Since 1984, the voices of the Y school in Xiangjiang society have gradually become lonely, and in contrast, the voices of the Z school have become louder and louder.
The public opinion storm launched by Tao Yushu using all resources was implemented very smoothly.
In just two days, there was a lot of news about her donation to provide disaster relief. With the "emergency call for disaster relief" issued by the mainland ZF in Yanjing, the people of Xiangjiang saw the urgency of the situation.
On the third day after Lin's Film went public, the opening ceremony of the movie "The Night Banquet of the Wealthy Family" was gathered in all directions.
This film, born specifically for disaster relief fundraising, brings together digital top screenwriters of Lin's Pictures. According to the efficiency of these screenwriters, it was not a problem to write a script in three days.
But Tao Yushu believes that even under the guise of disaster relief, we should not fool the audience at will.
Movies can be rough, but they must never be without sincerity.
In three days, the few of them only polished the script outline and the scenes at the beginning of the movie, and the rest could only be written and filmed.
In addition to the appearance of many celebrities, the opening ceremony of "The Rich Family Night Banquet" also attracted a large number of entertainment reporters.
Everyone knows that the movie has an unprecedented star lineup, so naturally I don’t want to miss the headlines.
"Andai Andy Lau, who do you play the male number in the movie?"
‘It doesn’t matter, it’s all for the mainland compatriots.”
"What role is Maggie playing?"
"I don't know, I haven't assigned a role yet, any role can be used."
After the lively interview, several celebrities hurriedly left the boot site. The most important job of entertainment reporters every day is to follow these celebrities and follow them directly.
There are a few small platforms built with simple stools on the streets of Causeway Bay, with loud and bustling people.
The table was covered with a white cloth and several fundraising boxes were placed on it.
There is a red font behind the table saying: Please donate enthusiastically! Donate to your fellow compatriots in the HD disaster area!
There is a speaker next to it that keeps playing: Please donate to our compatriots in China, so that good causes will lead to good results, please support us.
Andy Lau put on a yellow volunteer hat and worked hard to hand over the flyer in his hand.
"Please donate actively! I will contribute to my compatriots in the HD disaster area!"
"Support the mainland! Support the compatriots!"
Before him, this small fundraising site had been working all morning, and people stopped from time to time to offer their thoughts, but overall it was not lively.
When Andy Lau came here without concealing his description, many people passing by recognized him at once.
"Andy Lau!"
"It's Andy Lau!"
The excited people surrounded Andy Lau. He was not panicked, but instead sent the leaflets in his hands to these people one by one.
"Comrades in the HD disaster area need everyone's help, please support me!"
With the participation of celebrities, the fundraising site, which was originally a bit deserted, immediately became lively, and many people donated generously.
A passing white-collar worker took out money from his wallet and put it in a donation box. A student wearing a school uniform donated his lunch expenses. A street vendor counted a few of the change he had just earned-··
Outside the donor crowd, there was a man in white. His facial muscles couldn't control his twitching and his body posture was not very coordinated. He stood outside the crowd for a while.
Due to his physical condition, he wanted to take out his wallet from his belt, but it could be seen that it was very difficult.
Seeing the people next to him putting the money in the box in a constant stream, he couldn't help but become impatient.
With his efforts, he finally took out a 10 yuan paper market from his pocket and wanted to put it in the fundraising box with his hands trembling.
But the fundraising box was not big, and his hands were shaking violently. Seeing this, Andy Lau stepped forward and held his hand. The two of them threw the banknotes into the fundraising box together.
"Have you taken it? Have you taken it?"
Not far away, two paparazzi were stacking a bunch of people, just to facilitate colleagues to hold the camera and find angles to photograph Andy Lau in the crowd.
"I've photographed!"
The thin man who was lifted up shouted excitedly before being put down.
"The bonus this month is available!" The thin man was very satisfied with the photos he took and felt that it would definitely cause heated discussion.
"These celebrities are really enthusiastic. They are participating in charity movies and are here to raise funds again!"
After taking the photo he wanted, several paparazzi relaxed and started chatting.
"For the sake of the image."
"You can't say that, it's considered doing good things."
"Of course I know that it is to do good things, but to do good things with a purpose.
And with Mrs. Lin taking the lead, these celebrities can’t do it even if they don’t work hard!”
Speaking of Tao Yushu, the paparazzi had a bit of admiration in their tone.
For wealth and kindness, men are not as good as men. This time, all sectors of Xiangjiang society call on donations to the mainland, making Tao Yushu's image in the minds of Xiangjiang people a little taller.
The next morning, "Qingxin Weekly" was published. The cover was the picture taken by several paparazzi yesterday. Andy Lau smiled sunny and sincerely, holding the hand of a disabled person, and put a paper market into the donation box together.
The headline on the cover reads: "Disabled love for people with disabilities, Andy Lau's patriotism supports his country."
Once this photo was published, it immediately attracted the attention of many readers. It not only led to the magazine's sales rising, but also greatly improved Andy Lau's public image.
In the past two days, there have been many celebrities as enthusiastic about charity like Andy Lau, and everyone has received positive reviews from the media and all sectors of society.
But he is the only one who has taken all the benefits like Andy Lau.
On Sunday night, the "Huangjiang Performing Arts Industry Mobilization and Self-Forgetfulness Performance" held by Lin's Film and Television at Happy Valley Horse Event was held as scheduled.
There were many wealthy and celebrities invited to attend the show, and 500 performing artists took the stage to perform, and the enthusiastic audience also crowded the stands. It can be regarded as a grand event in the entertainment industry in Hong Kong for decades.
The whole performance was so rushed that there was not even a complete program list, let alone a rehearsal.
Everyone contributes money with money and strong efforts.
After singing a song, Andy Lau lay directly on the chair and staged a "big stone on his chest". After four hammers, the huge rock on his body was smashed.
Andy Lau looked painful, and he walked to the front of the stage on his knees. As soon as the microphone reached his mouth, blood flowed down.
This scene made the audience very worried.
However, at this moment, Andy Lau wiped the blood from his mouth and said, "The blood in his mouth is fake, but the friendship that blood is thicker than water is real. I beg everyone to donate enthusiastically."
His bleeding was thicker than water, and he raised 1 million yuan on the spot.
Cheng Long performed somersaults on stage, but because a wealthy man wanted to see him make somersaults, he said that he donated 50,000 yuan for every somersault, and Cheng Long turned seven in one breath.
Ke Shouliang performed the speeding performance, and the people who leaped through the people were all composed of stars present. This thrilling scene successfully raised 3 million charity funds.
Sylvia Chang went on stage to sing hard with her son who was less than one year old. The Beyond band sang a song "The Earth", which moved countless people on the scene.
A "Huangjiang Performing Arts Industry Mobilization Selflessness Performance" lasted for 7 hours. Celebrities performed hard, and the rich and famous people and audiences donated money.
By the end of the performance, the total amount of funds raised reached 34 million.
During this period, Mr. He, the King of Xiangjiang Tobacco, donated 34 million yuan, plus the donations received from the donation dedicated line that had been opened before the performance.
The total amount of donations raised by the selfless exchange performance reached HK$108 million, breaking the highest record for fundraising in charity activities in Hong Kong.
This unprecedented literary and artistic performance in the entertainment industry in Xiangjiang also created terrifying ratings and listening rates.
TVB, Asia TV, Xiangjiang Radio, and Xiangjiang Commercial Radio, which are often competitive for users, have put aside their prejudices and cooperated to broadcast the performance.
The next morning, the headlines of major news media were unexpectedly occupied by the "selfless show" by the people of Xiangjiang no longer remembered that it had been a week, and they were baptized by the news about floods and charitable fundraising in the mainland.
But none of these matters. What is important is that the enthusiasm of the people to donate is indeed inspired.
In just one week, all sectors of Xiangjiang society donated HK$680 million to the HD flood.
For a city with a population of only a few million, this number is very exaggerated.
While the Xiangjiang society is worried about the HD flood, many countries and institutions in the international community have responded to China's ZF's call and extended a helping hand.
Gu B donated 17 million US dollars (materials), Bajstan donated 1.55 million US dollars, Kuwait T donated 1 million US dollars, Uzbek K donated 970,000 US dollars, Uganda D donated 900,000 US dollars---
The donation figures of Xiangjiang society surpass the sum of donations from many international countries to HD floods.
Lin Chaoyang was a little busy on this day.
In a blink of an eye, he has been back to Xiangjiang for more than a week, and most of his energy is devoted to promoting and fundraising for the HD flood, and he forgot that there is a column in the United States.
In the last week of June, The New Yorker published the first "Gift of Nature" in the series of articles "China on the Bite of the Tongue".
Robert Gottlieb, editor-in-chief of the New Yorker, wrote an editor's note for Lin Chaoyang's column.
In it, he wrote:
"Lin's understanding of food culture has reached a state that ordinary people cannot reach. In his writing, every food is given life.
Since their birth, they have included the historical and cultural genes of the local ethnic group and are a cross-section of a civilization with a long history.
Reading his articles is a pleasant treat, and I believe readers will agree with my point of view after reading them.”
Robert Gottlieb's praise of Lin Chaoyang was his personal opinion, but after the magazine was launched, it also gained recognition from many American intellectuals.
An article "Gifts from Nature" is about food culture, but in fact it is about life attitudes, social changes, historical development, rich meanings and lofty realm, which opened the eyes of these American intellectuals.
For the first time these people saw someone actually integrated food with culture, history and geography, creating an article that was completely different from ordinary food references.
After the publication of "The Gift of Nature", it has received praise from many readers.
In addition to the victory in word of mouth, this article also made the sales of "New Yorker" slightly improve.
Entering the 1980s, the peak moment of print media has passed, and even the glorious "New Yorker" has to face the decline in reputation caused by sales decline and readers' boredom.
William Sean, the former editor-in-chief, was in charge of The New Yorker for decades, and finally had to leave sadly for this reason.
Robert Gottlieb took over as editor-in-chief and maintained the original style of "The New Yorker", but also fulfilled the boss's profit requirements, and met readers' pursuit of freshness.
For several years, he has been walking on thin ice and opened a column for Lin Chaoyang. This decision is extremely bold for him and "The New Yorker".
As an elite reading for the Western intellectual class, "The New Yorker" has its own tone.
Robert Gottlieb was very confident in the quality of Lin Chaoyang's articles, but he could not guarantee that this style of articles would definitely be recognized by readers.
It turns out that Robert Gottleyb had the right bet.
The peak of the New Yorker magazine was in the 1960s and 1970s. After the end of World War II, the United States' international influence and economic and cultural strength were unique all over the world, and the magazine's sales once reached 1.5 million copies.
But after the 1980s, the sales of magazines have been declining.
In the past two years, under the leadership of Robert Gottlieb, the sales of the magazine have finally stabilized.
It is fixed at about one million copies per issue, but that's all, and there has never been a greater improvement.
In the first three issues of June, the average sales of "The New Yorker" stabilized at 963,000 copies.
In the last issue of "The Gift of Nature", "The New Yorker" sold 988,000 copies.
Don’t underestimate the sales gap of 25,000 copies. Most of the readers of "The New Yorker" subscribe to the annual subscription, which accounts for half of the magazine's sales.
The ups and downs of sales can only be seen during the annual renewal period, and there will be no major changes in normal times.
If you look at the remaining half of the sales volume as the base and look at the 25,000 copies increments, it will be quite considerable.
In recent years, the sales of "New Yorker" have remained at a very stable level, and the sales volume of each issue will not exceed 80,000 copies.
The sales growth of 25,000 copies is not a record achievement, and no one can prove that these increased sales are brought by "The Gift of Nature".
But this sales increase at least shows one thing, that is, the decision to open a column for Lin Chaoyang seems to be correct.
By the first week of July, the new issue of "New Yorker" magazine will be launched, and the second article "The Story of Staple Food" in the series of articles "A Bite of a Tongue" was published as scheduled.
Robert Gottlieb has been following the reader feedback and sales of this issue.
The column was just opened last week but it was still not visible. In the new week, readers' positive feedback on "China on the Bite of the Tongue" has become more and more.
This week, the sales of "New Yorker" rose by 19,000 again to 1 million copies. The last time the New Yorker magazine appeared in this sales was more than half a year ago.
Sales of journals rose for two consecutive periods, and happened to be after the publication of the series of articles "China on the Bite of the Tongue". Now everyone can be sure that this is the change brought about by the new column.
Seeing such a change, Robert Gottlieb's heart that had been hanging around him could finally be let go, and he even began to look forward to a bigger change.
Two articles in the series "China on the Bite of the Tongue" have only been published, but have not yet formed an influence.
As readers' praise and feedback become more and more popular, Robert Gottlieb is increasingly looking forward to the next performance of this column.
Before the third article "China on the Bite of the Tongue" was published, McGrath contacted Lin Chaoyang and first told Lin Chaoyang about the increase in the magazine's sales and some readers' feedback.
"It sounds really good news!" Lin Chaoyang said in a relaxed tone.
"Of course, now we are all looking forward to the performance of your column. Lin, how are you writing your manuscript?"
Before Lin Chaoyang left the United States, he handed over five manuscripts to the magazine. Now he is far away from the ocean. To be on the safe side, McGrath urged him to submit the manuscript two weeks in advance.
"Don't worry, I wrote two more articles after I came back. Or did I read them on the phone? Do you record them?"
Before the Internet was popular, it was a routine operation of many magazines. It was generally used when writers were not local and the situation was relatively urgent.
Cross-border telephones are expensive, and this way of communication is expensive.
The New Yorker magazine is not bad for this, but now McGrath still has manuscripts in hand, and the other is that there is a problem of accuracy in phone communication, so he chose international fax.
After sending two articles to "The New Yorker" by fax, Lin Chaoyang relaxed.
"The New Yorker" has a month's saving manuscript, and there is no need to worry about fundraising for floods. He plans to rest for a day or two before focusing on the creation of the new book.
In mid-July, "The Night Banquet of the Wealthy Family", which took half a month to shoot, was officially released. The premiere was as lively as the opening ceremony. In addition to the stars who supported the show, Comrade Zhou from the Xiangjiang Branch of Xin H Club also rarely attended the premiere.
Comrade Zhou came to the premiere today, on the one hand, to stand up for "The Rich Family Night Banquet", and the box office revenue of this movie will be donated to the mainland.
On the other hand, it also conveyed the gratitude of several leaders to Tao Yushu.
"Several leaders have heard about what you did in Xiangjiang by Lin and were deeply moved. I praised you as a hero of money and a true patriot!"
Comrade Zhou’s attitude today was very polite, and there was a bit of respect mixed with politeness.
His attitude is related to the high praise of Tao Yushu by several leaders, and also comes from his personal admiration for Tao Yushu.
From donating money to the Asian Games, to being the first to respond to Pudong development, to raising funds for the HD flood this time, Tao Yushu proved her noble patriotic sentiment with practical actions.
"Several leaders have been awarded, and I just did what I should do," Tao Yushu said in a modest tone.
After chatting for a while, Comrade Zhou asked Tao Yushu again: "Your Comrade Chaoyang is at home recently?"
"He's here, he just returned from the United States last month and has been busy with fundraising with me."
Comrade Zhou nodded, "Comrade Chaoyang also worked hard and made great contributions."
Tao Yushu knew that since Comrade Zhou mentioned Lin Chaoyang, there must be something wrong. She took the initiative to ask, "What's the matter?"
Comrade Zhou asked in a deep thought: "I heard that Comrade Chaoyang is very influential in the literary circle of Wandao."
As guessed in his heart, Comrade Zhou asked about the purpose of this, Tao Yushu replied: "His works are quite popular in Wandao, and their influence should be considered a little bit."
‘Comrade Yushu is modest. I had not taken office two years ago, but I also heard that the Wandao cultural community had aroused a big debate in order to invite Comrade Chaoyang to exchange.”
"That's the case."
Comrade Zhou continued: "There is such a situation now-----"
The movie begins as the two talk.
The story of "The Night Banquet of the Rich Family" is not surprising. It is a Hong Kong-style light comedy style that Hong Kong movies have always been good at, because it is polished more attentive than the later version and has a much higher quality.
But after all, it is a movie that only took half a month to make, and it is hard to call it a fine product.
Fortunately, the audience was very supportive. Such a movie is worth the price of just counting stars.
That night, it was already past nine o'clock in the morning when Tao Yushu returned home. She pulled Lin Chaoyang and said, "Today, Comrade Zhou went to the premiere and told me something."
Lin Chaoyang looked at her.
"You go to Wandao to exchange!"
Lin Chaoyang asked wonderingly, "What did you want me to go to Wan Island for so long?"
Tao Yushu then talked about what Comrade Zhou said.
After hearing this, Lin Chaoyang said, "It's okay to go to exchange, but I can't decide this. Isn't it possible to have such a big deal?"
Tao Yushu said meaningfully: "It didn't work before, it doesn't mean it's now."
Lin Chaoyang nodded in his heart.
In the next few days, news about the HD floods will still be spreading in Xiangjiang. The enthusiasm of citizens' fingers has increased. This enthusiasm is reflected in the box office of "The Night Banquet of the Wealthy Family".
As a movie born for disaster relief fundraising, the plot of "The Night Banquet of the Wealthy Family" is not very exciting, but it has achieved a box office of over one million on the first day of its release and a box office of HK$9.24 million in a week.
This result cannot be considered amazing, but it is definitely worthy of the hard performances of celebrities. It is expected to exceed HK$25 million according to the box office trend.
Lin Chaoyang has been writing novels with peace of mind in the past few days. His efficiency is quite good and he is expected to complete the manuscript within one month.
At this moment, Lin Chaoyang received a call from Lin Haiyin.
Lin Haiyin's tone on the phone was a little excited, saying that Lin Chaoyang could visit Wandao for a visit and exchange.
Lin Chaoyang, who had already figured out in his heart, asked her about the specific reason, but Lin Haiyin couldn't tell me one, two or three.
It is just said that a friend mentioned that Lin Chaoyang won the Newstat International Literature Award in the United States two days ago, saying that Lin Chaoyang is now famous in the United States. If she applies to the authorities for invitation to visit and exchange, she might succeed.
Lin Haiyin didn't take it seriously at first, but just asked tentatively, but unexpectedly, the News Bureau agreed happily.
"I didn't expect that you are famous overseas and have such benefits!" Lin Haiyin said happily on the phone.
It’s not that it works well when it’s famous overseas, but that it’s a big hand that works well when it comes to politics, Lin Chaoyang thought.
Lin Haiyin talked about Lin Chaoyang's column login to "The New Yorker". Because of his historical origins, Bay Island is very close to the United States, and so is the intellectual class.
The New Yorker magazine has also become a regular reading for many intellectual families, and this situation is not unique to Bay Island.
"The New Yorker" sold nearly one million copies per issue, but only 160,000 copies were digested locally in New York, two-thirds of the sales were spread across the United States, and the remaining sales came from overseas countries and regions, which shows the international influence of this magazine.
So Lin Haiyin learned that it was not new to Lin Chaoyang's column for "The New Yorker".
"Your fame and status in the United States now are probably better than Mr. Lin Yutang at that time!"
Lin Haiyin said again.
Lin Chaoyang quickly said a few humble words, and Lin Haiyin laughed loudly and said, "Don't be humble!"
Lin Haiyin compared Lin Chaoyang and Lin Yutang. After careful observation, they did have something in common.
In the past century, Chinese literature has had almost no major impact overseas, nor has it produced such a world-class literary master.
But there are still several writers with international reputation, among which Lin Yutang is at the forefront.
As early as the 1930s, Lin Yutang's "My Country and My People" was promoted to be published in the United States by his friend Pearl Buck, and it was continuously printed within four months, making it on the New York Times best-selling list.
Later, Lin Yutang wrote "The Art of Life" which tells the story of Western customs and Chinese life thoughts.
This book has a greater influence and has been at the top of the best-selling list for a year.
The hot sale of the two works has greatly increased Lin Yutang's reputation in the American literary circle and readership, and he once became a celebrity writer.
It not only won the favor of many publishing institutions, but also had many interactions with many celebrities in the New York cultural circle at that time.
Lin Chaoyang's works such as "The Death of Van Gogh" and "The World of Truman" were also introduced to the United States, with good sales and also topped the New York Times best-selling list.
In 1935, after his "My Country and My People" was published, Clifton Federman, editor-in-chief of the "Book Review" column of the "New Yorker", praised this work.
Chapter completed!