In mid-November, the second season of "Asian Idol" was officially launched. Due to the powerful publicity offensive, the program became more popular than last year.
For several consecutive weeks, the ratings have been rising steadily, breaking the 55-point rating mark at one point.
During this period, every Saturday night, there were fewer citizens going out for dinner and traveling.
In order to attract readers' attention, some media have exaggerated the word "South Ou Home" and have created the term "South Ou Home" in order to attract readers' attention.
It specifically refers to the situation where citizens of Xiangjiang stay at home to watch programs.
"Capital" magazine specifically wrote: "Asian Idols who break the boundaries of value of variety shows"
The article points out:
"Asian Idol, a music talent show created by Star TV, not only created the industry myth of advertising revenue of HK$180 million in the season, but also led to the strong rise of Star TV behind the TV station behind it.
In addition to the significant increase in advertising revenue, "Asian Idol" has shown strong strength in star-making capabilities, industrial linkage and content output, setting an excellent example for the external output of Xiangjiang TV industry.
According to the evaluation of a well-known advertising agency in Hong Kong, the brand value of the "Asian Idol" festival has reached HK$2.6 billion.
Affected by this, Star TV, which has been losing money for two years, is expected to turn losses into profits in the upcoming 1993.
For a satellite TV station that needs to invest nearly HK$1 billion in content every year, it is undoubtedly a huge success to achieve profitability in such a short period of time, and "Asian Idol" has made an indelible contribution.
In addition, the continued popularity of the second season of "Asian Idol" has also caused the stock prices of Lin's Pictures and Ming Pao companies behind Star TV to rise sharply. The market value of the two listed companies increased by more than HK$2 billion during the broadcast of the program..."
Christmas is approaching, and various industry associations, organizations and large companies in Xiangjiang hold cocktail parties frequently.
Central, in the Bank of China Building, today is the reception of the Xiangjiang China Enterprise Association.
As early as before the reform and opening up in the mainland, four companies including Bank of China, China Resources, China Merchants, China Travel Services, etc. were operating in Xiangjiang. Unfortunately, due to various reasons, the development of these four companies was slow and had little impact.
After the reform and opening up, the four major Chinese veterans made great progress, and a large number of mainlanders entered Xiangjiang to develop.
In recent years, Kangli Electronics, Tianan China, Jiahua Bank, Youlian Bank, Yuehai Investment, CITIC Pacific and other companies have been listed on the Hong Kong stock market, forming a spectacular wave of Chinese-funded listings.
These Chinese-funded companies that go public in Hong Kong to participate in securities market activities are also named "red chip stocks" by Xiangjiang institutions and shareholders.
Over the past decade, Chinese-funded enterprises have been roaming in the Xiangjiang capital market and have gradually grown into a considerable force.
At the end of the year, all wealthy families associated with Chinese-funded enterprises showed their faces, including Li Ka-shing, Guo Henian, Zheng Yutong, Liang Botao, and He Tian families. It can be said that they gave enough face to Chinese-funded enterprises.
Tao Yushu is here too today. She stood in the crowd and smiled, humble and polite.
Although her style is very low-key, no one here dares to ignore her.
"Thanks to Mrs. Lin for coming to the cocktail party, why didn't Lin Sheng come here?"
After greeting a group of business partners, Long Zhijian from Zhongtai also came over to say hello to Tao Yushu.
"Hello Mr. Long, my husband is so kind to Jing. He has been writing a new book recently, so he hasn't come."
"Oh, understand and understand. Lin Sheng is doing beautiful articles. How many readers at home and abroad are looking forward to his new book?
Last year I also watched Mr. Lin’s "Father", and the writing was very touching."
"Thanks."
Long Zhijian and Tao Yushusu had no relationship, so naturally they couldn't talk about friendship. After saying hello, he didn't stay for a long time.
Turn and leave politely.
In the Xiangjiang business world, where real estate and industry are king, Tao Yushu specializes in the cultural and media field, he is definitely an alternative rich man.
But her strength is not weak at all. In just a few years, the companies she run have become part of their respective fields in the Xiangjiang market.
Based on today's closing price of Hong Kong stocks, Lin's Film's market value has exceeded the HK$12 billion mark, Mingpao's corporate market value is HK$8.5 billion, Yulang's institutional market value is HK$5.1 billion, and the total market value is close to HK$26 billion.
Just in terms of the company's market value, Tao Yushu may not be able to compete with those top rich people who hold blue-chip shares.
But her absolute control over her subsidiary companies is incomparable to those rich people.
In the Xiangjiang business world where capital is surging, acquisitions and counter-acquisitions will be staged almost every month for several events without absolute control, which means that you may lose the proud industry at any time.
For example, the Hengchang dispute that happened in Xiangjiang last year, the acquisition case that shocked Xiangjiang was led by Long Zhijian who had just left.
He and Richmond Li Ka-shing, Cheng Yu-tung, Liang Botao, Guo Henian, He Houqiang brothers, Liang Botao and other wealthy people acquired 52.24% of Hengchang Enterprise for HK$6.94 billion, successfully capturing Hengchang Enterprise, one of the largest trading banks in Hong Kong.
Because of Tao Yushu's background, Long Zhijian sent someone to contact Tao Yushu long before the acquisition war, hoping to bring her into the group.
But Tao Yushu was unmoved and rejected Long Zhijian.
At that time, Tao Yushu's idea was very simple. Her business principles were always to be close to ZF and stay away from ZZ, especially to be wary of people wearing two skins.
It was not until Long Zhijian launched a acquisition war against Hengchang that Tao Yushu learned about his layout and refused to make a profit of billions of Hong Kong dollars. She did not regret it.
A gentleman loves money and takes it in a good way.
It is impossible for a person to make money in this world.
The rejection of Long Zhijian's invitation to cooperate also highlights another unique style of Tao Yushu.
Although she always has amazing actions in business operations, she is extremely low-key in her daily life. Not to mention cooperating with her business partners to make major happens, she rarely even walks around on a daily basis.
As for the information known to the Xiangjiang business community, in addition to having cooperated with the Bank of East Asia that the Li family had in the early days, the one who had the most contacts was Baifuqin run by Liang Botao, but that was also due to multiple acquisitions and listings.
, can be called a lone wolf in the business world.
But it is just such a lone wolf that can make its company not only lead the fault in the cultural and media field of Xiangjiang, but also frequently enter overseas and gain a lot of benefits.
At today's cocktail party, there were many women, but what supported half of the sky like Tao Yushu was a little red in the green bushes.
So when she came to the cocktail party, she became the subject of discussion for many people.
During this period, she chatted with several rich ladies for a while, but unfortunately she was not interested in the topics these people talked about.
Today is the Chinese Enterprise Association’s cocktail party, so you have to give some face.
After staying for almost an hour, she left the Bank of China Building after seeing that the time was almost over.
All the way back to No. 75, Shenshuiwan Road, as soon as she entered the house, she heard bursts of laughter and saw Dongdong and Yan Yan surrounding Tao Yumo's legs, shouting "Auntie."
Auntie, smile happily.
"When did you come back?"
"It's not long since I got off the plane."
Tao Yumo has been to the United States for more than two months. The two sisters have not been separated for such a long time in recent years. Tao Yushu carefully examines her sister.
"I lost a lot."
"Can you not lose weight? Americans eat so badly. I understand why my brother-in-law wrote something so popular in the United States. I have never seen the world."
Tao Yumo complained all over and shouted to Lin Chaoyang again: "Brother-in-law, make me another mutton with fried onion."
After going out for more than two months, now returning triumphantly. Tao Yumo is proud of being a meritorious minister. As soon as he comes back, he shouts to ask Lin Chaoyang to cook for her to relieve the greed in her stomach.
"It's good to lose some weight."
Listening to his sister's words, Tao Yumo was dissatisfied, "Why don't you lose weight? I'm going out to expand the territory for the company. I can't eat something anymore? I've never seen a boss as naughty as you."
"I asked you to go? Do you know how much the company's stock price has fallen since the last acquisition?"
The sisters started to squat without saying a few good things when they met.
After finally waiting for Lin Chaoyang to cook a table of dishes, Tao Yumo feasted on her, without any ladylike demeanor.
"Eat slowly, you will almost be reincarnated as the starving ghost is reincarnated!" Tao Yushu said.
Tao Yumo didn't know if it was hesitant or he didn't want to listen. She rolled her eyes, swallowed the food in her mouth, and said, "You are in a blessing but not in a blessing. I don't know what life I live in the United States."
Lin Chaoyang joked, "What day? You can't even be full of food, right?"
"It's not far from the point of not being better. The American diet is so monotonous, and it's just a few things back and forth. It's hard to swallow it after a few days.
Change some dishes from other countries, and after eating for a few days, I want to eat some Chinese food. The taste is——·
Oh, it’s better not to mention it!”
Tao Yumo waved his hand with disgust, "But this matter also gave me inspiration. I hired several cooks for Pixar. If you want to tie a man's heart, you must first tie their stomachs.
——.”
Halfway through Tao Yumo, a chopstick was touched on her head. Tao Yushu frowned and glared at her, "Did you use this sentence like this?"
"I'm just giving an example!"
I know that I am in the wrong, Tao Yumo has no words.
Lin Chaoyang smiled and said, "You are moving the stuff in Xiangjiang to the United States again, right?"
"It's fine if it's useful!"
"Is that useful?"
Tao Yumo hesitated for a moment, "The effect is not as ideal as here, but it is not bad."
Lin Chaoyang nodded, it seemed that the United States was not diligent enough.
After eating the sea for more than ten minutes, I felt that my stomach, which had been aggrieved for a long time, finally satisfyed my cravings. Tao Yumo then chewed it slowly, and by the way, she talked about her experience in the United States over the past two months.
The last time I went to the United States, I had already negotiated an acquisition, so this time when I returned to the United States, Tao Yumo successfully signed the acquisition agreement and obtained 100% of Pixar Animation Studio's shares for US$130 million.
The acquisition is just the beginning, and management after the acquisition is the focus.
Jobs was a newcomer in Silicon Valley, but at Pixar, he did not continue his magical mastery of Pixar for 6 years. He invested very little energy in Pixar, and his main energy was devoted to the creation and operation of NeXT.
This computer company was founded by Jobs after he was kicked out of Apple by the Apple board of directors. He kept breathing in his heart and wanted to stage a prince's revenge.
After being a boss for 6 years, Jobs only appears in Pixar animation once a year, so he needs his subordinates to lead him every time he comes, so that he will not get lost.
The rest of the time was when the company executives went to his office in Redwood City every one or two months.
Introduce him about Pixar.
The process is probably the executive reporting work and then applying for funds. Jobs made many requirements and conditions based on his foundation.
It is conceivable that such a business method will not bring any major changes to Pixar.
But it is unrealistic to say that Jobs did not make any contribution to Pixar.
In the past six years, if Pixar had not invested $64 million in the past six years, it would have been impossible for him to stick to this day.
Pixar Animation has no resistance to being acquired by Yulang Institution. It is a great thing for someone to take over a company that has suffered losses for 6 consecutive years.
What's more, Yuzhi Institution took over at a high price of US$130 million, which indirectly illustrates Yuzhi Institution's recognition of Pixar animation.
Compared to Jobs, who has always been arrogant and condescending, and arrogant, the employees of Pixar Animation like Tao Yumo, the new boss.
Although he is a Chinese, he has a beautiful appearance and a strong affinity. The most important thing is that he cares about his employees. Tao Yumo only took less than a month to capture the hearts of many employees of Pixar Animation.
Simplifying the internal situation of Pixar and conquering people's hearts is only the first step. Pixar animation has always been in a loss state and must make a profit as soon as possible.
Currently, Pixar Animation’s main revenue comes from the production of animation advertising cases and technical support for Disney, which is also the foundation for Pixar’s survival.
After analyzing the company's situation, Tao Yumo first took several advertising cases for Pixar through Mingpao Enterprise and Star TV. The contract was not big, less than 3 million US dollars.
But for Pixar at this stage, no matter how small the mosquito legs are, they are still fleshy. With these contracts, it can at least ensure that Pixar animation does not need to lay off employees in the near future.
Last year, Pixar laid off one-third of its employees due to the pressure of continuous losses.
Next, Tao Yumo went to attack Disney's tough bone.
As early as last year, when he realized the wonderful uses of computer animation production systems, Dituni intended to cooperate with Pixar.
But Disney CE0 Jeffrey Carsonberg insists that he must obtain ownership of the computer animation production system.
This system is one of the fundamentals of Pixar's survival, so Jobs naturally could not agree, and the negotiations finally reached a deadlock and the cooperation was stranded.
This time, Tao Yumo took the initiative to come to ask for cooperation, which undoubtedly caused him to fall into a passive situation.
But cooperation with Dituni is not completely unhealthy. The sufficient production funds, strong marketing capabilities and huge distribution system it provides are of great benefit to the new Pixar.
He clearly understood his needs and the price he had to pay, and Tao Yumo firmly held the bottom line in the negotiations with Jeffrey Carsonberg.
"You invested in order to make good movies, not to buy our trade secrets.
If you just want to acquire Pixar for that system, you might as well buy Pixar.
If you agree, I can pay some money and sell the equity I just obtained to you for $120 million."
Tao Yumo learned to see how she looked during negotiations vividly, and said to Tao Yushu: "I was so forced to do it at that time. You don't know how strong that Kasenberg is."
Then she smiled proudly, "But fortunately, I was right. Disney wanted Pixar's technology and didn't want Pixar to drag down its performance. In the end, Carsonberg agreed to cooperate."
Tao Yushu has been listening to her sister's speech seriously. When Tao Yumo said this, a slight smile appeared on the corner of her mouth.
I feel that the little girl who used to be really grown up now and can stand alone.
But when she opened her mouth, the situation changed.
"There is nothing to be happy about signing a contract, the difficult part will be in the future!"
Tao Yumo suddenly felt disappointed, but Tao Yushu was right.
The cooperation agreement reached between Pixar Animation and Disney includes the production agreement for three animated films.
Originally, according to Dituni's requirements, they could bear all the production funds, but the distribution and copyright of the video would belong to Dituni, and Pixar would be $26 million.
Tao Yumo was very moved by this condition, but reason told her that it would not work.
Because once such an agreement is signed, Pixar will become Disney's OEM within a few years.
Even if she has the ability to support herself in a few years, it will probably be difficult to get rid of Disney's influence, so she firmly disagrees.
In the end, the two parties shared the production funds equally, the box office revenue was equally divided, the distribution rights belonged to Disney, and the copyright belonged to Pixar.
In this way of cooperation, Pixar preserved the copyright of the work, and thus protected the subsequent copyright income and peripheral development rights. Both parties have pros and cons.
However, Pixar has changed from being able to maintain income from drought and flood to taking most risks, and Pixar has also suffered great financial pressure.
According to the agreement reached between her and Dituni, the production funding of the three animated films must not be less than US$9,000, and Pixar will bear half of it, which is US$45 million.
Even though the $45 million is invested in several years, it is also a huge pressure for Pixar, which is still in a loss-making state.
The reason why Tao Yumo persists so much is because on the one hand she understands Pixar Animation's technical strength and has confidence in the opponents.
On the other hand, it is also because she saw the considerable benefits of Yulang’s current comic copyright development.
In the past three years, the revenue from the development and sales of derivatives surrounding comic works by Yulang Institution has been rising steadily, with profits reaching HK$65 million last year, accounting for as much as 30% of the overall net profit.
"With such a large funding gap, what do you plan to do next? The company will not give you blood transfusions!"
Tao Yushu made a statement first.
Upon hearing this, Tao Yumo snorted, "I knew you were going to create difficulties for me, but it doesn't matter, I've figured out a solution."
"What's the solution?"
"loan!"
Tao Yushu frowned even more. As she expected, this was the only way that Tao Yumo could think of.
But she guessed that even if you can get the money, the amount would not be large. How can you ensure that Pixar's animation will be successful? If the movie fails, the cost will not be recovered. What are you going to pay for?
loan?"
Tao Yumo waved his hand, "When you do business, how can you avoid taking any risks?"
As she spoke, she ran into her suitcase and plucked her left and right, and finally took out a few video tapes.
"What's this?"
"I'll show you what Pixar has made in the past two years, and you'll evaluate it again!"
She pulled Lin Chaoyang and his wife to the audio studio, and Dongdong and Yan Yan also joined in the fun.
In the six or seven years from Lucasfilm's computer animation department to Pixar Animation, Pixar Animation has not produced animated feature films.
But their strength should not be small, otherwise they would not be valued by big names like Jobs and Carsonberg.
Tao Yumo first played the studio's earliest short film "Andre and Willy's Adventure", and then played the award-winning short films such as "Naughty Jumping Light" and "Tin Iron Soldier".
It has been released all the way to Disney's latest animated feature "Aladdin Magic Lamp", which used a computer animation production system developed by Pixar.
Tao Yushu has no interest in cartoons, but it can also be seen that Pixar produces high quality. The key is that the two children are bounced and jumped and are very happy to watch.
Seeing this, Tao Yumo said proudly: "Sister, I can say very responsibly that Pixar is the only experience and funding for making animation feature films, and it is not difficult to meet these conditions."
She played the film "Tin Iron Soldier" again, "The company is now preparing to use this short film as a prototype and inspiration to create our first feature film, and now it is in full swing."
Tao Yushu nodded gently and said nothing. Tao Yumo was a little anxious when she saw this. She had finished her ultimate move, why didn't the BOSS' blood bar be bottomed out?
"Brother-in-law!" She winked at Lin Chaoyang.
Lin Chaoyang coughed, "What, Yumo, just say it if you have something to do!"
Tao Yumo gave him a vicious look, not at all powerful at the critical moment.
She turned to smile and said to Tao Yushu, "Sister, I think that the loan is to earn interest from the bank anyway. You and my brother-in-law lend me some money. It is better to have cheap banks than to be cheaper than their own family. Do you think this is the case?"
Tao Yushu said funnyly: "Then I might as well ask the company to invest a little more for you? I will lend you my own money, who will I ask for it if I lose money?"
Tao Yumo immediately beat the snake and followed the stick, "It would be better if the company could invest-"
Halfway through, she noticed Tao Yushu's expression change, and immediately changed her words: "But I'm considering affecting the stock price, I'm going to want $15 million!"
"Not even 1 million!"
Tao Yushu sealed all possibilities with one sentence, and Tao Yumo was disappointed and spent a long time in vain.
After Tao Yushu left the audio studio, she pulled Lin Chaoyang on the sleeve.
"Brother-in-law, you can sponsor it, just 15 million."
Lin Chaoyang glanced at the door and said, "You use me as an ATM!"
"I will pay you back the principal and interest at that time, and the bank will not be able to borrow so much!"
In front of Lin Chaoyang, she told the truth.
"Then you are still greedy. Why don't you agree to Disney's conditions at that time? Three movies are $26 million, and Pixar won't have to worry about these two years."
"That won't work!" Tao Yumo said decisively, "I spent so much money to acquire the company, not to work for others!"
Lin Chaoyang gave a thumbs up, "Old Tao has ambition!"
Chapter completed!