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Chapter 472: Hummer EV02 Announced, Ready for Pre-sale

Time flies by and it will soon be November 11th.

This day is the shopping carnival of Hua Guo Mao and Dong Shopping Mall. For men with wives, they must guard their money bags to prevent their wives from messing around;

For couriers, they have to go through a painful and happy week.

This day is also Singles' Day. Mu Yang doesn't know when this festival started.

For him, getting a girlfriend came too soon, and it was a pity that he had not experienced the difference of this festival. When he was in college, he had seen several roommates in the dormitory go outside to drink beer together.

For Xinghai Group, this day is also quite special. According to the plan, Hummer EV02 will be announced on the official website at ten o'clock this morning.

Mu Yang also announced on his Weibo that with one to two hundred million global fans, this is free advertising, saving hundreds of millions of yuan in advertising costs.

Not long after the Weibo announcement was made, car commentators recorded a video explaining the Hummer EV02.

"My dear friends, the Hummer EV02, which has attracted worldwide attention, has finally been announced. I have been waiting for it for a long time.

Before the introduction, let me clarify that Xinghai Group has not paid me any advertising money. With the number of fans Mr. Mu has, as soon as he posts on Weibo, hundreds of millions of fans will promote him, so there is no need for any advertising at all.

It can be said that although Mr. Mu does not engage in advertising, every word he says is the best advertising in the world.

It costs nothing and the publicity effect is incredible.

I think he should stop working so hard on scientific research and just do advertising. Posting dozens of articles a year, he might be able to earn tens of billions.

Okay, Niu, you're done bragging.

Next, I will introduce this car to you, what it is like, how it is different from the Hummer EV, and its price. After I finish the introduction, you will definitely buy 666 directly!

You can’t help but take out your wallet, it’s definitely worth buying, I’m telling you!”

[This time, Xinghai Group released two versions as before: a lower version and a higher version of the smaller Hummer EV02.

Let me complain first. I feel that this naming is a bit low. Will new models released in the future be called EV03 or EV04? ​​It is too uncreative.

I think the person who named it must be very lazy. As long as you put some thought into it, a good name will come.

Let’s start with the key points.

The lower version of Hummer EV02: 110 kWh, ternary lithium battery, 700 kilometers of range, 700 horsepower, 0-100 acceleration time of 3.2 seconds, using Xinghai Group permanent magnet dual motors;

The high-end version of Hummer EV02: 160 kilowatt-hour power, ternary lithium battery, and a terrifying range of 1,000 kilometers. This is a real Maxima, brothers. It has 750 horsepower and only takes 3 seconds to accelerate from 0 to 100 mph. No exaggeration!

You accidentally stepped on the accelerator hard, and there was a "whoosh" sound, and you were already a hundred meters away. At this speed, it felt like your soul couldn't keep up with the car.

That pushing feeling on your back, tsk tsk, feels like your whole body is being pinned down on the chair.

This acceleration is actually faster than that of an ordinary sports car, and it is also silent, without the roaring engine sound of a gasoline truck. So, brothers, when buying this car, you must be careful when stepping on the accelerator, especially female drivers.

Well, I don't mean to belittle female drivers here.

Don’t get me wrong, well, the high-end version also uses Xinghai Group’s permanent magnet dual motors, but the motors are more powerful.]

[Specifications: The length, width and height are 5060*1980*1780, with five seats. The size is positioned as a medium to large SUV, which is much smaller than the Hummer EV. I think this size is just right, after all, the large Hummer EV is 5.4 meters long.

Driving in urban areas, especially alleys, is difficult to pass.

I don’t know if Xinghai Group will produce a mini Hummer in the future. If it is smaller, it will not be a Hummer at all, and it will destroy the Hummer brand.

So, I think the width is just over five meters and close to two meters, which is just right.

But for some novice drivers, this car is still a bit big.

Fortunately, it is equipped with a 360-degree panoramic image. When passing through some blind corners, turn on this function and you will have no blind spots in your field of vision, so you will not be afraid of the car being wiped out.】

[After talking about the size, let me talk about the configuration and functions: most of the configuration is the same as that of the large Hummer EV. It is also equipped with electric four-wheel drive, leather steering wheel and leather seats, 4-way adjustment, seats with heating and ventilation, HUD head-up display, full speed

Adaptive cruise, high-end imported audio, and driving assistance level are still L2, but the car chip will use the Xinghai 01 automotive chip designed by Xinghai Group. The latest version of the 2015 Hummer EV also uses the Xinghai 01 chip.

Xinghai 01 has higher advantages in terms of smooth car performance and voice recognition speed. It can also provide OTA upgrades, Wi-Fi hotspots, face recognition, voice control, mobile APP control and other configurations. Its practicality and entertainment performance are very good.

outstanding.

I would like to emphasize the Xinghai 01 automotive chip. It was announced not long ago, so many car enthusiasts probably don’t know much about it.

I won’t talk about the specific parameters, but I can sum up its performance in one sentence: No. 1 in the world!

And it is not only the best in the world, it is much more powerful than the current mainstream automotive chips. It can be said that it is an epoch-making product. The current mainstream automotive chips are just like the black and white mobile phones you used more than ten years ago, and the Xinghai

01, compared with the current use of smartphones.

There are too many leading current mainstream automotive chips, so it was installed on the Hummer EV02 and the new Hummer EV, and the car-machine system took off.

If drivers of older models want to replace the Xinghai 01 chip, they need to add 3,000 yuan, and Hummer's directly-operated stores will be responsible for the installation and upgrade.

Old customers felt a little unfair, especially those who had just picked up the car. Just after picking up the car, Xinghai Group announced the chip upgrade, and they were really dissatisfied.

However, the Xinghai 01 automotive chip has just been launched, and the production capacity is probably insufficient. I guess it will take several months to wait in line. Xinghai Group will definitely give priority to supplying newly produced cars.

In addition, the price of the new Xinghai 01 Hummer EV will increase by more than 10,000 yuan, but if you want to upgrade the car chip, you only need to spend 3,000 yuan.

New cars are basically the same as old cars except for different chips, but other configurations are basically the same. New cars have actually increased in price.

Therefore, old customers should not feel that they are losing money by buying an old car. In fact, they are making a profit, and new cars have to wait for a long time. If there are old cars for sale, there is nothing wrong with buying them.

There are also many changes in other configurations.

The tire specifications of Hummer EV02 are smaller, but there are also 255/50 R20 (front) and 275/50 R20 (rear tires).

If the customer wants to add air suspension and seat massage, it will cost extra.

That’s all I’ve said about the configuration. If you want to know more details, you can check it out on the official website of Xinghai Group.

It is estimated that at this point, the old irons have already become excited and are more concerned about its price.】

[The final guide prices for the domestic low- and high-end versions are 720,000 and 980,000 respectively!

How much does a domestically produced large Hummer cost?

900,000 and 1.18 million.

In terms of price, the small model is 180,000 and 200,000 less than the large model respectively.

There are no discounts for the large size yet, but there are some discounts for the small size, such as a discount of 10,000 yuan for the prepayment of 2,000 yuan, a waiting bonus of 20 yuan a day, and old Hummer owners who purchase more can enjoy a 5,000 yuan additional purchase subsidy and other promotional discounts, and can also enjoy 200,000 yuan.

Yuan’s Xinghai Group low-interest loan financial gift.

Compared with other brands of cars, the discounts are indeed less.

But I think Xinghai Group sells through direct-operated stores and does not have 4S stores to increase prices.

Otherwise, for such a popular car, the 4S store will definitely increase the price by tens of thousands to sell it.

The overseas guide prices are US$110,000 and US$150,000 respectively, which are more expensive than domestic ones, mainly because overseas labor costs are much higher.

I heard that overseas Hummer companies have an agreement with Huaguo Welding Horse Company. Huaguo Hummer Company only sells Hummer series cars domestically and does not export finished products.

Xinghai Group sells cars, both at home and abroad, through direct-operated stores. It does not sell goods in 4S stores (not 4S stores abroad), that is, after reducing discounts, it is the actual revenue.]

[In general, even the lower version of the Hummer EV02 has better configurations than traditional luxury brand cars priced at around one million.

why would you say so.

For example, a BBA worth RMB 700 to RMB 800,000 does not have a HUD head-up display. If you want to add this configuration, you will need to add another 20,000 to 30,000 yuan. The cruise is fixed-speed cruise, not full-speed adaptive. If you want to add this function, you will also need to add 10,000 yuan.

How much does it cost? In terms of cars and machines, the new Hummer chip outperforms all models on the market.

The low-end version of Hummer EV02 has a theoretical range of 700 kilometers, but can actually run about 600 kilometers, which is sufficient for long-distance use. It can also save a lot of money by running 100,000 kilometers.]

[Speaking of which, some car owners may be worried about charging issues.]

[In the past two years, Xinghai Group and Xinghai New Energy Company have invested a lot of money in building public charging piles. Most cities and high-speed servers have been equipped with public charging piles.

80%. In addition, Hummer electric vehicles can also achieve 220V slow charging, so car owners don’t have to worry about charging issues at all.

In addition to the public charging piles invested by Xinghai Group, there are also public charging piles invested by private parties, which use Xinghai Group’s technology.]

[After talking about the advantages of Hummer EV02, it also has disadvantages.

That's a matter of appearance.

Just after it was announced, many car enthusiasts complained about its appearance and did not like the front face and butt.

Actually, in my opinion, it's quite beautiful.

But when it comes to appearance, you like it if you like it, and you don't like it if you don't. Some veterans like slim beauties, but some veterans probably like plump ones.

I find it difficult to appreciate those foreign stars, their wives, big mouths, and big rear lights. I have to say that the aesthetic difference between China and the West is quite big.]

This car reviewer talked a lot eloquently, and many car enthusiasts clicked to watch it on the car website.

After reading it, car enthusiasts felt that this car reviewer’s evaluation was relatively fair and did not exaggerate the Hummer EV02.

In the past two years, Huaguo's new energy vehicles have developed rapidly, which is obvious to all car enthusiasts.

The main contribution is made by Xinghai Group.

It is expected that by the end of 2015, the sales of new energy vehicles will account for 25% of the total sales of passenger cars. (Slightly higher than the 2022 figure in Muyang's previous life, which is equivalent to seven years of development of new energy vehicles.)

This year, national passenger car sales are expected to reach 19.5 million units, and new energy vehicle sales are expected to reach 3.5 million units. Last year, new energy vehicle sales were more than 2 million units. Growth has been very rapid in the past two years.

According to analysis by the strategic department of Xinghai Group, the growth rate has only been rapid in the past few years. It is estimated that it will be difficult to grow if it reaches about 45%, which is the same as that of gasoline vehicles, unless the price of new energy vehicles drops sharply.

Up to now, Hummer EV has sold about 160,000 units overseas and about 140,000 units domestically. A total of 300,000 vehicles have been sold worldwide, with revenue equivalent to more than 300 billion yuan.

Other brands of cars, such as Yadi, Zheli and other new energy vehicles, have much higher sales than Xinghai Group due to their much lower prices.

But for Xinghai Group, most of these car manufacturers use Xinghai Group's ternary lithium batteries. Their sales are good, and Xinghai Group earns more. Its domestic market share reaches 70%, and it can be said that it has a dominant market position.

Some car manufacturers did not choose Xinghai Group because they thought Xinghai Group's ternary lithium batteries were expensive, so they chose other brands of lithium batteries that were cheaper and heavier. They didn't care about starting speed or car weight, as long as the battery life was long enough to get ZF subsidies.

That’s it.

No matter what, Hummer EV and ternary lithium batteries are selling well this year, Xinghai Group's revenue has increased significantly, and it will take a big step forward in the ranking of the world's top 500 companies.

Future 01 and Future 02 are limited editions. Only one hundred units of each model are sold each year, with more than half going overseas.

The current sales of Hummer EV have entered a saturation period. In the next few years, sales will continue to decline. If there is no competition, sales will stabilize.

Overseas Hummer Company is a listed company. After Muyang planned to list Hummer EV02, the stock price rose and he began to sell and reduce his holdings of Hummer stocks.

His current relationship with Ugly Country is very delicate. One day, the overseas Hummer company may be confiscated and he may not get a penny.

Some time ago, Hummer stock rose to $77, which was a lot higher than the opening price of $45.

Muyang’s holding ratio is 55%, with a total of 2.75 billion shares worth US$211.75 billion. This is a very huge amount of wealth, and even the Chouguo consortium is jealous.

The new energy company will be profitable for three consecutive years next year and can prepare to go public. By then, Mu Yang's personal wealth will soar again.

Xinghai Group announces new cars directly through online promotion, but will also make an on-site announcement at the Chengdu Auto Show two days later.

It will take some time for the direct-operated stores to get real cars, so customers who want to see real cars can only watch them at the Chengdu Auto Show.

Hummer EV customers can also view new car photos and configuration information on the APP.

The announcement of Hummer EV02 has indeed aroused joy among car enthusiasts.

There are many car enthusiasts who are preparing to change their cars but have insufficient budget to buy a Hummer EV, so they have given up on changing to other brands of cars.

Now the Hummer EV02 low-end version only costs 720,000 yuan, which is 260,000 yuan less than the Hummer EV low-end version. At the same price, it is better than the BMW X5 and Mercedes-Benz GLE.

If you can accept new energy vehicles, buying Hummer EV02 will be much more comfortable than buying BBA.

In terms of brand power, Hummer is no worse than BBA.

In the past, domestic people may not recognize domestically produced cars, but in the past two years, Xinghai Group's Future Series and Hummer Series have achieved good sales, are of excellent quality, and have high and comprehensive configurations. They are very popular among customers and are often out of stock in the market.

Therefore, Hummer EV02 has just been announced, and car enthusiasts who are planning to spend hundreds of thousands of dollars to buy a car are excited.

"Hummer EV02, I love it, but unfortunately, I have no money in my pocket."

"Why do I, a poor person who doesn't even own a car, come to analyze whether the Hummer EV02 is suitable for me?"

"So many people are snatching Hummer EVs. I really don't understand the lives of rich people. Why would they buy an electric car for the same price as a house in a second-tier city?"

"If you are willing to spend millions to buy an electric car, you will definitely have more than one car at home. Moreover, the Hummer EV is really good, and we are waiting for pre-sales to open."

"Why should I buy a Mineta Prado, Cayenne and Range Rover if I have it? Even the big G is no longer popular. I already have a Hummer EV at home, and I will buy a small model for my wife to drive. I will own the car for a year, so it is worth buying."

Muyang's Weibo comment area instantly became a forum platform for car enthusiasts. Comments were intense, with more than one million comments in one day.

The pre-sale volume of the Hummer EV02 has not yet been announced, and many car enthusiasts who really need it are a little anxious, fearing that they will not be able to grab it.

In every Hummer pre-sale, scalpers are involved. In order to combat scalpers, Xinghai Group prohibits the resale of pre-sale ticket numbers, but it cannot prevent the resale of the car. Some car dealers, after buying it, pay a price of 10,000 to 20,000 yuan higher than the purchase price.

, it can be sold out within a few days, and the customers are those wealthy people who are impatient and can't wait for a few months and can't get pre-sale tickets.
Chapter completed!
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