course, you have to make your position clear first, otherwise Wang Yi will transfer tens of millions of lens module orders to Samsung and other suppliers, and Sony will be left crying.
Sony is indeed number one in terms of current mobile phone lens modules, but Samsung is not particularly bad either.
To put it bluntly, if Sony can score 90 points, Samsung can also score 85 points, which is completely usable and cheaper.
But we can't let millions of people go solo.
Wang Yi smiled slightly: "There is an old saying in our country of Xia, a journey will tell you a horse's power, and a journey will tell your heart. Sony, like Toshiba and Sharp, is a long-term strategic partner of Xingyi Technology. I won't say it politely.
Additional orders for tens of millions of lens modules!”
"Thank you, Mr. Wang. Thank you. I won't say any polite words. Let's lower the price by another 20%! And you don't have to pay for the goods in advance. You can settle the bill after the goods are delivered."
"Thank you for your support and happy cooperation!"
“It’s all as it should be, happy working together!”
After the call ended, the Sony director was in a good mood.
When placing an order for five million sets of lens modules, Wang Yi is a distinguished customer of Sony and must receive priority!
When placing an order for a tens of millions of lens modules, Wang Yi is Sony’s financial backer, and the chairman personally takes care of it.
If you place an order of 20 million or even 30 million, Wang Yi is Sony's financial backer, and all kinds of preferential conditions are provided.
You know, the global sales of iPhone 4 are only 40 million!
Of course, Wang Yi must treat such a large order seriously. According to the product cycle, he will take the initiative to reduce prices, cancel prepayments, and give priority to shipments...
These are all basic practices for treating the financial owner’s grandpa!
There is no way, Sony is unwilling, Samsung immediately takes over!
At this time, the old director of Sony received a report from his subordinate: "Chairman, Cui Hao, the president of Apple Xia Country, wants to see you and says that there is something important to discuss!"
"Meet me? Haha, just say I'm not free and let him find the vice president!"
"yes!"
Then, Qualcomm and Nvidia also called, stating their attitude that they would never listen to Apple cut off supply to Xingyi Technology, but would support it to the end...
In response, Wang Yi reciprocated and placed an additional order of 5 million Qualcomm dual-core products to produce the Xphone 1.
Five million more Nvidia quad-core chips were added to produce the xphone 1 pro!
Of course, Qualcomm and Nvidia have also taken the initiative to cut prices.
Basically, the prices of these products will gradually decrease as time goes by, as the cost decreases.
Next, the main sales volume will still be xphone 1, but mass production of xphone 1 pro will begin in March and will be launched in April!
With so many chips, what should we do if we can’t use them? That’s not a problem.
Xingyi Tablet and Xingyi Tablet pro will be launched soon.
The Qualcomm dual-core processors that cannot be used are given to Xingyi tablets.
The Nvidia quad-core processors that cannot be used are given to Xingyi Tablet Pro.
The extra Qualcomm baseband is just for the xphone 1 pro which does not have a baseband.
Wang Yi made all the arrangements clearly and there was no need to worry at all.
Moreover, tablets are also high-volume products.
Domestic tablet sales are not high, with tens of millions of tablets sold each year, but global tablet sales are high.
In 2011, global tablet sales exceeded 60 million, and iPad sales reached 41 million, accounting for more than 66%!
It will be increased by half this year!
As long as Xingyi Tablet can overturn the iPad, it won't be a problem to capture the 20 million tablet market.
After all, tablets are not mobile phones and do not involve so many communication patents.
Zhu Changlin and others tried to avoid as many patents as possible during R&D and design.
The remaining ones that cannot be avoided are only a small part and are not a big problem.
After all, Xingyi Technology also has certain patents in its hands. If we really fight a patent war, the impact of this patent is enough to deal with it. When the time comes, we will counter-sue!
However, Apple has repeatedly blocked Xingyi Technology, and it is really disgusting to think about cutting off the supply of Xingyi Technology.
Must fight back!
Wang Yi had some concerns in his mind and immediately made a call...
That night, Cui Hao, who had encountered obstacles everywhere, left the Neon Country with a sullen face.
His whole body was like an eggplant beaten by frost, completely wilted.
Not only did this neon trip yield no results, it also shattered his lofty apple dream!
So much so that in the dead of night, Cui Hao couldn't sleep all night.
Also tossing and turning and having trouble falling asleep was Cook.
This trip to Xia Kingdom hit Cook hard.
First, the iPhone 4s was severely impacted by the Xingyi Xphone 1. Sales in China plummeted by 30%, leaving Cook with a headache.
Immediately afterwards, he arrived at the Apple fan meeting in person, but all the fans ran away and went to the Xingyi Technology press conference.
This made Cook look livid.
During the subsequent Neon trip, I thought I could use Apple's influence to lure Neon suppliers into profit, persuade Neon suppliers to become Apple suppliers, and cut off the supply to Xingyi Technology, leaving Xphone 1 with no goods to sell.
Unexpectedly, Toshiba directly refused, Sharp's chairman did not show up at all, Sony was even more ruthless, and directly approached Xingyi Technology to express its loyalty...
The three major suppliers all turned their backs on Apple and moved firmly to Xingyi Technology, which made Cook extremely uncomfortable.
"Alas! I didn't expect that Apple's influence would be so small!"
"I couldn't have imagined that the development speed of Xingyi Technology would be so fast!"
"It's incredible, it's incredible!"
The corner of Cook's mouth twitched, and he felt that Apple's situation was getting more and more difficult.
This time, the containment of Xingyi Technology not only failed, but also promoted the relationship between Xingyi Technology and the supply chain, and upgraded it to a strategic ally!
Isn’t this capitalizing on the enemy?
Where to reason?
The future of Apple will be even worse, especially the sales of iPhone 4s in Xia Guo.
Cook sighed repeatedly: "Qiao, after you left, Apple has been in trouble. Samsung and HTC are eyeing it, and now there is Xingyi Technology, which is even more fierce!"
"I'm so stressed!"
"But fortunately, the Xingyi mobile phone is restricted by patents and cannot be sold globally. Otherwise, Apple would have lost sales around the world. Alas!"
A sigh of helplessness.
It wasn't until the end of the night that Cook finally fell asleep.
But unfortunately, before Cook slept for long, he was awakened by the urgent sound of the phone.
Cook forced his sleepy eyes open and glanced at the caller number:
"Cui Hao?"
"Fake! Why are you making a call if you don't sleep so early in the morning? I finally fell asleep!"
He immediately hung up the phone and threw it aside.
But not long after, the phone rang again, and it was Cui Hao again.
"Farke! Farke! Farke!"
Cook was so angry that he answered the phone angrily. He was about to curse, but Cui Hao on the other side was even more anxious:
"The chairman is in trouble, Xingyi Technology has fought back, and negative news about our Apple has become a hot search topic!"
"???"
"Xingyi Technology counterattacked?"
“Negative news trending?”
Cook was stunned, and immediately woke up and realized the seriousness of the problem: "President Cui, tell me, what's going on?"
"It's like this, Chairman. I came back from Neon Country last night, and I didn't feel sleepy until late at night, so I went to sleep. As a result, I received a report from my subordinate early in the morning, saying that Apple Jelly was shut down.
Hot search!"
Cui Hao said: "I opened it and saw that it was indeed the case. The overwhelming hot searches this morning were all about the iPhone 4s freezing and shutting down! Now the whole country knows that our iPhone 4s freezes and shuts down when it gets cold!"
The corner of Cook's mouth twitched: "..."
I immediately turned on my phone, and my expression was extremely ugly:
[Sina Weibo: The iPhone 4s I bought for over 5,000 yuan freezes and shuts down as soon as I leave the house. Is it a design flaw or a quality problem? 】
[NetEase News: The iPhone gets very hot in the summer and shuts down when it gets cold in the winter, causing users to suffer.]
[Sohu Weibo: Outdoors in winter, iPhone 4s shuts down directly and calls cannot be made. It’s so embarrassing!]
…
Looking at these reports, Cook's mouth twitched: "Isn't freezing and shutting down a common problem in the industry? Isn't it just our iPhone 4s? Samsung flagship phones and HTC flagship phones will freeze and shut down in cold places in winter!"
Cui Hao nodded: "That's what I said, but the problem is that if the Xphone 1 didn't freeze and shut down, they would be fine. Without comparison, there would be no harm. Everyone had frozen and shut down before, and no one disliked anyone, and users thought it didn't matter. But
Now the xphone 1 is fine, but Apple freezes and shuts down, which means there is something wrong with our iPhone."
"..."
"Fuck!"
"I see!"
Cook was so angry that he saw another piece of news:
[Guangming.com: The Xphone 1 priced at 3299 runs normally at minus 15 degrees Celsius. The iPhone 4s priced at 4999 loses power like crazy at minus 5 degrees, and freezes and shuts down directly at minus 8 degrees. This is a gap in quality, and even more so in strength!]
[Xinhuanet: iPhone 4s shut down due to freezing, but Xphone 1 can withstand the severe cold of minus 15 degrees Celsius. The difference is a bit big!]
"Fake!" Cook yelled angrily: "These hot searches must be caused by Xingyi Technology! We want to cut off the supply chain of Xingyi Technology and block Xingyi Technology. They are making a fuss about freezing shutdown.
, take revenge on us!”
Cui Hao agreed very much: "Yes, it must be Xingyi Technology. But what I am really worried about is that this matter has made a big fuss. Now the whole Internet knows that there is a problem with the iPhone 4s battery. It freezes and shuts down when it gets cold.
I feel that the iPhone 4s has a design flaw and cannot be used in winter.”
"But Xingyi Technology's xphone 1 can withstand the cold winter of minus 15 degrees! As a result, even many potential Apple users will give up iPhone 4s and choose to buy xphone 1! Even many old Apple users will give up
Apple, switch to xphone 1! This will cause big trouble!”
Cook nodded: "This is a big problem. Let's do crisis management as soon as possible!"
Cui Hao sighed: "It's useless, Chairman, the other party is Xingyi Technology, and they are also very powerful. Even if we withdraw the hot search, they can still come up!"
"This...sigh!" Cook had no choice but to say: "Convene an emergency meeting immediately to discuss countermeasures."
"Okay Chairman, we are all here and waiting for you!"
The corner of Cook's mouth twitched: "..."
"Okay, you guys study it first, I'll be there right away."
"Okay, Chairman, don't worry, you have something to eat first, breakfast is ready for you."
"Thank you!" Cook quickly stood up and rushed out of the room.
On the way, Cook had a sullen face and began to read the public opinion on the Internet.
"Why are there so many news slandering iPhone 4s? Something is wrong!"
"Smear? Apple still needs to smear? It's common for iPhones to freeze and shut down. Have you never used an iPhone?"
"That is, all iPhone users know that if it is in the south or the weather is warm, it is fine. But when it gets cold in the north, it will freeze and shut down! It is not the kind that we will discuss with you."
"What about Xphone 1 from Xingyi Technology? Is it true that it won't freeze and shut down?"
"Of course not. I forgot about the test at the press conference and just threw it into the refrigerator at minus 15 degrees Celsius. The xphone 1 didn't feel any pressure at all."
"That's right, in the north we have to go to Xingyi Technology. The iPhone is too rubbish and is not frost resistant!"
"Yes, because it is not resistant to freezing, I replaced my iPhone 4s with an xphone 1!"
"In the south, you can get iPhone 4s, but in the north, you need xphone 1."
"I'm from the south. If I want to go to the northeast to see ice sculptures, I have to buy an xphone 1."
"Yes, as long as you go to the north, xphone 1 is safe."
"With the same five thousand yuan, you can only buy an iPhone 4s that freezes and shuts down. Why not replace it with the anti-freeze xphone 1 and x buds?"
"I also canceled the iPhone 4s order and will place an order for the xphone 1!"
…
Looking at this scene, Cook was furious, but helpless:
"We're in big trouble! The snake hit us at seven inches. Wang Yi shot from the antifreeze area, and he hit our seven inches accurately!"
"It's not easy!"
"We have to think of a way to break the situation!"
But until Cook came to Apple's headquarters in Xiamen, he didn't think of a way to break the situation.
Cook looked at everyone and spoke in a deep voice: "Everyone knows the current situation. Once the issue of shutting down when cold comes out, the already pessimistic market performance of iPhone 4s will become even worse!"
Everyone nodded, this was an indisputable fact.
As the same saying goes, everyone is a scumbag and shuts down, so it doesn’t matter, no one dislikes anyone.
But I am afraid that if some top students are too good and very frost-resistant, they will look like useless apples.
And xphone 1 is the top student!
"Tell me, what do you think?" Cook sighed.
Yang Jianxin, who is good at expressing himself, once again took the lead in speaking:
"Chairman, the most important thing now is emergency public relations. We can ask some bloggers to do some outdoor tests in winter to prove that Apple will not freeze and shut down. It is all framed by friends! As for how to make the test results better, we can
Use other methods to warm up your phone in advance!”
"This is a good idea. This kind of proof can help clear up the case to some extent. And it's already February, so things will pick up soon."
"That's right, let's fool around for a while first, then it will be easier to talk about it later."
But Cui Hao waved his hand: "This method treats the symptoms but not the root cause. Even if we get through this winter, what will we do next winter? I suggest starting from the root and directly replacing it with antifreeze batteries! Only in this way can freeze shutdown be completely solved.
The problem."
Hearing this, some senior officials nodded, this is indeed the safest way.
But Vice President Ye Ming sneered: "President Cui, you said it is simple, but how difficult is it to do? iPhone 4s has only been launched in China not long ago, with sales of just over one million. At worst, it is not a problem to replace all the anti-freeze batteries.
, the losses are limited, but what should we do abroad? What should we do globally?"
"That is, since the iPhone 4s was launched in October last year, more than 20 million units have been sold around the world. If the Xiaguo market is recalled and replaced with anti-freeze batteries, what will Europe and the United States do? Is it possible that all 20 million units will be recalled?
"
"And for the batteries that Apple has already placed an order for, what should I do if they order batteries that are not anti-freeze? Break the contract? Pay liquidated damages, or will they rot in the warehouse?"
"This..." Cui Hao was silent. This is indeed a problem, a big problem.
The cost is left there, and it is unrealistic to recall everything.
A supervisor suddenly spoke:
"Then if we only replace the anti-freeze batteries in Xia Kingdom, other areas will not deal with it..."
Cook: "..."
Cui Hao: "..."
For a moment, everyone looked at him like he was a fool.
Ye Ming smiled coldly: "If you do this, Apple's reputation will be ruined. Don't even think about selling it in other places in the future! You know, Apple users in other regions will not take care of us and support us like Xia Guo.
Us, even indulge us!”
()
Chapter completed!