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Chapter 104 Five stores are ready to open for business

Luo Xiaoqiang was carrying his bag and had just placed a flyer for Naixue's May Day opening on the shoe cabinet outside a door, and was about to sneak to another unit building to distribute the flyer.

This feeling is like the old Wang next door sneaking into the widow's house.

But as soon as he took a few steps out of this unit building, he was stopped by two security guards not far away.

"Hey, hey, young man, you are not from the community, are you? Who asked you to enter the community to distribute leaflets?"

Luo Xiaoqiang had already been mentally prepared, so he spoke freely: "My family belongs to this community, building 3, unit 305, and the owner's surname is Zhang. If you don't believe me, check it out to see if it is my father's surname."

"Then why haven't I seen you?"

"Well, I have no impression." Another security guard said.

Luo Xiaoqiang confidently asked: "Uncle, I live in the school and rarely come back to live there. Besides, there are so many people in the community and people come and go. How many can you remember?"

The two security guards looked at Luo Xiaoqiang and saw that he was carrying a schoolbag, had a green face, and had acne. He was undoubtedly a student.

"Then you can't hand out leaflets randomly in the community."

Luo Xiaoqiang smiled and said: "Our professor gave us social practice tasks in order to practice our communication skills. Uncle, you also have children at home. If you can't complete the teacher's homework, the parents will also be criticized.

I can’t even post it to my own community, let alone other communities.

Uncle, take a look, this flyer is just for the opening of a tea shop, it’s not a junk flyer."

The older security guard waved his hand and said, "You can't stuff it at someone's door. The owner will be unhappy. If you want to send it, just send it at the gate of the community. If they throw it on the ground, you have to pick it up and throw it in the trash can."

The security guard looked at the flyer and found that it was indeed not an advertisement for psoriasis. He could probably tell that Luo Xiaoqiang was not from the community and was probably a student working part-time to make money.

He also has a child in college, and his family is poor. He himself has no ability, is physically disabled, and cannot do hard work, so he works in this community. With a small salary, he can support his children's education.

"Well, uncle, you are such a nice person."

When Luo Xiaoqiang saw the two security guards leaving, he showed a devilish smile. Of course he was not from this community. He sneaked into the community with other owners, and then went to the door of each unit and handed out flyers.

This Wulin Bund community is a high-end community with strict management, and you have to swipe your card to enter and exit.

He followed a middle-aged owner into the community and the security guard probably thought he was the owner's child.

Who would have known that he had just handed out flyers to a few units when he was caught by the security guard and told him not to hand out flyers indiscriminately.

Naixue Tea Company opened five new stores on May Day and hired hundreds of students to distribute flyers in the past few days, and he was just one of them.

Employees in the operations department of Naixue Company said that they can only sneak into high-end communities near the new store to distribute flyers. As long as they have photo proof, their daily salary will be increased by 50 yuan.

Don't hand out flyers indiscriminately. You must be targeted. If you are found to have thrown away flyers, you will not only lose your salary, but you will also have to compensate for the cost of printing the flyers.

If you report others, there will be rewards, which is really disgusting.

They will send people to check randomly, and they don't know whether it is true or false.

But since Luo Xiaoqiang has chosen this job, he must do it well. If he does it well, he will have another chance next time.

Distributing flyers is just one of the promotional methods for the opening of Naixue's new store. Activities such as the milk tea sister campaign, taking photos and posting discounts to friends are the focus.

When several marketing methods are combined together, the marketing effect will explode——

On the afternoon of April 30, Mu Yang and Song Xuelu will hold a mobilization meeting before the opening.

It will open tomorrow, and the employees started working yesterday and are familiar with the work process.

Today, temporary workers will also come to the store to familiarize themselves with their work.

At two o'clock in the afternoon,

After the employees of store No. 3 lined up in the store, Mu Yang asked Song Xuelu to speak first, also intending to train her social practice ability.

Song Xuelu picked up the prepared loudspeaker from the HR specialist, beeped twice, and began to speak: "Tomorrow, our No. 3 store will officially open for business.

We have worked hard for several days of training;

But tomorrow, it will be even harder."

“I hope that through our efforts, we can achieve several goals:

First, firmly establish the good public image of our company and gain the attention of news media from all walks of life.

Our Naixue DE tea has become the first domestic new online celebrity tea. Many media reporters are stationed in the store to follow your every move, and there are also competitors waiting for us to make a fool of ourselves.

We must do our part well, assist each other, and not leave a trap for media reporters and competitors.

We must seize this rare opportunity of current media attention to expand the influence of our company, which will help build public trust in the company and expand the market. If the company is profitable, everyone's year-end income will be rewarded accordingly.

Second, through this grand opening event on May Day, we can gather popularity, show our company's new image, increase visibility, enhance brand competitiveness, and be beneficial to future sales and publicity.

Third, through unique forms of activities, we can attract the attention of the public and the media and improve the communication effect."

Song Xuelu's speaking skills are more official, but she is beautiful, has a pleasant voice, and is a general assistant, so everyone can calm down and listen carefully.

If it were an old man speaking, these employees would probably be drowsy.

Temporary workers are all part-time employees of college students, and most of them are female.

These students are relatively familiar with some of Mu Yang's deeds and are the goals they pursue.

During their training, Mu Yang came several times to watch their training and also told them some training content.

After Song Xuelu finished speaking, she found that the content of her speech was too rigid, and she was a little uncomfortable with this kind of "hypocritical" speech terminology.

The talk is very general and lacks practical content.

Especially speaking with a loudspeaker is very unnatural and the sound effect is not good.

Even though she kept her natural and generous smile, I felt that this mobilization speech was not very good.

And what Mu Yang said next, if you compare it, you can feel it.

Mu Yang didn't use a loudspeaker, with a faint smile on his face. He spoke at a leisurely pace, and his magnetic voice increased a lot:

“Good afternoon colleagues, thank you for choosing Naixue team.

I don’t talk much and I’m more straightforward. This event can achieve the desired effect. After the May Day, every employee will have extra rewards;

Don’t you want to know how many rewards there are?”

Mu Yang paused deliberately. A dozen employees, plus a few temporary workers, looked excited when they heard there were rewards, and echoed:

"yes!"

The employees admire their boss, especially the milk tea sister event he planned, which caused a stir and made Nayuki popular.

Mu Yang laughed "haha" twice and stopped playing riddles: "During the seven-day holiday, the average sales of a single store reached 50,000 yuan, and customer feedback was good, each store clerk will be rewarded 500 yuan;

If the average revenue of a single store reaches 80,000 yuan, a reward of 800 yuan will be given;

If the average revenue of a single store reaches more than 100,000 yuan, each person will be rewarded with 1,000 yuan.

All employees are entitled to it, and temporary workers are rewarded at half the rate based on the number of days they work.

If overtime is worked, everyone will receive double wages."

As soon as Mu Yang finished speaking, many employees couldn't help but cheer, but many employees felt that this was trying to spread the pie. It is not so easy to achieve more than 50,000 yuan for a single store.

Mu Yang noticed that several employees were interested but knew their thoughts, and continued: "I know what you are worried about, and you may find it difficult to achieve the reward level.

Our No. 1 and No. 2 stores have a stable turnover of 100,000 yuan per store.

Of course, when a new store opens, its business may be slightly worse.

However, this is the May Day holiday. This week, we have been promoting and building momentum. Coupled with Naixue's reputation, the public has great expectations for our new store. It may be difficult to achieve the daily revenue of 100,000 yuan of the old store.

But for 50,000 yuan, I think the hope is great."

As soon as he finished speaking, the employees' confidence increased greatly.

After Mu Yang finished speaking, he drove Song Xuelu and an employee to the next store, the No. 5 store in the nearby Huanglong Business District and Yulong Plaza, to continue the mobilization meeting.

If you want a horse to run fast, you must give it enough grass.

Only when you are motivated can you be motivated!——

On a May day, the sun was bright and kind. It inadvertently penetrated through the thin clouds and turned into wisps of golden light, spreading all over the earth, leaving behind all kinds of enthusiasm.

at this time

Wulin business district.

This is the most prosperous business core circle in H City, with a very good popularity base and a very mature business form.

Yintai City, the center of the business district, is also the mall where No. 3 Naixue DE Tea Shop is located.

This Yintai City is not like ordinary buildings, which are regular and square. It incorporates modern aesthetic concepts, with smooth and graceful lines on the facade and cutting-edge and fashionable plastic arts.

It is spectacular but not luxurious. Surrounded by lawns, it looks clean and full of vitality. People can't help but sigh: "It's really grand."

In the sky above the square in front of the Nayuki DE tea shop, two red hydrogen balloons were suspended, swaying in the wind, and banners were pulled up to celebrate the simultaneous opening of five new Nayuki DE tea stores.

This balloon has been hanging up for a few days, and many young people working or living nearby know that a Naixue DE Tea store is about to open in Yintai City.

Passers-by passing by Yintai City will basically be attracted by the hydrogen balloons over the square and the huge posters outside the shops.

The content of this poster is what the milk tea girl looks like holding milk tea in her hand.

There were big question marks on my head.

It can only be seen through her figure that this milk tea girl has a really great figure.

Anyone who sees this poster will have this question.

Not quite like the top girls in the Milk Tea Sister Competition.

Who is she?!

Have you ever seen the natural beauty in the 1980s without retouching or retouching?

In this day and age, it may feel like nothing.

But ordinary people in that era were really fascinated and shocked when they saw those posters of naturally beautiful beauties, which were incompatible with those of that era. It seemed like they were crossing an era!

Today's posters of Milk Tea Sister, even if there is a big problem with the head being hit, the impression is so shocking.

Shocking and inspiring across the ages.

Of course, the dress and appearance of the milk tea girl on the poster are a bit revealing, and it was photoshopped under the guidance of Mu Yang.

He used to write street novels and often posted pictures of beauties in book reviews in an attempt to attract readers. After reading countless beauties, he was naturally spoiled for choice and shared his experience.

Of course, this has nothing to do with his style. He is purely trying to make money. He is still loyal to his wife as always.

The poster is meant for summer now, and some promotional words are printed on it:

★★Nayuki DE tea brings sweet peach happy midsummer dreams, 8 specifications to peach happy family.

On May 1st, it was officially unveiled.

The dreamy summer colors created by Nayuki will make you feel happy★★

★★Participate in the Naixue Milk Tea Sister Photo Event, and the 500,000 yuan winner will be you!★★

★★Milk Tea Sister jackpot reveal time, May 7th at 16:00!★★

Everyone wants to win the first prize of 500,000 yuan, but more importantly, they want to show off themselves.

Even if I know I won't get the first place, I still want to know how famous I am. The most important thing is to participate.

This event has gone crazy.

It is precisely because of this that there are so many girls taking pictures in front of the store every day, which has also contributed to the popularity of Nayuki DE tea.

There are LCD monitors in the store and short advertising videos of recommended products.

Nai Xue has phenomenal popularity, and many people came to her to cooperate with her, wanting to take advantage of the milk tea girl’s popularity, but they were all small businesses, so Mu Yang refused.

Nayuki DE Tea is about to open, and many young people who like to go to Nayuki for entertainment complain that the queues are too long during peak hours, or that there are no shops nearby.

The new store opened to meet the needs of these young people——

May 1st

At around 8:30 in the morning, the employees of Naixue DE Tea were all ready and standing at their respective posts, ready to go.

This was originally a holiday for students to have fun, but Song Xuelu and Mu Yang did not have this free time.

On the first day of opening, Mu Yang couldn't calm down to read and gain experience. He and Song Xuelu had to patrol every new store to deal with various abnormalities that might occur in the store.

I have experience opening a new store, so I didn’t panic, but I was still a little uneasy.

A total of millions of dollars have been spent on various promotional activities, plus an investment of more than 10 million yuan for five new stores. If the opening fails, it will be difficult to sustain the business in the future, and this investment will be wasted.

This time, Muyang was confident about opening the business and did not hire a navy to line up offline.

Moreover, Song Xuelu now does not recommend using this method of fraud. She feels that this method is not very bright and will be embarrassing if found out by the media, which will affect the brand value.

Today, five new stores of Naixue Company have opened. All office employees are working normally and are on call at any time.

Not only the employees of Naixue Company are paying attention to the opening of new stores, but also some news media and investors who are preparing to enter the new milk tea industry are also in front of each new store, waiting for the opening.

As soon as nine o'clock arrives.

Nayuki DE Tea Store is officially open for business.

Wait for real customers or fake "customers" who are open early to enter the store for consumption.

Today is the May Day holiday, and there are already people on the street coming to Yintai Mall for shopping.

Mu Yang and Song Xuelu stood outside store No. 3, observing the flow of people inside.

As time goes by, the flow of people increases.

"Xuelu, the sun is out and it's a bit hot. Let's go back to the store and take a look."

Mu Yang looked up at the rising summer sky. It was only ten o'clock in the morning, and the outdoor temperature had already reached more than 20 degrees.

Song Xuelu shook her head: "Let's wait a little longer. It's easier to find problems by observing outside. I want to find out whether passers-by are attracted to enter the store when they pass by our store."

Mu Yang joked: "If the avatar were you, with a better figure, I think all the wild dogs and kittens passing by would be attracted to it."

"Yangyang, I think you are really bad sometimes. You put a big question mark on your head, which attracts people's attention!"

"Oh, then do you like me when I'm bad, or don't you like me when I'm not bad?"

"Of course I don't like you who are not naughty." Song Xuelu spoke quickly. After she finished speaking, she realized that she had been tricked by Mu Yang. She lightly hammered his arm with her pink fist, "Huh, that's what you are like."

Mu Yang and Song Xuelu played around for a while and then stopped. The sun was a bit bright outside.

Mu Yang and Song Xuelu walked toward the store. Before they reached the door of Naixue's store, they were caught by a reporter squatting outside the store. When they saw Mu Yang, their eyes hesitated for a moment, and after confirming that they had seen correctly, they trotted over.

Mu Yang also noticed the reporter running over to him with an interview microphone. He felt that this reporter was from G Island and specialized in taking secret photos of people. He was very clever.

Today is the opening of a new store, and the media needs help in promoting it. He will be interviewed by reporters.

If he is usually busy, he really won't accept interviews.

The female reporter got permission to interview, with a smile on her face, feeling that her hour-long wait today was not in vain.

But she had already prepared the questions for the interview.
Chapter completed!
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