?(Ask for monthly ticket)
Cong Jinan, a big V with no limits, bullies the weak and fears the strong, and is usually arrogant.
Now that I have been kicked out of the iron, my reputation will be ruined and my future will be ruined.
Even the financial backer ZARA was nailed to the pillar of shame.
As a result, I lost countless fans, I was scolded and shut down in the comment section, store returns surged, negative reviews surged, and some fans began to boycott...
It is true that if you fail to steal the chicken, you will lose the rice.
Wang Yi didn't care much about this.
With this wave of popularity, Meiyou once again made a sensation on the entire Internet, and its popularity increased greatly.
Even out of the circle!
So much so that the whole Internet knows about Meiyou Pure Desire Style, and also knows about Meiyou Pure Desire Style autumn fashion conference tomorrow, and is paying attention to it.
This kind of attention is ten times or even a hundred times more than usual!
It can be said that there is no shortage of traffic for Meiyou’s pure lust autumn outfit!
Coupled with the excellent quality, fashionable style, and recommended outfits, it’s completely stable!
But ZARA’s top executives in charge of the domestic market have such a headache that they can’t sleep!
A high-level meeting was convened decisively and quickly to discuss how to deal with this matter.
President Steve was even more anxious:
"Who can tell me, isn't Meiyou a small company that has just been established a few months ago? Is it a new brand? How can it have such a big influence? How can it have so many fans?"
"Even us, ZARA, have been attacked by the Internet! What the hell is going on?"
"What about us ZARA fans? Won't they be sent back by the Internet?"
When faced with questions from top leaders, the people below looked at each other and didn’t know how to answer.
Finally, Steve named the vice president: "Duke, tell me, what's going on?"
Du Ke sighed: "President, I sent someone to investigate immediately after the accident. We also have many fans at ZARA. It stands to reason that fans who can stand up to Meiyou will not be overwhelmed by them!"
"But it's a pity that since Meiyou Pure Desire was born, many of our ZARA users and fans have switched sides and become users and fans of Meiyou!"
Steve: "..."
Everyone: "..."
Du Ke continued: "So when this happened, many of our ZARA fans and customers not only did not help us, but instead helped Meiyou, scolded us together, returned goods, gave bad reviews, and boycotted us!"
Steve: "..."
Everyone: "..."
"What's even more terrible is that even those customers who have not defected have noticed Meiyou because of this incident, and have downloaded Meiyou APP and purchased Meiyou's pure lust-style dresses. Tomorrow, Meiyou's autumn clothes will be launched, and they will most likely do the same.
Buy!"
"Wouldn't that be a big trouble? These are our customers!"
Steve's face turned green: "It directly touched our roots!"
Duko nodded: "Yes, Boss, there is nothing wrong with you worrying."
Steve let out a long sigh: "OK, OK, let's not talk about anything else now. Let's think about how to do crisis public relations! How to contain our ZARA users and turn them into Meiyou users!"
"There is an old saying in your country of Xia, no eggs are lost when the nest is overthrown! Users are the foundation. Once all ZARA users rebel, we will be doomed. When the time comes, the store will close, I will dismiss the get out of class, and you will also be packed and laid off!"
"This..." Everyone's expressions became solemn.
What this European guy says is rude.
ZARA's skirt sales in the domestic market have been severely impacted by Meiyou. In August, the sales volume dropped by 20% compared to the same period last year!
In the first twenty days of September, the volume dropped by 60% compared to the same period last year!
If autumn clothing continues to lose volume like this, then ZARA’s entire domestic market will be ruined!
At that time, we can only shrink across the board, stores will be closed, presidents will be laid off, middle and senior managers will be laid off, and employees will lose their jobs...
There is no doubt about this!
A senior executive couldn't help but said: "Boss, I suggest you issue a statement to clarify the matter and distance yourself from the relationship with Cong Jinan. Just say that everything has nothing to do with us ZARA, and then send a lawyer's letter!"
"No, once this comes out, it will be trending, which will make it even more troublesome." Du Ke shook his head:
"What we should do now is to lower the heat of this matter immediately to prevent it from continuing to ferment!"
"Yes, come down!" Steve nodded:
"Time is the best medicine, and the people of Xia are the most forgetful people. As long as this storm is over, they will completely forget about this matter. How will we buy our clothes then? Let's continue to buy them!"
“Let the public relations team contact Weibo immediately, spend money, and remove the hot search!”
"Okay!" Du Ke responded and quickly removed the hot search.
Half an hour later, the popularity of Cong Jinan’s post continued to decline.
Song Sining was keenly aware of this incident and quickly reported it to Wang Yi.
Wang Yi smiled: "ZARA can't sit still anymore and started to remove the hot search? Want to make a big issue a trivial one? Has it become a trivial matter?"
"How can that be done? They must be nailed to the pillar of shame, nailed to death!"
"Si Ning, buy the hot search and give it to him!"
Song Sining was overjoyed. Sure enough, she arranged for someone to spend money and put ZARA's recently removed hot search topic back on the list!
ZARA just breathed a sigh of relief and was about to go back to each store, but then they received a report from their subordinates, and the hot search went up again!
Duko: "..."
Senior executives: "!!!"
Steve was so angry that he almost vomited blood: "Fake, this must be Meiyou's doing. They want us to make a fool of ourselves so that they can steal as many of our users as possible!"
"This method is really dark!"
Du Ke frowned: "Then what should we do? Continue to cancel the hot search?"
Steve nodded: "That's all we have to do."
Subsequently, ZARA once again spent money and removed the trending search, while Meiyou once again took the lead...
Such a game between the two sides made the whole incident acrimonious.
More and more netizens are paying attention to this incident and Meiyou Chun Yufeng.
They all downloaded the Meiyou app and became Meiyou users.
As of early morning, the number of users of Meiyou APP has increased by 1 million!
The total number of users has reached 15 million!
Affected by this, revenue has been rising steadily, and today's profit has exceeded 50 million.
Unprecedented, record breaking again!
"Thank you ZARA and Gou DaV for sacrificing yourself to achieve beauty!"
Wang Yi looked at the background data, filled with joy, and then fell asleep contentedly.
Meiyou's autumn clothing will be released tomorrow, and sales and profits will only be more terrifying!
Only when autumn clothes are stable, Meiyou can be regarded as a big brand!
After struggling all night, Meiyou no longer supported the topic, and the topic of Cong Jinan slandering Meiyou finally dropped.
But unfortunately, the popularity on Weibo has dropped, but on the hot search list of Meiyou Social Plaza, ZARA and Cong Jinan are still nailed to the pillar of shame!
Meiyou’s 15 million users are all witnesses.
Meiyou’s own platform, of course Meiyou has the final say.
Steve wanted to remove the trending search, but he couldn't.
"Phew, it's finally over on Weibo." Steve let out a long sigh of relief:
"Next, let time take care of everything. It's best God bless, Meiyou's autumn clothing encounters Waterloo! Amen!"
After hearing this, all the senior executives agreed:
"Yes, the success of Meiyou's pure lust-style dress cannot be replicated. Meiyou's autumn clothes have been launched, but they are not selling well either!"
"Without comparison, there is no harm. The more successful the previous pure lust-style dresses are, the easier it will be to reflect the failure of Meiyou's autumn dress!"
Steve nodded: "Yes, let's witness Meiyou's failure together. It's late at night, everyone go back to sleep."
"Okay, good night boss!"
"Goodbye, head!"
Everyone said goodbye one after another and left.
Steve also sighed and left the company.
If it wasn't an emergency, they wouldn't have gone to the company to hold an emergency meeting at night.
That night, Wang Yi slept very well.
But just three hours after Steve fell asleep, he was woken up by a phone call:
"What's wrong? Du Ke, Meiyou is taking action again? Our post is trending on Weibo again?"
"No, boss, yes and no!"
"..." Steve was extremely speechless: "Farke, is it, or is it not? What do you want to say?"
Du Ke thought for a while: "That's right, boss, Meiyou is not on Weibo's hot searches."
"Oh, that's fine. Let time resolve everything. We're not in a hurry."
Steve just breathed a sigh of relief when he heard Du Ke change the topic: "But, we have been a hot search topic in major overseas media!"
Steve: "..."
"What are you kidding?"
In his anxiety, Steve's native language jumped out:
"What happened in China just last night, why is it trending in foreign searches today?"
"It's like this, boss, last night, that is, in the morning in Europe, our matter suddenly became a hot search topic on the Internet. You see..."
Duko quickly sent all relevant screenshots to Steve.
Steve opened the picture and his face turned dark:
[The Times: ZARA encountered large-scale boycotts in Xia Country and may face Waterloo.]
[The Guardian: After failing to smear the United States, ZARA is boycotted by users and its revenue may be cut in half!]
[Ta Kung Pao: ZARA has been boycotted by users in Xia Country and may completely withdraw from Xia Country.]
[BBC: Losing the world’s largest market, ZARA’s future is only dark!]
Looking at these hot searches, all ZARA executives were dumbfounded, and Steve was even more confused!
These news items are more outrageous than the last!
If uninformed foreigners really think that ZARA has been fully boycotted by consumers in Xia Country and wants to completely withdraw from Xia Country, they will be in big trouble!
Steve's face changed drastically: "Quick crisis PR! If someone takes it seriously and affects the stock price of the parent company Inditex, wouldn't it be over?"
Du Ke shook his head: "BOSS, it's over. Affected by this, the stock price of the parent company Inditex has plummeted 5% and is still falling..."
"What? It dropped 5%!" Steve broke out in a cold sweat and his whole body felt bad.
Even though it only fell 5%, the problem is that the parent company Inditex, as the largest giant in the clothing industry, has a market value of more than 400 billion yuan!
Even if it only fell by 5%, a full 20 billion had evaporated!
Because of ZARA, the parent company Inditex suddenly lost 20 billion!
This is big!
"How could this be? This is all exaggerated fake news! Are those stock investors idiots? How could they believe it?"
Steve was so angry that he never imagined that the subsequent impact would be so huge!
It is completely unimaginable that the market value of the parent company has evaporated by more than 20 billion due to a simple matter of smearing Meiyou!
Du Ke sighed: "Boss, although these news are exaggerated, they are half true and half false. They also took screenshots of domestic Weibo hot searches, screenshots of comments about ZARA being boycotted by users, and screenshots of negative reviews on ZARA's online store.
When we arrived at the external network..."
There are pictures and the truth!
So foreign media and stock investors believed it!
"What's even worse is that they also posted the links to the posts criticizing us in the Meiyou APP social square to the outside world! This allows foreign netizens to directly access Meiyou's official website and social square, so foreign netizens completely trust those media.
I thought we were really being boycotted!”
Duko sighed: "In addition, it is night in China and day in the West, and the US stock market happens to open. As soon as the news came out, many investors quickly sold our stocks."
With so many media reports and pictures showing the truth, foreign investors are the first to run away.
There is no doubt that the stock price of parent company Inditex fell by 5% and is still falling!
"It's over...it's completely over!"
Steve's face was pale and he was in despair.
If such a big accident happened, someone had to take responsibility. He was finished!
"Who is it? Who did it? Meiyou Technology?" Steve was very angry:
"They gave up the competition for domestic hot searches and went to the outside world to cause trouble? That's too cruel. They want ZARA to die, and they want me to die!"
Du Ke shook his head: "Meiyu Technology does not have such great energy!"
Steve nodded: "You are right, you can get so many international media to take action quickly, but domestic emerging companies like Meiyou Technology cannot do that. Could it be that they are our competitors? They want to take the opportunity to kill us!"
"Yes, according to our investigation, it was HM who did it!"
Du Ke was very angry: "They will not let go of this good opportunity to kill our ZARA!"
"Fake, damn HM!"
Steve yelled and was furious. Before he could figure out how to redeem himself, his subordinates rushed in:
"Boss, something big has happened. The parent company Inditex called and asked you to return to the headquarters to report your work and sent a new president to take over..."
"Hahaha, so efficient, hahaha!"
Steve laughed angrily, feeling infinitely desolate.
He just took a nap, and when he woke up, the sky changed.
ZARA’s external website is filled with black manuscripts!
The share price of parent company Inditex plummeted, and its market value evaporated by 20 billion!
Even he had to take responsibility for this and was fired!
It can only be said that the shopping mall is like a battlefield, and it can change overnight.
Especially giants such as HM, seize the opportunity, strike hard, and kill with one strike!
Wang Yi, who was at Beihang University, didn't know that ZARA's parent company had been overthrown just after he slept!
On the contrary, Wang Yi went to Xingyi Science and Technology Park early in the morning.
Ye Xiaohe has arrived and is putting on makeup.
It was originally planned that Ye Xiaohe would come to shoot for the magazine today.
But because of yesterday's turmoil, new autumn products had to be released today. As a spokesperson, Ye Xiaohe naturally released new products first.
In addition, the magazine has to apply for an edition number, which also takes some time.
However, with the support of the Management Committee and the relationship with the Evening News, this kind of application is very fast.
Even though the news of the press conference was only released yesterday, a lot of media came early this morning!
Basically, all the media from Imperial City are here!
It can only be said that yesterday’s ZARA trending search incident brought too much popularity and exposure to Meiyou!
Wang Yi decisively invited all these media to the press conference.
At nine o'clock, in the banquet hall No. 1 of Xingyi Science and Technology Park, Meiyou's autumn new product launch conference was officially held, and many media were broadcast live simultaneously.
The lights came on, and Ye Xiaohe walked onto the stage in a pure khaki outfit.
Happy New Year's Day and good luck! December has been a blast for a month, and we will continue to rush in January! The daily limit is 8,000 words, and one chapter will be added every 500 monthly passes, with no cap! How much more, it's up to you! Please give me a monthly pass, double the monthly pass period
, it’s easy to add more updates! Please help me!
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Chapter completed!