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Chapter 272: The Sophistication of Giving Gifts (Part 1)

The next day, December 25th, is Christmas.
The stock price is still falling today. Although it is not as exaggerated as yesterday's limit drop, Chen Zhu knows that the financial market has completely torn away the hypocrisy and will not rebound again. It will continue to fall to the bottom.
Fortunately, college students don't pay much attention to this. They usually go to the library in the morning and then quickly run to the cafeteria to grab a meal after class.
The atmosphere of Christmas has slowly faded. It seems that young people in China only spend Christmas Eve, but this is normal.
Firstly, it may be because it is not a holiday. Secondly, even if it is our own Spring Festival, isn’t it more lively on the eve of the New Year than on the first day of the first lunar month?
During class, Chen Zhu carefully observed the expressions of the students in the next class and found that most of them did not show signs of fatigue or yawning, indicating that they did not go out to play all night last night.
"Students in the first semester of their freshman year are quite well-behaved."
Chen Zhu thought to himself.
The morning came like a normal Tuesday, even with nothing special happening on this day.
If anything, it was when Chen Zhu didn't eat at school at noon and evening, he took the initiative to explain the reason to Song Shiwei.
Chen Zhu didn’t need to report anything in the past, but yesterday I held someone’s hand and watched a porn movie, how could I still pretend that nothing happened?
Chen Zhu knew very well yesterday that some relationships would change subtly.
Fortunately, Song Shiwei knew that Chen Zhu had a lot on his plate, and she was not a "dependent" character, or at least not so clingy on the surface.
Besides, the final exam is in two weeks. In addition to reviewing, Song Shiwei also has information she wants to collect. After all, she holds more than 3 million in cash.
As a student majoring in finance, Sister Sweet could not let the money earn interest in the card. When Chen Zhu clearly refused to invest, Song Shiwei planned to look for some promising projects or new companies to invest in.
Christmas Day came just like this on the 25th, and Chen Zhu chatted with Yu Baobao in the evening as usual. Today, she was taken to Central Academy of Fine Arts by Professor Guan, and she experienced the class atmosphere of the best art academy in the country.
On the 26th, Sang Xianzhu from the advertising agency sent the second version of the advertisement.
In this version of the advertisement, according to the request of Party A, Chen Zhu, the little girl’s second sentence, “When looking for a tutor, come to the CUHK Study Network” was changed to “To find a tutor, go to the CUHK Study Network” in Cantonese.
And at the end of the advertisement, the animated image of the customer service duck is shown. The painting style is simple and cute, and he is wearing a student uniform, which is a perfect kawaii style.
Not surprisingly, this should be the mascot of the CUHK Learning Network in the future.
Chen Zhu is basically satisfied with this version of the advertisement, but there are still some small details that need to be adjusted. Chen Zhu said some of his own opinions while "nitpicking".
For these modification requirements, Sang Xianzhu also used his long-term practical experience to give appropriate suggestions.
Chen Zhu is a leader who listens to opinions very well, especially in a field that he is not good at. As long as what Sang Xianzhu says makes sense, Chen Zhu will adopt it.
In the end, a few minor issues that needed to be corrected were identified, and Sang Xianzhu immediately took them back to re-edit and dub.
Because time was tight and this advertisement would be seen on Guangzhou Satellite TV on the 1st of next month, Sang Xianzhu mobilized all the resources of the entire company and devoted all his energy to this task.
On the 27th, he took out the third page of advertising.
On the 28th, he took out the fourth edition again, and Chen Zhu finally couldn't find any shortcomings.
Sang Xianzhu's intention was immediately sent to the TV station, and arrangements were made by Deputy Director Liang Haoquan and Director Yang Guang of the Advertising Department.
But Chen Zhu said there was no rush and asked Sang Xianzhu to wait for the news first, saying that he would send it when he could.
Chen Zhu has already bought shopping coupons for Guangbai Supermarket. At this time, he should give gifts first, and then handle the advertising matters when both parties are happy. In this way, the relationship between them will naturally deepen.
If Liang Haoquan and Yang Guang had arranged the advertisement before Chen Zhu went over to give gifts, it would be as if he came here to express his gratitude because someone else had helped him. It would appear that there was no emotion and it was all business.
On the afternoon of the 28th, Chen Zhu took a 10,000 yuan shopping voucher and a 5,000 yuan shopping voucher and took a ride to Xiaobei's TV station.
Ten thousand yuan is intended to be given to Liang Haoquan, and five thousand yuan is intended for Yang Guang.
Most people certainly don’t quite understand why Yang Guang still needs to be taken care of when he has already given a gift to the big leader Liang Haoquan?
Because "The king of hell is easy to meet, but the devil is difficult to deal with", Liang Haoquan is just the one who gives orders, and Yang Guang is definitely the one who does the actual things.
Maybe when Liang Haoquan was in office, even if he offended Yang Guang, he would not dare to do anything?
But who can guarantee that Brother Liang will always be the leader of the TV station?
Besides, during the last social gathering, Yang Guang obviously admired this young man Chen Zhu.
As for Chen Chu, what he is best at is constantly deepening the goodwill between the two parties, turning them from ordinary friends into good friends, and then taking root in the network of relationships in all walks of life.
Just like the second-level police inspector at Xiancun Police Station on Christmas Eve, he spoke to Chen Zhu because Zhao Yuanyuan's father said hello.
But Chen Zhu backhanded him 1,000 yuan of fruit to express his gratitude. The next time they have a chance to meet again, Chen Zhu and the second-level police inspector will definitely be much warmer.
Of course, in reality, it is more likely that they may not meet again, but the second-level police inspector will definitely pass on what Chen Zhu has done to Zhao Yuanyuan’s father, so that Zhao Yuanyuan’s face will be bright, and he feels that Chen Zhu is very young at such a young age.
Be a good person.
Therefore, Yang Guang must give this gift, and it must be arranged first.
Because there is a certain risk in going directly to the big leader's office to give gifts. Even though Liang Haoquan is Chen Zhu's senior brother, and because of Song Zuomin, any interaction between Liang Haoquan and Chen Zhu is acceptable.
But in order to avoid any negative impact as much as possible, Chen Zhu still came to Yang Guang's office to sit for a while.
In fact, Yang Guang, the head of the advertising department, is not a "little kid" on the TV station, but a very powerful figure.
Otherwise, why would Chen Zhu offer a shopping voucher of 5,000 yuan? With Yang Guang's level, knowledge and resources, he is worth this price.
When Yang Guang saw Chen Zhu coming, he stood up to receive him warmly. This was not only because of Chen Zhu's outstanding performance in the last social gathering, but also because he was the younger brother of his immediate boss.
"Chen Zhu, why do you have time to come to my place?"
Yang Guang said, "I have a social event tonight, would you like to go over and have a drink together?"
Yang Guang remembered that Chen Zuo had a generous drinking capacity, so the first sentence of greetings was "drinking".
Chen Zhu thought about it for a while and figured out that Yang Guang might just be polite, because if Yang Guang really wanted to invite him, he would have said: "Chen Zhu, you came just in time, come with me to socialize after get off work, and defeat those bastards."
!”
"I didn't dare to disobey Brother Yang's instructions."
Chen Zhu said modestly: "But it's almost the end of the term, and the head teacher wants to talk to me about something tonight, and I really don't have time today."
Chen Zhu's judgment was very accurate. Yang Guang just yelled. If Chen Zhu really agreed, he might still be a little embarrassed.
But then again, with the emotional intelligence shown by Chen Chen in the last drinking party, it was impossible for him not to be able to tell what was true and what was false.
"It doesn't matter, I have entertainment here every day."
Yang Guang smiled and said, "Come over by yourself next time you are free!"
Next, the two of them talked about Chen Zhu's company's advertising, and Yang Guang also urged Chen Zhu to bring over the advertising master tapes in the next two days, because basically few companies had arranged it.
Chen Zhu didn't say that the advertisement had been completed. He only said that he would do it as soon as possible, and then took out an envelope containing a 5,000 yuan shopping voucher.
Giving gifts is an effective means to bring the two parties closer together. "Gifts" are the key, but how to "give them" is also a skill.
This requires considering the other person's position, personality, and relationship with you, so when facing different people, the way you speak when "sending" them out is different.
What are the characteristics of Yang Guang:
There is Chen Zhu's senior brother Liang Haoquan on top, Yang Guang is not the first leader, and he and Chen Zhu are quite familiar with each other in private, so Chen Zhu cannot be too official, so as not to destroy this relatively natural relationship;
Yang Guang is more afraid of his wife. He was once worried that his wife would be jealous, and even Huang Cancan, the sister with trembling breasts, was not willing to send him back;
Most henpecked people are more family-oriented, so you can start from the family aspect and your tone should be kinder.
Moreover, Yang Guang's position is also a bit sensitive, and he may be stared at by many people, so he should try his best to describe the gift-giving as a "casual" thing to reduce the psychological pressure of the other party.
What is "unintentional little things"? This is what Chen Zhu said.
"Brother Yang."
Chen put his arms on the armrests of the chair and looked very relaxed. He said with a smile:
"Isn't it almost New Year's Day and Spring Festival? The company provides benefits to employees, so I bought some shopping coupons at Guangbai. I didn't expect to buy a few more. I thought that Brother Yang was so busy at work, and my sister-in-law was alone at home handling the New Year's goods.
It's very hard work. Brother Yang, please take the extra shopping coupons back to your sister-in-law."
"ah?"
Yang Guang was stunned for a moment. He didn't expect that Chen Zhu would actually give him a gift.
Deputy Director Liang is his senior brother. If Chen Zhu wants to do something, like a TV commercial on the CUHK Study Network, Director Liang can arrange it with just one sentence. There is no need to try to get through my connections.
But Chen Zhu did this, and Yang Guang felt respected in his heart.
Moreover, what this boy Chen said didn't have any pretentiousness in socializing. Instead, everything he said sounded like he was a parent.
Before Yang Guang could refuse, Chen Zhu continued: "Originally, Brother Yang is so busy, and I, as a young man, should directly help my sister-in-law buy New Year's goods, but I am starting a business, and I have final exams to wait for, so I really don't have much time.
"
"Brother Yang, just give this to sister-in-law."
Chen Zhu pushed the envelope forward and said half-jokingly: "I can't just buy it and deliver it to your door. That's not impossible. I'll do it when I have time."
When Chen said this, he sounded like a brother-in-law, not treating himself as an outsider at all.
"Forget it, forget it."
Yang Guang waved his hand, looked at the sincere expression on Chen Zhu's face, and said thoughtfully: "Your sister-in-law really wants to buy new year's goods, but I can't accept your things. How about this, I will give you a discount on how much this shopping voucher is."
It was Yang Guang's first time dealing with Chen Zhu. He couldn't accept it directly. He had to say a few tactful excuses.
"How much benefits can be given to employees?"
Taking advantage of his youth, Chen said "acting rogue": "I'm giving this to my sister-in-law. Brother Yang, you have no right to make the decision. Unless she also wants to give it to me in cash, then I will accept it."
"you……"
Yang Guang's face was full of helplessness, but he still didn't accept it.
However, Chen Zhu felt that this was almost enough, except that Yang Guang was too embarrassed to pick it up since he was still in the office.
"Brother Yang."
Chen Zhu asked: "Is Senior Brother Liang in the office now? Isn't it convenient for me to go up and find him?"
Yang Guang immediately understood that Chen Zhu was going to give a gift to Director Liang.
"I asked why Chen Zhu suddenly came to the TV station. It turns out he has something to do."
Yang Guang suddenly understood, but he didn't feel that the act of giving gifts was offensive, he just felt that Chen Zhu's maturity and intelligence were a bit exaggerated.
He is well-educated, good-looking, capable, well-organized, has a good drinking capacity, is low-key, and knows how to give gifts when necessary...
In this kind of domestic environment, this kind of person is simply a chosen talent.
"Let me ask for you."
Yang Guang made a phone call, seemingly to the administrative secretary, and then said to Chen Zhu: "Liang Tai is free now, and there are no guests in the office, but he has a meeting in 20 minutes, so you can catch up with him now."
See, this is the advantage of finding the people below first, and knowing the leader's time schedule in advance.
"Okay, I'll go up to see Senior Brother Liang first, and then come back and chat with Brother Yang."
Chen Zhu left the office and gently closed the door.
Looking at the instantly quiet office and the envelope lying on the desk, Yang Guang hesitated for a moment, and finally, driven by curiosity, he picked it up and took out the shopping coupon inside.
The limit is five 1,000 tickets.
How could this be that I paid too much for employee benefits? It's obviously an excuse.
"5,000 yuan."
Yang Guang nodded, almost as much as the value of gifts given to him by large companies.
But Chen Zhu’s small company just went online in November.
"He is generous and willing to invest."
This is a new comment Yang Guang added to Chen Zhu.
······
Chapter completed!
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