Mu Yang probably had a direction, so he was still interested and asked his classmates: "Li Yang, why do you think milk tea can make money?"

Li Mingdao: "The investment threshold is not high and the floor space is small. How much does a cup cost? It sells for at least five or six yuan, and some even sell for more than ten or twenty yuan. If a store sells a hundred cups a day, the gross profit will be seven or eight."

A hundred."

Some students did not agree with Li Ming's explanation: "Bubble milk tea has become popular very early. The competition is fierce, and it is not easy to make money in this industry."

"If the business is good, you can definitely make money. Boss Mu, do you want to open a milk tea shop?"

Mu Yang asked, and the discussion among the students became more intense.

It is impossible for a milk tea shop to remain popular forever, but as long as a shop remains popular for a year or two, has a large flow of people, and sells hundreds or even thousands of cups a day, it can earn thousands of dollars a day.

Based on this calculation, a store can earn millions of dollars a year.

Hiss, it's really scary.

Mu Yang knew that some popular milk tea shops could earn millions, which was not an exaggeration.

He was not familiar with the operation of a milk tea shop, but he drank a lot of it and was forced to buy it.

When going shopping with your girlfriend, there is nothing missing without a cup of milk tea or a glass of juice.

Thinking of this, the milk tea shop Mu Yang went to with his girlfriend recently, the store only sells milk tea, unlike the emerging model of "milk tea + freshly squeezed juice + other milk tea" seven or eight years later, and the Internet celebrity milk tea shop in 2022

, and added soft European bags and various fun ways to play.

New internet celebrity milk tea shop?

A new type of milk tea shop that only appeared a few years ago!

Mu Yang suddenly thought of Naixue. This was different from the ordinary milk tea shop of about ten square meters, but a milk tea shop of hundreds of square meters.

This market is very large. It is said that Naixue raised US$400 million in 2019 and only holds 10% of the shares, but how many stores are there?

Nayuki’s Tea has a total of 349 stores, which is equivalent to a valuation of about US$9 million to US$11 million per store.

There are also Heytea and other milk tea brands with hundreds of stores, but based on financing, the market valuation is tens of billions of yuan.

In his previous life, Mu Yang and his wife bought Naixue milk tea and discussed that a store of about 200 square meters was worth tens of millions. He thought it was a joke, but it felt very exaggerated, so he had some impressions.

They came to a Naixue store with a business area of ​​two to three hundred square meters and a novel decoration. There were dozens of people queuing outside the store. Maybe there was a queue of renters, but there were still a lot of customers.

For such a store, it is not an exaggeration to sell two to three thousand orders a day, and the unit price of milk tea is not cheap, 17-35 yuan/cup. With other food and drinks, the average per capita consumption is 30 to 40 yuan, and the daily turnover can reach 60,000 to 70,000 yuan.

, the annual turnover is no less than 20 million yuan, and the gross profit is about 10 million yuan.

It is normal for such a store to be worth tens of millions, but 60 to 70 million is definitely too high.

Of course, this does not mean that a store can be worth so much money, but that the brand value is at a premium. The biggest reason is capital speculation.

Moreover, there are only a few stores with booming business, and many stores are losing money.

Otherwise, if one store is worth 10 million U.S. dollars, why not open 10,000 stores? Wouldn’t it be worth hundreds of billions of U.S. dollars?

Mu Yang hates capital speculation!

But if he doesn’t do it, others will!

It is better to grab this big cake and use the funds to develop national industries.

For example, the machinery industry develops slowly and requires a large amount of funds to support it.

Such a big cake is in front of us, and it is currently a 2.0 milk tea shop, and there has not yet been an internet celebrity shop with the 4.0 model in the future.

The threshold is very low, and it mainly relies on rapid expansion of the capital model to occupy the market.

Mu Yang wanted to make milk tea on a whim. He had no experience in this industry, so he didn't want to do it right away. He needed to do some research first to see if it was suitable.

Back to the topic of milk tea, Mu Yang wanted to make milk tea on a whim. He had no experience in this industry, so he didn’t want to do it right away. He needed to do some research first to see if it was suitable.

"Let's investigate first and see if we have this plan."

Mu Yang didn't hide it from his classmates. He needed help from someone in the investigation, so it would be more convenient to ask his classmates.

"Boss Mu, if you open a store, can you work there?"

A classmate asked. As soon as he finished speaking, another classmate looked down upon him:

"Don't use ugly ones, as they will affect the taste."

"Get lost, you wretched man."

The number of students gathered around ranged from a few to twenty or thirty. The class meeting was over and it was hard to find a topic to talk about. Moreover, the students were very interested in making money.

Mu Yang's ability to make money is still admired by his classmates.

The squad leader can organize and give orders in the class, but the students feel that Mu Yang is already at least one level above the squad leader. There really needs to be a way for the students to make money, that is, to gather people in one sentence.

These classmates were right. The milk tea shop clerk must be a young girl or a handsome guy. If Mu Yang wants to make a splash, he must be unique. The woman must be beautiful and the man must be handsome. It doesn’t matter if the salary of the staff is high, even if it is average.

Book.

But when capital is used for speculation, personnel wages are nothing.

In fact, many milk tea shops hire cheap students.

Mu Yang said: "I want to find some people to help me investigate. I will be paid. Are you interested?"

"Muyang, how much do you have?"

"Boss Mu, I'll go and count my share. I have nothing to do during the holiday anyway."

"Whatever you want to grab, there is a priority in queuing up."

As soon as Mu Yang said there was money to be made, the classroom immediately became excited. Some students who were reading just now also gathered over, including the girls.

Wang Hai helped Mu Yang and made more than 10,000 yuan in one month. His classmates were all envious of him.

Mu Yang saw more and more classmates gathering together, and felt a little helpless. Why did he bring it up like this?

After thinking for a while, he walked up to the classroom podium, knocked on the table, and shouted: "You are really too enthusiastic, please be quiet first."

After everyone calmed down, Mu Yang said, "Don't get excited, the salary is not high."

Benefit lies in everything.

Mu Yang is a person who has been there and is familiar with the weaknesses of human nature. These college students cannot avoid vulgarity, and they also need to eat, drink and wear clothes.

Many students heard Mu Yang say that the salary was not high and the interest was weak, so they thought they could earn several thousand yuan a month, or even more than ten thousand yuan.

Mu Yang noticed the expressions of many students in the audience. He just wanted to exclude some students first. These students have not been beaten by society and are not stable in their work.

He continued with a solemn tone: "But since I am asking someone to help me investigate, I must pay wages.

But I have a few requests, and I should say them ugly at the beginning, so as not to cause conflicts and make my classmates unable to fulfill them.

Just do it if you feel you can do it, don't force it, follow the company's practices, both parties sign a contract, do the job as required, and I'll pay."

“First, we need to conduct an on-the-spot investigation of the most popular local milk tea shops, not just the milk tea shops, how much they sell in a day, what is the most popular milk tea, what is the price, how much is the sales volume, and how much does it cost to make a cup of milk tea?

time;

Second, if the local business is in the middle, you need to check how many businesses there are, what the sales volume is in a day, where the store is opened, and what the sales volume is in each period.

Third, several investigators are also needed in the provincial capital to investigate the layout, sales, and taste of local milk tea shops. If a shop is opened, which location is better and what the rent is.

In each city, I need actual data from at least five stores.

Don't cheat, don't copy data from the Internet, those survey data have reference significance.

However, I have doubts about the credibility of these online data. After the year, prepare a survey report and send it to me, preferably with photos of the survey. The survey fee is one thousand yuan, and you can pay five hundred yuan in advance.

If I find something of value, such as valuable and distinctive formulas, creative packaging, raw materials and other key information, I will give additional rewards.
Chapter completed!