687【The 2nd Song Weiyang Charity Dinner】
The second "Song Weiyang Charity Dinner Auction" has begun again, but this time it imitates Buffett's Charity Lunch and is changed to a public auction on the Internet.
After learning the news, Ding Sanshi and Zhang Chaoyang both called in person, hoping that NetEase and Sohu would host the auction.
Song Weiyang suddenly had difficulty making a choice and felt that it was not good to agree to anyone, so he handed over the auction to Yunwang.com.
Under Song Weiyang's strong suggestion, Zhuoyue.com and Yun.com had been negotiating for more than half a year and finally reached an acquisition agreement in early November. Zhuoyue.com invested 120 million yuan to acquire 90% of Yun.com's shares. After the transaction was concluded, Yun.com founder Zhu Zhigang continued to serve as CEO and served as vice president of Zhuoyue.com, and will also receive 1% equity incentive for Zhuoyue.com.
Yun.com's headquarters is in the capital. Song Weiyang took the time to summon Zhu Zhigang on the second day after recording "High-end Visit".
Zhu Zhigang is quite interesting. After graduating from Beijing Institute of Technology, he was assigned to a subsidiary of the Ministry of Aerospace. After only one year of work, he quit his job and went to develop email and system integration for private enterprises.
As we said before, China's first real Internet cafe was Shihua Kai, and its boss Zeng Qiang was the Chinese Internet industry back then. When Shihua opened an Internet cafe, Zhu Zhigang also had trace shares - Zeng Qiang was responsible for investment and ideas, and Zhu Zhigang was responsible for doing practical work, which was considered to be a investment of technology and labor.
After Shihua opened an Internet cafe and got on track, Zhu Zhigang went to start a business with his money. His entrepreneurial project was e-commerce, but he did not sell clothes or computers. Instead, he specialized in selling IP phone cards online, and then expanded his business scope to virtual props, game point cards, etc.
Giants such as NetEase and Sohu saw that this thing was very profitable, so they also opened related businesses, invested huge amounts of money to build websites, and specially sold various cards.
However, the Financial Street website invested 10 million yuan, and it was planned for three months, but it closed after only three months. NetEase and Sohu invested tens of millions of yuan to do publicity and promotion, and asked senior artists to make the website beautiful, but they had no choice but to give up after only nine months. Only Zhu Zhigang's cloud website, with its rough pages and poor publicity funds, withstand the competition from these big websites, has now occupied more than 90% of the market share.
This way, we can understand why the asking price of Yunwang is so high. In the era of collective losses in e-commerce websites, Yunwang has achieved continuous profits as early as 2004.
Song Weiyang also planned to let Yunwang adopt Alipay. Unexpectedly, during the acquisition negotiations, Zhu Zhigang quietly launched the "Payment @Net" system - Yunwang actually started the payment system itself, and reached cooperation agreements with the four major domestic banks, China Merchants Bank and Minsheng Bank.
In another time and space, the decline of Yunwang is related to business philosophy.
Zhu Zhigang's e-commerce business was affected by 8848, but 8848 was swept by capital, and founder CEO was forced away by shareholders. Now he has become half-dead. The lessons of the past have made Zhu Zhigang deeply afraid of capital, which has led to Yunwang's lack of expansion funds and can only redirect it in that acre of three points.
As the central bank's supervision of online payments becomes increasingly strict, Xiaoxiaoyun.com cannot obtain an online payment license and cannot continue to conduct business, so it finally announced its closure.
Zhu Zhigang later became an angel investor, investing in technology companies everywhere, and was one of the co-founders of Onion Fund.
What surprised Song Weiyang not only was Yunwang launching a payment system, but it was also developing towards the c2c platform. Those merchants who sell cards can register to become Yunwang members, and Yunwang earns commissions from it, and this business has even begun to make profits.
Judging from the brief contact, Zhu Zhigang is still very capable, and his only disadvantage is that his business structure is not big enough.
Zhu Zhigang was proud of himself and sold 90% of Yunwang's shares. Although he had allocated a lot of money to his partners, he also made him a millionaire at once. He also retained his position as Yunwang Ceo, served as vice president of Zhuoyue.com, and was even summoned by Chairman Song Weiyang, as if he had reached the peak of his life.
Zhu Zhigang attached great importance to the auction of the charity dinner and was personally responsible from beginning to end.
At 7:45 pm, Zhu Zhigang typed a line of text in advance - "The auction began!" and sent it out on time at 8 o'clock.
Then an embarrassing scene appeared, and his subordinates panicked and shouted: "Mr. Zhu, the server is about to collapse!"
"How come the server crashes?" Zhu Zhigang asked.
The subordinate replied with a constipated expression on his face, "It was fine before, but just now, a large number of users suddenly registered. If this continues, the server will definitely be squeezed out!"
Due to his reluctance to accept financing, Yunwang's funds have been very tight. Zhu Zhigang had to make careful calculations and actually worked as a zero inventory strategy in e-commerce, which could even allow the company's funds to be transferred 52 times a year. Yunwang's earliest server was used to make "Shan Hai Jing" and each newly set up server was no more than 50,000 yuan per unit.
After being acquired by Zhuoyue.com, although it received a sum of funds, Yun.com was still responsible for its own profits and losses and was still very careful in calculating.
Zhu Zhigang also guessed that the auction of Song Weiyang's charity dinner would greatly increase the website's traffic, so he gritted his teeth and set up three new servers worth 200,000 yuan. Unexpectedly, before the auction started, the server was about to be crushed, which made Zhu Zhigang stunned and at a loss.
what to do?
This is the chairman's charity dinner auction!
On the other hand, there is the press conference site, with Hu Run hosting the offline event, and many reporters and rich bosses were invited. These rich people can participate in the auction on site. Every time they hold a sign, the staff will enter the computer, and the reporters will watch the whole process.
The live press conference started as early as 7:20, and Hu Run talked about a lot of activities. Finally, he looked at the big screen and said, "Dear guests, friends, ladies and gentlemen, the exciting time is coming. Song Weiyang Charity Dinner Auction..."
Suddenly, a staff member ran up and leaned into his ear and said, "Mr. Hu Run, something went wrong with Yunwang."
"What's the problem?" Hu Run asked.
The staff said: "It seems that the website has collapsed. The accounts we registered for the rich people on the scene were all stuck just now. I can't log in if I log out and log in."
Hu Run: “…”
Both Hu Run and Zhu Zhigang underestimated the influence of this auction.
This is not only the charity dinner auction of the richest man in China, but also the first time China has held a large-scale national online auction. They have used the data of the Buffett Charity lunch online auction as a reference. Who knew that we Chinese prefer to watch the fun, and the number of participants and onlookers is more than 10 times that of the United States!
It’s also because Hurun’s publicity is too powerful. The national media cooperates spontaneously, and the auction has become well known.
Many netizens even stopped playing games, and the union gathered in groups to join in the fun of Yun.com. Then they found that Yun.com actually sold some cards and various game props, so they registered their accounts and visited the store, and many players even took the opportunity to buy a few orders.
Netizens who don’t play games also stop chatting and visiting forums, and some people plan to participate in the auction. Anyway, as long as you pay a deposit of 1,000 yuan (refundable) and fill in your identity information, you can participate in the online auction. Don’t mention whether you can buy it or not, but as long as you participate in it, you can brag about it. Among these people, you can buy online cards on the Cloud Network, and there are also many phone cards, because it is cheaper than offline purchases.
What made Zhu Zhigang speechless was that most of these netizens poured in more than 10 minutes in advance and did not leave him much reaction time at all.
Hu Run quickly called: "Mr. Zhu, what's going on with you?"
Zhu Zhigang said: "There are too many visitors to the website and there are not enough servers. I am trying to figure out how to solve it."
"Please be sure to do it as soon as possible!" Hu Run wanted to curse.
The press conference was already noisy, and everyone was talking about it, and everyone guessed that something seemed to have happened.
Hu Run still kept a smile on her face, holding the microphone and said, "Because the netizens are so enthusiastic, Yunwang is already overloaded, so the auction time will be postponed. Let's have a live interaction first..."
There has been a lot of trouble online, and major forums are complaining, which has attracted more netizens to watch.
I don’t know how Zhu Zhigang operated. Anyway, after an hour, Yunwang was able to log in normally again. It only seemed a little stuck, and the functions such as leaving messages and customer service are temporarily unavailable, and they no longer accept new account registration.
The starting price of the online auction is very low, only 50,000 yuan, and the minimum price is 100 yuan per time.
There are so many people who are clamoring for bidding, especially when they are less than 1 million yuan. They all know that this price cannot be successfully bid, so they just add the price with joy.
Finally, some local tycoons were impatient and directly called for a price of 1.5 million yuan. Now netizens finally dared not do anything randomly. What if they continue to increase the price and the auction was successful for no reason? They paid a deposit of 1,000 yuan and signed an online auction agreement. At that time, the deposit of 1,000 yuan will not be refunded, and the event party sued the lawsuit.
This thing is more interesting than on-site bidding. Countless netizens sat in front of the computer and watched the bidding price jump up constantly. The immersiveness makes people feel immersive.
Too exciting!
Forums, chat rooms, QQ groups, game chat channels, and auction situations are discussed everywhere.
"Oh my god, it's so scary. The auction price has exceeded 1.68 million last year. There are so many rich people!"
"Damn it, it has risen from 1.7 million to 1.8 million in just one minute."
"Dr. Ma 666666, someone has been calling for 2 million!"
"What is Dr. Ma? You have to call Teacher Song."
"Only Dr. Ma can feel intimate."
"I'm really rich to eat a meal for 2 million. Buffett's lunch is not that expensive."
"The more expensive the better, the money is used to charity anyway."
"Daily every day, someone shouted 3 million!"
"Really? I'll go and have a look."
The number of online auctions was finally frozen at 3.88 million yuan, which was more than doubled last year's auction price, and was about 1 million yuan more expensive than this year's Buffett's charity lunch.
Chapter completed!