Font
Large
Medium
Small
Night
Prev Index    Favorite Next

Chapter 170 Propaganda

Late at night, Yuwen Wen was writing at his desk under the lamp. He just thought about the "Immortal General Lin Dengwan". Suddenly, his thoughts were like a spring, and a story outline instantly emerged.

He didn't want to let go of this "creative" and quickly picked up his pen and wrote it down.

Just as the story of "The Story of Horse" was "moderately learned from" by him and was on stage in this era, then the story of "Linden Wan" would be written into a script by him to meet the audience.

The former "Immortal General Lin Dengwan" was the military flag of the red and black flag, so the name of the story is "Red and Black".

As for the content of the story, of course, it cannot be a rebellion. However, in order to attract the audience, there must be grudges, love and revenge, or content with a larger scale.

Therefore, there must be endless entanglement between talented men and beautiful women.

The routine of talented men and beautiful women has been popular for thousands of years and has been widely praised by the people. Yuwen Wen has no reason not to do this routine, but he thinks it is not exciting enough to write stories according to traditional routines.

This story is to be used as a script to arrange dramas and perform on stage for the audience to pay for viewing, so you must firmly grasp the audience's hearts as soon as you come up, so that you can ensure the "box office".

In other words, the beginning of the drama must be exciting. If it is too long-winded and boring, the audience will leave early.

To have a story, conflicts must first arise between the characters in the story, and to have conflicts, there must be conflicts. The story also involves talented men and beautiful women. Then the most suitable beginning must be the "broken engagement flow".

So Yuwen Wen "draws on a moderate basis" and let the protagonist of the story, Lin Dengwan, a son of a down-and-out official, shout a famous saying of grief and anger when facing his fiancée who came to break the engagement: "Don't bully the young man's poor!"

Once this routine comes out, the audience will inevitably pay attention to how the protagonist will turn around afterwards. They will see how his snobbish fiancée will regret it in the future. Naturally, she is attracted by the plot and watch it in a hurry.

It is conceivable that such a drama must have a high chance of attracting audiences.

After writing the beginning and outline of the story, Yuwen Wen breathed a sigh of relief. As the king of a country, he did not work hard for state affairs, but was engaged in "moderate reference". Does it seem that he is a little unemployed?

Yuwen Wen felt that he would not be able to do so. He was not wasting time writing stories and scripts. On the contrary, it was very necessary: ​​he wanted to go into battle in person and compete for a position called "propaganda".

If you don’t occupy the propaganda position yourself, the enemy will occupy it, and then do whatever you want, pointing to a deer or a horse, turning black and white into a way to achieve the unspeakable goal.

Yuwen Wen knew this truth, so he attached great importance to public opinion propaganda. Whenever he had time, he had to write the story himself, change it into a script, and then ordered people to rehearse the show.

Since you want to do publicity, you must first determine the target group of publicity. Yuwen Wen’s publicity target group is equivalent to illiterate people, which means that Yangchun and Baixue are not popular and have to rely on Liba people.

The purpose of his publicity is to encourage the people to move their eyes away from the land, look around and look around the world, so that the people know that they want to support their families, in addition to farming, they can also work.

Instead of crowding in a hometown with a large population and a small land and worrying about two meals every day, it is better to go out and make a living in a broader new world.

If you are not brave enough, it doesn’t matter. You don’t have to leave the Central Plains. Just try to explore cities along major water systems such as the Yangtze River, the Yellow River, and the Huai River.

Those who are brave can fight for great wealth.

If you are in Hebei, you can go to western Liaodong; if you are in Shu, you can go to southern Zhong; if you are in Jiangnan, you can go to ridge and bridge the rivers; if you live by the sea, you can go to western Liaoning and western Oceans.

Such propaganda cannot be dependent on the government to speak the great truth. Such an approach will only backfire. Therefore, it must be combined into dramas (stories) to make the people watching the play unconsciously affected.

First of all, we must let everyone understand the situation of Nanzhong, Liaodong, Lingbei, Nanyang and Beiyang through watching the show, and let everyone know that there is indeed a risk in going to these places, but at the same time, the greater the risk, the higher the profit.

Secondly, we should let everyone know that the court has made many preparations, including garrisons and large trading companies such as the North and South Oceans Trading Company, going to sea or to Nanzhong, and going to Lingbiao to exchange ideas is not to die.

However, Yuwen Wen knew that even if he did these two things, it would be difficult for most people to be moved by it.

People leave their hometowns and fallen leaves return to their roots. The traditional concept formed over the past thousands of years makes people not easily leave their hometown unless they cannot survive.

What kind of virtue does he have to fight against the thousand-year tradition with his own strength.

Therefore, Yuwen Wen’s propaganda targets are actually those among the people who are unwilling to be lonely.

These people are unwilling to eat food all day long, unwilling to live in a broken thatched house, unwilling to be able to eat enough for two meals a day.

They want a beautiful horse, a beautiful family, a wealth of wealth, a group of wives and concubines, and a glorious atmosphere.

The most reliable way to realize this dream is to become an official, but these people have no way to enter the officialdom, let alone the promotion path.

Because he is ignorant, he cannot rely on talent and learning to become an official; if he joins the army, he has to start with a small soldier. Even if he doesn't die, he doesn't know when he will be: he wants to do business, but has no capital and connections.

After thinking about it, I can only gather in the mountains and forests, and do not do production, rely on killing people and robbing people, drink big chews every day, eat meat, and be a groom every day. Isn’t it a pleasure?

When the world is in chaos, it will take advantage of the situation and attack prefectures and counties, and do whatever it wants. In this way, it will be better than studying hard in the long window and becoming a small soldier in the army.

This is human nature, which cannot be resolved by speaking big principles.

Yuwen Wen had to find a way to lead such people on the right path, that is, not to think about gathering in the mountains and forests all day long, waiting for the world to be in chaos and fishing for troubled waters, but to fight with dignity and return home in glory.

If you want to make a fortune, in addition to robbing, there are actually many serious ways to go.

If you want to do business but have no capital, you can first work as a partner for the trading company, get familiar with it slowly, enter the industry, and cultivate connections; if you want to start an industry, the same is true, and if you do a good job in the industry, you will become a "big taxpayer" and have the opportunity to be a "outsider".

Although the "官网" is just a dispersed official who does not have a real position, he is still an official. Since he is an official, it means that he can be proud in front of the clan and ancestral tablets.

This principle can only be promoted in the form of drama, so that those who are unwilling to be ordinary life can see different content and different possibilities from the process of watching the play.

In short, if the new drama Yuwen Wen wants to write, when people who are obedient to themselves watch it, it may just be an interesting thing and a topic of conversation, but if those who have ideas and are unwilling to be ordinary, they will be inspired.

This is the power of publicity, and it is not easy to do it well. So when Yuwen Wen has time, he will write stories and scripts by himself, and win absolute victory on a different battlefield.

The Zhao official in the Northern Song Dynasty wrote a poem "Poems of Encouraging Learning", telling students all over the world: "There is a beauty in the book, a golden house in the book, a thousand bells of millet in the book, and there are many carriages and horses in the book."

Now, Yuwen Wen wants to tell those who want to make a name for themselves:

There are Yan Ruyu in the south, golden houses in Liaodong, and thousands of millets in Jiaozhou. There are many wealth in the two foreign countries.
Chapter completed!
Prev Index    Favorite Next