853、Can you focus on art?(1/2)
Zhao Leilei and Guo Huaisheng have both been worried about whether Wan Changsheng’s artistic choice is too marketable.
Because in the eyes of artists, pop is not art.
This is the basic principle that spans all art professions.
But the reason why a great teacher is great is not only because of imparting professional knowledge and skills, but also because of respecting the path chosen by students.
Therefore, only immortality can show oneself freely.
Moreover, the film, television and drama industry has long suffered huge torture between popular and artistic market.
Because the art of painting can be admired by oneself at least, and you can keep the door closed and enjoy yourself in the circle.
If the hugely expensive film, video and drama are not supported by the market, they will only die quickly.
Therefore, including Director Xi, film and television dramas choose and reconcile earlier than the art world to find the most appropriate form of expression.
Show art as much as possible in market popularity.
This is exactly the purpose of immortality.
Just like the guy who carved seals in front of Guanyin Temple and fooled people to pay more money.
Never changed.
Obviously, the Spring Festival Gala did the same.
From selling 2 billion to Huoyan Video, no one can tell what Huoyan bought for the 2 billion until the contract was signed.
But Huoyan Video is extremely satisfied until now.
From the news that the entire Fire Eye Video and the Spring Festival Gala exclusively joined forces, various data changes have been triggered, to the series of changes inside Fire Eye Video now, they have shown that their 2 billion spends are worth it.
With the launch of the Spring Festival Gala, this joint push for Fire Eye Video has also risen to a new level.
After all, Li Yifei personally took the initiative, so how could he not consider bringing benefits to Fire Eye?
The organizing committee is launching a voting section for the Spring Festival Gala program, where all users can vote on the program videos that appear in it.
Those with higher votes have a high chance of appearing in the Spring Festival Gala.
This is actually a test of the tastes of audiences across the country.
But after playing the video, you will take a look at the option of whether to go to Huoyan to watch more videos.
Click Cancel does not affect all subsequent viewings.
Only when it is opened for the first time every day will appear.
However, the background data shows that 80% of users will choose to agree...
Therefore, the rapid download of the Spring Festival Gala is also a rapid expansion of the fire eyes. Their choice to launch the iPo at this time is almost an inevitable event with great courage and vision.
Of course, for Du Wen, it is not that Boss Li is surrounded by his admiration every day.
So I can feel at ease every day after noon, and come to the organizing committee to work with Wan Changsheng, and go out for dinner from time to time to visit the museum.
Don't be too comfortable.
Of course she is also working, because she is in charge of the entire peripheral product sales team.
Damei had experienced the surroundings of art students before, the surroundings of the movie "Not Demolition in the World" and the surroundings of the TV series "Wrong Love" were originally busy with peripheral products related to the art park, but now they are all turning to the Spring Festival Gala.
In the past two months, the first batch of stocks has exceeded 200 million!
In fact, there are not many products that are divided into more than 200 products. For example, the average product of about 100 yuan is only 10,000 pieces of stock.
Will definitely restock.
Everyone is already very clear about the commercial value and sales skills of these cultural peripheral products.
Which products may be popular and which may be unsold, but must be kept intact.
Everyone knows it.
As the general manager of the business team, Chen Dawei urged the team of more than 700 people to move around.
Everyone was very busy.
The plan to sponsor the merchant’s products was proposed by him. In fact, it means that the merchant can exchange its reputation with stock products, but the premise is that the quality and price of these products must be absolutely of good quality and low price. All products must be sent to the organizing committee department for testing and trial negotiation and pricing. Then, as long as users find that the goods are incorrect, they will be directly sealed and exposed!
This is like a shameful list on the Spring Festival Gala. As long as major brands dare to cheat, they will probably ruin their brands.
The result is that it is sold at an extremely low price, the users are affordable, the merchants are famous, and the organizing committee collects money for charity.
Even though there is a strict access system, it still attracts crowded brands to join the organizing committee for negotiations.
This is much more useful than having to see advertisements or tags on TV for a few seconds!
The Spring Festival Gala Organizing Committee is like a shopping website, and the crowds are surging!
Not to mention the after-sales scene of peripheral products in Jiangzhou.
Members of the Damei Society all laughed at saying that after the Spring Festival Gala, everyone would just set up a shopping website.
Since the Spring Festival Gala officially opened the shopping channel, relying on the usage rate brought by other functions, the backend sales have quickly risen to the million level, and then exceeded tens of millions...
Such a rapid shopping website has made several other shopping websites a little dumbfounded.
Why did a competitor suddenly appear?
Technically relying on Fire Eye Video, this model has emerged to this point. All colleagues may be praying in their hearts. Fortunately, this software is only so popular during the Spring Festival, right?
Then a company came to ask if it could acquire this software!
Faced with such a booming wealth, how many people can resist it?
Just give up some artistic pursuit and get rich!
This is why only a very small number of successful people.
Wan Changsheng just listens to it as a joke.
During his entire Spring Festival Gala stage, this was just a commercial element that unexpectedly became popular.
Use business interests to attract attention.
Only by obtaining sufficient economic support and attention can art be promoted.
In addition to urge Du Wen to be responsible for leading the team supervision system and preventing economic problems, he didn't care about the matter here at all.
I spent all my energy in the gymnasium to build a stage, and also started live rehearsals with the orchestra, dance team, and singers and performers.
The director team directly assembled a live editing station here, which was gradually installed in full-scale shooting system, allowing performers to feel their form in the camera.
Transform from stage performance to camera performance.
This is also the feeling of Wan Changsheng going to major art colleges and performance groups in the early stages of his life. They are still used to stage performance.
In fact, the audience is watching from TV, computer, and mobile phone screens.
The middle lens medium has a key communication function.
That is, it transforms from the three-dimensional sensor tube on the stage to a flat picture frame.
Actually, it's much easier.
Just like when he found a shortcut for Du Wen to draw, the consciousness of changing from three-dimensional to flat.
No director of the Spring Festival Gala has ever considered this part before.
How to pay attention when switching between multiple cameras, how to grasp the eyes, how to cooperate with dynamic focus, and actively cater to the lighting.
How can the photographer team grasp the artistic beauty?
How to cooperate with the best orchestras in China to seek artistic beauty is not only the beauty of sound, but also the appearance, dynamics, and even the appearance of each musician, there are professional makeup teams to introduce a flat opera makeup to shape.
Wancheng never tires about allocating every detail.
It was like he was drawing a huge group scene.
Each link is no longer an independent artistic existence. Whether it is the performer, photographer, makeup artist or lighting engineer, each link is a requirement for artistic expression.
But in the eyes of the director, which link must be obeyed and which link should be downplayed, whose existence, and emphasize the most expressive aspects, this is constantly changing.
It is not necessarily a dancer, but a singer is the most important thing. Lights, music, lenses and even makeup may be the protagonist at a certain period of time.
Take turns to fight.
This rehearsal method is new to everyone.
Because this is a director who truly understands art, he can talk about related art theories with all aspects...
Well, Wan Changsheng is just a hot topic to review graduate courses.
So as Du Wen occasionally goes to the scene, no matter where this guy goes, he will firmly attract everyone's attention, stir the heartstrings of young women, and look at the admiring gaze that is aimed at Director Wan.
The charm of art is always the poison of literary and artistic young women!
Who is not a literary youth present?
This guy even requires young people to use all parts.
So there are too many beautiful girls in orchestras, dances, singing, and makeup.
To be continued...