[008] Empty Gloves White Wolf
Perhaps because he has been working recently, Fang Changan found that he was not very smart enough, and the call was full of twists and turns.
At first I heard that she would not allow her to go to college, and thought something had happened, especially after I heard that after I had been off school, I found that her parents were trying to prevent her from being solidified; then I thought she asked for help, but I found that she wanted to act spoiled;
I was about to coax her, but who knew that she would come to ask for a crime to find a plan!
"Well……"
He deliberately stuck it and laughed dryly, "I want to buy it for you, but don't you already have it? When I make the ancient ci phone, will the first one be given to you first?"
"Ancient Word Mobile?"
Shen Mo was much easier to coax than Wang Ke, and was distracted all of a sudden, "Isn't it an ancient poem?"
"For the same company, two brands, first make ancient lyrics, and after the fame is made, then make ancient poems. The ancient lyrics are popular and ancient poems are high-end. Otherwise, if you only use one name, you must have a cost-effective and open up the situation in the early stage. After being labeled, it will be difficult to make the brand high-end."
"Then why is it called ancient poems and ancient poems?"
Shen Mo had no idea that the topic had gone out of the world. "Isn't it nice to think of 'Luoshen mobile phone' and 'Hongmeng mobile phone' I used to think of?"
"It sounds nice, but after that, I have to send several phones every year, so how do I name them?"
Fang Chang'an turned off the lights, took off his clothes and lay on the bed, slowly telling her his thoughts, "Look at the current mobile phones, whether they are from China or abroad, the names are all in English. Even if there are self-developed mobile phones with key device technology in the future, it is probably the same. It is said that it is the pride of the country, but after buying a mobile phone, it is impossible to see a Chinese character, and it is all in English. If you want to name a system, you must do it in English. You don't know what to pronounce..."
"The names of foreign companies, historical figures, and small towns, can be used as names. As long as they are in English, domestically, they are all for Chinese people, and they are all in a bunch of English. How can labor and capital know what that means?"
"So I have to customize the system myself, with all Chinese characters, preferably no English word... Of course, powered by android has no choice. Who made us incapable of making our own system?"
He was muttering in the darkness, and Shen Mo listened quietly there and comforted him in a low voice: "Don't worry, we have been behind for so many years, and we have to catch up slowly."
"I know, and I'm not in a hurry. I just hold my breath and I can talk to you."
"Um."
The little girl's tone was sweet, and she was obviously very happy with her unique intimate position in his heart. She asked again: "What does this have to do with ancient poetry?"
"I want to use the name of poetry to name the mobile phone, chip, and system."
"The system is called Luoshen. Ancient poetry mobile phones can be called Jiangjinjiu, Jingye Silk, ancient poetry mobile phones can be called Linjiangxian and Qingyu Case. Isn't this better than the C series S series? Or a few words that most people don't know how to pronounce..."
"Um……"
Shen Mo thought about it and actually felt it was a bit strange, because everyone has always remembered that mobile phones were named in English letters, but after thinking about it, it was quite good, and asked again: "Don't you like Su Shi and Wang Wei?"
"I like it, but it depends on whether the name is suitable for spreading. For example, I like it very much, but it seems to be a bit long for naming. Wang Wei gave it to anyone, and I missed someone, which is even more inappropriate."
"I'm going to wait until the company is big, and I'm going to build a research institute called Su Shi Research Institute and Wang Wei's laboratory. Does it sound like a literary interest group?"
Shen Mo laughed "hehehe" there, "Ancient poetry doesn't sound like a company that makes mobile phones, like books sellers or make-up lessons."
"Nonsense, we are determined to become the world's number one mobile phone brand."
"Then come on, I want to use the General's wine as soon as possible, Linjiangxian."
"Well, with Mo Mo's encouragement, I am very enthusiastic now and I want to get up and design my phone right away."
The little girl laughed "hehe" there, "Brave, you can't design your phone."
"You are a layman, right? The most important thing in making a mobile phone is product planning, that is, to figure out the positioning, selling points of the mobile phone, make good choices, and have professional people to do professional things."
"Don't you have not recruited a mobile phone yet?"
"The software department hasn't done it yet. The first step is to put "Fruit Ninja" on the shelves, there is something to do, the second part is customized, the website is built, and then the actual phone is made. The order cannot be messed up."
"Then where have you done now?"
"Didn't Ke Ke tell you all? "Fruit Ninja" has not been completed yet, but the custom system is also being done simultaneously. Software development and interface rework are all time-consuming. After all, even the application for chapters is lifted, it takes 48 hours to get rid of the ban..."
Shen Mo didn't need to understand these, but he liked to listen to him chatting about these trivial things. He felt like he was staying by his side thousands of miles apart. He chatted for more than an hour without realizing it, and saw that the time had passed by midnight. He knew that he had to go to work tomorrow, so he quickly said good night and went to bed with his own eyes.
When he went to work the next day, Fang Chang'an continued to recruit people, and the software department was expanding rapidly. Wang Ke was following the current financial management and the only formal employee of the Finance Department. He was the middle-aged woman interviewed before, named Zeng Fu, and learned some basic affairs with her.
She is preparing to apply for the major of financial management. The most ideal school at present is Renmin University Business School, but her scores are very high and she may not be able to pass the exam.
In the morning, Shen Mo mentioned that he would take a break from school in a small group of several people. Fang Chang'an also expressed his opinions, but he soon had no time to pay attention and confirmed the planning of the ancient poetry website with Tang Zhaoyu.
For company websites, there are two directions, mainly whether the two brands of "ancient words" and "ancient poems" should be separated. Fang Changan's opinion is that there is no need to deliberately divide the differences in texture, function, price, and brand logo. It is a company, so there is no need to force the two websites to be divided.
He finally convinced others, who asked him to pay his salary, and this matter was indeed not that important.
However, in terms of system customization, Tang Zhaoyu still sang a small opposite to Fang Chang'an, thinking that he was a little too anxious and wanted to stuff all the new functions into it all at once. The project volume was too large. The basic optimization should be done first, without heat or lag, and ensure basic use.
This is actually Fang Chang'an's idea, but before that, most of them emphasized the development of new functions, and was "reminded" by Tang Zhaoyu, so he naturally followed suit.
Then continue to be busy recruiting people.
The school filled out application form on the 6th. Considering that there were many trivial matters when going home, the three of them bought tickets for going home on the 3rd. Before leaving, Wang Ke was not counted. The company had a team of 24 people. In addition to the boss, one financial officer, one administrative officer, and one public relations officer, the other twenty people belonged to the software department.
The monthly salary expenditure exceeds 150,000 yuan. Fang Chang'an calculated it, but only maintained the current scale. The fixed expenditure in a year exceeded 2 million yuan.
The hardware hasn't started recruiting people yet!
And at least three people like Tang Zhaoyu who have high salaries are needed!
This does not include the direct expenses for making a mobile phone...
The good news is that the original framework of the game "Fruit Ninja" was basically completed. After urgent improvement, Tang Zhaoyu believed that the first version could be launched and was undergoing final testing and was preparing to be launched on the iOS store as soon as possible.
Of course, I chose the outer area.
According to the original historical process, this game was officially launched by an Australian company next year. It is not clear whether Fang Changan is developing now, but he will snatch it anyway, so he must hurry up.
In addition, he also registered a subsidiary called "Luoshen Software Studio", which was used to publish this game and distinguish it from ancient poetry companies.
After registering this company, the first thing he did was to register trademarks and domain names, MiTalk, WeChat, Douyin, Kuaishou, Meituan, Ele.me, Hongmeng, Honor... all those who could be grabbed were first.
I don’t have the idea of competing for luck with these companies alone. It’s too unrealistic. I just want to gamble on these names. Betting on these names is the most suitable to see if they will spend money to buy them back. If they can get a little, they can get a little.
Of course, I didn't forget to register the domain name trademark I needed.
The domain name was registered in 2000, and Fang Changan registered Weixin. That is, the domain name that Tencent found out that the former was registered and had no choice but to register, and now it has also been snatched.
By the way, during the former domain name war, Tencent not only got the domain name back, but did not pay the other party a cent in addition to arbitration fees!
Because the arbitration resulted in the other party (the other party is not the registered party, it is said that it has a cooperative relationship with Tencent. In 2015, it was first spent 30 million to buy the domain name. Well, it is said that it is infringement.
It is also said that Tencent has always been petty in this regard. This domain name was once asked by a beauty for $2 million. Tencent was eventually won by a private relationship of $100,000.
In comparison, others are more "generous" and spent $3.6 million.
——In reality, people and teams have been deliberately snatching trademarks, making profits from domain names, and starting prices, which are deeply hated by major companies.
However, Fang Chang'an is preparing to enter these fields and will do it later, such as his own chat software, so he is hesitating whether to call WeChat or Changlian.
And now these companies have not yet seen trademarks, so in the eyes of the outside world, this is reasonable, at most it is to prevent being robbed, and it is not considered malicious registration for profit.
And as long as someone comes to find him, he will definitely negotiate and make good use of it. He will never open his mouth and just want to make a big decision. After all, he even robs the trademark. If he hasn't started a business, he can completely settle for the second best. The trademark does not have that high value.
Chapter completed!