48. Customers come to the door
The semester is about to end, and Liu Qing and his friends don’t have to take the final exam, so Yuanfang Network has started operating normally.
Li Ran has long-term plans, and he didn't expect any short-term profits from the Ancient City Forum. What he thought was to take a long line to catch big fish.
When Li Ran filled out his college entrance examination application, it was the golden period of the Internet. Everyone said that the monthly salary of programmers was 5,000 to 10,000. You should know that at that time, the salary of ordinary civil servants was less than 2,000.
But the feng shui took turns. By the time Li Ran graduated in 2002, the Internet bubble had burst, and programmers could not find a job at all. Even if they found it, they would stay up late to work overtime every day to lose their hair. Several bald senior brothers frightened everyone, and Li Ran gave up his plan to be a programmer and became a teacher.
If the online community wants to bear fruit, and after the popularization of smartphones, it is now the original stage of slowly accumulating users. As a reborn computer teacher, Li Ran, thinks he understands it very much.
"Master, Master, call."
Li Ran was chatting with Teacher Huang in the office.
In the past few days of final review, the teacher can let students learn by themselves without teaching, but they have to click on a name before get out of class is over at noon.
"What's wrong?" Liu Qing called.
"Old Li, come here. Two people came to the company and said they wanted to discuss business."
...
Hou Zhonglin is the sales manager of Sanda Real Estate. Sanda Real Estate's main business is cardigans and its main company is "Sanda cashmere". In the past two years, seeing that real estate is about to rise, many companies have started real estate. Foreign trade, medical equipment, printing and dyeing companies, etc. have all taken out loans to deal with real estate to share this big cake.
There are several real estate projects in the ancient city now built by cross-border companies like Sanda.
I have no experience in entering a new field, and the real estate industry in 2003 was still gliding on the runway. Sanda found several agency sales agents and participated in many exhibitions. The houses were still not sold. The boss was under great pressure and they were all bank loans, so Lao Hou naturally would not feel good either.
Xue Shuilian has just graduated from college and is studying marketing. To be honest, it is useless for college students to not train in a practical environment for a few years. Xue Shuilian has rich theoretical knowledge and obviously lacks social experience. She usually watches TV shows and watches variety shows diligently. When she goes out for business, she is not good at speaking without anyone.
Hou Zhonglin graduated from a technical secondary school and started working as a grassroots salesman. He finally succeeded in his 35s. He looked down on these college students who understand theory but have no ability, especially Xue Shulian, who knows nothing, and her attitude is quite arrogant.
After the meeting in the morning, I was criticized by the boss and was very unhappy. "I thought about all the solutions I should think of. What can I do if the people don't want to buy a house? I thought about all the methods I can think of, newspapers, TV, and agency companies."
"Xue Shuilian! You go online during working hours. If you don't want to fuck you, just quit your job!" Hou Zhonglin had no place to vent his anger.
Xue Shulian was calm and said, "Manager, look at this."
What's this thing?: Ancient City Forum?
"The manager is the place that people in the ancient city are most willing to go online now. There are food sharing, movie recommendations, travel experiences, sports and fitness. I went to this fitness center to practice yoga..."
It’s all old salesmen who don’t need to say it too clearly. Hou Zhonglin immediately asked: “How many users are there in this website?”
"We can't find out. When the single apartment was popular a few days ago, the entire network was full of advertisements for this website. I probably estimated that the users were at least tens of thousands."
...
Looking at the little girl who opened the door for her, Hou Zhonglin was a little confused.
"What's wrong with you?" Liu Qing still has some social experience.
"We have some business and want to talk to your company."
When he walked into the company, Hou Zhonglin said: "This office environment is really like a big company, but these employees are obviously children! This website is created by these children. Are children so awesome now?"
"Who are you managers?" Hou Zhonglin asked.
Li Yan, Wang Xiaotian, and Chen Bin have no social experience at all. The adults they usually deal with are either parents or teachers, and are older adults, and their mentality is still children.
Liu Qing has worked as a waiter and has some social experience, so now she can only take over.
"Our manager is not here, I'll inform him, please sit down."
Liu Qing brought Hou Zhonglin and Xue Shuilian to the leisure area, "Please wait for two."
...
"Sorry, I'll go out for something. I'm Yuanfang's boss." Li Ran took out two business cards and looked at them and handed them to them.
"I am Hou Zhonglin, the sales manager of Sanda Real Estate. This is our company's salesperson Xiao Xue."
Of course, the God of Wealth must be well served when he comes to the door.
"This is our company's user information." Of course, Li Ran just roughly showed the backend data.
"There are more than 30,000 registered users of the Gucheng Forum now, and to be honest, you two have also seen it. Our company has just opened for a few days and our website promotion is still in progress."
"Two, you see these registered users, names, phone numbers, and address clearly, and their age range coincides with the mainstream customer group of home purchases.
Thirty thousand are just our registered users, and the browsing data of non-registered users in the Gucheng Forum every day is also very high. I don’t exaggerately say that at least one-fifth of the 1 million residents in Gucheng have been on our website, and there will be more and more in the future."
Hou Zhonglin obviously acted, but he was not sure about how to pay the promotion fee.
Large real estate companies will make a general plan for the overall advertising investment of a project, such as 20 million, and choose to sign cooperation agreements with different types of media. The core clause is that the media invests a certain amount of media layout resources and makes a guaranteed advertising investment in a fixed time period (usually within the entire project sales cycle), and a certain amount of advertising expenses will be allocated. It is agreed in advance that for each order of sales, each media can be allocated a fixed income such as 2,000 per set.
Sanda Real Estate, Gucheng TV and Gucheng Radio signed guarantee agreements, and the cost of fixed advertising playback is also available for sales orders ranging from 1,000 to 500. Because the customer source cannot be counted, it can only be paid according to the influence.
Hou Zhonglin was unwilling to pay the guaranteed fee. He was not at ease with his influence on the website and only agreed to 1,000 per set. He also proved that the customer was diverted from the ancient city forum.
Of course, Li Ran has a way to count the customer sources, but a commission of 1,500 per set cannot be missing.
After reaching a cooperation intention agreement to sign a contract tomorrow, Hou Zhonglin was very satisfied because he didn't have a guarantee, and he seemed to have not paid a ounce of publicity expenses. He thought to himself, "This young man is still too young! The source of the customer is not my final say."
It can only be said that Hou Zhonglin doesn’t understand the Internet, and Li Ran is not afraid of them making any mistakes.
Chapter completed!