The cocktail party was held in a secluded private club in Huangpu District.

Although the old buildings in the mín Guó period were not large in size, they were better at quietness in the noise, with strong privacy and a bit ancient in decoration, which was pleasing to the eye.

In the evening, partners appeared outside the club and entered the venue with the invitation letter from Star Technology.

After admission, there is a Western-style entertainment, with food and wine placed on the dining table in the center of the hall, and you can use whatever you like to eat.

In such high-end occasions, beer obviously cannot be used on the counter. It mainly serves champagne and red and white wine. If you don’t drink alcohol, there are also beverages such as freshly squeezed juice.

Today, no one came with the intention of eating. Everyone gathered in the courtyard to smoke cigars, or sat in groups on the sofa and chatted.

Luo Jia and several executives of Xingchen Technology were also shuttled through the crowd and greeted everyone warmly.

A motorcycle sales ranking in Southeast Asia hanging in the center of the hall also attracted everyone's attention.

This table uses the latest data from market research company idc. Just two months ago, domestic manufacturers' market share in Southeast Asia was almost zero.

But so far, domestic manufacturers have been conquering cities and land throughout Southeast Asia, accounting for 20% of new car sales, which is a worthy achievement.

Unfortunately, Luo Jia, An Ran and others' explanations soon made the partners attending the reception feel uncomfortable and goose bumps on their backs.

It turns out that Xingchen Technology will implement the last-place elimination system starting next month and will not renew contracts with partners with too low sales.

The biggest reason why these vehicle manufacturers can develop the market abroad is that Xingchen Technology provides batteries and electronic controls.

Without these two key components, they would not be rivals of Japanese manufacturers.

Being kicked out of Luo Jia means that the company will be merged by its peers and become a victim of the brutal commercial war.

This was so great for them. After learning the news, the atmosphere of the cocktail party became extremely depressing. Just after ten o'clock, they all stood up to say goodbye.

Soon, the partners all got married, and the cocktail party turned into a private gathering for the senior executives of Star Technology.

There are a few more days when it is Mid-Autumn Festival. The autumn is clear and cool. They sit in the courtyard, holding wine glasses, and chatting while watching the moon.

Hong Tao smiled and said, "It's really not easy to be our partner. I see that Yadi's boss Dong turned green when he left. He called his subordinates as soon as he left the club and had to hold a work meeting overnight."

An Ran said, "It's true. Once the last-place elimination system is released, they will be sad."

Luo Jia said lightly, "In fact, no one is easy to live in this world. When we do research and development, we can't sleep day and night, and our hair falls off one by one."

“Since the technology is ours, we have the right to choose our own partners.”

"The annual sales of the mobile phone market are much higher than those of motorcycles, but our partners are just four giants and voice transmission, so the partners are not about quantity, but about elites."

Everyone nodded, and the King of Africa sent a voice to survive in the cruel mobile phone market, which was beyond everyone's expectations.

It's like reading martial arts novels. Masters from various sects gathered in Songshan, and the last ones survived were those top masters, plus a martial arts monster hero.

Transsion is a strange man. They focus on the African market and have developed many technologies that even Xingchen Technology does not have.

For example, a mobile phone that can install four cards, a camera algorithm that can take pictures of black buddies’ faces at night, a cross-traffic technology that can exploit loopholes in African operators and save customers on phone bills.

These messy technologies are not something other manufacturers can’t do, but they don’t expect that no one cares much about the African market, who makes these things.

So in the end, all the small manufacturers died, but the King of Africa survived.

Transsion is still the strongest player on that continent. Once he leaves the African mainland, Transsion is not the opponent of the four giants, but when the four giants arrive in Africa, they cannot beat the localized excellent voice transmission.

African black buddies all think that Transsion is their local brand, and it is really fun to love it.

In any case, the motorcycle industry should be the same as the mobile phone field in the end. The strongest and strangest ones stayed, and the rest of the people were all eliminated.

......

In September, domestic motorcycle manufacturers suddenly started to make crazy promotions in Southeast Asia like they were injected with chicken blood. Various promotional activities took turns to play, instantly striking the attention of the entire industry.

At the same time, their sales also began to rise sharply, launching a mercury-like offensive towards the five giant companies that dominate Southeast Asia.

Although Southeast Asia is economically inconspicuous, it is the world's largest mid- and low-end motorcycle market.

Honda, Yamaha, Suzuki, and Kawasaki, these four neon manufacturers, plus the Italian giant Piaggio, were the kings who monopolized the Southeast Asian market in the past.

To what extent did they monopolize Southeast Asia?

Not to mention that domestic manufacturers cannot make money, Lianwanwan's major manufacturer Guangyang, the two Indian giants Baja and TVS, were also beaten in Southeast Asia and could not find the North.

You know, Baja and TVS are not very famous in China, but they are the kings of South Asia and Africa.

If you go to places like India or Sri Lanka, you will find that almost all the local area are baja and TVS motorcycles.

Among them, TVS even does OEM for Harley and BMW, while Baja creates OEM for Austrian large manufacturers KTM, which shows that their strength is actually very strong.

Speaking of India, Chinese netizens always talk about all kinds of magical things that happened on that magical land with a joking look.

What are the aircraft carriers that explode cylinders, submarines put missiles in the docks to play, blow themselves up, etc.

But to be fair, they actually have a place in the field of transportation. In addition to Baja and TVS, India also has a Tata Group.

The luxury brand of Land Rover, an off-road vehicle, has been sold to the Indian Tata by the British for a long time, and is a standard Indian goods.

In short, the sudden exertion of the wolves tactic in Southeast Asia quickly shocked the entire industry.

Southeast Asia is not a developed region after all, and electric motorcycles are durable and cost-effective, which is very popular among local people.

Moreover, the configuration of domestic manufacturers is more flexible, including high-power electric motorcycles that cost tens of thousands of yuan, electric bicycles that cost only two or three thousand yuan, and light small electric motorcycles that cost four or five thousand yuan, which can meet the needs of various groups.

After all, who doesn’t like saving money? In the past, domestic manufacturers failed in Southeast Asia, and the main reason was that they lost in quality.

The quality of these electric products is no longer the same as before. In principle, the motor is more durable than the internal combustion engine. It took ten or eight years for an electric motorcycle to be used, and there was no problem.

Foreign manufacturers like Honda have not failed to fight back in the face of the aggressive offensive of Chinese manufacturers. Both sides are strengthening publicity and promotional activities.

But unfortunately, in essence, this war is unfair. Electric motorcycles are too cost-effective under the same quality. Consumers are not fools, so no one can calculate the account.

......

Recently, Luo Jia's life has been very dull.

On the Mid-Autumn Festival on August 15th, he accompanied his parents back to his hometown in Pengcheng and took time to take the robots out of the sea twice. In addition, he stayed in the company, while studying and promoting the research and development progress of the company's major project teams.

It is October, and at the beginning of each month, major market research institutions will release the industry sales statistics for the last month.

Luo Jia was watching the idc statistics last month, An Ran came to his office excitedly and said with a smile, "So you are watching this too? This battle was so exciting. Honda's sales in Southeast Asia were cut in half!"

Luo Jia smiled, "Honda is the strongest player in the motorcycle industry. Even if their sales are cut in half, other companies are even worse. Yamaha's sales have fallen by 60%.

"It's quite surprising that they fell the least. Later, I thought about it carefully. Biagio's main product in Southeast Asia is vespa, which is the little lamb motorcycle in the movie Roman holidays. People who buy that kind of car consume feelings, have nothing to do with the cost performance, and those who should buy will still buy it."

An Ran nodded, "So, companies with third-class technical standards such as Biagio and Harley are the most difficult to deal with?"

Luo Jia said helplessly, "Yes, after all, people sell feelings. Don't North Americans often say that there are two types of motorcycles in this world, one is motorcycle and the other is Harley."

"This company is very smart. They put their brand and chivalrous spirit in depth, but that doesn't matter. The motorcycle industry is very big. If you can bite half of it, it's enough for us to make a fortune."

The progress made by domestic motorcycle manufacturers in Southeast Asia is gratifying, but this is not beyond Luo Jia's expectations.

In terms of promotional methods, domestic manufacturers have always been the first-class.

In the past, they were only unable to produce excellent products, which led to various setbacks. As long as they could achieve excellent quality and technology, they were still very good at fighting.

The success of motorcycle manufacturers has largely reached domestic automobile manufacturers.

Netizens posted a post, comparing motorcycle factories that were sieging cities and land in Southeast Asia with automobile factories that were hiding in China, which put them under tremendous pressure.

Of course, these situations have nothing to do with Xingchen Technology. After all, they are R&D companies. Except for the last time they met Google, Xingchen Technology itself did not show up at other times, and they just let their partners fight.

Luo Jia used a printer to print out the statistics table, and then used a ballpoint pen to cross out the last three names.

Due to the unfavorable performance in the Southeast Asian market, these three factories will lose the qualification to continue to cooperate with Star Technology.

However, Luo Jia is not worried about the unemployment of workers. With the surge in sales of electric motorcycles, the main manufacturers are now facing the dilemma of insufficient production capacity. I believe they will be merged and acquired soon.

After several consecutive mergers and acquisitions, truly competitive motorcycle giants will be formed.

There are now more than 40 electric motorcycle companies in China, and Luo Jia thinks it is enough to leave three.

An Ran looked at the name that was crossed off by Luo Jia on the list, and curled her lips and said, "There is no way. We Luo always believe in the laws of the jungle. If you want to blame, you will blame your lack of strength."
Chapter completed!