When Yue Lingjing walked out of Cheng Zhu's office, she was still a little confused. She stood outside the door and couldn't help but raise her hand to gently touch her delicate lips. The girl couldn't understand why Mr. Cheng was staring. After looking at her mouth for a long time, she said that she had made a great contribution.

"Is it related to YSL?" I thought to myself quietly.

The curiosity in her heart was completely aroused by Cheng Zhu. She wanted to know what would happen next.

In addition, her heartbeat had really accelerated wildly just now. This feeling was a bit strange.

On the other side, Cheng Zhu was sitting in the office and called the head of the GG department and asked him to contact YSL to see if there was any possibility of cooperation.

"The lipstick Yue Lingjing put on just now reminded me."

"She should be wearing YSL's next most popular lip glaze, the color number is: #12!" "It can add fuel to the flames to create the best GG marketing effect." In the next few days, he will be personally responsible for this matter .

The connection between the two parties was quite smooth.

Big beauty brands are always willing to spend a lot of money on promotion.

At this stage, Youqu has become the second brother in the short video platform, so it is naturally qualified for cooperation.

What's more, this time the big boss of the other party came to contact him personally and said that he would personally carry out the planning.

This made the person in charge of YSL immediately pay attention!

You know, Cheng Zhu is now a well-known marketing king, and his ability in this area is obvious to all.

How many people can make a small cup of milk tea as good as pomelo tea? The milk tea economy was marketed by this guy!

What's more, he has his own traffic. During the docking process, Cheng Zhu originally only planned to take a few million orders.

"After all, it's just my first order." He was in a good mood.

In fact, Youqu’s current size is incomparable to Douyin in its previous life, and it is still in its infancy stage.

According to Douyin’s GG investment data, L’Oréal Paris, which ranks first in the beauty category, invested 100 million in the first half of the year, and spread it over six months, only less than 20 million in one month.

Therefore, YSL gave an order of several million, and Cheng Zhu expected that it would be completed in about one month, which is not a small undertaking.

But during the contact process, Cheng Zhu realized that he had underestimated this international first-line brand.

"They are so damn willing to spend money!"

His mental expectation was five to six million, but he suddenly talked about ten million!

"Damn it, 10 million is just what I said, leaving room for you to pay it down!"

From YSL's perspective, there is only one thing that matters most - Mr. Cheng personally manages it!

Everyone is curious about what angle this marketing king will start from? To be honest, YSL really showed off its boldness this time.

Because Cheng Zhu said over there that his plan is to create a [big single product], that is to say, to create only one internet celebrity hot item among a variety of colors!

He only sells a series of lip glazes, and he only sells one type of lip glaze series! This is another story.

Cheng Zhu felt happy that the conversation could go so smoothly.

"So this is what it feels like to have the top brother?" He joked to himself.

Youqu has begun to promote the commercialization process at this stage. In the eyes of others, it is undoubtedly a radical decision. Even Yue Dongyi tried to persuade Cheng Zhu, but could not be persuaded. In their view, Youqu is now the most All you have to do is burn money!

As for making money, those of us who give you money to burn are not in a hurry! However, Cheng Zhu still insists on his own way.

As mentioned before, [Youqu]’s GG distribution will rely on [algorithm]. It will take the route of GG distribution automation.

This means recording several different versions of GG, and then sending them to different targeted groups of people, pushing them according to user preferences, and striving to maximize the effect!

According to Cheng Zhu's plan, he currently plans to shoot 8 versions of GG for lip glaze. The shooting work is basically done by Internet celebrities from Gushan Culture.

Among them, Zhang Qiqi is responsible for four items alone.

Cheng Zhuxun is so tough on green tea, so of course he has to give her some sweet treats occasionally. He knows very well what kind of virtues people in the internet celebrity circle have.

“Being able to cooperate with a brand like YSL, even if it’s free of charge, is bragging rights in the industry!”

These days, big brands are still not very willing to cooperate with Internet celebrities. After all, for celebrities, these are resources that need to be fought for.

When Zhang Qiqi learned that she was going to shoot GG for YSL's most popular lip gloss, she was instantly excited.

She started teasing Cheng Zhu both inside and outside her words, asking him if he wanted to spend the night at Xiyuan Apartment.

Unfortunately, Cheng Zhu knew very well that this Green Tea senior was most prone to swelling.

"I originally photographed her GG. If I go to Xiyuan Apartment to spend the night, wouldn't it make her... both physically and mentally happy?"

"No, no, no!"

He decisively rejected the invitation from a wealthy family. Woman, you are a bit too greedy!

Regarding this, Senior Green Tea was naturally a little disappointed. She also had some thoughts... Fortunately, the shooting task was heavy and the time was tight, so she quickly fell into busyness.

Not to mention, today's rich families seem to be a bit more beautiful than when she was a little internet celebrity.

Cheng Zhu had always felt that the popular saying in the entertainment industry, "Famousness nourishes people" was very reasonable. Unexpectedly, it was also applicable in the Internet celebrity circle.

After the finished film came out, Cheng Zhu watched it and was quite satisfied.

Since Youqu itself is a short video platform, the duration of these soft advertisements will not be too long.

Cheng Zhu: The short one is also very cute, isn’t it?

"The next step is to rely on [algorithm]." He thought to himself.

Girls' dormitory of Polytechnic University.

Yue Lingjing and Luo Xi were sitting together and talking about this matter.

"At seven o'clock tonight, all YSL GG releases will be available." Yue Lingjing said to Luo Xi.

"Assistant, has Mr. Cheng asked you to take responsibility for this project? Are you involved?" Luo Xi turned around and asked with a smile.

S

"Uh..." Yue Lingjing was stunned for a moment: "Yes, yes?"

She was embarrassed to tell Xixi that Mr. Cheng wanted to cooperate with YSL in the first place because she happened to be wearing lip gloss #12 that day.

At seven o'clock in the evening, the two opened Youqu.

"Let's try it. How many videos can we scroll down to reach GG naturally?" Luo Xi suggested.

"Okay." Yue Lingjing picked up her mobile phone.

She just scrolled all the way down, and after scrolling through almost ten videos, she reached YSL's GG.

Moreover, what she got was the hardest among the 8 versions!

This is a real hard advertisement, not the kind of soft advertisement that has a relatively high acceptance rate. It just directly sells this lipstick to you!

In the short fifteen-second video, the camera basically focused on Zhang Qiqi's face. YSL No. 12 lip gloss was applied to her lips.

The makeup on the entire face actually highlights the color of the lip gloss on the lips.

It has a very clear feeling, and it is not a matte color. On the contrary, it is... very moisturizing!

Yes, the red color is just right, and it doesn’t look like an overly glamorous flaming red lip.

However, the luster is very strong, giving people a very smooth visual impact!

From a female perspective, I think this color is very comfortable and just right. It can add the finishing touch to makeup, but it won’t appear too coquettish or sexy.

From a male perspective, it’s even simpler. Looks good!

Want to kiss!

Damn it, this little mouth is so kissable at first glance!

After Luo Xi saw Zhang Qiqi, she couldn't help but patted Yue Lingjing, and said in a rather excited tone: "Ah! It's senior Zhang Qiqi!"

Although this Green Tea senior has graduated, she was one of the most influential figures in the Polytechnic University during her studies.

After graduation, she joined Gushan Culture.

Naturally, others don’t know that her popularity is because Cheng Zhu is protecting her. Therefore, the legend of this current Internet celebrity is still circulated in Polytechnic University. Yue Lingjing also thinks that Zhang Qiqi is quite beautiful, and she is tall. high.

As for her, she is of average height, only over 1.6 meters tall. Moreover, their styles are also very different.

Qiqi has a bit of a little royal sister vibe.

Of course, she had been Mr. Cheng's assistant for such a long time, and she didn't understand his "interpersonal relationships" clearly. The only thing that made her "bitter" was that business trip to Shanghai.

At this moment, the two little girls were sitting in the dormitory, watching Zhang Qiqi's GG five times.

In the fifteen seconds of GG, Zhang Qiqi performed several poses.

This is a hard lipstick, so she directly held the YSL lip gloss in her hand and made a concave shape there.

But not to mention, the style is overwhelming.

If she didn't already have it, she might actually want to buy it.

Yue Lingjing thought in her heart: "Lipstick is indeed a magical thing."

The same lipstick, when applied on her lips, has completely different effects than when applied on Zhang Qiqi's lips.

What’s worth noting is that at the end of GG, the brand and color number of the lipstick will definitely be informed.
To be continued...