On December 16, 2005, the two began to shoot series advertisements for famous sneakers, Pegasus sneakers according to Tang Feng's shooting plan.

The shooting location of the first advertisement was borrowed from a classroom in a middle school. Because there were classmates who were teachers there, they invited all the students in the class to be free actors.

The filming was like this, a teacher stood on the podium and called out: "Qiu Shiming!"

A child about ten years old stood up and "arrive!"

"This time you are the last one again!"

The child lowered his head in shame.

"Come on the stage and tell everyone what you are thinking about."

The child reluctantly walked up to the podium and did not speak for a long time. The teacher urged him, "Qiu Shiming, speak quickly!"

The child finally raised his head and said in a very repentant tone: "First of all, my parents cannot come to the scene. My achievements today are all because of their training. At this moment, what I want to say the most is - Mom and Dad, I love you!"

The teacher's expression was dull!

The child's expression began to be happy and seemed a little embarrassed. "Well... I'm very grateful to the organizer for awarding this award to me, and then I also want to thank CCTV, MTV, Shanghai Media and Radio..."

The child's expression became more and more excited, and he looked so happy, "Also, I want to thank my company. The most important thing is that I want to thank the fans who have always supported me for so many years. Without your support, I would not be today. Thank you! Thank you!"

The child started to blew kisses!

The whole class is dull!

At this time, the image gradually faded away, and a voiceover flashed out, "Peak horse sneakers are so unique!"

Because of the many children's relationships, it was very troublesome to schedule this advertisement, so it took two days to shoot it. Fortunately, the children and the teachers liked the activity very much, so everyone was very involved and the shooting effect was very good, even better than Tang Feng expected. Wang Junyi was very satisfied with it after watching it.

The success of the first advertisement was greatly encouraged by Tang Feng and Wang Junyi. They continued to work hard and started shooting the second advertisement.

The shooting location of the second advertisement is on a tall building, and the actor is a friend who practices diving.

The picture is like this. A man was sitting in a high building sadly, his face full of tears. Downstairs were fire trucks, policemen, and many people watching. The police were shouting nervously, and the people looked up anxiously.

At this moment, the man suddenly stood up and jumped out. After jumping out, he first flipped in the air, then hugged his knees with both hands, flipped in the air for two more times, then let go of his hands and fell vertically.

Then, with a "bang", he fell into the police car.

The image gradually faded, and the voiceover flashed, "Peak horse sneakers are so unique!"

The shooting of this advertisement is not difficult, but the post-processing is more troublesome. Fire trucks, policemen, people, etc. All of these things have to be edited from other movies. The churning scenes in the air are shot in the diving pool, and they also need to be edited. The police car jumped up from other movies. These are all things that need to be processed in the later stage.

Of course, this is a later story. After the second advertisement was filmed, the two immediately switched to the third advertisement.

The third advertisement was filmed in a gymnasium.

A man was practicing shooting hard, and his whole body was sweating. At this moment, a basketball suddenly flew into the basket. After a while, another basketball flew into the basket, and after a while, another basketball flew into the basket.

The autumn practitioner then looked back and saw a young man standing in a basketball basket full of basketballs, kicking the basketballs one by one into the basket with his feet.

Then, the picture will be slightly further away and the entire gymnasium will be displayed. The man holding the basketball stood in a daze, while the young man always accurately sent one basketball after another into the basket as if nothing had happened.

At this time, the subtitles and voiceover flashed out - "Peak horse sneakers are so unique."

The third advertisement was the smoothest.

After confirming that there was no problem with the picture, Wang Junyi and Tang Feng collapsed on the ground together and said in unison: "If you do bad things in this life, you should be a cow, a horse and an advertisement when you come to your life!"

After the shooting was completed, the two of them had a day off and according to the division of labor, Wang Junyi ran out to find a job with a DV machine, while Tang Feng stayed at a friend and spent a full ten days to finish the later stages of these three advertisements.

Although I was a major in advertising and had an editing class when I was in school, I was just trying to fool the teacher at that time, so I just had a mess at that time and I could just pass the exam.

But this time it was different, it was necessary to produce solid things. Therefore, Tang Feng had to devote all his energy seriously.

He spent three days to carefully review his previous homework, while reading books, and fiddling with it. After all, he had some basic skills, so three days later, Tang Feng began to feel a little bit. In just two days, he finished the later stages of the first and third advertisements.

However, Tang Feng spent five days on the second advertisement. Because the post-processing of the second advertisement requires a lot of techniques. Although it was circulated on the Internet and not a formal advertisement, Tang Feng still hoped to strive for excellence. So he repeatedly overturned his works and started over.

Until the fifth night, he finally made a version he liked. When he finally finished these three versions, Tang Feng had no time to rest, so he quickly burned the three files and took them home.

At night, when Wang Junyi dragged his tired body back home, Tang Feng excitedly stuffed the snatch into Wang Junyi's old cow machine. The optical drive that was about to be scrapped finally read out the snatch.

A G-disk flashed on the computer screen. Tang Feng opened the Windows Media Player, dragged the files of these three ads into the playlist in the media player, and then gently clicked the play button.

Soon, three advertisements for less than a minute began to be played in front of them. The three advertisements combined for about two minutes, so soon, all three advertisements were broadcast.

Tang Feng looked back at Wang Junyi, and Wang Junyi said softly: "Let it go again."

Tang Feng then played it again, looked back at Wang Junyi, and he still said softly: "Spray it again."

Tang Feng then changed the playback to loop playback, so the two of them watched the three advertisements loop on the computer screen over and over again.

I don’t know how long I have been watching it or how many times I have watched it, Wang Junyi suddenly hugged his knees and started crying like a child. Wang Junyi’s crying was not beyond Tang Feng’s expectations at all.

Because if he hadn't been holding on, he might have cried earlier than Wang Junyi.

Although these three commercials are only two minutes in total, they are the first thing they have devoted themselves to doing in the past twenty-one years. It feels like an architect who has worked hard for a lifetime finally saw the building in his heart finally appearing in front of him. At this moment, looking at these three commercials, the surging hearts are surging, and only with tears can they calm down.

In Shenzhen, which has just arrived in the New Year, in an inconspicuous rental house, two young people with great prospects cried for their first work.

After crying for a while, Wang Junyi waved his fist hard and said loudly in a crying voice: "Damn, I have never seen such a good commercial in my life."

Tang Feng also shed tears and replied loudly: "That's right, I have always known that I am a genius, but this is the first time I know that I am such a genius!"

"We will definitely succeed!"

"We want those idiots sitting in the office to advertise and lie down on the ground and cry loudly!"

"We want the creative director of Ogilvy to ask us for autographs!"

"We want Dentsu's boss to teach us a training class."

After crying, the two began to unscrupulously take out the most famous advertising companies in the world one by one, boldly fantasizing them. Then they boasted about each other.

"A Feng, you are the most creative genius I have ever seen."

"Xiao Wang, you are the only genius I have ever seen who can match me."

After satisfying each other's vanity, Wang Junyi stood up and said to Tang Feng with the tragic expression of the wind whistling and Yishui cold. The hero left and never returned. "Afeng, in order to celebrate the completion of the first work that truly belongs to us, I decided to invite you to...eat Guilin rice noodles, meat and eggs!"

Tang Feng was originally in a high mood, but at the end, he almost decided to die with Wang Junyi. In the end, the two compromised each other, increased their consumption a little, and went to eat pastry king.

"It was really good, it was very interesting, and it attracted me all at once."

"It must be the top experts in advertising companies who come out to play with the tickets."

"When did Pegasus have such a good advertisement? Why didn't it be broadcast on TV?"

"Suddenly I had an impulse, maybe I should buy a pair of fei horse sneakers."

"Watching the passion and creativity that flows out from these three films, the creators should be a few young people, right? I am a creative director of an advertising company. After seeing this film, I feel ashamed. I began to realize that as a creative, our generation is dead, and the future of Chinese advertising is in you."

"Are there any new works? Take them out quickly, everyone is waiting."

"…"

What Tang Feng and Wang Junyi couldn't believe was that there were nearly thousands of comments of various praises and encouragement on each website, and hundreds of thousands of clicks on each website.

And all this happened only a dozen hours ago.

"Are we considered popular?" When Wang Junyi saw the facts on the computer screen, he looked at Tang Feng and asked.

Tang Feng looked at the screen and shook his head, "No, this is just the beginning."

Everything is just the beginning, just as Tang Feng said. The DV advertisement of Pegasus sneakers, because of its creativity and novel shooting techniques, is even more commendable that it belongs to an original work, so it quickly began to become popular online.

There is no deliberate publicity, but its clicks and comments on major portals are still increasing wildly, and many audio and video websites have also begun to recommend them as featured products for homepage recommendations.

In just one week, the total clicks it created easily exceeded one million on the entire network, and there were tens of thousands of comments. At the same time, many forums also began to discuss the creator of these three advertisements - Shuanglong Studio.

A few days later, a request from Tang Feng to join a request to write—"I am the manager of the Public Relations Department of Pegasus Group, please add me."

Tang Feng immediately added this person. After adding, the person asked the first sentence: "It is not convenient to use QQ in the company. Do you have an MSN?"

Tang Feng then gave his MSN number to the other party. After adding each other, the two parties officially started chatting.

"If you have time, can you come to Beijing and have an interview with me. The Pegasus Group is responsible for travel and accommodation fees."

Tang Feng thought about it and said, "Okay."

"Thank you, please notify me after you set the date for Beijing. My company phone number is 010423423."

"If it's not working hours, how should I contact you?"

The other party hesitated for a moment and knocked: "If it is not office hours, you can call my private phone 132324423."

As soon as I finished saying this, the other party struck again, "I don't usually tell others my personal cell phone, but you are talented young people like you are exceptional :)"

Tang Feng smiled at the screen and wrote: "I believe we will have a pleasant conversation."

The other party came back with a smile and then went offline.

Tang Feng then looked at the screen and began to imagine the other person's appearance and characteristics - he should be a mature and independent woman in her thirties, with short hair and light makeup. When she spoke, she always looked smart and capable, but in fact she had a soft side in her heart.

The more I thought about it, the more I became, and my whole expression couldn't help but change with the richness.

"I'm thinking about what a fucking thing is going on? Why are you laughing so lewdly?" At this time, Wang Junyi had just returned from outside.

Tang Feng turned around and said to Wang Junyi with a smile: "A good news and a bad news, which one do you want to listen to?"

Wang Junyi, who had been running for a day, lay tiredly on the bed, "Listen to the good news first."
To be continued...