The explosive marketing of pomelo tea lasted for two full days.

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Cheng Zhu's model is indeed more sophisticated than what Shen Qingning originally planned. What effect will it have if 10,000 movie tickets are drawn within 24 hours?

When the lottery starts, it will be very grand, with a large number of people participating, and then due to the interaction with the movie officials, it will directly hit the hot search list. The next day, the popularity should have cooled down, right?

Hehe, we have drawn the lottery! The 24 hours are up, draw for me!

10,000 users won the lottery, you can imagine the popularity this can create!

Those who win may post on Weibo, and those who don't win may leave comments under the announced Weibo. This makes the entry "Pomelo Tea Lottery" become a hot search topic on Weibo again.

For just a few hundred thousand dollars, the GG effect was unparalleled. Immediately, imitators began to appear.

A large number of lottery draws for movie tickets have become popular online. This is actually a good thing for many netizens.

These days, the Spring Festival is still very popular, and everyone likes to go to the theater to watch movies when they have nothing to do.

It is not like a few years later when movie theaters have entered a cold period and many people have lost interest in going to the theater to watch movies. Nowadays, as long as it is a popular period, some bad movies can have a high box office.

Everyone’s enthusiasm for watching movies is still relatively high.

In this case, if you can conduct large-scale lottery draws online, of course you can do it for free. The marketing department of "Mermaid" is even more happy.

"It's crazy, this rhythm is really crazy!" "The benefits this brings are incredible!"

These people began to deeply realize the gap between themselves and Cheng Zhu. He is well-deserved for his reputation as the King of Marketing!

Countless businesses and Internet celebrities who create rich characters are looking forward to riding on this wave of popularity, hoping that there will also be a wave of linkage with "Mermaid". Their idea is simple.

"If it can be linked with Yucha, it should be linked with us, right?" "We will also draw 10,000 cards! No, 20,000 cards will do!"

"And now the momentum has picked up. If we link up frequently, we can keep the popularity going. For the film side, this is also a good thing for mutual benefit and win-win results." From a normal business perspective, the film side should not be willing to miss it. Such a good thing.

But the development of the situation has shocked these followers. "Mermaid" seems to have suddenly become aloof!

No matter what everyone does @mermaid's official blog, no matter how many tickets are drawn, there is no linkage! "No! You should interact with us!"

"At least give it a thumbs up!"

"That's outrageous. You can't even give it a like?"

All the followers want to take advantage of the overwhelming traffic, but all this seems to be exclusive to Youcha and Cheng Zhu! Everyone can only watch on the sidelines, and all kinds of jealousy.

Why do you only favor pomelo tea?

On the contrary, several other movies released during the Spring Festival show were particularly positive.

If someone conducts a lottery for movie tickets online, the official accounts of these movies will be very enthusiastic to interact. The effect can be achieved, even one-tenth of the wave of Pomelo Tea!

The reason is very simple. This marketing of pomelo tea is supported by many effects.

From the beginning of "I Owe Xingye a Movie Ticket", the foreshadowing began. With such layers of foreshadowing, we can finally achieve such an explosive effect.

Just drawing a lottery for no reason will not achieve much results. In addition, these people actually ignored one point.

Cheng Zhu has another clever trick in this grand marketing campaign!

That's because the official WeChat account of "Mermaid" had cooperated a lot and would give each of the winning users a voucher for pomelo tea. Although it was paid for by Cheng Zhu himself, they were just cooperating in the show.

But moviegoers don't think so.

I came to see "Mermaid", and I was holding a cup of milk tea that Star Master invited me to drink... Isn't it allowed to take a few fucking photos in the movie theater? After taking the photo, I'm not allowed to post it on all major social platforms hair?

This will have a relatively long-term GG effect.——The king of marketing is so scary!

The Spring Festival has passed like this.

"Mermaid" broke all box office records in one fell swoop, pushing the box office of domestic films to over 3 billion!

Various investors made a lot of money, and among the GG sponsors, Pomelo Tea undoubtedly gained the most. Years later, Pomelo Tea's expansion has not stopped, and it is still opening stores like crazy.

Cheng Zhu plans to raise funds again in March or April.

"HiTea can achieve a valuation of 60 billion, so my pomelo tea will definitely do the same." Cheng Zhu thought to himself.

In addition, what he is most looking forward to now is the broadcast of "Mars Intelligence Agency" and "Celebrity Detective". [Youqu] spent a lot of money to sponsor these two online TV series.

Although these two variety shows are new variety shows, and the effect and response after the launch is unknown, the star lineup is quite strong, so the sponsorship fee will not be very low.

Cheng Zhu now asks Yue Lingjing to handle some basic work.

Yue Dongyi usually calls her every week to ask about her work situation and achievements.

This veteran bully king can feel it: "Following him quietly, I seem to have really learned something." As a partner of Pulin Capital, he has a relatively accurate grasp of the direction of the wind.

He has always felt that online variety shows are actually a good new field. There are likely to be many hits in the future!

Nowadays, whether it is web dramas or web variety shows, they seem to be inferior to others in the entertainment industry. Oh, even web novels are the same.

But Yue Dongyi feels that with the increasing number of viewers on mobile and PC, it is actually not that important whether dramas and variety shows are broadcast on stars. On the contrary, online dramas and online variety shows may rely on their unique advantages. can develop better.

"It wouldn't hurt to let Jingjing get more exposure to this new field." He thought in his heart.

The veteran porn star was also curious: "Is there anything special about the Internet variety show that Cheng Zhu picked?" "Looking at the names of these two variety shows, it feels like they are new types that are not available in China. "

"Whether he can withstand the test of the market is still unknown." "This guy seems to like doing this kind of thing."

"A common singing variety show is actually quite suitable for Youqu." "But he seems to like new things?"

Yue Dongyi's attention to these two online variety shows has increased. At 5:30 in the afternoon, Yue Lingjing finished her whole day's work. She has been really busy recently.

"I said I came to be an assistant to Mr. Cheng, but it feels like I'm not doing all the work of an assistant?" Yue Lingjing thought to herself. Recently, she and her senior sister Hu Yan have been chatting more and more frequently.

She vaguely felt: Senior sister seems to want to pry into Mr. Cheng's daily work status? She always comes to me to make insidious remarks.

"Sometimes, she will ask me about Mr. Cheng's work outfit today." "After I describe it, she will try to draw it."

Yue Lingjing could tell that Hu Yan really loved painting Cheng Zhu.

In fact, sometimes she would think: "Does senior sister like him?"

She felt that there was still a trace to be followed.

Otherwise, why do comics in that area unconsciously draw the male protagonist to look like him? To put it bluntly, what is the difference between this man in you and YY?

Moreover, the scale of your YY is still so big...

Of course, Yue Lingjing also believed that Hu Yan did not realize this at first.

"If she had realized that, she probably wouldn't have sent me all those comics to read." She thought to herself. How embarrassing!

"However, she never sent me this series again."

"Did she realize something herself?" Yue Lingjing had a guess in her mind.

This girl with a classically beautiful temperament didn't know that it was because of a heavy rain in the Magic City. Cheng Zhu pointed out on the spot, in front of her, that she was painting her and him!

This made the situation that day get out of control instantly, so... two shots came. In fact, these two girls complained about Cheng Zhu a lot in private.

"Junior sister, isn't he quite intimidating when he's working? He's very serious and very demanding." Hu Yan asked. "Well, sometimes I get very nervous without realizing it." Yue Lingjing replied.

The fat fox thinks that his boss is good at everything, and he is generous with his money. Chatting with him on WeChat is also very fun, and he can kill himself when meeting offline. At work, I really feel that there is a lot of pressure.

"Senior sister, I may come to Shanghai on a business trip in a few days." She typed to Hu Yan. "Ah? When will it be?" Hu Yan was a little surprised.

"If you want to come, it should be next Wednesday." Yue Lingjing replied. "Will the boss come?" asked the big fat butt.

Yue Lingjing felt more and more that she had discovered a great secret.

"Sister, I really feel more and more that you have a crush on him!" She thought to herself. However, this good girl is not the kind of person who speaks openly.

Even if she was very curious, she would not take the initiative to ask questions, for fear of embarrassing the other party and appearing rude. Therefore, Yue Lingjing just typed: "I just might come to Shanghai on a business trip with him."

Hu Yan looked at his phone, feeling a little distracted.

She actually has a rough idea of ​​Cheng Zhu's attitude now.

When he comes to Shanghai, if he doesn't tell her in advance, he will be too busy with business and not intend to meet. But if he tells her in advance, he will tell her to prepare in advance.

——Do a good job as an illustrator.

"But, it seems inconvenient to come with Jingjing this time, right?" Big Fat Butt thought in his heart. And at night, Hu Yan received Cheng Zhu's WeChat message.

"I will come to Magic City on a business trip next Wednesday, and I will be with your junior sister."...

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Chapter completed!